Starbucks [[electronic resource] /] / Marie Bussing-Burks |
Autore | Bussing-Burks Marie <1958-> |
Pubbl/distr/stampa | Santa Barbara, Calif., : Greenwood Press, c2009 |
Descrizione fisica | 1 online resource (170 p.) |
Disciplina | 338.1/7373 |
Collana | Corporations that changed the world |
Soggetto topico |
Coffee industry - United States
Organizational effectiveness - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-282-33755-6
9786612337550 0-313-36459-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Chapter 1 Origins and History of Starbucks; Chapter 2 The Founders and Early Management Team; Chapter 3 Strategies and Innovations: The Coffee Culture; Chapter 4 Guiding Principles and Coffee Social Responsibility; Chapter 5 How Starbucks Moved Ahead of the Competition; Chapter 6 Financial Results and Starbucks Leadership; Chapter 7 Controversy and Coffee Competition; Chapter 8 Transition and Future Prospects; Appendix A: Starbucks through the Decades: A Timeline to Success; Appendix B: The Futures of Coffee
Appendix C: Glossary of Coffee TermsAppendix D: Starbucks Stars, Cool Coffee Web Sites, and Wonderful Webcasts/Podcasts; Acronyms; Bibliography; Personal Interviews; Index |
Record Nr. | UNINA-9910455328603321 |
Bussing-Burks Marie <1958-> | ||
Santa Barbara, Calif., : Greenwood Press, c2009 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Starbucks [[electronic resource] /] / Marie Bussing-Burks |
Autore | Bussing-Burks Marie <1958-> |
Pubbl/distr/stampa | Santa Barbara, Calif., : Greenwood Press, c2009 |
Descrizione fisica | 1 online resource (170 p.) |
Disciplina | 338.1/7373 |
Collana | Corporations that changed the world |
Soggetto topico |
Coffee industry - United States
Organizational effectiveness - United States |
Soggetto genere / forma | Electronic books. |
ISBN |
1-282-33755-6
9786612337550 0-313-36459-1 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Chapter 1 Origins and History of Starbucks; Chapter 2 The Founders and Early Management Team; Chapter 3 Strategies and Innovations: The Coffee Culture; Chapter 4 Guiding Principles and Coffee Social Responsibility; Chapter 5 How Starbucks Moved Ahead of the Competition; Chapter 6 Financial Results and Starbucks Leadership; Chapter 7 Controversy and Coffee Competition; Chapter 8 Transition and Future Prospects; Appendix A: Starbucks through the Decades: A Timeline to Success; Appendix B: The Futures of Coffee
Appendix C: Glossary of Coffee TermsAppendix D: Starbucks Stars, Cool Coffee Web Sites, and Wonderful Webcasts/Podcasts; Acronyms; Bibliography; Personal Interviews; Index |
Record Nr. | UNINA-9910543024203321 |
Bussing-Burks Marie <1958-> | ||
Santa Barbara, Calif., : Greenwood Press, c2009 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|