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Exporting [[electronic resource] ] : The Definitive Guide to Selling Abroad Profitably / / by Laurel J. Delaney
| Exporting [[electronic resource] ] : The Definitive Guide to Selling Abroad Profitably / / by Laurel J. Delaney |
| Autore | Delaney Laurel J |
| Edizione | [2nd ed. 2016.] |
| Pubbl/distr/stampa | Berkeley, CA : , : Apress : , : Imprint : Apress, , 2016 |
| Descrizione fisica | 1 online resource (XXI, 585 p. 10 illus., 7 illus. in color.) |
| Disciplina | 650 |
| Soggetto topico |
Business
Management science Commerce Small business E-business Electronic commerce E-commerce New business enterprises Internet marketing Business and Management, general Trade Small Business e-Business/e-Commerce Start-Ups/Venture Capital Online Marketing/Social Media |
| ISBN | 1-4842-2193-1 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part I Building Your Foundations for Exporting -- Chapter 1 Are You Ready to Export? -- Chapter 2 Writing an Export Business Plan -- Chapter 3 Prepping For Exports -- Chapter 4 The Human Side of an Export Enterprise -- Part II Creating and Using Online Marketing Platforms -- Chapter 5 Online Fundamentals -- Chapter 6 Creating a Social Media and Networking Presence -- Chapter 7 Using e-Commerce and Social Media Sites as Stepping Stones to Export Success -- Chapter 8 The E-Commerce Connectivity Craze -- Chapter 9 The Mobile World at Work -- Chapter 10 Marketing Your Business Worldwide -- Part III Mapping Out Your Export Journey -- Chapter 11 Choosing a Product to Export -- Chapter 12 Exploring Your Territory -- Chapter 13 Preparing and Adapting Your Product for the Export Marketplace -- Chapter 14 Preparing Your Service for Export -- Chapter 15 Web Design with the World in Mind -- Part IV Developing Sales and Distribution Capabilities -- Chapter 16 Finding Cross-Border Customers -- Chapter 17 Methods of Exporting -- Part V Managing the Transaction -- Chapter 18 Transport, Logistics, and Fulfillment Options -- Chapter 19 Pricing and Preparing Quotations -- Chapter 20 Getting Paid -- Chapter 21 Booking, Marking, Labeling, and Insuring -- Chapter 22 Documentation, Export Licensing, and Other Procedures -- Part VI Keep Building Your Business -- Chapter 23 In Pursuit of Exceptional Export Service -- Chapter 24 Cross-Cultural Learning -- Part VII The Export Journey -- Chapter 25 Global Ethics -- Chapter 26 International Business Travel and Security Tips -- Chapter 27 Women Business Owners -- Chapter 28 New Challenging Frontiers in Emerging Markets -- Chapter 29 The Top Ten Export Business Markets -- Part VIII Export Mastery -- Chapter 30 Export Success -- Chapter 31 Essential Keys to Export Success. |
| Record Nr. | UNINA-9910136020103321 |
Delaney Laurel J
|
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| Berkeley, CA : , : Apress : , : Imprint : Apress, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Exporting [[electronic resource] ] : The Definitive Guide to Selling Abroad Profitably / / by Laurel J. Delaney
| Exporting [[electronic resource] ] : The Definitive Guide to Selling Abroad Profitably / / by Laurel J. Delaney |
| Autore | Delaney Laurel J |
| Edizione | [1st ed. 2013.] |
| Pubbl/distr/stampa | Berkeley, CA : , : Apress : , : Imprint : Apress, , 2013 |
| Descrizione fisica | 1 online resource (526 p.) |
| Disciplina | 650 |
| Soggetto topico |
Business
Management science Business and Management, general |
| ISBN | 1-4302-5792-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910438077803321 |
|
Delaney Laurel J
|
||
| Berkeley, CA : , : Apress : , : Imprint : Apress, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Exporting Essentials [[electronic resource] ] : Selling Products and Services to the World Successfully / / by Laurel J. Delaney
| Exporting Essentials [[electronic resource] ] : Selling Products and Services to the World Successfully / / by Laurel J. Delaney |
| Autore | Delaney Laurel J |
| Edizione | [1st ed. 2014.] |
| Pubbl/distr/stampa | Berkeley, CA : , : Apress : , : Imprint : Apress, , 2014 |
| Descrizione fisica | 1 online resource (244 p.) |
| Disciplina | 658.848 |
| Soggetto topico |
Business
Management science Business and Management, general |
| ISBN | 1-4842-0835-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Author Note; About the Author; Acknowledgments; Introduction; Chapter 1: Are You Ready to Export?; How an Export Product Business Is Born; How an Export Service Business Is Born; How a Business Expands into New Foreign Markets; The Difference Between Product and Service Exports; People Power Drives Your Service Exports; What It Takes to Export; Assessment of You: The Global Mindset; Examining the State of You: The Global Mindset; Assessing Your Business: The Local Business Model; Assessing an Export Start-Up: The "Born Global" Firm; Summary
Chapter 2: Writing an Export Business PlanPurpose of an Export Business Plan; Pitfalls of Not Having an Export Business Plan; Pointers for Developing an Export Business Plan; Three Types of Export Business Plans; The Back-of-the-Napkin Export Business Plan; The Traditional Export Business Plan; The Laurel Export Business Plan; Summary: Leaving You with Fun and Export Adventure on Your Mind; Chapter 3: Prepping For Exports; Line Up Your Export Dream Team; The Fab Four: Lawyer, Accountant, Banker, Logistics Expert; Start Small; Legal Considerations; Protect Your Intellectual Property Legal Protection in the Online EnvironmentDomain Name Protection: Part of Your IP Protection; Other Legal Considerations: Labor Laws, Contracts, and Agreements; Opening Your Bank Account; Maximizing Tax Benefits for Your Multinational Business; More Ways to Guard Your Bottom Line; Trade and Customs Duties; Interest-Charge Domestic International Sales Corporation; Summary; Notes; Chapter 4: Exploring Your Territory; Market Research-a Dreaded Chore, a Powerful Tool; Get Yourself Organized; Choosing Your Market-Pleasure, Profit, Competitive Advantage, or Challenge ? Segmenting Your Product and MarketWill Your Product Succeed in Your Market of Choice?; Export Market Data: Where to Get It and How to Use It; Physical Locations; Small Business Administration; Department of Commerce; US Commercial Service -An Exporter's Gold Mine; Web Sites Brimming with Trade Statistics; TradeStats Express; USA Trade Online; Market Research Index; BusinessUSA; United States International Trade Commission; USEmbassy.gov; World Trade Organization; Other Federal-Export Assistance Resources; Export-Import Bank of the United States; Foreign Agricultural Service Additional ResourcesLocal Colleges and Universities; Business Intelligence Companies; Other Places to Look for Market-Research Help; Foreign Trade; The Export Practitioner; Ease of Doing Business Rankings; The World Factbook; US and World Population Clock; World Bank Atlas Method; Euromonitor International; eAtlas of Global Development; International Trade Statistics Yearbook; Bureau of Economic Analysis; Binational Societies, Councils, and Trade Associations; Additional Instant Resources; Creating an Action Plan; Summary; Notes Chapter 5: Preparing and Adapting Your Product for the Export Marketplace |
| Record Nr. | UNINA-9910298166103321 |
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Delaney Laurel J
|
||
| Berkeley, CA : , : Apress : , : Imprint : Apress, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||