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Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin
| Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2016 |
| Descrizione fisica | 1 online resource (490 p.) |
| Disciplina | 658.5/752 |
| Collana | THEi Wiley ebooks |
| Soggetto topico |
Product design
Critical thinking Creative ability in business |
| ISBN |
1-118-97181-7
1-119-15427-8 1-118-97182-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910131621003321 |
| Hoboken, New Jersey : , : Wiley, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin
| Design thinking : new product development essentials from the PDMA / / edited by Michael G. Luchs, K. Scott Swan, Abbie Griffin |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2016 |
| Descrizione fisica | 1 online resource (490 p.) |
| Disciplina | 658.5/752 |
| Collana | THEi Wiley ebooks |
| Soggetto topico |
Product design
Critical thinking Creative ability in business |
| ISBN |
1-118-97181-7
1-119-15427-8 1-118-97182-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910819352503321 |
| Hoboken, New Jersey : , : Wiley, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin
| Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin |
| Autore | Gurtner Sebastian |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , [2018] |
| Descrizione fisica | 1 online resource (211 pages) |
| Disciplina | 658.8/101 |
| Soggetto topico |
New products - Management
New products - Marketing |
| ISBN |
1-119-39027-3
1-119-39029-X 1-119-39028-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | From sustainability constraints to creative action : increasing managerial innovation by simultaneously solving social and commercial needs / Goran Calic, Maryam Ghasemaghaei -- A practice-oriented approach to overcome knowledge sharing boundaries in innovation projects / Christiane Rau, Anne-Katrin Neyer, Katja Krämer-Helmer -- The consumer as the last constraint : addressing psychological constraints in new product development / Nadine Hietschold -- Identifying and overcoming organizational innovation constraints / Katharina Hölzle, Tanja Reimer, Hans Georg Gemünden -- New service development for professional services : time commitment as the scarcest resource / Floortje Blindenbach-Driessen -- Bridging communication gaps in virtual teams / Donovan Hardenbrook, Teresa Jurgens-Kowal -- How to develop low-end innovation capabilities : adapting capabilities to overcome constraints for consumers in low-end markets / Ronny Reinhardt -- Developing solutions for under-resourced markets / Aruna Shekar, Andrew Drain -- Overcoming market constraints in emerging markets : lessons from social enterprises in Indian healthcare sector / Nivedita Agarwal, Alexander Brem -- Ambiguity and misdirection? Bring it on! Lessons about overcoming from women market traders / Jose Antonio Rosa, Shikha Upadhyaya. |
| Record Nr. | UNINA-9910555130403321 |
Gurtner Sebastian
|
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| Hoboken, New Jersey : , : Wiley, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin
| Leveraging constraints for innovation : new product development essentials from the PDMA / / Sebastian Gurtner, Jelena Spanjol, Abbie Griffin |
| Autore | Gurtner Sebastian |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , [2018] |
| Descrizione fisica | 1 online resource (211 pages) |
| Disciplina | 658.8/101 |
| Soggetto topico |
New products - Management
New products - Marketing |
| ISBN |
1-119-39027-3
1-119-39029-X 1-119-39028-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | From sustainability constraints to creative action : increasing managerial innovation by simultaneously solving social and commercial needs / Goran Calic, Maryam Ghasemaghaei -- A practice-oriented approach to overcome knowledge sharing boundaries in innovation projects / Christiane Rau, Anne-Katrin Neyer, Katja Krämer-Helmer -- The consumer as the last constraint : addressing psychological constraints in new product development / Nadine Hietschold -- Identifying and overcoming organizational innovation constraints / Katharina Hölzle, Tanja Reimer, Hans Georg Gemünden -- New service development for professional services : time commitment as the scarcest resource / Floortje Blindenbach-Driessen -- Bridging communication gaps in virtual teams / Donovan Hardenbrook, Teresa Jurgens-Kowal -- How to develop low-end innovation capabilities : adapting capabilities to overcome constraints for consumers in low-end markets / Ronny Reinhardt -- Developing solutions for under-resourced markets / Aruna Shekar, Andrew Drain -- Overcoming market constraints in emerging markets : lessons from social enterprises in Indian healthcare sector / Nivedita Agarwal, Alexander Brem -- Ambiguity and misdirection? Bring it on! Lessons about overcoming from women market traders / Jose Antonio Rosa, Shikha Upadhyaya. |
| Record Nr. | UNINA-9910830070303321 |
|
Gurtner Sebastian
|
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| Hoboken, New Jersey : , : Wiley, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace
| Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2014 |
| Descrizione fisica | 1 online resource (386 p.) |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN |
1-118-77085-4
1-118-94716-9 1-118-77078-1 |
| Classificazione | BUS042000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Relevance and Definition of Social MediaForms of Social Media; 3.4 Social Media in New Product Development; General Overview; Level 1: Listening to Customers; Level 2: Dialogue with Customers; Level 3: Integration of Customers; Benefits and Risks; 3.5 Success Factors; Internal Success Factors; External Success Factors; 3.6 Conclusion; References; About the Contributors; Acknowledgments; 4 Prediction, Preference, and Idea Markets: How Corporations Can Use the Wisdom of Their Employees; 4.1 Introduction; 4.2 Virtual Stock Markets in Corporations: Prediction, Preference, and Idea Markets
5 Catalyzing Tacit Knowledge Exchange with Visual Thinking Techniques to Achieve Productive Open Innovation Collaborations |
| Record Nr. | UNINA-9910132163703321 |
| Hoboken, New Jersey : , : Wiley, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace
| Open innovation : new product development essentials from the PDMA / / edited by Charles Noble, Serdar S. Durmusoglu, Abbie Griffin ; cover design, C. Wallace |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2014 |
| Descrizione fisica | 1 online resource (386 p.) |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN |
1-118-77085-4
1-118-94716-9 1-118-77078-1 |
| Classificazione | BUS042000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Relevance and Definition of Social MediaForms of Social Media; 3.4 Social Media in New Product Development; General Overview; Level 1: Listening to Customers; Level 2: Dialogue with Customers; Level 3: Integration of Customers; Benefits and Risks; 3.5 Success Factors; Internal Success Factors; External Success Factors; 3.6 Conclusion; References; About the Contributors; Acknowledgments; 4 Prediction, Preference, and Idea Markets: How Corporations Can Use the Wisdom of Their Employees; 4.1 Introduction; 4.2 Virtual Stock Markets in Corporations: Prediction, Preference, and Idea Markets
5 Catalyzing Tacit Knowledge Exchange with Visual Thinking Techniques to Achieve Productive Open Innovation Collaborations |
| Record Nr. | UNINA-9910809805803321 |
| Hoboken, New Jersey : , : Wiley, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The PDMA Handbook of New Product Development
| The PDMA Handbook of New Product Development |
| Autore | Kahn Kenneth B |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | [Place of publication not identified], : Wiley Imprint, 2004 |
| Descrizione fisica | 1 online resource (xiii, 625 p.) : ill |
| Disciplina | 658.5/75 |
| Altri autori (Persone) |
KahnKenneth B
CastellionGeorge GriffinAbbie |
| Soggetto topico |
Commerce
Business & Economics Marketing & Sales |
| ISBN |
9780470308875
0470308877 9780470172483 0470172487 9781601190505 1601190506 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | New products--what separates the winners from the losers and what drives success / Robert G. Cooper -- A new product's development strategy: formulation and implementation / George Castellion -- New-product portfolio planning and management / Marvin L. Patterson -- Implementing product development / Paul O'Connor -- Process ownership / Dr. W.M. Watson -- The fuzzy front end for incremental, platform, and breakthrough products / Peter A. Koen -- Service development / Thomas D. Kuczmarski and Zachary T. Johnston -- Innovation in large companies: approaches and organizational architecture / Peter A. Koen -- Managing product development project teams / Hans J. Thamhain -- Influence and politics in product development / Stephen K. Markham and Patricia J. Holahan -- Distributed new product development (DNPD) / Stefan Heck and TJ Grewal -- Accelerated product development / Preston G. Smith -- Market analysis and segmentation for new products / Douglas G. Boike, Ben Bonifant, and Tony Siesfeld -- Obtaining customer needs for product development / Abbie Griffin -- Contextual research for new product development / Chris V. Conley -- Interacting with customers in the new product development process / Ian Alam -- Getting lightning to strike / Christopher W. Miller -- Quantitative market research / Brian D. Ottum -- Extracting value from your patent portfolio / Laura A. Schoppe and Nancy Pekar -- Technology management / Greg Evans and Patrice Gausselin -- Gate decisions / Jeffrey B. Schmidt -- Winning product review approval / Bob Lonadier -- Approaches to new product forecasting / Kenneth B. Kahn -- Enhancing new product development success through industrial design strategy / Robert W. Veryzer -- Building a bridge to the end-user / Joseph Juratovac -- Human factors engineering considerations in new product development / Mary Hoffman Pancake -- Design becomes reality-rapid prototyping / Raymond Sander -- Risk tools for technical development / Steven R. Nelson and Fritz Eubanks -- Using an effective metrics program to support business objectives / Amy Chan -- Managing new product and service launch / Sue Nagle -- Managing the supply chain implications of launch / Roger J. Calantone, C. Anthony Di Benedetto, and Theodore P. Stank -- Market testing and postlaunch evaluation for consumer goods / David W. Olson -- Overview and context for life cycle management / Bill Ausura, Bob Gill, Steven Haines -- Product obsolescence and discontinuation / Elizabeth Jackson -- Lessons learned from outstanding corporate innovators / Douglas Boike et al. -- First results from the 2003 comparative performance assessment study (CPAS) / Marjorie Adams-Bigelow. |
| Altri titoli varianti | Handbook of new product development |
| Record Nr. | UNINA-9911006509703321 |
|
Kahn Kenneth B
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| [Place of publication not identified], : Wiley Imprint, 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNINA-9910144431003321 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
|
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNISA-996212465003316 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
|
The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer
| The PDMA toolbook 3 for new product development / / edited by Abbie Griffin, Stephen Somermeyer |
| Descrizione fisica | xxiii, 520 pages : illustrations |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Management
Product management |
| ISBN | 0-470-20994-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. $t Tools for engineering and design. $t TRIZ: the theory of inventive problem solving / $r Gunter R. Ladewig. $t Quality function deployment and the house of quality / $r Gerry Katz -- $g pt. 2. $t Tools to improve customer and market inputs to NPD. $t Applying trade-off analysis to get the most from customer needs / $r Nelson Whipple, Thomas Adler, and Stephan McCurdy. $t The slingshot: a group process for generating breakthrough ideas / $r Anne Orban and Christopher W. Miller. $t Integrating user observations with business objectives to drive product design / $r Larry Marine and Chad A. McAllister. $t Market and technology attack teams: tools and techniques for developing the next breakthrough platform product / $r Peter A. Koen, Thomas C. Holcombe, and Christine A. Gehres. $t Segmenting your market so you can successfully position your new product / $r Brian D. Ottum. $t Giving your product the right name / $r Leland D. Schaeffer and James S. Twerdahl. $t Using assumptions-based models to forecast new product introduction / $r Kenneth B. Kahn. |
| Record Nr. | UNINA-9910830076203321 |
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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