Info
- Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.
Market Segmentation Analysis : understanding it, doing it, and making it useful / / Sara Dolnicar, Bettina Grün, Friedrich Leisch
| Market Segmentation Analysis : understanding it, doing it, and making it useful / / Sara Dolnicar, Bettina Grün, Friedrich Leisch |
| Autore | Dolnicar Sara |
| Pubbl/distr/stampa | Singapore, : Springer Nature, 2018 |
| Descrizione fisica | 1 online resource (XXI, 324 p. 123 illus., 51 illus. in color.) |
| Disciplina | 658.83 |
| Collana | Management for professionals. |
| Soggetto topico |
Market research
Statistics Market Research/Competitive Intelligence Statistics for Business, Management, Economics, Finance, Insurance |
| Soggetto non controllato |
Business
Management science Market research Statistics |
| ISBN | 981-10-8818-7 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part I. Introduction -- Chapter 1. Market segmentation -- Chapter 2. Market segmentation analysis -- Part II. Ten steps of market segmentation analysis -- Chapter 3. STEP 1: Deciding (not) to segment -- Chapter 4. STEP 2: Specifying the ideal target segment -- Chapter 5. STEP 3: Collecting data -- Chapter 6. STEP 4: Exploring data -- Chapter 7. STEP 5: Extracting segments -- Chapter 8. STEP 6: Profiling segments -- Chapter 9. STEP 7: Describing segments -- Chapter 10. STEP 8: Selecting (the) target segment(s) -- Chapter 11. STEP 9: Customising the marketing mix -- Chapter 12. STEP 10: Evaluation and monitoring. . |
| Record Nr. | UNINA-9910298176303321 |
Dolnicar Sara
|
||
| Singapore, : Springer Nature, 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Moral Reasoning at Work [[electronic resource] ] : Rethinking Ethics in Organizations / by Øyvind Kvalnes
| Moral Reasoning at Work [[electronic resource] ] : Rethinking Ethics in Organizations / by Øyvind Kvalnes |
| Autore | Kvalnes Øyvind <1963-> |
| Edizione | [2nd ed. 2019.] |
| Pubbl/distr/stampa | Cham, : Springer Nature, 2019 |
| Descrizione fisica | 1 online resource (VIII, 145 p.) |
| Disciplina | 174.4 |
| Soggetto topico |
Business ethics
Personnel management Organization Planning Leadership Management Industrial management Internet marketing Business Ethics Human Resource Management Business Strategy/Leadership Innovation/Technology Management Online Marketing/Social Media |
| Soggetto non controllato |
Business
Management science Business ethics Personnel management Organization Planning Leadership Management Industrial management Internet marketing |
| ISBN | 3-030-15191-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Beyond Compliance 2. Moral Dilemmas 3. Duties and Outcomes 4. Moral Luck 5. Two Ethical Principles 6. The Navigation Wheel 7. From Responsible to Responsive -- 8. Automation and Ethics -- 9. Ethics in Social Media -- 10. Loophole Ethics -- 11. Conflict of Interest -- 12. Character and Circumstances -- 13. Moral Neutralization -- 14. The Invisible Gorilla. |
| Record Nr. | UNINA-9910337810403321 |
|
Kvalnes Øyvind <1963->
|
||
| Cham, : Springer Nature, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Paths to the Emerging State in Asia and Africa [[electronic resource] /] / edited by Keijiro Otsuka, Kaoru Sugihara
| Paths to the Emerging State in Asia and Africa [[electronic resource] /] / edited by Keijiro Otsuka, Kaoru Sugihara |
| Autore | Otsuka Keijiro |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Singapore, : Springer Nature, 2019 |
| Descrizione fisica | 1 online resource (XXI, 292 p. 74 illus., 41 illus. in color.) |
| Disciplina | 330.9 |
| Collana | Emerging-Economy State and International Policy Studies |
| Soggetto topico |
Economic history
Development economics Economic History Development Economics Asian Economics History of China History of South Asia History of Southeast Asia |
| Soggetto non controllato |
Economics
Management science Economic history Development economics Asia—Economic conditions China—History Asia—History Southeast Asia—History |
| ISBN | 981-13-3131-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1 Multiple Paths to Industrialization: A Global Context of the Rise of Emerging States (Kaoru Sugihara) -- 2 Technology Transfer and Agricultural Development: A Comparative Study of Asia and Africa(Keijiro Otsuka) -- 3 Southeast Asia and International Trade: Continuity and Change in Historical Perspective(Ryuto Shimada) -- 4 Role of State and Non-State Networks in Early-Modern Southeast Asian Trade(Atsushi Ota) -- 5 Growth of Regional Trade in Modern Southeast Asia: The Rise of Singapore, 1819-1913(Atsushi Kobayashi) -- 6 Labour-intensive Industrialization and the Emerging State in Pre-war Japan(Masayuki Tanimoto) -- 7 Changing Patterns of Industrialization and Emerging States in Twentieth Century China (Toru Kubo) -- 8 Historical roots of industrialisation and the emerging state in colonial India(Chikayoshi Nomura) -- 9 Industrial Policy, Industrial Development, and Structural Transformation in Asia and Africa (Yuki Higuchi and Go Shimada) -- 10 Transformation of Rural Economies in Asia and Africa(Jonna P. Estudillo, Elyzabeth F. Cureg, and Keijiro Otsuka) -- 11 Agricultural Market Intervention and Emerging States in Africa(Masayoshi Honma) -- 12 Role of Community and Government in Irrigation Management in Emerging States: Lessons from Japan, China, and India(Kei Kajisa). |
| Record Nr. | UNINA-9910350339803321 |
|
Otsuka Keijiro
|
||
| Singapore, : Springer Nature, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Pflegeroboter [[electronic resource] /] / herausgegeben von Oliver Bendel
| Pflegeroboter [[electronic resource] /] / herausgegeben von Oliver Bendel |
| Autore | Bendel Oliver |
| Edizione | [1st ed. 2018.] |
| Pubbl/distr/stampa | Wiesbaden, : Springer Nature, 2018 |
| Descrizione fisica | 1 online resource (XI, 267 S. 31 Abb.) |
| Disciplina | 174.4 |
| Soggetto topico |
Business ethics
Health care management Health services administration Business Ethics Health Care Management |
| Soggetto non controllato |
Business
Management science Business ethics Health care management Health services administration |
| ISBN | 3-658-22698-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Pflegeroboter aus technischer Sicht -- Aktuelle Beispiele für Pflegeroboter -- Roboter in der pflegerischen Versorgung -- Ethische Herausforderungen und Leitlinien -- Pflegeroboter mit sexuellen Assistenzfunktionen. |
| Record Nr. | UNINA-9910372753503321 |
|
Bendel Oliver
|
||
| Wiesbaden, : Springer Nature, 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
RESTART sustainable business model innovation [[electronic resource] /] / by Sveinung Jørgensen, Lars Jacob Tynes Pedersen
| RESTART sustainable business model innovation [[electronic resource] /] / by Sveinung Jørgensen, Lars Jacob Tynes Pedersen |
| Autore | Jørgensen Sveinung |
| Edizione | [1st ed. 2018.] |
| Pubbl/distr/stampa | Cham, : Springer Nature, 2018 |
| Descrizione fisica | 1 online resource (XXIII, 253 p. 26 illus.) |
| Disciplina | 658.408 |
| Collana | Palgrave Studies in Sustainable Business In Association with Future Earth |
| Soggetto topico |
Industrial management—Environmental aspects
Social responsibility of business Leadership Sustainability Management Corporate Social Responsibility Business Strategy/Leadership |
| Soggetto non controllato |
Business
Management science Industrial management—Environmental aspects Social responsibility of business Leadership |
| ISBN | 3-319-91971-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1: Why sustainable business model innovation? -- Chapter 2: The seven steps of the RESTART framework -- Chapter 3: RESTART: what, why, how and so what? -- Chapter 4: Roadmap to a RESTART -- Chapter 5: Redesign rather than standstill -- Chapter 6: Experimentation rather than turnaround -- Chapter 7: Service-logic rather than product-logic -- Chapter 8: The circular rather than the linear economy -- Chapter 9: Alliances rather than solo-runs -- Chapter 10: Results rather than indulgences -- Chapter 11: Three-dimensionality rather than one-dimensionality -- Chapter 12: RESTART before it is too late -- Chapter 13: A recap of the RESTART framework -- Chapter 14: A process model for sustainable business model innovation -- Chapter 15: Avenues for future research -- Chapter 16: Case study: A RESTART for Scanship -- Chapter 17: Case study: A circular business model for Orkla and BIR?. |
| Record Nr. | UNINA-9910298169703321 |
|
Jørgensen Sveinung
|
||
| Cham, : Springer Nature, 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Shipping and globalization in the post-war era : contexts, companies, connections / / editors, Niels P. Petersson, Stig Tenold, Nicholas J. White
| Shipping and globalization in the post-war era : contexts, companies, connections / / editors, Niels P. Petersson, Stig Tenold, Nicholas J. White |
| Autore | Petersson Niels P |
| Edizione | [1st edition 2019.] |
| Pubbl/distr/stampa | Cham, : Springer Nature, 2019 |
| Descrizione fisica | 1 online resource (xi, 290 pages) : illustrations (some color) |
| Disciplina | 387.5 |
| Collana | Palgrave Studies in Maritime Economics |
| Soggetto topico |
Shipping - History - 20th century
Shipping - History - 21st century |
| Soggetto non controllato |
Economics
Management science Shipping History, Modern Trade Business Commerce Business logistics |
| ISBN | 3-030-26002-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Shipping and globalization in the post-war era: Contexts, companies, connections- Niels P. Petersson, Stig Tenold and Nicholas J. White -- Part I: Contexts -- 2. The declining role of Western Europe in shipping and shipbuilding, 1900—2000- Stig Tenold -- 3. The emergence and evolution of governance mechanisms in the post-war world- Katharina Reiling -- 4. Thinking Outside ‘The Box’: Decolonization and Containerization- Nicholas J. White -- Part II: Companies -- 5. ‘Containerization in Globalization’: A Case Study of How Maersk Line Became a Transnational Company -- Henrik Sornn-Friese -- 6. East Asiatic Company’s difficult experiences with containerization -- Martin Jes Iversen -- 7. Shipping as a knowledge industry: Research and strategic planning at Ocean Group- Niels P Petersson -- Part III: Connections -- 8. The role of Greek shipowners in the revival of Northern European shipyards in the 1950s -- Gelina Harlaftis and Christos Tsakas -- 9. Regional, yet global – the life cycle of overnight ferry shipping- René Taudal Poulsen -- 10. Conclusion: Shipping and globalization in the post-war era- Niels P Petersson, Stig Tenold and Nicholas J. White. |
| Record Nr. | UNINA-9910357824103321 |
|
Petersson Niels P
|
||
| Cham, : Springer Nature, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
System-Aufstellungen und ihre naturwissenschaftliche Begründung [[electronic resource] ] : Grundlage für eine innovative Methode zur Entscheidungsfindung in der Unternehmensführung / / von Thomas Gehlert
| System-Aufstellungen und ihre naturwissenschaftliche Begründung [[electronic resource] ] : Grundlage für eine innovative Methode zur Entscheidungsfindung in der Unternehmensführung / / von Thomas Gehlert |
| Autore | Gehlert Thomas |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Wiesbaden, : Springer Nature, 2020 |
| Descrizione fisica | 1 online resource (XXXVII, 646 S. 101 Abb., 84 Abb. in Farbe.) |
| Disciplina | 658.4092 |
| Collana | Systemaufstellungen in Wissenschaft und Praxis |
| Soggetto topico |
Leadership
Psychology Behavioral economics Business Strategy/Leadership General Psychology Behavioral/Experimental Economics |
| Soggetto non controllato |
Business
Management science Leadership Psychology Behavioral economics |
| ISBN | 3-658-29167-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Wirtschaftswissenschaftlicher Zugang (Unternehmensführung, strategisches Management, Entscheidungen unter VUCA-Bedingungen, System-Aufstellungen) -- Intuitionsforschung und Informationsübertragung -- Quantenphysikalische Annäherung -- Biologische Systeme und Physik -- Neurowissenschaften – der Mensch als Entscheider -- Homologie von Quantenphysik, Systemtheorie und System-Aufstellung -- Theory of Mind -- Homo Physicus als Zusammenfassung für ein neues Verständnis. |
| Record Nr. | UNINA-9910372747303321 |
|
Gehlert Thomas
|
||
| Wiesbaden, : Springer Nature, 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Theorie und Ideengeschichte der Steuergerechtigkeit [[electronic resource] ] : Eine steuertheoretische, steuerrechtliche und politische Betrachtung / / von Reiner Sahm
| Theorie und Ideengeschichte der Steuergerechtigkeit [[electronic resource] ] : Eine steuertheoretische, steuerrechtliche und politische Betrachtung / / von Reiner Sahm |
| Autore | Sahm Reiner |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Wiesbaden, : Springer Nature, 2019 |
| Descrizione fisica | 1 online resource (XVI, 316 S.) |
| Disciplina |
658.153
336.2 |
| Soggetto topico |
Tax accounting
Tax laws Public finance Accounting Business Taxation/Tax Law Public Economics Financial Accounting |
| Soggetto non controllato |
Business
Management science Tax accounting Tax laws Public finance Accounting |
| ISBN | 3-658-25903-5 |
| Classificazione | QAGPTV |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Steuergerechtigkeitskonzept als normativer Maßstab der Untersuchung -- Die Entwicklung der Steuergerechtigkeitsideen und -prinzipien: von Mitte des 17. bis Ende des 18. Jahrhunderts; ab Mitte des 19. Jahrhunderts und ihre Realisierung in den Steuerreformen bis in das frühe 20. Jahrhundert -- Die Steuerpolitik als Mittel zur Durchsetzung der nationalsozialistischen Ziele -- Das Prinzip der Gerechtigkeit im Steuerwesen nach dem Zweiten Weltkrieg. |
| Record Nr. | UNINA-9910372752703321 |
|
Sahm Reiner
|
||
| Wiesbaden, : Springer Nature, 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Transnational Entrepreneurship in South East Asia [[electronic resource] ] : Japanese Self-Initiated Expatriate Entrepreneurs / / by Kazuko Yokoyama, Sarah Louisa Birchley
| Transnational Entrepreneurship in South East Asia [[electronic resource] ] : Japanese Self-Initiated Expatriate Entrepreneurs / / by Kazuko Yokoyama, Sarah Louisa Birchley |
| Autore | Yokoyama Kazuko |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | Singapore, : Springer Nature, 2020 |
| Descrizione fisica | 1 online resource (XXI, 220 p. 27 illus., 14 illus. in color.) |
| Disciplina | 658.022 |
| Collana | Emerging-Economy State and International Policy Studies |
| Soggetto topico |
Small business
New business enterprises Management Globalization Markets Success in business Careers International business enterprises Asia—Economic conditions Small Business Start-Ups/Venture Capital Emerging Markets/Globalization Careers in Business and Management Asian Business |
| Soggetto non controllato |
Business
Management science Small business New business enterprises Management Globalization Markets Success in business Careers International business enterprises Asia—Economic conditions |
| ISBN | 981-329-252-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Title -- Preface -- Acknowledgements -- Table of Contents -- Author Biographies -- List of Tables -- List of Figures -- Chapter One: Perspectives on Transnational Entrepreneurship -- Chapter Two: Entrepreneurship in the Japanese Context -- Chapter Three: Japanese Self-Initiated Expatriate Entrepreneurs in South East Asia -- Chapter Four: Country Comparisons -- Chapter Five: The Future of Japanese Transnational Entrepreneurs in South East Asia -- Reference list -- Index. |
| Record Nr. | UNINA-9910367253703321 |
|
Yokoyama Kazuko
|
||
| Singapore, : Springer Nature, 2020 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
