| Autore |
Chen Peter
|
| Edizione | [1st ed.] |
| Pubbl/distr/stampa |
[Place of publication not identified], : ANU E Press, 2007
|
| Descrizione fisica |
1 online resource (122 pages)
|
| Disciplina |
658.45
|
| Collana |
Australia and New Zealand School of Government (ANZSOG) Series
|
| Soggetto topico |
Commerce
Business & Economics
Business Communication
|
| ISBN |
1-921313-09-9
|
| Formato |
Materiale a stampa  |
| Livello bibliografico |
Monografia |
| Lingua di pubblicazione |
eng
|
| Nota di contenuto |
Electronic Engagement: A Guide for Public Sector Managers -- Table of Contents -- Foreword -- Preface -- About the Author -- Acknowledgements -- 1. Introduction: An Information Age Democracy? -- 1.1. Who is this Guide For? -- 1.2. The Challenges of Engagement -- 1.2.1. An Expanding Policy Role for Public Sector Managers -- 1.3. The Information Society and its Implications -- 2. Definitions, Distinctions and Approaches to eEngagement -- 2.1. eDemocracy: A Conceptual Typology for Public Sector Managers -- 2.2. eEngagement as a Managerial Activity -- 2.3. Three Management Approaches -- 2.3.1. Active Listening -- 2.3.2. Cultivating -- 2.3.3. Steering -- 2.3.4. Relationship Between the Three Approaches -- 2.4. eEngagement and Electronic and Online Service Delivery -- 2.4.1. eGovernment Catalysts for eEngagement -- 2.4.2. Difficulties and Tensions -- 2.5. The Digital Divide: An Absolute Barrier? -- 2.5.1. Nature of the Divide -- 2.5.2. Implications of the Divide -- 2.5.3. Beyond the 'One Divide' -- 3. Designing the Right Approach -- 3.1. Key Decisions -- 3.1.1. What is the Issue(s)? -- 3.1.2. Who is the Audience(s)? -- 3.1.3. Consultation versus Collaboration -- 3.1.3.1. Implications of the Continuum -- 3.1.3.2. Reconceptualising Consultation and Collaboration -- 3.1.4. Setting Objectives -- 3.1.5. Degree of Interactivity -- 3.1.6. Choosing the Right Channel(s) -- 3.2. Concept Development Approach -- 3.3. Managing Identity Issues -- 3.3.1. Desirability of Identification -- 3.3.2. Technical Aspects of Identification -- 4. Implementation -- 4.1. Stakeholder Buy-in -- 4.2. Developing an Engagement Plan -- 4.3. Managing Technical Implementation -- 4.3.1. Determining the Software Feature Set -- 4.3.2. Who Governs? Technical, Administrative, or Political -- 4.3.3. Make or Buy? -- 4.3.3.1. Do we Need New Tools at All? -- 4.3.3.2. Purchase Point Considerations.
4.3.3.3. Proprietary versus Open Source -- 4.3.4. Low Tech versus High Tech -- 4.4. Generating Compelling Content -- 4.4.1. Compelling Content versus Eyecandy -- 4.5. Promotion and Recruitment -- 4.5.1. Conventional Advertising and Promotional Approaches -- 4.5.2. The Power of Social Networking (and its Limitations) -- 4.6. Managing Risk -- 4.6.1. Security -- 4.6.2. Moderation -- 5. Concluding the Process -- 5.1. The Importance of Evaluation -- 5.1.1. Approaching Evaluation for eEngagement -- 5.1.2. Pitfalls to Avoid -- 5.1.3. What to Consider in Effective Assessment -- 5.2. Closeout Processes -- 5.2.1. Document Process and Outcomes -- 5.2.2. Feedback -- 5.2.3. Feedback Over Time -- 5.2.4. No Closeout: The Eternal Community -- Further Reading -- Appendix A. Policy Cycle Engagement Model -- Appendix B. Catalogue of eEngagement Models.
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| Record Nr. | UNINA-9910169658903321 |
Info
Electronic Engagement : : A Guide for Public Sector Managers / / Peter Chen
