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Management science applications in tourism and hospitality / / Zheng Gu, editor
| Management science applications in tourism and hospitality / / Zheng Gu, editor |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (127 p.) |
| Disciplina | 910/.68 |
| Altri autori (Persone) | GuZheng <1947-> |
| Soggetto topico |
Hospitality industry - Management
Tourism - Management |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-138-15569-1
1-317-70862-8 1-315-78247-2 1-317-70861-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Half Title; Title Page; Copyright Page; Table of Contents; Preface; A Multi-Criteria Approach to Destination Benchmarking: A Case Study of State Tourism Advertising Programs in the United States; An Exploratory Investigation of Multiunit Restaurant Productivity Assessment Using Data Envelopment Analysis; Hotel Labor Productivity Assessment: A Data Envelopment Analysis; Using Data Envelopment Analysis for Measuring and Benchmarking Productivity in the Hotel Sector; Modeling Tourism Demand: A Decision Rules Based Approach
Initially Testing an Improved Extrapolative Hotel Room Occupancy Rate Forecasting TechniqueForecasting in Short-Term Planning and Management for a Casino Buffet Restaurant; Applying City Perception Analysis (CPA) for Destination Positioning Decisions; Index |
| Record Nr. | UNINA-9910451093703321 |
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Management science applications in tourism and hospitality / / Zheng Gu, editor
| Management science applications in tourism and hospitality / / Zheng Gu, editor |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (127 p.) |
| Disciplina | 910/.68 |
| Altri autori (Persone) | GuZheng <1947-> |
| Soggetto topico |
Hospitality industry - Management
Tourism - Management |
| ISBN |
1-138-15569-1
1-317-70862-8 1-315-78247-2 1-317-70861-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Half Title; Title Page; Copyright Page; Table of Contents; Preface; A Multi-Criteria Approach to Destination Benchmarking: A Case Study of State Tourism Advertising Programs in the United States; An Exploratory Investigation of Multiunit Restaurant Productivity Assessment Using Data Envelopment Analysis; Hotel Labor Productivity Assessment: A Data Envelopment Analysis; Using Data Envelopment Analysis for Measuring and Benchmarking Productivity in the Hotel Sector; Modeling Tourism Demand: A Decision Rules Based Approach
Initially Testing an Improved Extrapolative Hotel Room Occupancy Rate Forecasting TechniqueForecasting in Short-Term Planning and Management for a Casino Buffet Restaurant; Applying City Perception Analysis (CPA) for Destination Positioning Decisions; Index |
| Record Nr. | UNINA-9910784071403321 |
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Management science applications in tourism and hospitality / / Zheng Gu, editor
| Management science applications in tourism and hospitality / / Zheng Gu, editor |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (127 p.) |
| Disciplina | 910/.68 |
| Altri autori (Persone) | GuZheng <1947-> |
| Soggetto topico |
Hospitality industry - Management
Tourism - Management |
| ISBN |
1-138-15569-1
1-317-70862-8 1-315-78247-2 1-317-70861-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Half Title; Title Page; Copyright Page; Table of Contents; Preface; A Multi-Criteria Approach to Destination Benchmarking: A Case Study of State Tourism Advertising Programs in the United States; An Exploratory Investigation of Multiunit Restaurant Productivity Assessment Using Data Envelopment Analysis; Hotel Labor Productivity Assessment: A Data Envelopment Analysis; Using Data Envelopment Analysis for Measuring and Benchmarking Productivity in the Hotel Sector; Modeling Tourism Demand: A Decision Rules Based Approach
Initially Testing an Improved Extrapolative Hotel Room Occupancy Rate Forecasting TechniqueForecasting in Short-Term Planning and Management for a Casino Buffet Restaurant; Applying City Perception Analysis (CPA) for Destination Positioning Decisions; Index |
| Record Nr. | UNINA-9910810712303321 |
| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||