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Building commitment to reform through strategic communication : : the five key decisions / / Cecilia Cabanero-Verzosa and Helen R. Garcia
Building commitment to reform through strategic communication : : the five key decisions / / Cecilia Cabanero-Verzosa and Helen R. Garcia
Autore Cabanero-Verzosa Cecilia
Pubbl/distr/stampa Washington, D.C. : , : World Bank, , 2009
Descrizione fisica xiii, 133 pages : illustrations ; ; 26 cm
Disciplina 658.4/5
Altri autori (Persone) GarciaHelen R. <1953->
Soggetto topico Communication in economic development
Communication in management
Decision making
Strategic planning
ISBN 1-282-31631-1
9786612316319
0-8213-7622-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Contents; Acknowledgments; About the Authors; Abbreviations; Introduction; 1 Using Strategic Communication to Build Commitment to Reform; Figure 1.1. Elements of Strategic Communication; Figure 1.2. Communication Management Decision Tool; Figure 1.3. Audience Targeting Strategies; Figure 1.4. Audience Interest/Power Analysis Matrix; Table 1.1. Characteristics of Behavior Change Stages and Appropriate Strategies for Communicating and Eliciting Participation; 2 The Bulldozer Initiative: Investment Climate Reform in Bosnia and Herzegovina; Figure 2.1. Phase II: The Bulldozer Reform Process
Table 2.1. Initiative Phases, Themes, and Actors Box 2.1. Reform No. 24: Easing Export of Drugs and Medicine from Bosnia and Herzegovina; Box 2.2. MAXimizing Reform through Comics; Box 2.3. Message to the Local Entrepreneur; Box 2.4. The Bulldozer Initiative's Symbolic Events; Table 2.2. Interests and Actions of Opposition Stakeholders; Table 2.3. Decision Tool: Bulldozer Initiative; 3 Moldova's Economic Growth and Poverty Reduction Strategy; Figure 3.1. Institutional Framework for EGPRS Development; Table 3.1. History of Moldova's Communication Interventions
Table 3.2. Communication Activity Plan Box 3.1. Stakeholder Recommendations Incorporated in the EGPRSP; Table 3.3. Decision Tool: Moldova's EGPRSP; 4 Accountability in Social Reform in Peru: The RECURSO Project; Box 4.1. Attitudes and Practices Resulting in Low-Level Equilibrium; Box 4.2. Defining Performance Standards; Table 4.1. Decision Tool: Peru's RECURSO Project; 5 The Country Assistance Strategy for the Philippines; Figure 5.1. CAS Engagement Strategy; Table 5.1. Decision Tool: Philippines CAS, FY 2006-08; 6 Reforming Public Procurement in the Philippines, FY 2006-08
Figure 6.1. Passage Timeline: Procurement Reform in the Philippines, 1998-2003 Figure 6.2. Various Parties' Perceptions of Procurement Reform; Table 6.1. Decision Tool: Philippines' Procurement Reform; Figure 6.3. Procurement Reform Targeting Strategies; Figure 6.4. The Media Campaign: Communication Strategy; 7 Implementing the Philippine Procurement Reform Law; Figure 7.1. Implementation Timeline: Procurement Reform in the Philippines, 2003-08; Figure 7.2. Public Attitudes toward the Procurement Reform Law; Figure 7.3. Public Support for Provisions of the Procurement Reform Law
Figure 7.4. Public Beliefs and Attitudes toward Corruption in Government Contracting Figure 7.5. Public Willingness to Take Action in Support of Reform; Table 7.1. Decision Tool: Procurement Reform Law Implementation, Internal Communications; Table 7.2. Decision Tool: Procurement Reform Law Implementation, External Communications; 8 The West African Gas Pipeline Project; Figure 8.1. WAGP Project Cycle and Risk Mitigation Measures; Box 8.1. Adequate Information/Communication and Consultations; Table 8.1. Decision Tool: West African Gas Pipeline Project
Table 8.2. Issues, Perceptions, and Expectations: Views from Stakeholders
Record Nr. UNINA-9910780917103321
Cabanero-Verzosa Cecilia  
Washington, D.C. : , : World Bank, , 2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Building commitment to reform through strategic communication [[electronic resource] ] : the five key decisions / / Cecilia Cabañero-Verzosa and Helen R. Garcia
Building commitment to reform through strategic communication [[electronic resource] ] : the five key decisions / / Cecilia Cabañero-Verzosa and Helen R. Garcia
Autore Cabañero-Verzosa Cecilia
Pubbl/distr/stampa Washington, D.C., : World Bank, 2009
Descrizione fisica 1 online resource (150 p.)
Disciplina 658.4/5
Altri autori (Persone) GarciaHelen R. <1953->
Soggetto topico Communication in economic development
Communication in management
Decision making
Strategic planning
Soggetto genere / forma Electronic books.
ISBN 1-282-31631-1
9786612316319
0-8213-7622-5
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Contents; Acknowledgments; About the Authors; Abbreviations; Introduction; 1 Using Strategic Communication to Build Commitment to Reform; Figure 1.1. Elements of Strategic Communication; Figure 1.2. Communication Management Decision Tool; Figure 1.3. Audience Targeting Strategies; Figure 1.4. Audience Interest/Power Analysis Matrix; Table 1.1. Characteristics of Behavior Change Stages and Appropriate Strategies for Communicating and Eliciting Participation; 2 The Bulldozer Initiative: Investment Climate Reform in Bosnia and Herzegovina; Figure 2.1. Phase II: The Bulldozer Reform Process
Table 2.1. Initiative Phases, Themes, and Actors Box 2.1. Reform No. 24: Easing Export of Drugs and Medicine from Bosnia and Herzegovina; Box 2.2. MAXimizing Reform through Comics; Box 2.3. Message to the Local Entrepreneur; Box 2.4. The Bulldozer Initiative's Symbolic Events; Table 2.2. Interests and Actions of Opposition Stakeholders; Table 2.3. Decision Tool: Bulldozer Initiative; 3 Moldova's Economic Growth and Poverty Reduction Strategy; Figure 3.1. Institutional Framework for EGPRS Development; Table 3.1. History of Moldova's Communication Interventions
Table 3.2. Communication Activity Plan Box 3.1. Stakeholder Recommendations Incorporated in the EGPRSP; Table 3.3. Decision Tool: Moldova's EGPRSP; 4 Accountability in Social Reform in Peru: The RECURSO Project; Box 4.1. Attitudes and Practices Resulting in Low-Level Equilibrium; Box 4.2. Defining Performance Standards; Table 4.1. Decision Tool: Peru's RECURSO Project; 5 The Country Assistance Strategy for the Philippines; Figure 5.1. CAS Engagement Strategy; Table 5.1. Decision Tool: Philippines CAS, FY 2006-08; 6 Reforming Public Procurement in the Philippines, FY 2006-08
Figure 6.1. Passage Timeline: Procurement Reform in the Philippines, 1998-2003 Figure 6.2. Various Parties' Perceptions of Procurement Reform; Table 6.1. Decision Tool: Philippines' Procurement Reform; Figure 6.3. Procurement Reform Targeting Strategies; Figure 6.4. The Media Campaign: Communication Strategy; 7 Implementing the Philippine Procurement Reform Law; Figure 7.1. Implementation Timeline: Procurement Reform in the Philippines, 2003-08; Figure 7.2. Public Attitudes toward the Procurement Reform Law; Figure 7.3. Public Support for Provisions of the Procurement Reform Law
Figure 7.4. Public Beliefs and Attitudes toward Corruption in Government Contracting Figure 7.5. Public Willingness to Take Action in Support of Reform; Table 7.1. Decision Tool: Procurement Reform Law Implementation, Internal Communications; Table 7.2. Decision Tool: Procurement Reform Law Implementation, External Communications; 8 The West African Gas Pipeline Project; Figure 8.1. WAGP Project Cycle and Risk Mitigation Measures; Box 8.1. Adequate Information/Communication and Consultations; Table 8.1. Decision Tool: West African Gas Pipeline Project
Table 8.2. Issues, Perceptions, and Expectations: Views from Stakeholders
Record Nr. UNINA-9910456606403321
Cabañero-Verzosa Cecilia  
Washington, D.C., : World Bank, 2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui