Global Luxury : Organizational Change and Emerging Markets since the 1970s / / edited by Pierre-Yves Donzé, Rika Fujioka |
Edizione | [1st ed. 2018.] |
Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2018 |
Descrizione fisica | 1 online resource (XIX, 287 p. 20 illus., 3 illus. in color.) |
Disciplina | 658.8 |
Soggetto topico |
Marketing
Globalization Markets Leadership Emerging Markets/Globalization Business Strategy/Leadership |
ISBN | 981-10-5236-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Introduction -- 2. The birth of luxury big business: LVMH, Richemont and Kering -- 3. Italian luxury goods industry on the move: SMEs and global value chains -- 4. Luxury brand outsiders: understanding the success of British and American Luxury Brands -- 5. Champagne, between Terroir and Luxury(1945–2014) -- 6. Christian Dior-New York: French Fashion in the Luxury US Market -- 7. The democratisation of luxury and the expansion of the Japanese market, 1960–2010 -- 8. How Duty-Free Shops and Department Stores Expanded the Luxury Market in South Korea, 1980–2010 -- 9. How to enter the Chinese luxury market? The example of Swatch Group -- 10. Crafting Time, Making Luxury: The Heritage System and Artisan Revival in the Swiss Watch Industry (1975–2015).- 11. Luxury brands and public museums: from anniversary exhibitions to co-branding -- 12. “Exclusively for the happy few”: Luxury hotels and globalisation: the emergence of a new sector(1980-2010)? -- 13. The Survival Strategy of Japanese Kimono Industry -- 14. Conclusions. . |
Record Nr. | UNINA-9910298175503321 |
Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2018 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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Vers le haut de gamme made in France : Colloque des 21 et 22 novembre 2019 / / Bertrand Blancheton |
Autore | Baier Daniel |
Pubbl/distr/stampa | Paris, : Institut de la gestion publique et du développement économique, 2021 |
Descrizione fisica | 1 online resource (260 p.) |
Altri autori (Persone) |
BecuweStéphane
BelfantiCarlo Marco BlanchetonBertrand BriotEugénie DonzéPierre-Yves GidoinJérôme HesseJan-Otmar Hlady-RispalMartine HomfeldtFelix MarinSéverine Antigone MaveyraudSamuel MeissnerChristopher M ReseAlexandra SougyNadège VillégerAmélie |
Collana | Histoire économique et financière - XIXe-XXe |
Soggetto topico |
Economics
automobile concurrence entreprises françaises Commerce exterieur luxe vin |
Soggetto non controllato |
automobile
concurrence entreprises françaises Commerce exterieur luxe vin |
ISBN | 2-11-162094-7 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | fre |
Record Nr. | UNINA-9910495778503321 |
Baier Daniel | ||
Paris, : Institut de la gestion publique et du développement économique, 2021 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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