Managing a company in an activist world [[electronic resource] ] : the leadership challenge of corporate citizenship / / Edmund M. Burke |
Autore | Burke Edmund M |
Pubbl/distr/stampa | Westport, Conn., : Praeger, 2005 |
Descrizione fisica | 1 online resource (206 p.) |
Disciplina |
658.4
658.4/08 658.408 |
Soggetto topico |
Social responsibility of business
Industrial management - Social aspects Corporations - Public relations |
Soggetto genere / forma | Electronic books. |
ISBN |
1-282-40612-4
9786612406126 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Contents; Preface; Acknowledgments; 1 With Apologies to James Carville . . . ""It's the Behavior, Stupid""; 2 The Case for Change; 3 The Faces of Activism; 4 Step One: You Start with a Vision-A Social Vision; 5 Step Two: Abandon the Command and Control Style of Managing External Affairs; 6 Step Three: Use the CACDIC Strategy; 7 Step Four: Who Are Our External Stakeholders and What Do They Value?; 8 Step Five: What Are the Characteristics of Our Relationships?; 9 Preparing Managers for the New New Thing; 10 The Stakeholder Relations Plan
11 The Site Community Strategy: A Responsibility of the Facility Manager12 The Site Community Strategy, Continued; 13 The Societal Strategy-The CEO's Responsibility; Notes; Name Index; Subject Index |
Record Nr. | UNINA-9910454452103321 |
Burke Edmund M | ||
Westport, Conn., : Praeger, 2005 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Managing a company in an activist world [[electronic resource] ] : the leadership challenge of corporate citizenship / / Edmund M. Burke |
Autore | Burke Edmund M |
Pubbl/distr/stampa | Westport, Conn., : Praeger, 2005 |
Descrizione fisica | 1 online resource (206 p.) |
Disciplina |
658.4
658.4/08 658.408 |
Soggetto topico |
Social responsibility of business
Industrial management - Social aspects Corporations - Public relations |
ISBN |
1-282-40612-4
9786612406126 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Contents; Preface; Acknowledgments; 1 With Apologies to James Carville . . . ""It's the Behavior, Stupid""; 2 The Case for Change; 3 The Faces of Activism; 4 Step One: You Start with a Vision-A Social Vision; 5 Step Two: Abandon the Command and Control Style of Managing External Affairs; 6 Step Three: Use the CACDIC Strategy; 7 Step Four: Who Are Our External Stakeholders and What Do They Value?; 8 Step Five: What Are the Characteristics of Our Relationships?; 9 Preparing Managers for the New New Thing; 10 The Stakeholder Relations Plan
11 The Site Community Strategy: A Responsibility of the Facility Manager12 The Site Community Strategy, Continued; 13 The Societal Strategy-The CEO's Responsibility; Notes; Name Index; Subject Index |
Record Nr. | UNINA-9910782763803321 |
Burke Edmund M | ||
Westport, Conn., : Praeger, 2005 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|
Managing a company in an activist world : the leadership challenge of corporate citizenship / / Edmund M. Burke |
Autore | Burke Edmund M |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Westport, Conn. : , : Praeger, , 2005 |
Descrizione fisica | 1 online resource (206 p.) |
Disciplina | 658.4/08 |
Soggetto topico |
Corporations - Public relations
Industrial management - Social aspects Social responsibility of business |
ISBN |
979-84-00-68204-9
1-282-40612-4 9786612406126 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | With apologies to James Carvelle-- : "it's the behavior, stupid" -- The case for change -- The faces of activism -- Step one : you start with a vision--a social vision -- Step two : abandon the command and control style of managing external affairs -- Step three : use the CACDIC strategy -- Step four : who are our external stakeholders and what do they value? -- Step five : what are the characteristics of our relationships? -- Preparing managers for the new, new thing -- The stakeholder relations plan -- The site community strategy : a responsibility of the facility manager -- The community strategy, continued -- The societal strategy--the CEO's reponsibility. |
Record Nr. | UNINA-9910815946903321 |
Burke Edmund M | ||
Westport, Conn. : , : Praeger, , 2005 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
|