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New product development : from initial idea to product management / / Marc A. Annacchino
| New product development : from initial idea to product management / / Marc A. Annacchino |
| Autore | Annacchino Marc A |
| Pubbl/distr/stampa | Amsterdam ; ; Boston, MA, : Butterworth-Heinemann, 2003 |
| Descrizione fisica | 1 online resource (601 p.) |
| Disciplina | 658.5/75 |
| Soggetto topico |
New products - Planning
Product management |
| ISBN |
1-280-96434-0
9786610964345 0-08-046989-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
front cover; copyright; table of contents; front matter; PREFACE; INTRODUCTION; body; 1. THE BUSINESS OBJECTIVE; 2. THE MARKET OPPORTUNITY; 3. REFINEMENT OF THE PRODUCT CONCEPT INTO A NEW PRODUCT AND BUSINESS; 4. THE PRODUCT AND BUSINESS PLAN; 5. JUSTIFYING A PROGRAM: THE ACCOUNTING VIEWPOINT; 6. STARTING OUT; 7. EXECUTING THE PLAN; 8. MANUFACTURING DEVELOPMENT; 9. THE PRELAUNCH CHECKLIST: SETTING UP THE ORGANIZATION; 10. THE LAUNCH; 11. THE PURSUIT; 12. NEW PRODUCT DEVELOPMENT RECORDS FORMAT; back matter; Appendix A. SELECTED NEW PRODUCT DEVELOPMENT EFFORTS
Appendix B. THE FASTER CHANGING WORLDindex |
| Record Nr. | UNINA-9911006610303321 |
Annacchino Marc A
|
||
| Amsterdam ; ; Boston, MA, : Butterworth-Heinemann, 2003 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The pursuit of new product development [[electronic resource] ] : the business development process / / Marc A. Annacchino
| The pursuit of new product development [[electronic resource] ] : the business development process / / Marc A. Annacchino |
| Autore | Annacchino Marc A |
| Pubbl/distr/stampa | Amsterdam ; ; Boston, : Butterworth-Heinemann, 2007 |
| Descrizione fisica | 1 online resource (525 p.) |
| Disciplina | 658.575 |
| Soggetto topico |
New products
Product management |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-75203-3
9786610752034 0-08-046832-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Front Cover; The Pursuit of New Product Development: The Business Development Process; Copyright Page; Contents; Dedication; Preface; Chapter 1: The Business Objective; Background; Perspectives Internal to the Organization; Continuity; Leverage; Flow; Pursuit; Perspectives External to the Organization; Summary; Chapter 2: The Market Opportunity; The Marketplace Within Our World; Marketplace Dynamics; Product Concept Synthesis; Product Integration into the Business; The Competitive Arena; The Pathways to the Product; Summary; Chapter 3: The Business concept to the New Product
The Pathway to the Customer NeedsEngaging the Market and the Customer; Definition of the Product; Product Planning; Development Management; Interdisciplinary Considerations; Pathway Through the Organization; Product Definition Documentation; Summary; Chapter 4: The Product and Business Plan; Business Plan-Blueprint to Success; Product-Plan Integration; Selling and Funding the Program; Corporate Operations Using the Plan; Dynamics of the Plan; Customer and Market Input to the Plan; Plan Corrective Action; Summary; Chapter 5: Justifying a Program-The Accounting Viewpoint; Background Development and Accounting: Two Different DisciplinesFinancial and Business Modeling; Risk, Reward, Timing; Cash, Timing, Business Cycles; External Economic Forces; Program Continuity; Structure of Finances; Appropriation; Continuous Appropriations; Summary; Chapter 6: Starting Out; Logistics and Provisions; Organizational Dynamics; Project/Team Format; Management Reporting; Intellectual Property Protocol; Communications Protocol; Culture of the Group; Time Base; Corrective Improvement; Summary; Chapter 7: Executing The Plan; Core Competencies; Core Technology Development Outsourcing DevelopmentCore Product Development; Critical Program Skills; Legal Issues; Summary; Chapter 8: Manufacturing Development; Manufacturing Program Management; Design for Manufacturing; Process Competencies; Process Development; Outsourcing; Training of Manufacturing Personnel; Inventory Control; Manufacturing Records; Purchasing and Procurement; Manufacturing Throughput; Quality Management; Cost Containment; Summary; Chapter 9: The Prelaunch Checklist; Extensions to Engineering and Manufacturing; Product Certifications; Pilot Run Operations; Field Testing and Customer Acceptance Product InformationCompany Infrastructure; Channel Infrastructure; Assessment-Price Versus Value; Product Run Preparation; Feedback Systems; Summary; Chapter 10: The Product Launch; Product Promotion; Customer Visits; Initial Sales Evaluation; Production Volume Forecasting; Inventory Control; Sales Channel Initiatives; Summary; Chapter 11: The Pursuit and Product Management; Product Portfolio; Growth Strategy; Product Maintenance; Quality Management (Production); Product Recalls; Product Evolution; Product Life Cycle Management; Summary; Chapter 12: Business Development Records Format Organizational Format |
