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The graphic communication handbook / / Simon Downs
The graphic communication handbook / / Simon Downs
Autore Downs Simon
Edizione [1st ed.]
Pubbl/distr/stampa Abingdon, Oxon [England] ; ; New York, N.Y. : , : Routledge, , 2012
Descrizione fisica 1 online resource (383 p.)
Disciplina 741.6023
Collana Media practice
Soggetto topico Commercial art - Vocational guidance
Graphic arts - Vocational guidance
Soggetto genere / forma Electronic books.
ISBN 1-283-45982-5
9786613459824
1-136-64221-8
0-203-80466-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Front Cover ""; ""The Graphic Communication Handbook""; ""Copyright Page""; ""Contents ""; ""List of figures ""; ""List of tables ""; ""List of contributors ""; ""Introduction ""; ""1. A step towards the reinvention of graphic design: Gui Bonsiepe""; ""2. Broad knowledge""
""3. Getting your first job and pitching""""4. Knowing your client: fixing the brief""; ""5. Research""; ""6. The visual design of election campaign posters: Steven A. Seidman""; ""7. Roughing: the thumbnail stage""; ""8. Roughing: the development stage""; ""9. Roughing: the presentation stage""; ""10. Presenting to the client""; ""11. Semantics and graphic languages: Malcolm Barnard""; ""12. Doing the job""; ""13. Deploying the job""; ""14. Situating the job""; ""15. Testing the job: a rationale for why testing the completed job is worth it""; ""16. Getting paid (and more)""
""17. Getting the next job: self- and other publicity""""18. The future""; ""Bibliography ""; ""Index ""
Record Nr. UNINA-9910461620003321
Downs Simon  
Abingdon, Oxon [England] ; ; New York, N.Y. : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The graphic communication handbook / / Simon Downs
The graphic communication handbook / / Simon Downs
Autore Downs Simon
Edizione [1st ed.]
Pubbl/distr/stampa Abingdon, Oxon [England] ; ; New York, N.Y. : , : Routledge, , 2012
Descrizione fisica 1 online resource (383 p.)
Disciplina 741.6023
Collana Media practice
Soggetto topico Commercial art - Vocational guidance
Graphic arts - Vocational guidance
ISBN 1-136-64220-X
1-283-45982-5
9786613459824
1-136-64221-8
0-203-80466-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Front Cover ""; ""The Graphic Communication Handbook""; ""Copyright Page""; ""Contents ""; ""List of figures ""; ""List of tables ""; ""List of contributors ""; ""Introduction ""; ""1. A step towards the reinvention of graphic design: Gui Bonsiepe""; ""2. Broad knowledge""
""3. Getting your first job and pitching""""4. Knowing your client: fixing the brief""; ""5. Research""; ""6. The visual design of election campaign posters: Steven A. Seidman""; ""7. Roughing: the thumbnail stage""; ""8. Roughing: the development stage""; ""9. Roughing: the presentation stage""; ""10. Presenting to the client""; ""11. Semantics and graphic languages: Malcolm Barnard""; ""12. Doing the job""; ""13. Deploying the job""; ""14. Situating the job""; ""15. Testing the job: a rationale for why testing the completed job is worth it""; ""16. Getting paid (and more)""
""17. Getting the next job: self- and other publicity""""18. The future""; ""Bibliography ""; ""Index ""
Record Nr. UNINA-9910790450203321
Downs Simon  
Abingdon, Oxon [England] ; ; New York, N.Y. : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
The graphic communication handbook / / Simon Downs
The graphic communication handbook / / Simon Downs
Autore Downs Simon
Edizione [1st ed.]
Pubbl/distr/stampa Abingdon, Oxon [England] ; ; New York, N.Y. : , : Routledge, , 2012
Descrizione fisica 1 online resource (383 p.)
Disciplina 741.6023
Collana Media practice
Soggetto topico Commercial art - Vocational guidance
Graphic arts - Vocational guidance
ISBN 1-136-64220-X
1-283-45982-5
9786613459824
1-136-64221-8
0-203-80466-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ""Front Cover ""; ""The Graphic Communication Handbook""; ""Copyright Page""; ""Contents ""; ""List of figures ""; ""List of tables ""; ""List of contributors ""; ""Introduction ""; ""1. A step towards the reinvention of graphic design: Gui Bonsiepe""; ""2. Broad knowledge""
""3. Getting your first job and pitching""""4. Knowing your client: fixing the brief""; ""5. Research""; ""6. The visual design of election campaign posters: Steven A. Seidman""; ""7. Roughing: the thumbnail stage""; ""8. Roughing: the development stage""; ""9. Roughing: the presentation stage""; ""10. Presenting to the client""; ""11. Semantics and graphic languages: Malcolm Barnard""; ""12. Doing the job""; ""13. Deploying the job""; ""14. Situating the job""; ""15. Testing the job: a rationale for why testing the completed job is worth it""; ""16. Getting paid (and more)""
""17. Getting the next job: self- and other publicity""""18. The future""; ""Bibliography ""; ""Index ""
Record Nr. UNINA-9910807421703321
Downs Simon  
Abingdon, Oxon [England] ; ; New York, N.Y. : , : Routledge, , 2012
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui