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The AMA handbook of public relations [[electronic resource] /] / Robert L. Dilenschneider ; foreword by Maria Bartiromo
| The AMA handbook of public relations [[electronic resource] /] / Robert L. Dilenschneider ; foreword by Maria Bartiromo |
| Autore | Dilenschneider Robert L |
| Pubbl/distr/stampa | New York, : AMACOM, c2010 |
| Descrizione fisica | 1 online resource (256 p.) |
| Disciplina | 659.2 |
| Soggetto topico |
Public relations
Public relations - United States |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-78402-174-1
1-282-49267-5 9786612492679 0-8144-1526-1 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Foreword; Acknowledgments; Introduction; SECTION ONE: PREREQUISITES FOR DIGITAL COMMUNICATIONS; SECTION TWO: REACHING OUT; SECTION THREE: THE BROADER PR SPECTRUM; SECTION FOUR: MAKING IT HAPPEN; Afterword; Appendix: Tactics for Keeping Up Digitally; Noteworthy Resources; Index; About the Author |
| Record Nr. | UNINA-9910456114703321 |
Dilenschneider Robert L
|
||
| New York, : AMACOM, c2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The AMA handbook of public relations [[electronic resource] /] / Robert L. Dilenschneider ; foreword by Maria Bartiromo
| The AMA handbook of public relations [[electronic resource] /] / Robert L. Dilenschneider ; foreword by Maria Bartiromo |
| Autore | Dilenschneider Robert L |
| Pubbl/distr/stampa | New York, : AMACOM, c2010 |
| Descrizione fisica | 1 online resource (256 p.) |
| Disciplina | 659.2 |
| Soggetto topico |
Public relations
Public relations - United States |
| ISBN |
1-78402-174-1
1-282-49267-5 9786612492679 0-8144-1526-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Foreword; Acknowledgments; Introduction; SECTION ONE: PREREQUISITES FOR DIGITAL COMMUNICATIONS; SECTION TWO: REACHING OUT; SECTION THREE: THE BROADER PR SPECTRUM; SECTION FOUR: MAKING IT HAPPEN; Afterword; Appendix: Tactics for Keeping Up Digitally; Noteworthy Resources; Index; About the Author |
| Record Nr. | UNINA-9910780426803321 |
|
Dilenschneider Robert L
|
||
| New York, : AMACOM, c2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The AMA handbook of public relations [[electronic resource] /] / Robert L. Dilenschneider ; foreword by Maria Bartiromo
| The AMA handbook of public relations [[electronic resource] /] / Robert L. Dilenschneider ; foreword by Maria Bartiromo |
| Autore | Dilenschneider Robert L |
| Pubbl/distr/stampa | New York, : AMACOM, c2010 |
| Descrizione fisica | 1 online resource (256 p.) |
| Disciplina | 659.2 |
| Soggetto topico |
Public relations
Public relations - United States |
| ISBN |
1-78402-174-1
1-282-49267-5 9786612492679 0-8144-1526-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Contents; Foreword; Acknowledgments; Introduction; SECTION ONE: PREREQUISITES FOR DIGITAL COMMUNICATIONS; SECTION TWO: REACHING OUT; SECTION THREE: THE BROADER PR SPECTRUM; SECTION FOUR: MAKING IT HAPPEN; Afterword; Appendix: Tactics for Keeping Up Digitally; Noteworthy Resources; Index; About the Author |
| Record Nr. | UNINA-9910817575403321 |
|
Dilenschneider Robert L
|
||
| New York, : AMACOM, c2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||