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Advertising to children on TV [[electronic resource] ] : content, impact, and regulation / / Barrie Gunter, Caroline Oates, and Mark Blades
| Advertising to children on TV [[electronic resource] ] : content, impact, and regulation / / Barrie Gunter, Caroline Oates, and Mark Blades |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | Mahwah, N.J., : Lawrence Erlbaum, c2005 |
| Descrizione fisica | 1 online resource (195 p.) |
| Disciplina | 302.23/45/083 |
| Altri autori (Persone) |
OatesCaroline
BladesMark |
| Soggetto topico |
Television advertising and children
Advertising and children |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-135-62631-6
1-282-32157-9 9786612321573 1-4106-1124-8 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Preface; 1 The Issues About Television Advertising to Children; 2 The Nature of Advertising to Children; 3 Children's Early Understanding of Television Advertisements; 4 Advanced Understanding of Advertising; 5 Theoretical Approaches to Studying Children's Understanding of Advertisements; 6 Advertising Impact: Knowledge, Attitudes, and Values; 7 Advertising Influence: Choice and Consumption; 8 The Incidental Influence of Advertising; 9 Advertising Regulation and Research; 10 Concluding Comments; References; Author Index; Subject Index |
| Record Nr. | UNINA-9910450283403321 |
Gunter Barrie
|
||
| Mahwah, N.J., : Lawrence Erlbaum, c2005 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising to children on TV [[electronic resource] ] : content, impact, and regulation / / Barrie Gunter, Caroline Oates, and Mark Blades
| Advertising to children on TV [[electronic resource] ] : content, impact, and regulation / / Barrie Gunter, Caroline Oates, and Mark Blades |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | Mahwah, N.J., : Lawrence Erlbaum, c2005 |
| Descrizione fisica | 1 online resource (195 p.) |
| Disciplina | 302.23/45/083 |
| Altri autori (Persone) |
OatesCaroline
BladesMark |
| Soggetto topico |
Television advertising and children
Advertising and children |
| ISBN |
1-135-62631-6
1-282-32157-9 9786612321573 1-4106-1124-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Preface; 1 The Issues About Television Advertising to Children; 2 The Nature of Advertising to Children; 3 Children's Early Understanding of Television Advertisements; 4 Advanced Understanding of Advertising; 5 Theoretical Approaches to Studying Children's Understanding of Advertisements; 6 Advertising Impact: Knowledge, Attitudes, and Values; 7 Advertising Influence: Choice and Consumption; 8 The Incidental Influence of Advertising; 9 Advertising Regulation and Research; 10 Concluding Comments; References; Author Index; Subject Index |
| Record Nr. | UNINA-9910783302503321 |
|
Gunter Barrie
|
||
| Mahwah, N.J., : Lawrence Erlbaum, c2005 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising to children on TV [[electronic resource] ] : content, impact, and regulation / / Barrie Gunter, Caroline Oates, and Mark Blades
| Advertising to children on TV [[electronic resource] ] : content, impact, and regulation / / Barrie Gunter, Caroline Oates, and Mark Blades |
| Autore | Gunter Barrie |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Mahwah, N.J., : Lawrence Erlbaum, c2005 |
| Descrizione fisica | 1 online resource (195 p.) |
| Disciplina | 302.23/45/083 |
| Altri autori (Persone) |
OatesCaroline
BladesMark |
| Soggetto topico |
Television advertising and children
Advertising and children |
| ISBN |
1-135-62631-6
1-282-32157-9 9786612321573 1-4106-1124-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Preface; 1 The Issues About Television Advertising to Children; 2 The Nature of Advertising to Children; 3 Children's Early Understanding of Television Advertisements; 4 Advanced Understanding of Advertising; 5 Theoretical Approaches to Studying Children's Understanding of Advertisements; 6 Advertising Impact: Knowledge, Attitudes, and Values; 7 Advertising Influence: Choice and Consumption; 8 The Incidental Influence of Advertising; 9 Advertising Regulation and Research; 10 Concluding Comments; References; Author Index; Subject Index |
| Record Nr. | UNINA-9910817659303321 |
|
Gunter Barrie
|
||
| Mahwah, N.J., : Lawrence Erlbaum, c2005 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Does Playing Video Games Make Players More Violent? [[electronic resource] /] / by Barrie Gunter
| Does Playing Video Games Make Players More Violent? [[electronic resource] /] / by Barrie Gunter |
| Autore | Gunter Barrie |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016 |
| Descrizione fisica | 1 online resource (VI, 296 p.) |
| Disciplina | 306.083 |
| Soggetto topico |
Youth—Social life and customs
Culture—Study and teaching Communication Economic development Developmental psychology Youth Culture Cultural Theory Media and Communication Development Theory Developmental Psychology |
| ISBN | 1-137-57985-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1.What Are the Concerns about Mediated Violence? -- 2.How Much Exposure to Violence Do Children Have in Video Games? -- 3.What Are the Effects that Cause Concern? -- 4.Is There a Link Between Playing Video Games and Social Violence? -- 5.Can Playing Video Games Really Trigger Aggression? -- 6.Can Video Games Influence Levels of Real Violence? -- 7.Can Video Games Promote Good Behaviour? -- 8.Are Some Players More Susceptible Than Others to Video Game Effects? -- 9.Do Players Respond Similarly to All Video Violence? -- 10.What Is the Overall State of Evidence Concerning the Effects of Violent Video Game? -- 11.Do Video Games Need To Be Better Regulated? |
| Record Nr. | UNINA-9910255234703321 |
|
Gunter Barrie
|
||
| London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Food Advertising [[electronic resource] ] : Nature, Impact and Regulation / / by Barrie Gunter
| Food Advertising [[electronic resource] ] : Nature, Impact and Regulation / / by Barrie Gunter |
| Autore | Gunter Barrie |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2016 |
| Descrizione fisica | 1 online resource (VII, 303 p.) |
| Disciplina | 306.083 |
| Soggetto topico |
Youth—Social life and customs
Marketing Well-being Children Maternal and child health services Childhood Adolescence Nutrition Youth Culture Child Well-being Maternal and Child Health Childhood, Adolescence and Society Nutrition |
| ISBN | 3-319-40706-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1.What are the Concerns about Food Advertising? -- 2.What is the Balance of Evidence for the Effects of Food Advertising? -- 3.What is the Potential for Exposure to Food Advertising? -- 4.Food Advertising: Informative, Misleading or Deceptive? -- 5.Does Food Advertising Influence People’s Food Preferences? -- 6.Does Food Advertising Affect People’s Health and Well-Being? -- 7.How Important are Other Factors in Understanding Consumers Responses to Food Promotion? -- 8.What Regulatory Challenges Does Food Advertising Present? |
| Record Nr. | UNINA-9910149481403321 |
|
Gunter Barrie
|
||
| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
I want to change my life : can reality tv competition shows trigger lasting career success? / / by Barrie Gunter
| I want to change my life : can reality tv competition shows trigger lasting career success? / / by Barrie Gunter |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2014 |
| Descrizione fisica | 1 online resource (265 p.) |
| Disciplina | 158.6 |
| Soggetto topico |
Career development
Mass media and culture-england - England |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-4438-6474-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | CONTENTS; CHAPTER ONE; CHAPTER TWO; CHAPTER THREE; CHAPTER FOUR; CHAPTER FIVE; CHAPTER SIX; CHAPTER SEVEN; CHAPTER EIGHT |
| Record Nr. | UNINA-9910464630303321 |
|
Gunter Barrie
|
||
| Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
I want to change my life : can reality tv competition shows trigger lasting career success? / / by Barrie Gunter
| I want to change my life : can reality tv competition shows trigger lasting career success? / / by Barrie Gunter |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2014 |
| Descrizione fisica | 1 online resource (265 p.) |
| Disciplina | 158.6 |
| Soggetto topico |
Career development
Mass media and culture-england - England |
| ISBN | 1-4438-6474-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | CONTENTS; CHAPTER ONE; CHAPTER TWO; CHAPTER THREE; CHAPTER FOUR; CHAPTER FIVE; CHAPTER SIX; CHAPTER SEVEN; CHAPTER EIGHT |
| Record Nr. | UNINA-9910786783103321 |
|
Gunter Barrie
|
||
| Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
I want to change my life : can reality tv competition shows trigger lasting career success? / / by Barrie Gunter
| I want to change my life : can reality tv competition shows trigger lasting career success? / / by Barrie Gunter |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2014 |
| Descrizione fisica | 1 online resource (265 p.) |
| Disciplina | 158.6 |
| Soggetto topico |
Career development
Mass media and culture-england - England |
| ISBN | 1-4438-6474-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | CONTENTS; CHAPTER ONE; CHAPTER TWO; CHAPTER THREE; CHAPTER FOUR; CHAPTER FIVE; CHAPTER SIX; CHAPTER SEVEN; CHAPTER EIGHT |
| Record Nr. | UNINA-9910828783003321 |
|
Gunter Barrie
|
||
| Newcastle upon Tyne, England : , : Cambridge Scholars Publishing, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Media research methods [[electronic resource] ] : measuring audiences, reactions and impact / / Barrie Gunter
| Media research methods [[electronic resource] ] : measuring audiences, reactions and impact / / Barrie Gunter |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | London, : SAGE, 2000 |
| Descrizione fisica | 1 online resource (321 p.) |
| Disciplina | 302.23/07/2 |
| Soggetto topico | Mass media - Research - Methodology |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-85702-201-7
0-85702-898-7 1-282-55975-3 9786612559754 0-85702-201-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; Table of Contents; 1 - Evolving Theoretical Background of Media Research; 2 - Overview of Media Research Methodologies: Audiences; 3 - Overview of Media Research Methodologies: Media Output; 4 - Measuring Media Usage and Exposure; 5 - Measuring Affective Responses to Media; 6 - Measuring Cognitive Responses to Media: Attention and Comprehension; 7 - Measuring Cognitive Impact of Media; 8 - Measuring Behavioural Impact of Media: From Association to Causation; References; Index |
| Record Nr. | UNINA-9910456320203321 |
|
Gunter Barrie
|
||
| London, : SAGE, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Media research methods [[electronic resource] ] : measuring audiences, reactions and impact / / Barrie Gunter
| Media research methods [[electronic resource] ] : measuring audiences, reactions and impact / / Barrie Gunter |
| Autore | Gunter Barrie |
| Pubbl/distr/stampa | London, : SAGE, 2000 |
| Descrizione fisica | 1 online resource (314 p.) |
| Disciplina | 302.23072 |
| Soggetto topico | Mass media - Research - Methodology |
| ISBN |
1-85702-201-7
0-85702-898-7 1-282-55975-3 9786612559754 0-85702-201-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; Table of Contents; 1 - Evolving Theoretical Background of Media Research; 2 - Overview of Media Research Methodologies: Audiences; 3 - Overview of Media Research Methodologies: Media Output; 4 - Measuring Media Usage and Exposure; 5 - Measuring Affective Responses to Media; 6 - Measuring Cognitive Responses to Media: Attention and Comprehension; 7 - Measuring Cognitive Impact of Media; 8 - Measuring Behavioural Impact of Media: From Association to Causation; References; Index |
| Record Nr. | UNINA-9910780846803321 |
|
Gunter Barrie
|
||
| London, : SAGE, 2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
