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Complete MBA for dummies [[electronic resource]]
| Complete MBA for dummies [[electronic resource]] |
| Autore | Allen Kathleen R |
| Edizione | [2nd ed. /] |
| Pubbl/distr/stampa | Hoboken, N.J., : Wiley, c2008 |
| Descrizione fisica | 1 online resource (434 p.) |
| Disciplina | 658 |
| Altri autori (Persone) | EconomyPeter |
| Collana | --For dummies |
| Soggetto topico |
Master of business administration degree
Business education |
| Soggetto genere / forma | Electronic books. |
| ISBN | 0-470-28013-1 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Complete MBA For Dummies, 2nd Edition; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organized; Icons Used in This Book; Where to Go from Here; Part I: The New, Improved World of Business; Chapter 1: The MBA in a Nutshell; Chapter 2: Today's Hottest Business Trends; Chapter 3: Entrepreneurship for Everyone; Chapter 4: Global Business: Fun and Profit in Katmandu; Chapter 5: Polish Your Crystal Ball for Some Strategic Planning; Part II: Managing a Business in the New World
Chapter 6: Managing Is Hard Leading Is Even Harder; Chapter 7: Carrots and Sticks: The ABCs of Motivating Employees; Chapter 8: Hiring and Firing: How to Get Good Employees and Keep Them; Chapter 9: One for All and All for One: Building Teams That Really Work; Part III: Money: What You Don't Know Will Hurt You; Chapter 10: All You Ever Wanted to Know about Accounting; Chapter 11: Working Your Way through Financial Statements; Chapter 12: Deciphering the Mysteries of Financial Planning and Analysis; Chapter 13: Understanding Stocks and Bonds; Chapter 14: It Takes Money to Make Money Part IV: Marketing in the New WorldChapter 15: You Are Nothing without a Customer; Chapter 16: Getting Noticed with Advertising and Promotion; Chapter 17: Navigating the New World of Selling; Part V: Other Important Stuff; Chapter 18: Manufacturing and Distribution: It's a Brave New World; Chapter 19: The Ins and Outs of Risk Management; Chapter 20: In Business, Everything Is Negotiation; Chapter 21: Econ 101: The Basics of Economics; Part VI: The Part of Tens; Chapter 22: Ten Biggest Mistakes Managers Make; Chapter 23: Ten Effective Ways to Market Your Products and Services Chapter 24: Ten (Or So) Steps to Improve Your Cash FlowIndex |
| Record Nr. | UNINA-9910458131303321 |
Allen Kathleen R
|
||
| Hoboken, N.J., : Wiley, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Complete MBA for dummies [[electronic resource]]
| Complete MBA for dummies [[electronic resource]] |
| Autore | Allen Kathleen R |
| Edizione | [2nd ed. /] |
| Pubbl/distr/stampa | Hoboken, N.J., : Wiley, c2008 |
| Descrizione fisica | 1 online resource (434 p.) |
| Disciplina | 658 |
| Altri autori (Persone) | EconomyPeter |
| Collana | --For dummies |
| Soggetto topico |
Master of business administration degree
Business education |
| ISBN |
1-118-05242-0
0-470-28013-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Complete MBA For Dummies, 2nd Edition; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organized; Icons Used in This Book; Where to Go from Here; Part I: The New, Improved World of Business; Chapter 1: The MBA in a Nutshell; Chapter 2: Today's Hottest Business Trends; Chapter 3: Entrepreneurship for Everyone; Chapter 4: Global Business: Fun and Profit in Katmandu; Chapter 5: Polish Your Crystal Ball for Some Strategic Planning; Part II: Managing a Business in the New World
Chapter 6: Managing Is Hard Leading Is Even Harder; Chapter 7: Carrots and Sticks: The ABCs of Motivating Employees; Chapter 8: Hiring and Firing: How to Get Good Employees and Keep Them; Chapter 9: One for All and All for One: Building Teams That Really Work; Part III: Money: What You Don't Know Will Hurt You; Chapter 10: All You Ever Wanted to Know about Accounting; Chapter 11: Working Your Way through Financial Statements; Chapter 12: Deciphering the Mysteries of Financial Planning and Analysis; Chapter 13: Understanding Stocks and Bonds; Chapter 14: It Takes Money to Make Money Part IV: Marketing in the New WorldChapter 15: You Are Nothing without a Customer; Chapter 16: Getting Noticed with Advertising and Promotion; Chapter 17: Navigating the New World of Selling; Part V: Other Important Stuff; Chapter 18: Manufacturing and Distribution: It's a Brave New World; Chapter 19: The Ins and Outs of Risk Management; Chapter 20: In Business, Everything Is Negotiation; Chapter 21: Econ 101: The Basics of Economics; Part VI: The Part of Tens; Chapter 22: Ten Biggest Mistakes Managers Make; Chapter 23: Ten Effective Ways to Market Your Products and Services Chapter 24: Ten (Or So) Steps to Improve Your Cash FlowIndex |
| Record Nr. | UNINA-9910784517203321 |
|
Allen Kathleen R
|
||
| Hoboken, N.J., : Wiley, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Complete MBA for dummies [[electronic resource]]
| Complete MBA for dummies [[electronic resource]] |
| Autore | Allen Kathleen R |
| Edizione | [2nd ed. /] |
| Pubbl/distr/stampa | Hoboken, N.J., : Wiley, c2008 |
| Descrizione fisica | 1 online resource (434 p.) |
| Disciplina | 658 |
| Altri autori (Persone) | EconomyPeter |
| Collana | --For dummies |
| Soggetto topico |
Master of business administration degree
Business education |
| ISBN |
1-118-05242-0
0-470-28013-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Complete MBA For Dummies, 2nd Edition; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organized; Icons Used in This Book; Where to Go from Here; Part I: The New, Improved World of Business; Chapter 1: The MBA in a Nutshell; Chapter 2: Today's Hottest Business Trends; Chapter 3: Entrepreneurship for Everyone; Chapter 4: Global Business: Fun and Profit in Katmandu; Chapter 5: Polish Your Crystal Ball for Some Strategic Planning; Part II: Managing a Business in the New World
Chapter 6: Managing Is Hard Leading Is Even Harder; Chapter 7: Carrots and Sticks: The ABCs of Motivating Employees; Chapter 8: Hiring and Firing: How to Get Good Employees and Keep Them; Chapter 9: One for All and All for One: Building Teams That Really Work; Part III: Money: What You Don't Know Will Hurt You; Chapter 10: All You Ever Wanted to Know about Accounting; Chapter 11: Working Your Way through Financial Statements; Chapter 12: Deciphering the Mysteries of Financial Planning and Analysis; Chapter 13: Understanding Stocks and Bonds; Chapter 14: It Takes Money to Make Money Part IV: Marketing in the New WorldChapter 15: You Are Nothing without a Customer; Chapter 16: Getting Noticed with Advertising and Promotion; Chapter 17: Navigating the New World of Selling; Part V: Other Important Stuff; Chapter 18: Manufacturing and Distribution: It's a Brave New World; Chapter 19: The Ins and Outs of Risk Management; Chapter 20: In Business, Everything Is Negotiation; Chapter 21: Econ 101: The Basics of Economics; Part VI: The Part of Tens; Chapter 22: Ten Biggest Mistakes Managers Make; Chapter 23: Ten Effective Ways to Market Your Products and Services Chapter 24: Ten (Or So) Steps to Improve Your Cash FlowIndex |
| Record Nr. | UNINA-9910825262803321 |
|
Allen Kathleen R
|
||
| Hoboken, N.J., : Wiley, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||