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Processing XML documents with Oracle JDeveloper 11g [[electronic resource] ] : creating, validating, and transforming XML documents with Oracle's IDE / / Deepak Vohra
| Processing XML documents with Oracle JDeveloper 11g [[electronic resource] ] : creating, validating, and transforming XML documents with Oracle's IDE / / Deepak Vohra |
| Autore | Vohra Deepak |
| Pubbl/distr/stampa | Birmingham, Great Britain, : Packt Publishing, 2009 |
| Descrizione fisica | 1 online resource (384 p.) |
| Disciplina |
005.133
006.7 |
| Collana |
From technologies to solutions
Learn by doing : less theory, more results |
| Soggetto topico |
XML (Document markup language)
Internet programming Web sites - Design |
| ISBN |
1-282-06320-0
9786612063206 1-84719-667-5 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Table of Contents; Preface; Creating and Parsing an XML Document; Setting the environment; Generating an XML document; Creating the factory; Creating the DOM document object; Creating the root element; Constructing the DOM document; Outputting the DOM document; Running the Java application; Parsing an XML document with the DOM API; Creating the factory; Creating a DOM document object; Outputting the XML document components' values; Running the Java application; Parsing an XML document with the SAX API; Creating the factory; Parsing the XML document; Running the Java application
SummaryCreating an XML Schema; An overview of XML Schema; Root element; Element component; SimpleType component; ComplexType component; Setting the environment; Creating an XML schema; Registering an XML schema; Creating an XML document from the XML schema; Summary; XML Schema Validation; JDeveloper built-in schema validation; Schema validation in XDK 11g; Setting the environment; Schema validation with XSDValidator; Creating a schema validator; Setting the error handler; Validating the XML document; Running the Java application; Schema validation with a SAX parser; Creating a SAX parser Setting the error handlerValidating the XML document; Running the Java application; Schema validation with a DOM parser; Creating a DOM parser; Setting the error handler; Parsing the XML document; Running the Java application; Summary; XPath; What is XPath?; XPath support in Oracle XDK 11g; Setting the environment; XPath search; Selecting nodes with absolute location paths; Selecting nodes with relative location paths; Selecting namespace nodes; Selecting nodes with XPath API; Creating the DOM parser; Method selectSingleNode(String); Method selectNodes(String) Method selectSingleNode(String,NSResolver)Method selectNodes(String,NSResolver); Running the Java application; Summary; Transforming XML with XSLT; What we will cover in this chapter; Setting the environment for XSLT transformation; Transforming an XML document; Parsing the XML document; Creating the TransformerFactory; Creating the Transformer; Running the application; XSLT extension functions; Setting the environment for XSLT extension functions; Creating the stylesheet containing the extension functions; Instantiating Java classes; Parsing the XML Storing Java results in XSLT-non-static methodStoring Java results in XSLT-static method; Modifying attributes; Modifying element text; Stylesheet with extension functions; Processing the extension functions; Summary; JSTL XML Tag Library; Overview of the JSTL XML tag library; Setting the environment; Parsing with the JSTL XML tag library; Transforming with the JSTL XML tag library; Summary; Loading and Saving XML with DOM 3.0 LS; Background; The API; Setting the environment; Loading an XML document; Creating the LSParser; Adding event handling; Parsing the XML document Saving an XML document |
| Record Nr. | UNINA-9910780625103321 |
Vohra Deepak
|
||
| Birmingham, Great Britain, : Packt Publishing, 2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Processing XML documents with Oracle JDeveloper 11g : creating, validating, and transforming XML documents with Oracle's IDE / / Deepak Vohra
| Processing XML documents with Oracle JDeveloper 11g : creating, validating, and transforming XML documents with Oracle's IDE / / Deepak Vohra |
| Autore | Vohra Deepak |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Birmingham, Great Britain, : Packt Publishing, 2009 |
| Descrizione fisica | 1 online resource (384 p.) |
| Disciplina |
005.133
006.7 |
| Collana |
From technologies to solutions
Learn by doing : less theory, more results |
| Soggetto topico |
XML (Document markup language)
Internet programming Web sites - Design |
| ISBN |
1-282-06320-0
9786612063206 1-84719-667-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Table of Contents; Preface; Creating and Parsing an XML Document; Setting the environment; Generating an XML document; Creating the factory; Creating the DOM document object; Creating the root element; Constructing the DOM document; Outputting the DOM document; Running the Java application; Parsing an XML document with the DOM API; Creating the factory; Creating a DOM document object; Outputting the XML document components' values; Running the Java application; Parsing an XML document with the SAX API; Creating the factory; Parsing the XML document; Running the Java application
SummaryCreating an XML Schema; An overview of XML Schema; Root element; Element component; SimpleType component; ComplexType component; Setting the environment; Creating an XML schema; Registering an XML schema; Creating an XML document from the XML schema; Summary; XML Schema Validation; JDeveloper built-in schema validation; Schema validation in XDK 11g; Setting the environment; Schema validation with XSDValidator; Creating a schema validator; Setting the error handler; Validating the XML document; Running the Java application; Schema validation with a SAX parser; Creating a SAX parser Setting the error handlerValidating the XML document; Running the Java application; Schema validation with a DOM parser; Creating a DOM parser; Setting the error handler; Parsing the XML document; Running the Java application; Summary; XPath; What is XPath?; XPath support in Oracle XDK 11g; Setting the environment; XPath search; Selecting nodes with absolute location paths; Selecting nodes with relative location paths; Selecting namespace nodes; Selecting nodes with XPath API; Creating the DOM parser; Method selectSingleNode(String); Method selectNodes(String) Method selectSingleNode(String,NSResolver)Method selectNodes(String,NSResolver); Running the Java application; Summary; Transforming XML with XSLT; What we will cover in this chapter; Setting the environment for XSLT transformation; Transforming an XML document; Parsing the XML document; Creating the TransformerFactory; Creating the Transformer; Running the application; XSLT extension functions; Setting the environment for XSLT extension functions; Creating the stylesheet containing the extension functions; Instantiating Java classes; Parsing the XML Storing Java results in XSLT-non-static methodStoring Java results in XSLT-static method; Modifying attributes; Modifying element text; Stylesheet with extension functions; Processing the extension functions; Summary; JSTL XML Tag Library; Overview of the JSTL XML tag library; Setting the environment; Parsing with the JSTL XML tag library; Transforming with the JSTL XML tag library; Summary; Loading and Saving XML with DOM 3.0 LS; Background; The API; Setting the environment; Loading an XML document; Creating the LSParser; Adding event handling; Parsing the XML document Saving an XML document |
| Record Nr. | UNINA-9910818813803321 |
|
Vohra Deepak
|
||
| Birmingham, Great Britain, : Packt Publishing, 2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Responsio ad Lutherum / st. Thomas More ; edited by John M. Headley
| Responsio ad Lutherum / st. Thomas More ; edited by John M. Headley |
| Autore | Thomas : More <santo> |
| Pubbl/distr/stampa | New Haven [etc.] : Yale university, [1969] |
| Descrizione fisica | 2 v. (xiii, 1036 p. compless.) : ill. ; 24 cm. |
| Altri autori (Persone) | Headley, John M. |
| Collana | The complete Works of st. Thomas More ; 4, 1-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISALENTO-991004159869707536 |
|
Thomas : More <santo>
|
||
| New Haven [etc.] : Yale university, [1969] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. del Salento | ||
| ||
Rhomobile beginner's guide [[electronic resource] ] : step-by-step instructions to build an enterprise mobile web application from scratch / / Abhishek Nalwaya
| Rhomobile beginner's guide [[electronic resource] ] : step-by-step instructions to build an enterprise mobile web application from scratch / / Abhishek Nalwaya |
| Autore | Nalwaya Abhishek |
| Pubbl/distr/stampa | Birmingham [England], : Packt Pub. Ltd., 2011 |
| Descrizione fisica | 1 online resource (264 p.) |
| Disciplina | 006.776 |
| Collana | Learn by doing: less theory, more results |
| Soggetto topico |
Application software - Development
Open source software Mobile computing |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-30823-1
9786613308238 1-84951-517-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Copyright; Credits; About the Author; About the Reviewers; www.PacktPub.com; Table of Contents; Preface; Chapter 1: What is Rhomobile?; The Rhomobile family; Rhodes; RhoSync; RhoHub; RhoGallery; Why Rhomobile is cutting edge; Which products does Rhomobile support?; Rhomobile architecture; Rhodes application; Rhosync application; Backend application; FAQ; Summary; Chapter 2: Installation and Configuration-How to Start off; Rhomobile installations; Installing Rhomobile; Time for action - Installing on Windows; Time for action - Installing on Linux; Time for action - Installing on a Mac
Device SDK installationBlackberry SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing Blackberry SDK; Android SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing Android SDK; iPhone SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing iPhone SDK; Time for action - Configuration; Time for action - Installing Development Environments-IDE; Summary; Chapter 3: Instant Gratification-Create Your First Application Let's get started...Time for action - Creating an employee application; Building your first Rhodes application; Time for action - Build it for different smart phones; Navigating the Directory Structure; Linking views to the homepage; Digging the MVC in our application; Model; Controller; Views; Rhodes configuration file-Rhoconfig.txt; Building a Configuration file-build.yml; Changing the input style; Creation of a new page; Summary; Chapter 4: Rhom-Playing with the Local Database; What is ORM?; Exploring Rhom; Time for action - Creating a company model; Association Time for ation - Creating an association betweenemployee and company; Exploring methods available for Rhom; Time for action - Filtering record by company and gender; How Rhodes stores data; Property Bag; Fixed Schema model; Summary; Chapter 5: RhoSync-Synchronizing Your Data; Generating a RhoSync application; Time for action - Creating a RhoSync application; RhoSync source adapters; Time for action - Creating source adapter; Configure the Rhodes application to connect to RhoSync; Time for action - Connecting the Rhodes application to RhoSync Placing data in the Rhodes application from RhoSyncTime for action - Filling data from RhoSync; Connecting to Backend services; CRUD operation using RhoSync; Create; Update; Delete; Filtering datasets with search; Time for action - Filtering data with search; Authentication; RhoSync REST API; Summary; Chapter 6: Metadata and Push-Creating Agile Views; Getting ready for Metadata; Time for action - Installing the Rhodes translator gem; Creating the first view using metadata; Getting all the views for company from Metadata; Understanding the code; Digging the code for the new page Digging the code for the show page |
| Record Nr. | UNINA-9910456713603321 |
|
Nalwaya Abhishek
|
||
| Birmingham [England], : Packt Pub. Ltd., 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rhomobile beginner's guide [[electronic resource] ] : step-by-step instructions to build an enterprise mobile web application from scratch / / Abhishek Nalwaya
| Rhomobile beginner's guide [[electronic resource] ] : step-by-step instructions to build an enterprise mobile web application from scratch / / Abhishek Nalwaya |
| Autore | Nalwaya Abhishek |
| Pubbl/distr/stampa | Birmingham [England], : Packt Pub. Ltd., 2011 |
| Descrizione fisica | 1 online resource (264 p.) |
| Disciplina | 006.776 |
| Collana | Learn by doing: less theory, more results |
| Soggetto topico |
Application software - Development
Open source software Mobile computing |
| ISBN |
1-283-30823-1
9786613308238 1-84951-517-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Copyright; Credits; About the Author; About the Reviewers; www.PacktPub.com; Table of Contents; Preface; Chapter 1: What is Rhomobile?; The Rhomobile family; Rhodes; RhoSync; RhoHub; RhoGallery; Why Rhomobile is cutting edge; Which products does Rhomobile support?; Rhomobile architecture; Rhodes application; Rhosync application; Backend application; FAQ; Summary; Chapter 2: Installation and Configuration-How to Start off; Rhomobile installations; Installing Rhomobile; Time for action - Installing on Windows; Time for action - Installing on Linux; Time for action - Installing on a Mac
Device SDK installationBlackberry SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing Blackberry SDK; Android SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing Android SDK; iPhone SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing iPhone SDK; Time for action - Configuration; Time for action - Installing Development Environments-IDE; Summary; Chapter 3: Instant Gratification-Create Your First Application Let's get started...Time for action - Creating an employee application; Building your first Rhodes application; Time for action - Build it for different smart phones; Navigating the Directory Structure; Linking views to the homepage; Digging the MVC in our application; Model; Controller; Views; Rhodes configuration file-Rhoconfig.txt; Building a Configuration file-build.yml; Changing the input style; Creation of a new page; Summary; Chapter 4: Rhom-Playing with the Local Database; What is ORM?; Exploring Rhom; Time for action - Creating a company model; Association Time for ation - Creating an association betweenemployee and company; Exploring methods available for Rhom; Time for action - Filtering record by company and gender; How Rhodes stores data; Property Bag; Fixed Schema model; Summary; Chapter 5: RhoSync-Synchronizing Your Data; Generating a RhoSync application; Time for action - Creating a RhoSync application; RhoSync source adapters; Time for action - Creating source adapter; Configure the Rhodes application to connect to RhoSync; Time for action - Connecting the Rhodes application to RhoSync Placing data in the Rhodes application from RhoSyncTime for action - Filling data from RhoSync; Connecting to Backend services; CRUD operation using RhoSync; Create; Update; Delete; Filtering datasets with search; Time for action - Filtering data with search; Authentication; RhoSync REST API; Summary; Chapter 6: Metadata and Push-Creating Agile Views; Getting ready for Metadata; Time for action - Installing the Rhodes translator gem; Creating the first view using metadata; Getting all the views for company from Metadata; Understanding the code; Digging the code for the new page Digging the code for the show page |
| Record Nr. | UNINA-9910781794303321 |
|
Nalwaya Abhishek
|
||
| Birmingham [England], : Packt Pub. Ltd., 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Rhomobile beginner's guide : step-by-step instructions to build an enterprise mobile web application from scratch / / Abhishek Nalwaya
| Rhomobile beginner's guide : step-by-step instructions to build an enterprise mobile web application from scratch / / Abhishek Nalwaya |
| Autore | Nalwaya Abhishek |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Birmingham [England], : Packt Pub. Ltd., 2011 |
| Descrizione fisica | 1 online resource (264 p.) |
| Disciplina | 006.776 |
| Collana | Learn by doing: less theory, more results |
| Soggetto topico |
Application software - Development
Open source software Mobile computing |
| ISBN |
1-283-30823-1
9786613308238 1-84951-517-4 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Copyright; Credits; About the Author; About the Reviewers; www.PacktPub.com; Table of Contents; Preface; Chapter 1: What is Rhomobile?; The Rhomobile family; Rhodes; RhoSync; RhoHub; RhoGallery; Why Rhomobile is cutting edge; Which products does Rhomobile support?; Rhomobile architecture; Rhodes application; Rhosync application; Backend application; FAQ; Summary; Chapter 2: Installation and Configuration-How to Start off; Rhomobile installations; Installing Rhomobile; Time for action - Installing on Windows; Time for action - Installing on Linux; Time for action - Installing on a Mac
Device SDK installationBlackberry SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing Blackberry SDK; Android SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing Android SDK; iPhone SDK installation; Which Operating Systems are supported?; Where to get it from:; Time for action - Installing iPhone SDK; Time for action - Configuration; Time for action - Installing Development Environments-IDE; Summary; Chapter 3: Instant Gratification-Create Your First Application Let's get started...Time for action - Creating an employee application; Building your first Rhodes application; Time for action - Build it for different smart phones; Navigating the Directory Structure; Linking views to the homepage; Digging the MVC in our application; Model; Controller; Views; Rhodes configuration file-Rhoconfig.txt; Building a Configuration file-build.yml; Changing the input style; Creation of a new page; Summary; Chapter 4: Rhom-Playing with the Local Database; What is ORM?; Exploring Rhom; Time for action - Creating a company model; Association Time for ation - Creating an association betweenemployee and company; Exploring methods available for Rhom; Time for action - Filtering record by company and gender; How Rhodes stores data; Property Bag; Fixed Schema model; Summary; Chapter 5: RhoSync-Synchronizing Your Data; Generating a RhoSync application; Time for action - Creating a RhoSync application; RhoSync source adapters; Time for action - Creating source adapter; Configure the Rhodes application to connect to RhoSync; Time for action - Connecting the Rhodes application to RhoSync Placing data in the Rhodes application from RhoSyncTime for action - Filling data from RhoSync; Connecting to Backend services; CRUD operation using RhoSync; Create; Update; Delete; Filtering datasets with search; Time for action - Filtering data with search; Authentication; RhoSync REST API; Summary; Chapter 6: Metadata and Push-Creating Agile Views; Getting ready for Metadata; Time for action - Installing the Rhodes translator gem; Creating the first view using metadata; Getting all the views for company from Metadata; Understanding the code; Digging the code for the new page Digging the code for the show page |
| Record Nr. | UNINA-9910815030303321 |
|
Nalwaya Abhishek
|
||
| Birmingham [England], : Packt Pub. Ltd., 2011 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Search engine optimization [[electronic resource] ] : your visual blueprint to effective Internet marketing / / Kristopher B. Jones
| Search engine optimization [[electronic resource] ] : your visual blueprint to effective Internet marketing / / Kristopher B. Jones |
| Autore | Jones Kristopher B |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Indianapolis, IN, : Wiley, c2008 |
| Descrizione fisica | 1 online resource (322 p.) |
| Disciplina | 025.04 |
| Collana | Visual read less, learn more |
| Soggetto topico |
Internet marketing
Search engines Internet searching |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-281-28582-X
9786611285821 0-470-38153-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Search Engine Optimization: Your visual blueprint for effective Internet marketing; Credits; About the Author; Author's Acknowledgments; Table of Contents; The History of Search-Engine Optimization; Chapter 1: Getting Started with Search-Engine Optimization; Choose a Topic; Find Your Target Audience; Set a Budget; Set Goals; Put a Team Together; Keep Up with Industry News; Chapter 2: Keyword Generation; An Introduction to Keyword Generation; Select Keywords; Analyze Your Competition with Compete.com; Keyword Research with KeyCompete; Analyze Your Competition with Seodigger
Using the Wordtracker Keyword Suggestion ToolUsing the Google Keyword Suggestion Tool; Research Keywords with Keyword Discovery; Analyze Keywords with Keyword Discovery; Filter Keywords with Keyword Discovery; Chapter 3: Creating Pages; An Introduction to Creating Pages; Choose File Names; Optimize Title Tags; Optimize Meta Description Tags; Optimize Meta Keyword Tags; Create a Meta Robots Tag; Add Emphasis with Header Tags; Using Text Modifiers; Optimize Images; Create Links; Validate HTML; Chapter 4: Basic Web Site Structure; An Introduction to Basic Web Site Structure; Find Web Hosting Establish a Domain NameOptimize for Multiple Browsers; Plan and Design a Web Site Structure; Link within Subject Matter Themes; Design a Sitemap; Create a Company Information Page; Create a Privacy Policy; Chapter 5: Advanced Web Site Structuring; An Introduction to Advanced Web Site Structuring; Create a Robots.txt File; Using the Nofollow Attribute; Structure URLs