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Digital business in Africa : social media and related technologies / / Ogechi Adeola, Jude N. Edeh, and Robert E. Hinson
| Digital business in Africa : social media and related technologies / / Ogechi Adeola, Jude N. Edeh, and Robert E. Hinson |
| Autore | Adeola Ogechi |
| Pubbl/distr/stampa | Cham, Switzerland : , : Springer International Publishing, , [2022] |
| Descrizione fisica | 1 online resource (327 pages) |
| Disciplina | 658.872 |
| Collana | Palgrave Studies of Marketing in Emerging Economies |
| Soggetto topico |
Electronic commerce - Management
Internet marketing |
| ISBN | 3-030-93499-3 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910734847503321 |
Adeola Ogechi
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| Cham, Switzerland : , : Springer International Publishing, , [2022] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Gender Equality, Climate Action, and Technological Innovation for Sustainable Development in Africa./ / author by Adeola, Ogechi
| Gender Equality, Climate Action, and Technological Innovation for Sustainable Development in Africa./ / author by Adeola, Ogechi |
| Autore | Adeola Ogechi |
| Edizione | [1st eddition] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing AG, , 2024 |
| Descrizione fisica | 1 online resource (260 pages) |
| Disciplina | 338.9607 |
| Altri autori (Persone) |
EvansOlaniyi
NgareInnocent |
| Collana | Sustainable Development Goals Series |
| Soggetto topico |
Climate change
Business & management Sustainability |
| ISBN |
3-031-40124-7
9783031401244 9783031401237 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part 1: Gender and Climate change: -- Gender Equality, Climate Action, and Technological Innovation for Sustainable Development in Africa: A Background -- Gender and Climate Change in Africa -- Explaining Gendered Vulnerability to Climate Change: The Contextual Conditions -- Climate Change and Gender Gaps in Africa’s Agricultural Sector -- Part2: Leveraging ICT for Climate Change Adaptation in Africa: A Focus on Women -- Climate-Smart Technologies for Empowerment of Women Farmers in Africa --Cleantech, Telehealth, and Other Emerging Technologies for Improving African Women’s Adaptation to Climate Change -- Part 3: African Indigenous Knowledge and Climate Change Mitigation: Towards an Afro-Sensed Perspective -- Green Reskilling of African Women for Climate Action -- Gender Equality, Climate Action, and Technological Innovation for Sustainable Development in Africa: Conclusion and Recommendations |
| Record Nr. | UNINA-9910768481803321 |
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Adeola Ogechi
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| Cham : , : Springer International Publishing AG, , 2024 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Public Sector Marketing Communications, Volume II : Traditional and Digital Perspectives / / edited by Ogechi Adeola, Kojo Kakra Twum, Paul Katuse
| Public Sector Marketing Communications, Volume II : Traditional and Digital Perspectives / / edited by Ogechi Adeola, Kojo Kakra Twum, Paul Katuse |
| Autore | Adeola Ogechi |
| Edizione | [1st ed. 2023.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2023 |
| Descrizione fisica | 1 online resource (300 pages) |
| Disciplina |
658.8
352.748096 |
| Altri autori (Persone) |
TwumKojo Kakra
KatusePaul |
| Collana | Palgrave Studies of Public Sector Management in Africa |
| Soggetto topico |
Marketing
Public administration Business Africa Public Management African Business |
| ISBN |
9783031178634
9783031178627 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part 1: Traditional and Digital Perspectives on Public Sector Marketing Communications -- Chapter 1: Traditional and Digital Perspectives on Public Sector Marketing Communications -- Part 2: Advertising and Direct Marketing -- Chapter 2: Public Service Advertising and Celebrity endorsement in Ghana -- Chapter 3: Direct Marketing in the Kenyan Public Sector -- Part 3: Digital and Social Media Marketing. - Chapter 4: Using Social Media by Ghanaian district Assemblies -- Chapter 5: Digital technology and emergency risk communication of African governments: experiences and lessons from Covid-19 -- Chapter 6: Optimising social media and marketing communication strategies for voter education: A way forward for Independent National Electoral Commission (INEC) in Nigeria -- Chapter 7: Social Media Adoption in Public Sector Communication: Current practices, opportunities and challenges in Public Sector Organisations -- Part 4: Conclusions -- Chapter 8: Providing a Roadmap for Effective Public Sector Marketing Communications in Africa. |
| Record Nr. | UNINA-9910720059203321 |
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Adeola Ogechi
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2023 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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