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Fashion Communication in the Digital Age : FACTUM 19 Fashion Communication Conference, Ascona, Switzerland, July 21-26, 2019 / / edited by Nadzeya Kalbaska, Teresa Sádaba, Francesca Cominelli, Lorenzo Cantoni
| Fashion Communication in the Digital Age : FACTUM 19 Fashion Communication Conference, Ascona, Switzerland, July 21-26, 2019 / / edited by Nadzeya Kalbaska, Teresa Sádaba, Francesca Cominelli, Lorenzo Cantoni |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019 |
| Descrizione fisica | 1 online resource (304 pages) |
| Disciplina | 302.231 |
| Soggetto topico |
Marketing
Communication Luxury goods industry Management Industrial management Culture Technology Communication Studies Luxury Media and Communication Innovation/Technology Management Culture and Technology |
| ISBN | 3-030-15436-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Understanding Fashion Consumption in the Networked Society: A Multidisciplinary Approach -- Digitalized Dynamic Fashion Illustration, Using Motion Graphics -- Digital Fashion Communication: The Influence of Instagram-Queer-Makeup Artists and Their Future Developments on the Industry -- Multimodal Neural Machine Translation of Fashion E-commerce Descriptions -- Remixing the Fashion Brand: Uniqlo through Instagram and Twitter -- Imaginaries, Fashion and the Internet. Towards a New Ethics Paradigm -- The Transformation of Fashion Practice through Instagram -- Britishness: Heritage, Tradition and Authenticity -- ‘Another Genre’ of Media in Fashion: the East Asian TV Industry Mediates Youth’s Popular Aesthetics -- The Consumption Side of Sustainable Fashion: Understanding the Attitude Behavior Gap among the Spanish Consumers -- Key Opinion Leaders’ Influences in the Chinese Fashion Market -- Ageing in Style: Can We Spot the Values of Age in Digital Fashion Branding? -- Fashion Communication: A Thread Connecting Students to the World -- Mapping Mobile Apps on Batik: A Journey across Heritage and Fashion -- Communication of Sustainability and Ethical Issues in Fashion: The Lombardy's Experience -- Sustainability in the Fashion Brands Websites: SEO Keywords Density Analysis and Consumers’ Behavior -- Fashion Sustainability in the Digital Realm -- Sustainability of Apparels - Let the Labels Speak it All -- Fashion Communication: history and other issues -- Narrative Structures in Fashion Film: Generating Engagement -- Great Expectations: the Dissonant Media Portrayals of Local Independent Fashion Designers -- Grotesque Images in Fashion Ads: An Exploration of the Effect of Grotesque Images on Narrative Engagement -- Touching the Cloth: Haptics in Fashion Digital Communication -- Communication Crisis in Fashion: From the Rana Plaza Tragedy to the Bro Tekstil Factory Crisis -- Artificial Intelligence as a Tool in the Online Fashion Retail Industry to Communicate Fashion Trends -- Changes in Fashion Communication. |
| Record Nr. | UNINA-9910337809003321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Le patrimoine culturel immatériel au seuil des sciences sociales : Actes du colloque de Cerisy-la-Salle, septembre 2012 / / Julia Csergo, Christian Hottin, Pierre Schmit
| Le patrimoine culturel immatériel au seuil des sciences sociales : Actes du colloque de Cerisy-la-Salle, septembre 2012 / / Julia Csergo, Christian Hottin, Pierre Schmit |
| Autore | Andrianopoulou Panayiota |
| Pubbl/distr/stampa | Paris, : Éditions de la Maison des sciences de l’homme, 2020 |
| Altri autori (Persone) |
ArizpeLourdes
BenhamouFrançoise BodolecCaroline BortolottoChiara BrombergerChristian CominelliFrancesca CornuMarie CsergoJulia DavyYvon DuvelleCécile GauthierAntoine Graezer BideauFlorence HeurgonEdith HottinChristian LeborgneYann Le PetitKarine ObringerFrédéric SaumadeFrédéric SchmitPierre SuremainCharles-Édouard de TornatoreJean-Louis |
| Soggetto topico |
Anthropology
patrimoine culturel immatériel communautés patrimoniales Unesco |
| Soggetto non controllato |
communautés patrimoniales
patrimoine culturel immatériel Unesco |
| ISBN | 2-7351-2671-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | fre |
| Altri titoli varianti | patrimoine culturel immatériel au seuil des sciences sociales |
| Record Nr. | UNINA-9910416504203321 |
Andrianopoulou Panayiota
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| Paris, : Éditions de la Maison des sciences de l’homme, 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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