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Desperately seeking the audience / / Ien Ang
| Desperately seeking the audience / / Ien Ang |
| Autore | Ang Ien. |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 1991 |
| Descrizione fisica | 1 online resource (185 p.) |
| Disciplina |
302.2345
384.55/1 384.551 |
| Soggetto topico |
Europe
Mass media Television viewers Television viewers - United States Television viewers - Europe Journalism & Communications Radio & TV Broadcasting |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-134-94042-4
1-280-47832-2 9786610478323 0-203-13334-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Book Cover; Half-Title; Title; Copyright; Dedication; Contents; Preface and acknowledgements; Introduction; 1 Institutional knowledge: the need to control; 2 Audience-as-market and audience-as-public; 3 Television audience as taxonomic collective; 4 The limits of discursive control; 5 Commercial knowledge: measuring the audience; 6 In search of the audience commodity; 7 Streamlining 'television audience'; 8 The streamlined audience disrupted: impact of the new technologies; 9 The people meter 'solution'; 10 Revolt of the viewer? The elusive audience
11 Normative knowledge: the breakdown of the public service ideal12 Britain: the BBC and the loss of the disciplined audience; 13 Netherlands: VARA and the loss of the natural audience; 14 Repairing the loss: the desire for audience information; Conclusions: Understanding television audiencehood; Notes; Bibliography; Index |
| Record Nr. | UNINA-9910450143403321 |
Ang Ien.
|
||
| London ; ; New York : , : Routledge, , 1991 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Desperately seeking the audience / / Ien Ang
| Desperately seeking the audience / / Ien Ang |
| Autore | Ang Ien. |
| Pubbl/distr/stampa | London ; ; New York : , : Routledge, , 1991 |
| Descrizione fisica | 1 online resource (185 p.) |
| Disciplina |
302.2345
384.55/1 384.551 |
| Soggetto topico |
Europe
Mass media Television viewers Television viewers - United States Television viewers - Europe Journalism & Communications Radio & TV Broadcasting |
| ISBN |
1-134-94041-6
1-134-94042-4 1-280-47832-2 9786610478323 0-203-13334-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Book Cover; Half-Title; Title; Copyright; Dedication; Contents; Preface and acknowledgements; Introduction; 1 Institutional knowledge: the need to control; 2 Audience-as-market and audience-as-public; 3 Television audience as taxonomic collective; 4 The limits of discursive control; 5 Commercial knowledge: measuring the audience; 6 In search of the audience commodity; 7 Streamlining 'television audience'; 8 The streamlined audience disrupted: impact of the new technologies; 9 The people meter 'solution'; 10 Revolt of the viewer? The elusive audience
11 Normative knowledge: the breakdown of the public service ideal12 Britain: the BBC and the loss of the disciplined audience; 13 Netherlands: VARA and the loss of the natural audience; 14 Repairing the loss: the desire for audience information; Conclusions: Understanding television audiencehood; Notes; Bibliography; Index |
| Record Nr. | UNINA-9910777350603321 |
|
Ang Ien.
|
||
| London ; ; New York : , : Routledge, , 1991 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||