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Corporate discourse / / Ruth Breeze
| Corporate discourse / / Ruth Breeze |
| Autore | Breeze Ruth |
| Pubbl/distr/stampa | London : , : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, , 2013 |
| Descrizione fisica | 1 online resource (217 p.) |
| Disciplina | 659.2/85 |
| Collana | Bloomsbury Discourse |
| Soggetto topico | Business communication |
| ISBN |
1-4725-4190-1
1-4411-7753-1 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- 1. The Corporation and its Stakeholders: Identity, Action, Interaction -- 2. Approaches to Corporate Discourse -- 3. Communicating with Employees -- 4. Communicating with Investors -- 5. Communicating with the World: Advertising Discourses -- 6. Communicating with the World: Websites, Reviews, Sponsorship -- 7. Interpreting Corporate Discourse -- Bibliography -- Index. |
| Record Nr. | UNINA-9910511348003321 |
Breeze Ruth
|
||
| London : , : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Corporate discourse / / Ruth Breeze
| Corporate discourse / / Ruth Breeze |
| Autore | Breeze Ruth |
| Pubbl/distr/stampa | London : , : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, , 2013 |
| Descrizione fisica | 1 online resource (217 p.) |
| Disciplina | 659.2/85 |
| Collana | Bloomsbury Discourse |
| Soggetto topico | Business communication |
| ISBN |
1-4725-4190-1
1-4411-7753-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- 1. The Corporation and its Stakeholders: Identity, Action, Interaction -- 2. Approaches to Corporate Discourse -- 3. Communicating with Employees -- 4. Communicating with Investors -- 5. Communicating with the World: Advertising Discourses -- 6. Communicating with the World: Websites, Reviews, Sponsorship -- 7. Interpreting Corporate Discourse -- Bibliography -- Index. |
| Record Nr. | UNINA-9910787565003321 |
|
Breeze Ruth
|
||
| London : , : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Corporate discourse / / Ruth Breeze
| Corporate discourse / / Ruth Breeze |
| Autore | Breeze Ruth |
| Pubbl/distr/stampa | London : , : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, , 2013 |
| Descrizione fisica | 1 online resource (217 p.) |
| Disciplina | 659.2/85 |
| Collana | Bloomsbury Discourse |
| Soggetto topico | Business communication |
| ISBN |
1-4725-4190-1
1-4411-7753-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- 1. The Corporation and its Stakeholders: Identity, Action, Interaction -- 2. Approaches to Corporate Discourse -- 3. Communicating with Employees -- 4. Communicating with Investors -- 5. Communicating with the World: Advertising Discourses -- 6. Communicating with the World: Websites, Reviews, Sponsorship -- 7. Interpreting Corporate Discourse -- Bibliography -- Index. |
| Record Nr. | UNINA-9910809208403321 |
|
Breeze Ruth
|
||
| London : , : Bloomsbury Academic, An imprint of Bloomsbury Publishing Plc, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rethinking academic writing pedagogy for the European university [[electronic resource] /] / Ruth Breeze
| Rethinking academic writing pedagogy for the European university [[electronic resource] /] / Ruth Breeze |
| Autore | Breeze Ruth |
| Pubbl/distr/stampa | Amsterdam ; ; New York, : Rodopi, 2012 |
| Descrizione fisica | 1 online resource (179 p.) |
| Disciplina |
378.17028
378.4 |
| Collana | Utrecht studies in language and communication |
| Soggetto topico | Academic writing - Study and teaching - Europe |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-54312-5
9786613855572 94-012-0795-X 9789001207959 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preliminary Material -- Introduction -- Writing in English across Europe -- Academic writing in Europe: texts, contexts, cultures -- Classic approaches to teaching writing -- Classic pedagogy in second language contexts -- Critiques and challenges -- New directions: academic literacies -- New directions: corpus tools and web writing -- New directions: addressing writers’ needs -- Feedback and assessment -- Academic writing in Europe -- Bibliographical references. |
| Record Nr. | UNINA-9910452432903321 |
|
Breeze Ruth
|
||
| Amsterdam ; ; New York, : Rodopi, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rethinking academic writing pedagogy for the European university [[electronic resource] /] / Ruth Breeze
| Rethinking academic writing pedagogy for the European university [[electronic resource] /] / Ruth Breeze |
| Autore | Breeze Ruth |
| Pubbl/distr/stampa | Amsterdam ; ; New York, : Rodopi, 2012 |
| Descrizione fisica | 1 online resource (179 p.) |
| Disciplina |
378.17028
378.4 |
| Collana | Utrecht studies in language and communication |
| Soggetto topico | Academic writing - Study and teaching - Europe |
| ISBN |
1-283-54312-5
9786613855572 94-012-0795-X 9789001207959 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preliminary Material -- Introduction -- Writing in English across Europe -- Academic writing in Europe: texts, contexts, cultures -- Classic approaches to teaching writing -- Classic pedagogy in second language contexts -- Critiques and challenges -- New directions: academic literacies -- New directions: corpus tools and web writing -- New directions: addressing writers’ needs -- Feedback and assessment -- Academic writing in Europe -- Bibliographical references. |
| Record Nr. | UNINA-9910779394503321 |
|
Breeze Ruth
|
||
| Amsterdam ; ; New York, : Rodopi, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rethinking academic writing pedagogy for the European university [[electronic resource] /] / Ruth Breeze
| Rethinking academic writing pedagogy for the European university [[electronic resource] /] / Ruth Breeze |
| Autore | Breeze Ruth |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Amsterdam ; ; New York, : Rodopi, 2012 |
| Descrizione fisica | 1 online resource (179 p.) |
| Disciplina |
378.17028
378.4 |
| Collana | Utrecht studies in language and communication |
| Soggetto topico | Academic writing - Study and teaching - Europe |
| ISBN |
1-283-54312-5
9786613855572 94-012-0795-X 9789001207959 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preliminary Material -- Introduction -- Writing in English across Europe -- Academic writing in Europe: texts, contexts, cultures -- Classic approaches to teaching writing -- Classic pedagogy in second language contexts -- Critiques and challenges -- New directions: academic literacies -- New directions: corpus tools and web writing -- New directions: addressing writers’ needs -- Feedback and assessment -- Academic writing in Europe -- Bibliographical references. |
| Record Nr. | UNINA-9910807177503321 |
|
Breeze Ruth
|
||
| Amsterdam ; ; New York, : Rodopi, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||