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Starbucks [[electronic resource] /] / Marie Bussing-Burks
Starbucks [[electronic resource] /] / Marie Bussing-Burks
Autore Bussing-Burks Marie <1958->
Pubbl/distr/stampa Santa Barbara, Calif., : Greenwood Press, c2009
Descrizione fisica 1 online resource (170 p.)
Disciplina 338.1/7373
Collana Corporations that changed the world
Soggetto topico Coffee industry - United States
Organizational effectiveness - United States
Soggetto genere / forma Electronic books.
ISBN 1-282-33755-6
9786612337550
0-313-36459-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Chapter 1 Origins and History of Starbucks; Chapter 2 The Founders and Early Management Team; Chapter 3 Strategies and Innovations: The Coffee Culture; Chapter 4 Guiding Principles and Coffee Social Responsibility; Chapter 5 How Starbucks Moved Ahead of the Competition; Chapter 6 Financial Results and Starbucks Leadership; Chapter 7 Controversy and Coffee Competition; Chapter 8 Transition and Future Prospects; Appendix A: Starbucks through the Decades: A Timeline to Success; Appendix B: The Futures of Coffee
Appendix C: Glossary of Coffee TermsAppendix D: Starbucks Stars, Cool Coffee Web Sites, and Wonderful Webcasts/Podcasts; Acronyms; Bibliography; Personal Interviews; Index
Record Nr. UNINA-9910455328603321
Bussing-Burks Marie <1958->  
Santa Barbara, Calif., : Greenwood Press, c2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Starbucks [[electronic resource] /] / Marie Bussing-Burks
Starbucks [[electronic resource] /] / Marie Bussing-Burks
Autore Bussing-Burks Marie <1958->
Pubbl/distr/stampa Santa Barbara, Calif., : Greenwood Press, c2009
Descrizione fisica 1 online resource (170 p.)
Disciplina 338.1/7373
Collana Corporations that changed the world
Soggetto topico Coffee industry - United States
Organizational effectiveness - United States
Soggetto genere / forma Electronic books.
ISBN 1-282-33755-6
9786612337550
0-313-36459-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title; Copyright; Contents; Acknowledgments; Introduction; Chapter 1 Origins and History of Starbucks; Chapter 2 The Founders and Early Management Team; Chapter 3 Strategies and Innovations: The Coffee Culture; Chapter 4 Guiding Principles and Coffee Social Responsibility; Chapter 5 How Starbucks Moved Ahead of the Competition; Chapter 6 Financial Results and Starbucks Leadership; Chapter 7 Controversy and Coffee Competition; Chapter 8 Transition and Future Prospects; Appendix A: Starbucks through the Decades: A Timeline to Success; Appendix B: The Futures of Coffee
Appendix C: Glossary of Coffee TermsAppendix D: Starbucks Stars, Cool Coffee Web Sites, and Wonderful Webcasts/Podcasts; Acronyms; Bibliography; Personal Interviews; Index
Record Nr. UNINA-9910543024203321
Bussing-Burks Marie <1958->  
Santa Barbara, Calif., : Greenwood Press, c2009
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui