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Sport beyond television : the Internet, digital media and the rise of networked media sport / / Brett Hutchins and David Rowe
| Sport beyond television : the Internet, digital media and the rise of networked media sport / / Brett Hutchins and David Rowe |
| Autore | Hutchins Brett <1973-, > |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (255 p.) |
| Disciplina | 070.4/49796 |
| Altri autori (Persone) | RoweDavid <1954-> |
| Collana | Routledge research in cultural and media studies |
| Soggetto topico |
Mass media and sports
Social media Communication in sports Sports - Social aspects |
| ISBN |
1-136-32110-1
1-280-66117-8 9786613638106 1-136-32111-X 0-203-12041-8 |
| Classificazione | SOC052000SPO000000 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; Sport Beyond Television; Copyright; Dedication; Contents; Figures and Tables; Abbreviations; Acknowledgments; 1. Introduction: Fishing for Eyeballs; 2. Television and the Internet; 3. Networked Media Sport; 4. Blogging, Social Networking Sites, and Information Accidents; 5. Online Crowds and Fandom; 6. Sports Journalism: Convergence and a Leaking Craft; 7. Computer Games and the Refashioning of Media Sport; 8. The Future: Networks, Telecoms,and Access; Notes; References; Index |
| Record Nr. | UNINA-9910800099103321 |
Hutchins Brett <1973-, >
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| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sport beyond television : the Internet, digital media and the rise of networked media sport / / Brett Hutchins and David Rowe
| Sport beyond television : the Internet, digital media and the rise of networked media sport / / Brett Hutchins and David Rowe |
| Autore | Hutchins Brett <1973-, > |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | New York : , : Routledge, , 2012 |
| Descrizione fisica | 1 online resource (255 p.) |
| Disciplina | 070.4/49796 |
| Altri autori (Persone) | RoweDavid <1954-> |
| Collana | Routledge research in cultural and media studies |
| Soggetto topico |
Mass media and sports
Social media Communication in sports Sports - Social aspects |
| ISBN |
1-136-32110-1
1-280-66117-8 9786613638106 1-136-32111-X 0-203-12041-8 |
| Classificazione | SOC052000SPO000000 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cover; Sport Beyond Television; Copyright; Dedication; Contents; Figures and Tables; Abbreviations; Acknowledgments; 1. Introduction: Fishing for Eyeballs; 2. Television and the Internet; 3. Networked Media Sport; 4. Blogging, Social Networking Sites, and Information Accidents; 5. Online Crowds and Fandom; 6. Sports Journalism: Convergence and a Leaking Craft; 7. Computer Games and the Refashioning of Media Sport; 8. The Future: Networks, Telecoms,and Access; Notes; References; Index |
| Record Nr. | UNINA-9910828412203321 |
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Hutchins Brett <1973-, >
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| New York : , : Routledge, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sport brands / / Patrick Bouchet, Dieter Hillairet and Guillaume Bodet
| Sport brands / / Patrick Bouchet, Dieter Hillairet and Guillaume Bodet |
| Autore | Bouchet Patrick |
| Pubbl/distr/stampa | Milton Park, Abingdon, Oxon : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (209 p.) |
| Disciplina | 796.06 |
| Altri autori (Persone) |
BodetGuillaume
HillairetDieter |
| Collana | Routledge sports marketing |
| Soggetto topico |
Sports - Marketing
Professional sports - Economic aspects Sports - Economic aspects Sports - Social aspects |
| Soggetto genere / forma | Electronic books. |
| ISBN |
0-203-11466-3
1-299-27882-5 1-136-29184-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; SPORT BRANDS; Copyright; CONTENTS; LIST OF FIGURES AND TABLES; PREFACE; INTRODUCTION: Concepts, values and contextual framing; The difficult objectification of sport brands; The diversity of brand theories; Brand and brand equity in terms of business and consumer; 1 THE GREAT VARIETY OF SPORT BRANDS; Classical brands; Sport-specific brands; Certification and label brands; 2 THE TANGIBLE INFLUENCE OF SPORT BRANDS; The weight and impact of sport brands; The sport brands' influence on consumerism; The influence of sports products; 3 THE INTANGIBLE INFLUENCE OF SPORT BRANDS
