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La disciplina de emprender : 24 pasos para lanzar una startup exitosa / / Bill Aulet
| La disciplina de emprender : 24 pasos para lanzar una startup exitosa / / Bill Aulet |
| Autore | Aulet Bill <1958-> |
| Pubbl/distr/stampa | Madrid, Spain : , : Lid Editorial Empresarial S.L., , [2015] |
| Descrizione fisica | 1 online resource (262 pages) |
| Disciplina | 658.11 |
| Soggetto topico | Entrepreneurship |
| ISBN |
9788483564776
9788483564066 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910795792103321 |
Aulet Bill <1958->
|
||
| Madrid, Spain : , : Lid Editorial Empresarial S.L., , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
La disciplina de emprender : 24 pasos para lanzar una startup exitosa / / Bill Aulet
| La disciplina de emprender : 24 pasos para lanzar una startup exitosa / / Bill Aulet |
| Autore | Aulet Bill <1958-> |
| Pubbl/distr/stampa | Madrid, Spain : , : Lid Editorial Empresarial S.L., , [2015] |
| Descrizione fisica | 1 online resource (262 pages) |
| Disciplina | 658.11 |
| Soggetto topico | Entrepreneurship |
| ISBN |
9788483564776
9788483564066 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910828262803321 |
|
Aulet Bill <1958->
|
||
| Madrid, Spain : , : Lid Editorial Empresarial S.L., , [2015] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Disciplined entrepreneurship : 24 steps to a successful startup / / Bill Aulet; illustrations by Marius Ursache
| Disciplined entrepreneurship : 24 steps to a successful startup / / Bill Aulet; illustrations by Marius Ursache |
| Autore | Aulet Bill <1958-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, NJ, : Wiley, 2013 |
| Descrizione fisica | 1 online resource (xvi, 272 pages) : illustrations (chiefly color) |
| Disciplina | 658.11 |
| Soggetto topico |
New business enterprises - Management
Entrepreneurship |
| ISBN |
9781118720813
1118720814 9781118720882 1118720881 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Six themes of the 24 steps. Getting started ; Market segmentation ; Select a Beachhead Market ; Build an end user profile ; Calculate the total addressable market (TAM) size for the beachhead market ; Profile the persona for the beachhead market ; Full life cycle use case ; High-level product specification ; Quantify the value proposition ; Identify your next 10 customers ; Define your core ; Chart your competitive position ; Determine the customer's decision-making unit (DMU) ; Map the process to acquire a paying customer ; Calculate the total addressable market size for follow-on markets ; Design a business model ; Set your pricing framework ; Calculate the lifetime value (LTV) of an acquired customer ; Map the sales process to acquire a customer ; Calculate the cost of customer acquisition (COCA) ; Identify key assumptions ; Define the minimum viable business product (MVBP) ; Show that "the dogs will eat the dog food" ; Develop a product plan -- Postlude : A business is more than 24 steps. |
| Record Nr. | UNINA-9910811653303321 |
|
Aulet Bill <1958->
|
||
| Hoboken, NJ, : Wiley, 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Disciplined entrepreneurship workbook / / Bill Aulet ; illustrations by Marius Ursache ; edited by Chris Snyder
| Disciplined entrepreneurship workbook / / Bill Aulet ; illustrations by Marius Ursache ; edited by Chris Snyder |
| Autore | Aulet Bill <1958-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2017 |
| Descrizione fisica | 1 online resource (264 pages) |
| Disciplina | 658.11 |
| Soggetto topico |
New business enterprises
Entrepreneurship |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-119-36577-5
9781119365785 9781119365792 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Step 0 How Do I Get Started? Should I? -- Step 1 Market Segmentation -- Step 2 Select a Beachhead Market -- Step 3 Build an End User Profile for the Beachhead Market -- Step 4 Estimate the Total Addressable Market (TAM) for the Beachhead Market -- Step 5 Profile the Persona for the Beachhead Market -- Step 6 Full Life Cycle Use Case -- Step 7 High-Level Product Specification -- Step 8 Quantify the Value Proposition -- Step 9 Identify Your Next 10 Customers -- Step 10 Define Your Core -- Step 11 Chart Your Competitive Position -- Step 12 Determine the Customer's Decision-Making Unit (DMU) -- Step 13 Map the Process to Acquire a Paying Customer -- Step 14 Estimate the Total Addressable Market (TAM) Size for Follow-on Markets -- Step 15 Design a Business Model -- Step 16 Set Your Pricing Framework -- Step 17 Estimate the Lifetime Value (LTV) of an Acquired Customer -- Step 18 Map the Sales Process to Acquire a Customer -- Step 19 Estimate the Cost of Customer Acquisition (COCA) -- Step 20 Identify Key Assumptions -- Step 21 Test Key Assumptions -- Define the Minimum Viable Business Product (MVBP) -- Step 23 Show That "The Dogs Will Eat the Dog Food" -- Step 24 Develop a Product Plan. |
| Record Nr. | UNINA-9910465775803321 |
|
Aulet Bill <1958->
|
||
| Hoboken, New Jersey : , : Wiley, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Disciplined entrepreneurship workbook / / Bill Aulet ; illustrations by Marius Ursache ; edited by Chris Snyder
| Disciplined entrepreneurship workbook / / Bill Aulet ; illustrations by Marius Ursache ; edited by Chris Snyder |
| Autore | Aulet Bill <1958-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2017 |
| Descrizione fisica | 1 online resource (264 pages) |
| Disciplina | 658.11 |
| Soggetto topico |
New business enterprises
Entrepreneurship |
| ISBN |
1-119-36578-3
1-119-36577-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Step 0 How Do I Get Started? Should I? -- Step 1 Market Segmentation -- Step 2 Select a Beachhead Market -- Step 3 Build an End User Profile for the Beachhead Market -- Step 4 Estimate the Total Addressable Market (TAM) for the Beachhead Market -- Step 5 Profile the Persona for the Beachhead Market -- Step 6 Full Life Cycle Use Case -- Step 7 High-Level Product Specification -- Step 8 Quantify the Value Proposition -- Step 9 Identify Your Next 10 Customers -- Step 10 Define Your Core -- Step 11 Chart Your Competitive Position -- Step 12 Determine the Customer's Decision-Making Unit (DMU) -- Step 13 Map the Process to Acquire a Paying Customer -- Step 14 Estimate the Total Addressable Market (TAM) Size for Follow-on Markets -- Step 15 Design a Business Model -- Step 16 Set Your Pricing Framework -- Step 17 Estimate the Lifetime Value (LTV) of an Acquired Customer -- Step 18 Map the Sales Process to Acquire a Customer -- Step 19 Estimate the Cost of Customer Acquisition (COCA) -- Step 20 Identify Key Assumptions -- Step 21 Test Key Assumptions -- Define the Minimum Viable Business Product (MVBP) -- Step 23 Show That "The Dogs Will Eat the Dog Food" -- Step 24 Develop a Product Plan. |
| Record Nr. | UNINA-9910792875503321 |
|
Aulet Bill <1958->
|
||
| Hoboken, New Jersey : , : Wiley, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Disciplined entrepreneurship workbook / / Bill Aulet ; illustrations by Marius Ursache ; edited by Chris Snyder
| Disciplined entrepreneurship workbook / / Bill Aulet ; illustrations by Marius Ursache ; edited by Chris Snyder |
| Autore | Aulet Bill <1958-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, New Jersey : , : Wiley, , 2017 |
| Descrizione fisica | 1 online resource (264 pages) |
| Disciplina | 658.11 |
| Soggetto topico |
New business enterprises
Entrepreneurship |
| ISBN |
1-119-36578-3
1-119-36577-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Step 0 How Do I Get Started? Should I? -- Step 1 Market Segmentation -- Step 2 Select a Beachhead Market -- Step 3 Build an End User Profile for the Beachhead Market -- Step 4 Estimate the Total Addressable Market (TAM) for the Beachhead Market -- Step 5 Profile the Persona for the Beachhead Market -- Step 6 Full Life Cycle Use Case -- Step 7 High-Level Product Specification -- Step 8 Quantify the Value Proposition -- Step 9 Identify Your Next 10 Customers -- Step 10 Define Your Core -- Step 11 Chart Your Competitive Position -- Step 12 Determine the Customer's Decision-Making Unit (DMU) -- Step 13 Map the Process to Acquire a Paying Customer -- Step 14 Estimate the Total Addressable Market (TAM) Size for Follow-on Markets -- Step 15 Design a Business Model -- Step 16 Set Your Pricing Framework -- Step 17 Estimate the Lifetime Value (LTV) of an Acquired Customer -- Step 18 Map the Sales Process to Acquire a Customer -- Step 19 Estimate the Cost of Customer Acquisition (COCA) -- Step 20 Identify Key Assumptions -- Step 21 Test Key Assumptions -- Define the Minimum Viable Business Product (MVBP) -- Step 23 Show That "The Dogs Will Eat the Dog Food" -- Step 24 Develop a Product Plan. |
| Record Nr. | UNINA-9910815008303321 |
|
Aulet Bill <1958->
|
||
| Hoboken, New Jersey : , : Wiley, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||