| Record Nr. | UNINA-9910457079903321 |
|
Annacchino Marc A
|
||
| Amsterdam ; ; Boston, : Butterworth-Heinemann, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The pursuit of new product development [[electronic resource] ] : the business development process / / Marc A. Annacchino
| The pursuit of new product development [[electronic resource] ] : the business development process / / Marc A. Annacchino |
| Autore | Annacchino Marc A |
| Pubbl/distr/stampa | Amsterdam ; ; Boston, : Butterworth-Heinemann, 2007 |
| Descrizione fisica | 1 online resource (525 p.) |
| Disciplina | 658.575 |
| Soggetto topico |
New products
Product management |
| ISBN |
1-280-75203-3
9786610752034 0-08-046832-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Front Cover; The Pursuit of New Product Development: The Business Development Process; Copyright Page; Contents; Dedication; Preface; Chapter 1: The Business Objective; Background; Perspectives Internal to the Organization; Continuity; Leverage; Flow; Pursuit; Perspectives External to the Organization; Summary; Chapter 2: The Market Opportunity; The Marketplace Within Our World; Marketplace Dynamics; Product Concept Synthesis; Product Integration into the Business; The Competitive Arena; The Pathways to the Product; Summary; Chapter 3: The Business concept to the New Product
The Pathway to the Customer NeedsEngaging the Market and the Customer; Definition of the Product; Product Planning; Development Management; Interdisciplinary Considerations; Pathway Through the Organization; Product Definition Documentation; Summary; Chapter 4: The Product and Business Plan; Business Plan-Blueprint to Success; Product-Plan Integration; Selling and Funding the Program; Corporate Operations Using the Plan; Dynamics of the Plan; Customer and Market Input to the Plan; Plan Corrective Action; Summary; Chapter 5: Justifying a Program-The Accounting Viewpoint; Background Development and Accounting: Two Different DisciplinesFinancial and Business Modeling; Risk, Reward, Timing; Cash, Timing, Business Cycles; External Economic Forces; Program Continuity; Structure of Finances; Appropriation; Continuous Appropriations; Summary; Chapter 6: Starting Out; Logistics and Provisions; Organizational Dynamics; Project/Team Format; Management Reporting; Intellectual Property Protocol; Communications Protocol; Culture of the Group; Time Base; Corrective Improvement; Summary; Chapter 7: Executing The Plan; Core Competencies; Core Technology Development Outsourcing DevelopmentCore Product Development; Critical Program Skills; Legal Issues; Summary; Chapter 8: Manufacturing Development; Manufacturing Program Management; Design for Manufacturing; Process Competencies; Process Development; Outsourcing; Training of Manufacturing Personnel; Inventory Control; Manufacturing Records; Purchasing and Procurement; Manufacturing Throughput; Quality Management; Cost Containment; Summary; Chapter 9: The Prelaunch Checklist; Extensions to Engineering and Manufacturing; Product Certifications; Pilot Run Operations; Field Testing and Customer Acceptance Product InformationCompany Infrastructure; Channel Infrastructure; Assessment-Price Versus Value; Product Run Preparation; Feedback Systems; Summary; Chapter 10: The Product Launch; Product Promotion; Customer Visits; Initial Sales Evaluation; Production Volume Forecasting; Inventory Control; Sales Channel Initiatives; Summary; Chapter 11: The Pursuit and Product Management; Product Portfolio; Growth Strategy; Product Maintenance; Quality Management (Production); Product Recalls; Product Evolution; Product Life Cycle Management; Summary; Chapter 12: Business Development Records Format Organizational Format |
| Record Nr. | UNINA-9910784354703321 |
|
Annacchino Marc A
|
||
| Amsterdam ; ; Boston, : Butterworth-Heinemann, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||