The social and cultural influence of sport brandsCultural differences and sport brands consumption; Sport brands' identity and perceptions; 4 SUBCULTURES, COMMUNITIES AND SPORT BRANDS; The influence of social subcultures; The influence of sporting subcultures; The influence of sport brands' communities; 5 THE ECONOMIC AND SOCIAL VALUE OF SPORT BRANDS; Brands as drivers for companies' profitability; Sport brands innovation; Ethical and responsible sport brands' practices; 6 SPORT BRANDS' GROWTH STRATEGIES; Brand positioning and strategy; Vertical integration strategies Sport brands' extension strategiesLicensing and co-branding; 7 SPORT BRANDS' THREATS; Countering sport brands' aging; The pitfalls of excessive marketing; Resisting parasitism, boycott, social criticism and counterfeiting; CONCLUSION; NOTES; REFERENCES; INDEX |
| Record Nr. | UNINA-9910465634103321 |
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Bouchet Patrick
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| Milton Park, Abingdon, Oxon : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Sport brands / / Patrick Bouchet, Dieter Hillairet and Guillaume Bodet
| Sport brands / / Patrick Bouchet, Dieter Hillairet and Guillaume Bodet |
| Autore | Bouchet Patrick |
| Pubbl/distr/stampa | Milton Park, Abingdon, Oxon : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (209 p.) |
| Disciplina | 796.06 |
| Altri autori (Persone) |
BodetGuillaume
HillairetDieter |
| Collana | Routledge sports marketing |
| Soggetto topico |
Sports - Marketing
Professional sports - Economic aspects Sports - Economic aspects Sports - Social aspects |
| ISBN |
1-136-29183-0
0-203-11466-3 1-299-27882-5 1-136-29184-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; SPORT BRANDS; Copyright; CONTENTS; LIST OF FIGURES AND TABLES; PREFACE; INTRODUCTION: Concepts, values and contextual framing; The difficult objectification of sport brands; The diversity of brand theories; Brand and brand equity in terms of business and consumer; 1 THE GREAT VARIETY OF SPORT BRANDS; Classical brands; Sport-specific brands; Certification and label brands; 2 THE TANGIBLE INFLUENCE OF SPORT BRANDS; The weight and impact of sport brands; The sport brands' influence on consumerism; The influence of sports products; 3 THE INTANGIBLE INFLUENCE OF SPORT BRANDS
The social and cultural influence of sport brandsCultural differences and sport brands consumption; Sport brands' identity and perceptions; 4 SUBCULTURES, COMMUNITIES AND SPORT BRANDS; The influence of social subcultures; The influence of sporting subcultures; The influence of sport brands' communities; 5 THE ECONOMIC AND SOCIAL VALUE OF SPORT BRANDS; Brands as drivers for companies' profitability; Sport brands innovation; Ethical and responsible sport brands' practices; 6 SPORT BRANDS' GROWTH STRATEGIES; Brand positioning and strategy; Vertical integration strategies Sport brands' extension strategiesLicensing and co-branding; 7 SPORT BRANDS' THREATS; Countering sport brands' aging; The pitfalls of excessive marketing; Resisting parasitism, boycott, social criticism and counterfeiting; CONCLUSION; NOTES; REFERENCES; INDEX |
| Record Nr. | UNINA-9910792192703321 |
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Bouchet Patrick
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| Milton Park, Abingdon, Oxon : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Sport brands / / Patrick Bouchet, Dieter Hillairet and Guillaume Bodet
| Sport brands / / Patrick Bouchet, Dieter Hillairet and Guillaume Bodet |
| Autore | Bouchet Patrick |
| Pubbl/distr/stampa | Milton Park, Abingdon, Oxon : , : Routledge, , 2013 |
| Descrizione fisica | 1 online resource (209 p.) |
| Disciplina | 796.06 |
| Altri autori (Persone) |
BodetGuillaume
HillairetDieter |
| Collana | Routledge sports marketing |
| Soggetto topico |
Sports - Marketing
Professional sports - Economic aspects Sports - Economic aspects Sports - Social aspects |
| ISBN |
1-136-29183-0
0-203-11466-3 1-299-27882-5 1-136-29184-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; SPORT BRANDS; Copyright; CONTENTS; LIST OF FIGURES AND TABLES; PREFACE; INTRODUCTION: Concepts, values and contextual framing; The difficult objectification of sport brands; The diversity of brand theories; Brand and brand equity in terms of business and consumer; 1 THE GREAT VARIETY OF SPORT BRANDS; Classical brands; Sport-specific brands; Certification and label brands; 2 THE TANGIBLE INFLUENCE OF SPORT BRANDS; The weight and impact of sport brands; The sport brands' influence on consumerism; The influence of sports products; 3 THE INTANGIBLE INFLUENCE OF SPORT BRANDS