Correctly; Protect Yourself with an .htaccess File; Using Mod_Rewrite to Rewrite URLs; Redirect Non-WWW Traffic to WWW; Redirect with 301 Redirects; Chapter 6: Creating Content; An Introduction to Content Creation Write for People, Not Search Engines Avoid Duplicate Content; Using Proper Keyword Density; Using Latent Semantic Content; Keep Content Current; Optimize Non-HTML Documents; Chapter 7: Creating Communities; An Introduction to Creating Communities; Create a Blog with WordPress; Create a Blog with Blogger; Write Search-Engine-Optimized Posts; Make Your Blog Successful; Create a Community with vBulletin; Create a Community with phpBB; Make Your Forum Successful; Add Reviews to Your Web Site; Chapter 8: Building Links; An Introduction to Building Links; Evaluate Competition Evaluate Potential Linking Partners Acquire Quality Links; Using Effective Anchor Text; Link Directory Submissions; Article Directory Submissions; Community Participation; Request One-Way Links; Buy Links; Chapter 9: Using Google Analytics; An Introduction to Google Analytics; Create an Account; Install Tracking Code; Set Conversion Goals; Exclude Your IP Address with Filters; Exclude Traffic from a Particular Domain; Include Only Certain Directories; Track External Links; Automate Reporting; Using Analytics to Find New Keywords; Set Up E-Commerce Tracking Insert Tracking Code on Your Thank You Page |
| Record Nr. | UNINA-9910450885703321 |
|
Jones Kristopher B
|
||
| Indianapolis, IN, : Wiley, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Search engine optimization [[electronic resource] ] : your visual blueprint to effective Internet marketing / / Kristopher B. Jones
| Search engine optimization [[electronic resource] ] : your visual blueprint to effective Internet marketing / / Kristopher B. Jones |
| Autore | Jones Kristopher B |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Indianapolis, IN, : Wiley, c2008 |
| Descrizione fisica | 1 online resource (322 p.) |
| Disciplina | 025.04 |
| Collana | Visual read less, learn more |
| Soggetto topico |
Internet marketing
Search engines Internet searching |
| ISBN |
1-281-28582-X
9786611285821 0-470-38153-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Search Engine Optimization: Your visual blueprint for effective Internet marketing; Credits; About the Author; Author's Acknowledgments; Table of Contents; The History of Search-Engine Optimization; Chapter 1: Getting Started with Search-Engine Optimization; Choose a Topic; Find Your Target Audience; Set a Budget; Set Goals; Put a Team Together; Keep Up with Industry News; Chapter 2: Keyword Generation; An Introduction to Keyword Generation; Select Keywords; Analyze Your Competition with Compete.com; Keyword Research with KeyCompete; Analyze Your Competition with Seodigger
Using the Wordtracker Keyword Suggestion ToolUsing the Google Keyword Suggestion Tool; Research Keywords with Keyword Discovery; Analyze Keywords with Keyword Discovery; Filter Keywords with Keyword Discovery; Chapter 3: Creating Pages; An Introduction to Creating Pages; Choose File Names; Optimize Title Tags; Optimize Meta Description Tags; Optimize Meta Keyword Tags; Create a Meta Robots Tag; Add Emphasis with Header Tags; Using Text Modifiers; Optimize Images; Create Links; Validate HTML; Chapter 4: Basic Web Site Structure; An Introduction to Basic Web Site Structure; Find Web Hosting Establish a Domain NameOptimize for Multiple Browsers; Plan and Design a Web Site Structure; Link within Subject Matter Themes; Design a Sitemap; Create a Company Information Page; Create a Privacy Policy; Chapter 5: Advanced Web Site Structuring; An Introduction to Advanced Web Site Structuring; Create a Robots.txt File; Using the Nofollow Attribute; Structure URLs Correctly; Protect Yourself with an .htaccess File; Using Mod_Rewrite to Rewrite URLs; Redirect Non-WWW Traffic to WWW; Redirect with 301 Redirects; Chapter 6: Creating Content; An Introduction to Content Creation Write for People, Not Search Engines Avoid Duplicate Content; Using Proper Keyword Density; Using Latent Semantic Content; Keep Content Current; Optimize Non-HTML Documents; Chapter 7: Creating Communities; An Introduction to Creating Communities; Create a Blog with WordPress; Create a Blog with Blogger; Write Search-Engine-Optimized Posts; Make Your Blog Successful; Create a Community with vBulletin; Create a Community with phpBB; Make Your Forum Successful; Add Reviews to Your Web Site; Chapter 8: Building Links; An Introduction to Building Links; Evaluate Competition Evaluate Potential Linking Partners Acquire Quality Links; Using Effective Anchor Text; Link Directory Submissions; Article Directory Submissions; Community Participation; Request One-Way Links; Buy Links; Chapter 9: Using Google Analytics; An Introduction to Google Analytics; Create an Account; Install Tracking Code; Set Conversion Goals; Exclude Your IP Address with Filters; Exclude Traffic from a Particular Domain; Include Only Certain Directories; Track External Links; Automate Reporting; Using Analytics to Find New Keywords; Set Up E-Commerce Tracking Insert Tracking Code on Your Thank You Page |
| Record Nr. | UNINA-9910785099103321 |
|
Jones Kristopher B
|
||
| Indianapolis, IN, : Wiley, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Search engine optimization [[electronic resource] ] : your visual blueprint to effective Internet marketing / / Kristopher B. Jones
| Search engine optimization [[electronic resource] ] : your visual blueprint to effective Internet marketing / / Kristopher B. Jones |
| Autore | Jones Kristopher B |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Indianapolis, IN, : Wiley, c2008 |
| Descrizione fisica | 1 online resource (322 p.) |
| Disciplina | 025.04 |
| Collana | Visual read less, learn more |
| Soggetto topico |
Internet marketing
Search engines Internet searching |
| ISBN |
1-281-28582-X
9786611285821 0-470-38153-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Search Engine Optimization: Your visual blueprint for effective Internet marketing; Credits; About the Author; Author's Acknowledgments; Table of Contents; The History of Search-Engine Optimization; Chapter 1: Getting Started with Search-Engine Optimization; Choose a Topic; Find Your Target Audience; Set a Budget; Set Goals; Put a Team Together; Keep Up with Industry News; Chapter 2: Keyword Generation; An Introduction to Keyword Generation; Select Keywords; Analyze Your Competition with Compete.com; Keyword Research with KeyCompete; Analyze Your Competition with Seodigger
Using the Wordtracker Keyword Suggestion ToolUsing the Google Keyword Suggestion Tool; Research Keywords with Keyword Discovery; Analyze Keywords with Keyword Discovery; Filter Keywords with Keyword Discovery; Chapter 3: Creating Pages; An Introduction to Creating Pages; Choose File Names; Optimize Title Tags; Optimize Meta Description Tags; Optimize Meta Keyword Tags; Create a Meta Robots Tag; Add Emphasis with Header Tags; Using Text Modifiers; Optimize Images; Create Links; Validate HTML; Chapter 4: Basic Web Site Structure; An Introduction to Basic Web Site Structure; Find Web Hosting Establish a Domain NameOptimize for Multiple Browsers; Plan and Design a Web Site Structure; Link within Subject Matter Themes; Design a Sitemap; Create a Company Information Page; Create a Privacy Policy; Chapter 5: Advanced Web Site Structuring; An Introduction to Advanced Web Site Structuring; Create a Robots.txt File; Using the Nofollow Attribute; Structure URLs Correctly; Protect Yourself with an .htaccess File; Using Mod_Rewrite to Rewrite URLs; Redirect Non-WWW Traffic to WWW; Redirect with 301 Redirects; Chapter 6: Creating Content; An Introduction to Content Creation Write for People, Not Search Engines Avoid Duplicate Content; Using Proper Keyword Density; Using Latent Semantic Content; Keep Content Current; Optimize Non-HTML Documents; Chapter 7: Creating Communities; An Introduction to Creating Communities; Create a Blog with WordPress; Create a Blog with Blogger; Write Search-Engine-Optimized Posts; Make Your Blog Successful; Create a Community with vBulletin; Create a Community with phpBB; Make Your Forum Successful; Add Reviews to Your Web Site; Chapter 8: Building Links; An Introduction to Building Links; Evaluate Competition Evaluate Potential Linking Partners Acquire Quality Links; Using Effective Anchor Text; Link Directory Submissions; Article Directory Submissions; Community Participation; Request One-Way Links; Buy Links; Chapter 9: Using Google Analytics; An Introduction to Google Analytics; Create an Account; Install Tracking Code; Set Conversion Goals; Exclude Your IP Address with Filters; Exclude Traffic from a Particular Domain; Include Only Certain Directories; Track External Links; Automate Reporting; Using Analytics to Find New Keywords; Set Up E-Commerce Tracking Insert Tracking Code on Your Thank You Page |
| Record Nr. | UNINA-9910809032303321 |
|
Jones Kristopher B
|
||
| Indianapolis, IN, : Wiley, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Social media for WordPress [[electronic resource] ] : beginner's guide : a quicker way to build communities, engage members, and promote your site / / Michael Kuhlmann
| Social media for WordPress [[electronic resource] ] : beginner's guide : a quicker way to build communities, engage members, and promote your site / / Michael Kuhlmann |
| Autore | Kühlmann Michael |
| Pubbl/distr/stampa | Olton, Birmingham [England], : Packt Pub., 2012 |
| Descrizione fisica | 1 online resource (166 p.) |
| Disciplina |
006.7/54
006.754 |
| Collana | Learn by doing : less theory, more results |
| Soggetto topico | Social media |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-39425-0
9786613572172 1-84719-981-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Social Media for WordPress; Credits; Foreword; About the Author; About the Reviewers; www.PacktPub.com; Support files, eBooks, discount offers and more; Why Subscribe?; Free Access for Packt account holders; Table of Contents; Preface; What this book covers; What you need for this book; Who this book is for; Conventions; Time for action - heading; Reader feedback; Customer support; Downloading the example code for this book; Errata; Piracy; Questions; Chapter 1:Share it the Easy Way; Before you read this book; A brief overview of social media; Social media is the new Web 2.0
Going social does not mean going viralThe WordPress advantage; Doing more with core functions; The karma of pingbacks and comments; Food for thought: RSS feed basics; Time for action - building an automated newsletter with a keyword-based RSS feed; Part 1-creating a subscriber signup form; Part 2-creating a keyword-specific RSS feed; Part 3-Creating an automated newsletter campaign; What just happened?; Utilizing MailChimp and Yahoo! Pipes; Partnering and building sponsorship opportunities; Exploring more applications to this tutorial; Pop quiz - understanding key terms and key concepts Have a go heroSummary; Chapter 2:Building the Social Network: BuddyPress and WP Symposium; Before you enable the social layer; Take a measured approach to your feature rollout; Make your passion your niche market; Set aside time; Top 10 plugins to supplement your BuddyPress site; Activating BuddyPress plugins; What just happened?; The Default BuddyPress theme; The Facebook connection; Prepare for a work in progress; Easing your users into BuddyPress; Time for action: how to convert site visitors to site members; Part 1: connecting your WordPress site with Facebook Part 2: greeting your new visitors with a warm welcomePart 3: providing your new site visitor with incentives; What just happened?; Use your own voice; Don't overwhelm your new site members; Profiling your site members; Pop quiz - audience engagement; Gamification: The art of user-generated content; Time for action - how to get your users to create original content for you; Part 1: create a post content form with ratings; Time for action - how to enable users to share your content; Part 2: simplifying the process of sharing user reviews; What just happened? Why post reviews and ratings matterBuddyPress vs. WP Symposium; The issue with privacy; Single and multiple developers; What can I build with WPS?; Have a go hero; Summary; Chapter 3:Community Forums for the Masses; Comments versus forums; When to use comments; When to use forums; When to use support forums; Watching out for common pitfalls; Time for action - how to automatically display selective forum posts in Twitter; Part 1: setting up groups and forums for BuddyPress; Part 2: creating tweets through forum content; Part 3: automating and customizing tweets with WordPress (Optional) Part 4: automatically deleting duplicate Twitter content |
| Record Nr. | UNINA-9910461781803321 |
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Kühlmann Michael
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| Olton, Birmingham [England], : Packt Pub., 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
