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Consumer culture theory / / edited by Samantha N. N. Cross, Cecilia Ruvalcaba, Alladi Venkatesh and Russell W. Belk
| Consumer culture theory / / edited by Samantha N. N. Cross, Cecilia Ruvalcaba, Alladi Venkatesh and Russell W. Belk |
| Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , 2018 |
| Descrizione fisica | 1 online resource (229 pages) : illustrations |
| Disciplina | 306.3 |
| Collana | Research in consumer behavior |
| Soggetto topico |
Consumption (Economics) - Social aspects
Consumer behavior Business & Economics - Consumer Behavior Market research |
| ISBN |
1-78754-504-0
1-78743-906-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910796887203321 |
| Bingley, England : , : Emerald Publishing, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Consumer culture theory / / edited by Samantha N. N. Cross, Cecilia Ruvalcaba, Alladi Venkatesh and Russell W. Belk
| Consumer culture theory / / edited by Samantha N. N. Cross, Cecilia Ruvalcaba, Alladi Venkatesh and Russell W. Belk |
| Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , 2018 |
| Descrizione fisica | 1 online resource (229 pages) : illustrations |
| Disciplina | 306.3 |
| Collana | Research in consumer behavior |
| Soggetto topico |
Consumption (Economics) - Social aspects
Consumer behavior Business & Economics - Consumer Behavior Market research |
| ISBN |
1-78754-504-0
1-78743-906-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910827377903321 |
| Bingley, England : , : Emerald Publishing, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Consumer culture theory
| Consumer culture theory |
| Pubbl/distr/stampa | Bingley : , : Emerald Group Publishing Limited, , 2016 |
| Descrizione fisica | 1 online resource (288 pages) |
| Disciplina | 658.8342 |
| Collana | Research consumer behavior |
| Soggetto topico |
Business & Economics - International - Marketing
Consumerism Consumer behavior |
| ISBN | 1-78635-495-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910154927003321 |
| Bingley : , : Emerald Group Publishing Limited, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Qualitative consumer research / / edited by Russell W. Belk
| Qualitative consumer research / / edited by Russell W. Belk |
| Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , 2017 |
| Descrizione fisica | 1 online resource (276 pages) : illustrations (some color) |
| Disciplina | 658.8 |
| Collana | Review of Marketing Research |
| Soggetto topico | Marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-78714-946-3
1-78714-491-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910467602603321 |
| Bingley, England : , : Emerald Publishing, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Qualitative consumer research / / edited by Russell W. Belk
| Qualitative consumer research / / edited by Russell W. Belk |
| Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , 2017 |
| Descrizione fisica | 1 online resource (276 pages) : illustrations (some color) |
| Disciplina | 658.8 |
| Collana | Review of marketing research |
| Soggetto topico |
Consumers - Research
Marketing Business & Economics - Marketing - Research Sales & marketing |
| ISBN |
1-78714-946-3
1-78714-491-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prelims -- A new bridge from text to mind: cognitive literary approaches to advertising -- Exploring the country of origin effect: a qualitative analysis of Turkish consumption practices -- The influence of bad credit on consumers' identities -- Showrooming and the small retailer -- Subalterns approach to chain supermarketization: modern grocery retailers versus independent small grocers -- Customer experience research with mobile ethnography: a case study of the alpine destination Serfaus-Fiss-Ladis -- Alleviating survivor loneliness: the value of expressive gift systems in peer-to-peer online patient survivor networks -- Price: meanings and significance -- Convenience orientation in the 21st century: qualitative insights from interviews with consumers and marketing professionals -- Being present: toward a better understanding of customer experiences -- Purse parties: a phenomenology of in-home counterfeit luxury events -- Index -- Previous volume contents. |
| Record Nr. | UNINA-9910794786003321 |
| Bingley, England : , : Emerald Publishing, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Qualitative consumer research / / edited by Russell W. Belk
| Qualitative consumer research / / edited by Russell W. Belk |
| Pubbl/distr/stampa | Bingley, England : , : Emerald Publishing, , 2017 |
| Descrizione fisica | 1 online resource (276 pages) : illustrations (some color) |
| Disciplina | 658.8 |
| Collana | Review of marketing research |
| Soggetto topico |
Consumers - Research
Marketing Business & Economics - Marketing - Research Sales & marketing |
| ISBN |
1-78714-946-3
1-78714-491-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Prelims -- A new bridge from text to mind: cognitive literary approaches to advertising -- Exploring the country of origin effect: a qualitative analysis of Turkish consumption practices -- The influence of bad credit on consumers' identities -- Showrooming and the small retailer -- Subalterns approach to chain supermarketization: modern grocery retailers versus independent small grocers -- Customer experience research with mobile ethnography: a case study of the alpine destination Serfaus-Fiss-Ladis -- Alleviating survivor loneliness: the value of expressive gift systems in peer-to-peer online patient survivor networks -- Price: meanings and significance -- Convenience orientation in the 21st century: qualitative insights from interviews with consumers and marketing professionals -- Being present: toward a better understanding of customer experiences -- Purse parties: a phenomenology of in-home counterfeit luxury events -- Index -- Previous volume contents. |
| Record Nr. | UNINA-9910819939403321 |
| Bingley, England : , : Emerald Publishing, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||