Wrestling with Starbucks [[electronic resource] ] : conscience, capital, cappuccino / / Kim Fellner |
Autore | Fellner Kim <1948-> |
Pubbl/distr/stampa | New Brunswick, N.J., : Rutgers University Press, c2008 |
Descrizione fisica | 1 online resource (296 p.) |
Disciplina | 338.7/616479573 |
Soggetto topico |
Coffee industry - United States
Coffee - United States - Marketing Corporate culture - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-281-77637-8
9786611776374 0-8135-4506-4 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front matter -- Contents -- Introduction: The Global Economy Comes Home -- 1. The Empire Strikes Gold -- 2. Running the 10-K -- 3. Banking on the Bean -- 4. Go Sell It on the Mountain -- 5. Moving Up on Eighth Street -- 6. The Cross- Dressing of Coffee-Counter Culture -- 7. When Worker Met Partner -- 8. At the Global Crossroads -- 9. The View from Headquarters -- 10. Capitalism Is Like Fire... -- 11. Goodness As Battleground -- 12. Bread. Roses. Coffee. -- Acknowledgments -- Notes -- Index -- About the Author |
Record Nr. | UNINA-9910453589803321 |
Fellner Kim <1948-> | ||
New Brunswick, N.J., : Rutgers University Press, c2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Wrestling with Starbucks [[electronic resource] ] : conscience, capital, cappuccino / / Kim Fellner |
Autore | Fellner Kim <1948-> |
Pubbl/distr/stampa | New Brunswick, N.J., : Rutgers University Press, c2008 |
Descrizione fisica | 1 online resource (296 p.) |
Disciplina | 338.7/616479573 |
Soggetto topico |
Coffee industry - United States
Coffee - United States - Marketing Corporate culture - United States |
ISBN |
1-281-77637-8
9786611776374 0-8135-4506-4 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Front matter -- Contents -- Introduction: The Global Economy Comes Home -- 1. The Empire Strikes Gold -- 2. Running the 10-K -- 3. Banking on the Bean -- 4. Go Sell It on the Mountain -- 5. Moving Up on Eighth Street -- 6. The Cross- Dressing of Coffee-Counter Culture -- 7. When Worker Met Partner -- 8. At the Global Crossroads -- 9. The View from Headquarters -- 10. Capitalism Is Like Fire... -- 11. Goodness As Battleground -- 12. Bread. Roses. Coffee. -- Acknowledgments -- Notes -- Index -- About the Author |
Record Nr. | UNINA-9910782368603321 |
Fellner Kim <1948-> | ||
New Brunswick, N.J., : Rutgers University Press, c2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|