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Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin
| Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2016 |
| Descrizione fisica | 1 online resource (490 p.) |
| Disciplina | 658.5/752 |
| Collana | THEi Wiley ebooks |
| Soggetto topico |
Product design
Critical thinking Creative ability in business |
| ISBN |
1-118-97181-7
1-119-15427-8 1-118-97182-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910131621003321 |
| Hoboken, New Jersey : , : Wiley, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin
| Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2016 |
| Descrizione fisica | 1 online resource (490 p.) |
| Disciplina | 658.5/752 |
| Collana | THEi Wiley ebooks |
| Soggetto topico |
Product design
Critical thinking Creative ability in business |
| ISBN |
1-118-97181-7
1-119-15427-8 1-118-97182-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910819352503321 |
| Hoboken, New Jersey : , : Wiley, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin
| Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin |
| Autore | Gurtner Sebastian |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , [2018] |
| Descrizione fisica | 1 online resource (211 pages) |
| Disciplina | 658.8/101 |
| Soggetto topico |
New products - Management
New products - Marketing |
| ISBN |
1-119-39027-3
1-119-39029-X 1-119-39028-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | From sustainability constraints to creative action : increasing managerial innovation by simultaneously solving social and commercial needs / Goran Calic, Maryam Ghasemaghaei -- A practice-oriented approach to overcome knowledge sharing boundaries in innovation projects / Christiane Rau, Anne-Katrin Neyer, Katja Krämer-Helmer -- The consumer as the last constraint : addressing psychological constraints in new product development / Nadine Hietschold -- Identifying and overcoming organizational innovation constraints / Katharina Hölzle, Tanja Reimer, Hans Georg Gemünden -- New service development for professional services : time commitment as the scarcest resource / Floortje Blindenbach-Driessen -- Bridging communication gaps in virtual teams / Donovan Hardenbrook, Teresa Jurgens-Kowal -- How to develop low-end innovation capabilities : adapting capabilities to overcome constraints for consumers in low-end markets / Ronny Reinhardt -- Developing solutions for under-resourced markets / Aruna Shekar, Andrew Drain -- Overcoming market constraints in emerging markets : lessons from social enterprises in Indian healthcare sector / Nivedita Agarwal, Alexander Brem -- Ambiguity and misdirection? Bring it on! Lessons about overcoming from women market traders / Jose Antonio Rosa, Shikha Upadhyaya. |
| Record Nr. | UNINA-9910555130403321 |
Gurtner Sebastian
|
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| Hoboken, New Jersey : , : Wiley, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin
| Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin |
| Autore | Gurtner Sebastian |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , [2018] |
| Descrizione fisica | 1 online resource (211 pages) |
| Disciplina | 658.8/101 |
| Soggetto topico |
New products - Management
New products - Marketing |
| ISBN |
1-119-39027-3
1-119-39029-X 1-119-39028-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | From sustainability constraints to creative action : increasing managerial innovation by simultaneously solving social and commercial needs / Goran Calic, Maryam Ghasemaghaei -- A practice-oriented approach to overcome knowledge sharing boundaries in innovation projects / Christiane Rau, Anne-Katrin Neyer, Katja Krämer-Helmer -- The consumer as the last constraint : addressing psychological constraints in new product development / Nadine Hietschold -- Identifying and overcoming organizational innovation constraints / Katharina Hölzle, Tanja Reimer, Hans Georg Gemünden -- New service development for professional services : time commitment as the scarcest resource / Floortje Blindenbach-Driessen -- Bridging communication gaps in virtual teams / Donovan Hardenbrook, Teresa Jurgens-Kowal -- How to develop low-end innovation capabilities : adapting capabilities to overcome constraints for consumers in low-end markets / Ronny Reinhardt -- Developing solutions for under-resourced markets / Aruna Shekar, Andrew Drain -- Overcoming market constraints in emerging markets : lessons from social enterprises in Indian healthcare sector / Nivedita Agarwal, Alexander Brem -- Ambiguity and misdirection? Bring it on! Lessons about overcoming from women market traders / Jose Antonio Rosa, Shikha Upadhyaya. |
| Record Nr. | UNINA-9910830070303321 |
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Gurtner Sebastian
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||
| Hoboken, New Jersey : , : Wiley, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace
| Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2014 |
| Descrizione fisica | 1 online resource (386 p.) |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN |
1-118-77085-4
1-118-94716-9 1-118-77078-1 |
| Classificazione | BUS042000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Relevance and Definition of Social MediaForms of Social Media; 3.4 Social Media in New Product Development; General Overview; Level 1: Listening to Customers; Level 2: Dialogue with Customers; Level 3: Integration of Customers; Benefits and Risks; 3.5 Success Factors; Internal Success Factors; External Success Factors; 3.6 Conclusion; References; About the Contributors; Acknowledgments; 4 Prediction, Preference, and Idea Markets: How Corporations Can Use the Wisdom of Their Employees; 4.1 Introduction; 4.2 Virtual Stock Markets in Corporations: Prediction, Preference, and Idea Markets
5 Catalyzing Tacit Knowledge Exchange with Visual Thinking Techniques to Achieve Productive Open Innovation Collaborations |
| Record Nr. | UNINA-9910132163703321 |
| Hoboken, New Jersey : , : Wiley, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace
| Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2014 |
| Descrizione fisica | 1 online resource (386 p.) |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN |
1-118-77085-4
1-118-94716-9 1-118-77078-1 |
| Classificazione | BUS042000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Relevance and Definition of Social MediaForms of Social Media; 3.4 Social Media in New Product Development; General Overview; Level 1: Listening to Customers; Level 2: Dialogue with Customers; Level 3: Integration of Customers; Benefits and Risks; 3.5 Success Factors; Internal Success Factors; External Success Factors; 3.6 Conclusion; References; About the Contributors; Acknowledgments; 4 Prediction, Preference, and Idea Markets: How Corporations Can Use the Wisdom of Their Employees; 4.1 Introduction; 4.2 Virtual Stock Markets in Corporations: Prediction, Preference, and Idea Markets
5 Catalyzing Tacit Knowledge Exchange with Visual Thinking Techniques to Achieve Productive Open Innovation Collaborations |
| Record Nr. | UNINA-9910809805803321 |
| Hoboken, New Jersey : , : Wiley, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNINA-9910144431003321 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
|
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNISA-996212465003316 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
|
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNINA-9910830076203321 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
|
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNINA-9910877270003321 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
|