Extending the supply chain [[electronic resource] ] : how cutting-edge companies bridge the critical last mile into customers' homes / / Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult
| Extending the supply chain [[electronic resource] ] : how cutting-edge companies bridge the critical last mile into customers' homes / / Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult |
| Autore | Boyer Kenneth Karel <1967-> |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | New York, : American Management Association, c2004 |
| Descrizione fisica | 1 online resource (272 p.) |
| Disciplina | 658.7/88 |
| Altri autori (Persone) |
FrohlichMarkham T
HultG. Tomas M |
| Soggetto topico |
Business logistics
Grocery trade Retail trade |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-60119-852-3
0-8144-2850-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain. |
| Record Nr. | UNINA-9910449948403321 |
Boyer Kenneth Karel <1967->
|
||
| New York, : American Management Association, c2004 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Extending the supply chain [[electronic resource] ] : how cutting-edge companies bridge the critical last mile into customers' homes / / Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult
| Extending the supply chain [[electronic resource] ] : how cutting-edge companies bridge the critical last mile into customers' homes / / Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult |
| Autore | Boyer Kenneth Karel <1967-> |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | New York, : American Management Association, c2004 |
| Descrizione fisica | 1 online resource (272 p.) |
| Disciplina | 658.7/88 |
| Altri autori (Persone) |
FrohlichMarkham T
HultG. Tomas M |
| Soggetto topico |
Business logistics
Grocery trade Retail trade |
| ISBN |
1-60119-852-3
0-8144-2850-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- the great divide between customers and retailers -- Decoupled extenaed supply chains -- Semi: Exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain. |
| Record Nr. | UNINA-9910783279603321 |
Boyer Kenneth Karel <1967->
|
||
| New York, : American Management Association, c2004 | ||
| Lo trovi qui: Univ. Federico II | ||
| ||