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Handbook of e-Tourism [[electronic resource] /] / edited by Zheng Xiang, Matthias Fuchs, Ulrike Gretzel, Wolfram Höpken
| Handbook of e-Tourism [[electronic resource] /] / edited by Zheng Xiang, Matthias Fuchs, Ulrike Gretzel, Wolfram Höpken |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2020 |
| Disciplina | 338.4791 |
| Soggetto topico |
Tourism
Management Computers Information technology Business—Data processing Internet marketing Electronic commerce Service industries Tourism Management Information Systems and Communication Service IT in Business Online Marketing/Social Media e-Commerce/e-business Services |
| ISBN | 3-030-05324-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Technologies in e-Tourism -- Methods -- Individual & Groups -- Organization & Enterprise -- Network & Market -- Policy, regulation & ethics -- What comes next? Some experts view… Future Scenarios. |
| Record Nr. | UNINA-9910736022603321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Persuasive recommender systems : conceptual background and implications / / Kyung-Hyan Yoo, Ulrike Gretzel, Markus Zanker
| Persuasive recommender systems : conceptual background and implications / / Kyung-Hyan Yoo, Ulrike Gretzel, Markus Zanker |
| Autore | Yoo Kyung-Hyan |
| Edizione | [1st ed. 2013.] |
| Pubbl/distr/stampa | New York, : Springer, 2012, c2013 |
| Descrizione fisica | 1 online resource (61 p.) |
| Disciplina | 006.331019 |
| Altri autori (Persone) |
GretzelUlrike
ZankerMarkus |
| Collana | SpringerBriefs in electrical and computer engineering |
| Soggetto topico |
Recommender systems (Information filtering)
Personal communication service systems |
| ISBN |
1-283-62441-9
9786613936868 1-4614-4702-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- Theoretical Background -- Source Factors -- Message Factors -- Receiver and Context Factors -- Discussion -- Implications for Recommender System Design -- Directions for future research. |
| Record Nr. | UNINA-9910438054703321 |
Yoo Kyung-Hyan
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| New York, : Springer, 2012, c2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
| Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel |
| Autore | Sigala Marianna |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 2016 |
| Descrizione fisica | 1 online resource (339 p.) |
| Disciplina | 910.688 |
| Altri autori (Persone) |
ChristouEvangelos
GretzelUlrike |
| Collana | New Directions in Tourism Analysis |
| Soggetto topico |
Tourism - Social aspects
Hospitality industry - Social aspects Social media |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-317-05379-6
1-315-60951-7 1-283-38274-1 9786613382740 1-4094-2092-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research. |
| Record Nr. | UNINA-9910465482803321 |
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Sigala Marianna
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| London ; ; New York : , : Routledge, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
| Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel |
| Autore | Sigala Marianna |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 2016 |
| Descrizione fisica | 1 online resource (339 p.) |
| Disciplina | 910.688 |
| Altri autori (Persone) |
ChristouEvangelos
GretzelUlrike |
| Collana | New Directions in Tourism Analysis |
| Soggetto topico |
Tourism - Social aspects
Hospitality industry - Social aspects Social media |
| ISBN |
1-4094-8514-5
1-317-05379-6 1-315-60951-7 1-283-38274-1 9786613382740 1-4094-2092-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research. |
| Record Nr. | UNINA-9910791991603321 |
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Sigala Marianna
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||
| London ; ; New York : , : Routledge, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel
| Social media in travel, tourism and hospitality : theory, practice and cases / / by Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel |
| Autore | Sigala Marianna |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 2016 |
| Descrizione fisica | 1 online resource (339 p.) |
| Disciplina | 910.688 |
| Altri autori (Persone) |
ChristouEvangelos
GretzelUlrike |
| Collana | New Directions in Tourism Analysis |
| Soggetto topico |
Tourism - Social aspects
Hospitality industry - Social aspects Social media |
| ISBN |
1-4094-8514-5
1-317-05379-6 1-315-60951-7 1-283-38274-1 9786613382740 1-4094-2092-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research. |
| Record Nr. | UNINA-9910826524503321 |
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Sigala Marianna
|
||
| London ; ; New York : , : Routledge, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||