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Global Luxury [[electronic resource] ] : Organizational Change and Emerging Markets since the 1970s / / edited by Pierre-Yves Donzé, Rika Fujioka
Global Luxury [[electronic resource] ] : Organizational Change and Emerging Markets since the 1970s / / edited by Pierre-Yves Donzé, Rika Fujioka
Edizione [1st ed. 2018.]
Pubbl/distr/stampa Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2018
Descrizione fisica 1 online resource (XIX, 287 p. 20 illus., 3 illus. in color.)
Disciplina 658.8
Soggetto topico Marketing
Globalization
Markets
Leadership
Emerging Markets/Globalization
Business Strategy/Leadership
ISBN 981-10-5236-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto 1. Introduction -- 2. The birth of luxury big business: LVMH, Richemont and Kering -- 3. Italian luxury goods industry on the move: SMEs and global value chains -- 4. Luxury brand outsiders: understanding the success of British and American Luxury Brands -- 5. Champagne, between Terroir and Luxury(1945–2014) -- 6. Christian Dior-New York: French Fashion in the Luxury US Market -- 7. The democratisation of luxury and the expansion of the Japanese market, 1960–2010 -- 8. How Duty-Free Shops and Department Stores Expanded the Luxury Market in South Korea, 1980–2010 -- 9. How to enter the Chinese luxury market? The example of Swatch Group -- 10. Crafting Time, Making Luxury: The Heritage System and Artisan Revival in the Swiss Watch Industry (1975–2015).- 11. Luxury brands and public museums: from anniversary exhibitions to co-branding -- 12. “Exclusively for the happy few”: Luxury hotels and globalisation: the emergence of a new sector(1980-2010)? -- 13. The Survival Strategy of Japanese Kimono Industry -- 14. Conclusions.  .
Record Nr. UNINA-9910298175503321
Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2018
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Vers le haut de gamme made in France : Colloque des 21 et 22 novembre 2019 / / Bertrand Blancheton
Vers le haut de gamme made in France : Colloque des 21 et 22 novembre 2019 / / Bertrand Blancheton
Autore Baier Daniel
Pubbl/distr/stampa Paris, : Institut de la gestion publique et du développement économique, 2021
Descrizione fisica 1 online resource (260 p.)
Altri autori (Persone) BecuweStéphane
BelfantiCarlo Marco
BlanchetonBertrand
BriotEugénie
DonzéPierre-Yves
GidoinJérôme
HesseJan-Otmar
Hlady-RispalMartine
HomfeldtFelix
MarinSéverine Antigone
MaveyraudSamuel
MeissnerChristopher M
ReseAlexandra
SougyNadège
VillégerAmélie
Collana Histoire économique et financière - XIXe-XXe
Soggetto topico Economics
automobile
concurrence
entreprises françaises
Commerce exterieur
luxe
vin
Soggetto non controllato automobile
concurrence
entreprises françaises
Commerce exterieur
luxe
vin
ISBN 2-11-162094-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Record Nr. UNINA-9910495778503321
Baier Daniel  
Paris, : Institut de la gestion publique et du développement économique, 2021
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui