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Modeling and new trends in tourism : a contribution to social and economic development / / Kostas Rontos, José António Filipe and Paris Tsartas (Professor at the University of Aegean, Sociology Department, Greece, and others), editors
| Modeling and new trends in tourism : a contribution to social and economic development / / Kostas Rontos, José António Filipe and Paris Tsartas (Professor at the University of Aegean, Sociology Department, Greece, and others), editors |
| Pubbl/distr/stampa | Hauppauge, New York : , : Nova Science Publishers, Incorporated, , [2017] |
| Descrizione fisica | 1 online resource (416 pages) : color illustrations |
| Disciplina | 338.4/791 |
| Collana | Hospitality, tourism and marketing studies |
| Soggetto topico |
Tourism
Tourism - Marketing Tourism - Management Economic development |
| ISBN | 1-63485-943-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | The Portuguese tourism market : A Model / João Albino Silva, Manuel Alberto M. Ferreira, José António Filipe, and Manuel Coelho -- The geography of tourism in Europe : exploring countries and regions of higher or lower development of tourism in the period of crisis / Kostas Rontos, Luca Salvati, Maria-Eleni Syrmali, Ioannis Vavouras, and Efstratia Karagkouni -- Anti-commons, regulation and tourism : how to avoid the economic destruction of value / José António Filipe -- Islands and tourism : a comprehensive framework for the development of a "new tourism" model / Dimitrios Lagos, Eleni Kitrinou, Kostas Rontos, and Mihail Diakomihalis -- Tourism development models in Greece : trends and challenges in an effort to change the paradigm / Paris Tsartas, Efthymia Sarantakou and Alexios-Patapios Kontis -- Anti-commons in tourism : evidence from Portugal and Bulgaria / José António Filipe and Desislava Yordanova -- HealthWWWCare : total globalization of healthcare / Paulo Sintra -- Neuromarketing applied to tourism : an introductory vision / José Chavaglia, José António Filipe, and Manuel Alberto M. Ferreira -- Mega-sporting events : their emerging importance for tourism and societies and the need for their strategic enrolment in regional planning / Petros Rontos -- The integration of Greece in the system of international tourist operations (1945-1974) : a quantitative analysis / Savvakis Manos and Nikolakakis Michalis -- About some stylized facts on tourism : a multidimensional scaling approach / António Bento Caleiro -- Data driven marketing decision making : an application of DEA in tourism marketing channels / Alexios-Patapios Kontis and Dimitrios Lagos -- Sport events tourism : a perspective analysis for the tourism sector / Teresa Palrão and José António Filipe -- An organization design redefinition for the tourism sector using design thinking : sustainable hotels case study / David Lamelas, José Lamelas and José António Filipe -- Sociability and the intention to return to a hostel / Paulo Rita, Ana Brochado and Rita Marques -- Sky commons as a basis to explore the touristic potential of the Alqueva Area (Portugal) / Áurea Rodrigues and José António Filipe -- Management style preference and its impact on employee job satisfaction in independent hotels : an exploratory study / Rebecca Bennett and Miguel Moital -- Energy use in hotels : environmental policies towards a sustainable Greek tourist product / Katerina Parpairi -- The perceived image of Cape Verde / Pedro Quelhas Brito, Antónia Correia and José Luís Barros. |
| Record Nr. | UNINA-9910156163603321 |
| Hauppauge, New York : , : Nova Science Publishers, Incorporated, , [2017] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Pink tourism : holidays of gay men and lesbians / / Howard L. Hughes
| Pink tourism : holidays of gay men and lesbians / / Howard L. Hughes |
| Autore | Hughes Howard L |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Wallingford, : CABI, 2006 |
| Descrizione fisica | 1 online resource (242 p.) |
| Disciplina | 910.688 |
| Soggetto topico |
Gay consumers
Gays - Attitudes Lesbian consumers Lesbians - Attitudes Sexual orientation Tourism - Marketing |
| ISBN |
1-280-73600-3
9786610736003 1-84593-119-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- Homosexuality : its nature and characteristics -- Gay and lesbian tourists: profiles and reasons -- Destination choice as risk avoidance -- Gay and lesbian tourism destinations -- Intermediaries, accommodation and attractions -- Marketing, segments, surveys and identity -- Holidays, marketing and implications for homosexuality -- Conclusions and implications. |
| Record Nr. | UNINA-9910446339403321 |
Hughes Howard L
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| Wallingford, : CABI, 2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Service innovation and experiences in tourism - novel methods and insights / / Mike Peters and Andreas Kallmuenzer, guest editors
| Service innovation and experiences in tourism - novel methods and insights / / Mike Peters and Andreas Kallmuenzer, guest editors |
| Pubbl/distr/stampa | [Bradford, England] : , : Emerald Group Publishing Limited, , 2016 |
| Descrizione fisica | 1 online resource (133 pages) |
| Disciplina | 338.47910688 |
| Collana | International Journal of Culture, Tourism and Hospitality Research |
| Soggetto topico |
Tourism - Marketing
Hospitality industry - Marketing |
| ISBN | 1-78714-127-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910160281403321 |
| [Bradford, England] : , : Emerald Group Publishing Limited, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Social Media Marketing en destinos turísticos : implicaciones y retos de la evolución del entorno online / / David Giner Sánchez ; prólogo de Juan Luis Polo
| Social Media Marketing en destinos turísticos : implicaciones y retos de la evolución del entorno online / / David Giner Sánchez ; prólogo de Juan Luis Polo |
| Autore | Giner Sánchez David |
| Pubbl/distr/stampa | Barcelona : , : Editorial UOC, , 2018 |
| Descrizione fisica | 1 online resource (126 páginas) |
| Disciplina | 338.4791 |
| Collana | Economía y empresa |
| Soggetto topico |
Tourism - Marketing
Social media - Marketing Turismo Marketing |
| Soggetto genere / forma | Libros electronicos. |
| ISBN | 84-9116-910-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | spa |
| Record Nr. | UNINA-9910795469403321 |
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Giner Sánchez David
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| Barcelona : , : Editorial UOC, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Social Media Marketing en destinos turísticos : implicaciones y retos de la evolución del entorno online / / David Giner Sánchez ; prólogo de Juan Luis Polo
| Social Media Marketing en destinos turísticos : implicaciones y retos de la evolución del entorno online / / David Giner Sánchez ; prólogo de Juan Luis Polo |
| Autore | Giner Sánchez David |
| Pubbl/distr/stampa | Barcelona : , : Editorial UOC, , 2018 |
| Descrizione fisica | 1 online resource (126 páginas) |
| Disciplina | 338.4791 |
| Collana | Economía y empresa |
| Soggetto topico |
Tourism - Marketing
Social media - Marketing Turismo Marketing |
| Soggetto genere / forma | Libros electronicos. |
| ISBN | 84-9116-910-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | spa |
| Record Nr. | UNINA-9910819409903321 |
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Giner Sánchez David
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| Barcelona : , : Editorial UOC, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Strategic marketing in tourism services [[electronic resource] /] / edited by Rodoula H. Tsiotsou, Ronald E. Goldsmith
| Strategic marketing in tourism services [[electronic resource] /] / edited by Rodoula H. Tsiotsou, Ronald E. Goldsmith |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Bingley, U.K., : Emerald, 2012 |
| Descrizione fisica | 1 online resource (418 p.) |
| Disciplina | 338.47910688 |
| Altri autori (Persone) |
TsiotsouRodoula H
GoldsmithRonald E |
| Soggetto topico | Tourism - Marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-76898-3
9786613679758 1-78052-071-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Target marketing -- pt. 2. Branding -- pt. 3. Relationship marketing -- pt. 4. Experiential marketing -- pt. 5. E-marketing. |
| Record Nr. | UNINA-9910462054503321 |
| Bingley, U.K., : Emerald, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Strategic marketing in tourism services [[electronic resource] /] / edited by Rodoula H. Tsiotsou, Ronald E. Goldsmith
| Strategic marketing in tourism services [[electronic resource] /] / edited by Rodoula H. Tsiotsou, Ronald E. Goldsmith |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Bingley, U.K., : Emerald, 2012 |
| Descrizione fisica | 1 online resource (418 p.) |
| Disciplina | 338.47910688 |
| Altri autori (Persone) |
TsiotsouRodoula H
GoldsmithRonald E |
| Soggetto topico | Tourism - Marketing |
| ISBN |
1-280-76898-3
9786613679758 1-78052-071-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Target marketing -- pt. 2. Branding -- pt. 3. Relationship marketing -- pt. 4. Experiential marketing -- pt. 5. E-marketing. |
| Record Nr. | UNINA-9910790338703321 |
| Bingley, U.K., : Emerald, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Strategic marketing in tourism services / / edited by Rodoula H. Tsiotsou, Ronald E. Goldsmith
| Strategic marketing in tourism services / / edited by Rodoula H. Tsiotsou, Ronald E. Goldsmith |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Bingley, U.K., : Emerald, 2012 |
| Descrizione fisica | 1 online resource (418 p.) |
| Disciplina | 338.47910688 |
| Altri autori (Persone) |
TsiotsouRodoula H
GoldsmithRonald E |
| Soggetto topico | Tourism - Marketing |
| ISBN |
1-280-76898-3
9786613679758 1-78052-071-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | pt. 1. Target marketing -- pt. 2. Branding -- pt. 3. Relationship marketing -- pt. 4. Experiential marketing -- pt. 5. E-marketing. |
| Record Nr. | UNINA-9910807166203321 |
| Bingley, U.K., : Emerald, 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sustainable marketing of cultural and heritage tourism / / Deepak [i.e. Deepack] Chhabra
| Sustainable marketing of cultural and heritage tourism / / Deepak [i.e. Deepack] Chhabra |
| Autore | Chhabra Deepak <1963-> |
| Pubbl/distr/stampa | Milton Park, Abingdon, Oxon ; ; New York : , : Routledge, , 2010 |
| Descrizione fisica | 1 online resource (253 p.) |
| Disciplina | 910.68/8 |
| Collana | Routledge critical studies in tourism, business and management |
| Soggetto topico |
Heritage tourism
Tourism - Marketing Sustainable development Cultural property - Repatriation |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-136-99739-3
1-136-99740-7 1-282-58974-1 9786612589744 0-203-85541-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Book Cover; Title; Copyright; Contents; List of Illustrations; Preface; Acknowledgments; 1 Marketing of Heritage Tourism; 2 Setting a Sustainability Stage for Heritage Tourism; 3 Strategic Sustainable Heritage Tourism Marketing Model; 4 Museums; 5 Historic House Museums; 6 Heritage Hotels and Resorts; 7 Heritage Festivals; 8 Heritage Tourism Merchandise; 9 Future of Sustainable Marketing: Contemplation and Challenges; Bibliography; Index |
| Record Nr. | UNINA-9910458884303321 |
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Chhabra Deepak <1963->
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| Milton Park, Abingdon, Oxon ; ; New York : , : Routledge, , 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sustainable marketing of cultural and heritage tourism / / Deepak [i.e. Deepack] Chhabra
| Sustainable marketing of cultural and heritage tourism / / Deepak [i.e. Deepack] Chhabra |
| Autore | Chhabra Deepack <1963-, > |
| Pubbl/distr/stampa | Milton Park, Abingdon, Oxon ; ; New York : , : Routledge, , 2010 |
| Descrizione fisica | 1 online resource (253 p.) |
| Disciplina | 910.68/8 |
| Collana | Routledge critical studies in tourism, business and management |
| Soggetto topico |
Heritage tourism
Tourism - Marketing Sustainable development Cultural property - Repatriation |
| ISBN |
1-136-99739-3
1-136-99740-7 1-282-58974-1 9786612589744 0-203-85541-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Book Cover; Title; Copyright; Contents; List of Illustrations; Preface; Acknowledgments; 1 Marketing of Heritage Tourism; 2 Setting a Sustainability Stage for Heritage Tourism; 3 Strategic Sustainable Heritage Tourism Marketing Model; 4 Museums; 5 Historic House Museums; 6 Heritage Hotels and Resorts; 7 Heritage Festivals; 8 Heritage Tourism Merchandise; 9 Future of Sustainable Marketing: Contemplation and Challenges; Bibliography; Index |
| Record Nr. | UNINA-9910792596903321 |
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Chhabra Deepack <1963-, >
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| Milton Park, Abingdon, Oxon ; ; New York : , : Routledge, , 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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