Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
Autore | Care John (Managing director of Mastering Technical Sales LLC) |
Edizione | [2nd. ed.] |
Pubbl/distr/stampa | Boston, Massachusetts : , : Artech House, , 2008 |
Descrizione fisica | 1 online resource (359 p.) |
Disciplina | 658.8 |
Altri autori (Persone) | BohligAron |
Collana | Artech House technology management and professional development library |
Soggetto topico |
Selling - High technology
High technology industries - Marketing |
Soggetto genere / forma | Electronic books. |
ISBN | 1-59693-340-2 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Introduction: Why Study "Technical Sales"? -- 2. An Overview of the Sales Process -- 3. Lead Qualification -- 4. The RFP Process -- 5. Needs Analysis and Discovery -- |
Record Nr. | UNINA-9910455429903321 |
Care John (Managing director of Mastering Technical Sales LLC) | ||
Boston, Massachusetts : , : Artech House, , 2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
Autore | Care John (Managing director of Mastering Technical Sales LLC) |
Edizione | [2nd. ed.] |
Pubbl/distr/stampa | Boston, Massachusetts : , : Artech House, , 2008 |
Descrizione fisica | 1 online resource (359 p.) |
Disciplina | 658.8 |
Altri autori (Persone) | BohligAron |
Collana | Artech House technology management and professional development library |
Soggetto topico |
Selling - High technology
High technology industries - Marketing |
ISBN | 1-59693-340-2 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | 1. Introduction: Why Study "Technical Sales"? -- 2. An Overview of the Sales Process -- 3. Lead Qualification -- 4. The RFP Process -- 5. Needs Analysis and Discovery -- |
Record Nr. | UNINA-9910778006203321 |
Care John (Managing director of Mastering Technical Sales LLC) | ||
Boston, Massachusetts : , : Artech House, , 2008 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
Autore | Care John (Managing director of Mastering Technical Sales LLC) |
Pubbl/distr/stampa | Boston, MA : , : Artech House, , [2002] |
Descrizione fisica | 1 online resource (0 pages) : illustrations |
Disciplina | 658.8 |
Collana | Artech House technology management and professional development library |
Soggetto topico |
Selling - High technology
High technology industries - Marketing |
Soggetto genere / forma | Electronic books. |
ISBN | 1-58053-569-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910456353203321 |
Care John (Managing director of Mastering Technical Sales LLC) | ||
Boston, MA : , : Artech House, , [2002] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
Autore | Care John (Managing director of Mastering Technical Sales LLC) |
Pubbl/distr/stampa | Boston, MA : , : Artech House, , [2002] |
Descrizione fisica | 1 online resource (0 pages) : illustrations |
Disciplina | 658.8 |
Collana | Artech House technology management and professional development library |
Soggetto topico |
Selling - High technology
High technology industries - Marketing |
ISBN | 1-58053-569-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910780270703321 |
Care John (Managing director of Mastering Technical Sales LLC) | ||
Boston, MA : , : Artech House, , [2002] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Mastering technical sales : the sales engineer's handbook / / John Care, Aron Bohlig |
Autore | Care John (Managing director of Mastering Technical Sales LLC) |
Pubbl/distr/stampa | Boston, MA : , : Artech House, , [2002] |
Descrizione fisica | 1 online resource (0 pages) : illustrations |
Disciplina | 658.8 |
Collana | Artech House technology management and professional development library |
Soggetto topico |
Selling - High technology
High technology industries - Marketing |
ISBN | 1-58053-569-0 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910817045903321 |
Care John (Managing director of Mastering Technical Sales LLC) | ||
Boston, MA : , : Artech House, , [2002] | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|