Book commissioning and acquisition / / Gill Davies

• Autore: Davies Gill <1945->
• Pubblicazione: London ; ; New York, : Routledge, 2004
• Edizione: 2nd ed.
• Descrizione fisica: 1 online resource (193 pages)
• Disciplina: 070.5
• Soggetto topico: Publishers and publishing; Editing
• Note generali: Description based upon print version of record.
• Nota di bibliografia: Includes bibliographical references (p. [171]-172) and index.
• Nota di contenuto: How to choose what to publish -- Commiting projects for publication -- From contract to delivery -- Managing the publication process -- Strategic and financial aspects of list building -- Developing and maintaining a list -- Teamwork and professional ethics -- An impossible job? -- A future for the book?
• Sommario/riassunto: Since its first publication, this essential guide to book commissioning has established itself as the one and only 'must-read' for any successful editor, and the core training text used both within publishing houses and on publishing courses worldwide.In this new edition, Davies concentrates on the essential skills of commissioning, as well as other editorial challenges such as handling new lists following mergers and takeovers, and the demands of digital technology. New case-studies have been added which illustrate the commercial and practical problems that editors must address in today's complex and demanding marketplace.This book remains the one text that editors must have by their side throughout their careers.
• Titolo autorizzato: Book commissioning and acquisition
• ISBN: 1-134-36935-2; 0-415-31788-6; 9786610078585; 1-134-36936-0; 1-280-07858-8; 0-203-59907-1
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910817072103321
• Lo trovi qui: Univ. Federico II