The social and cultural influence of sport brandsCultural differences and sport brands consumption; Sport brands' identity and perceptions; 4 SUBCULTURES, COMMUNITIES AND SPORT BRANDS; The influence of social subcultures; The influence of sporting subcultures; The influence of sport brands' communities; 5 THE ECONOMIC AND SOCIAL VALUE OF SPORT BRANDS; Brands as drivers for companies' profitability; Sport brands innovation; Ethical and responsible sport brands' practices; 6 SPORT BRANDS' GROWTH STRATEGIES; Brand positioning and strategy; Vertical integration strategies Sport brands' extension strategiesLicensing and co-branding; 7 SPORT BRANDS' THREATS; Countering sport brands' aging; The pitfalls of excessive marketing; Resisting parasitism, boycott, social criticism and counterfeiting; CONCLUSION; NOTES; REFERENCES; INDEX |
| Record Nr. | UNINA-9910808986803321 |
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Bouchet Patrick
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| Milton Park, Abingdon, Oxon : , : Routledge, , 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Sport entrepreneurship and innovation / / edited by Vanessa Ratten and Joao J. Ferreira
| Sport entrepreneurship and innovation / / edited by Vanessa Ratten and Joao J. Ferreira |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | Abingdon, Oxon ; ; New York, N.Y. : , : Routledge, , 2017 |
| Descrizione fisica | 1 online resource (264 pages) : illustrations, tables |
| Disciplina | 796.069 |
| Altri autori (Persone) |
FerreiraJoao J. M
RattenVanessa |
| Soggetto topico |
Sports administration
Sports - Social aspects Entrepreneurship |
| ISBN |
1-315-39336-0
1-315-39338-7 9781315393384 1-315-39337-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Sport entrepreneurship and innovation : concepts and theory / Vanessa Ratten and Joao J. Ferreira -- 2. Innovation capability of non-profit sport organisations / Mathieu Winand and Larena Hoeber -- 3. Influence of sports events in local tourism / Hector Valentin Jimenez Naranjo, Mari Cruz Sanchez Escobedo and Jose Luis Coca Perez -- 4. Innovation for social inclusion in sport / Anne Tjønndal -- 5. The influence of total quality management in the innovative capacity of municipal sport firms / Gastao Sousa and Maria Jose Madeira -- 6. Sport leadership, psychology and innovation / Vanessa Ratten -- 7. A blue ocean strategy in a sport context : a systematisation of literature / Elsa Regina M. Vieira and Joao J. Ferreira -- 8. The relevance of the social impact of sports events in the context of public financing of sport / David Parra Camacho. [and others] -- 9. Sport entrepreneurship and community development in Japan / Isao Okayasu and Duarte B. Morais -- 10. Coherence, the beginning and end of everything / Marco Arraya -- 11. Sport, innovation and public policy / Vanessa Ratten -- 12. "Not out"? A sociomaterial perspective on decision review systems in professional cricket / Ian McLoughlin and Patrick Dawson -- 13. Consumer behavior analysis : an innovation approach in non-profit sports organizations / Dina Miragaia and Joao J. Ferreira -- 14. Exploring motivation of marathon runners / Konstantinos Koronios, Marina Psiloutsikou and Athanasios Kriemadis -- 15. Sport entrepreneurship and the emergence of opportunities : towards a future research agenda / Vanessa Ratten and Joao J. Ferreira. |
| Record Nr. | UNINA-9910153197303321 |
| Abingdon, Oxon ; ; New York, N.Y. : , : Routledge, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Sport in society
| Sport in society |
| Pubbl/distr/stampa | London, : Routledge, 2004- |
| Disciplina | 306.483 |
| Soggetto topico |
Sports - Social aspects
Sports - Cross-cultural studies Sports |
| Soggetto genere / forma | Periodicals. |
| ISSN | 1743-0445 |
| Formato | Materiale a stampa |
| Livello bibliografico | Periodico |
| Lingua di pubblicazione | eng |
| Record Nr. | UNISA-996217992603316 |
| London, : Routledge, 2004- | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. di Salerno | ||
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Sport in society
| Sport in society |
| Pubbl/distr/stampa | London, : Routledge, 2004- |
| Disciplina | 306.483 |
| Soggetto topico |
Sports - Social aspects
Sports - Cross-cultural studies Sports |
| Soggetto genere / forma | Periodicals. |
| ISSN | 1743-0445 |
| Formato | Materiale a stampa |
| Livello bibliografico | Periodico |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910263936503321 |
| London, : Routledge, 2004- | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Sport philosophy now : the culture of sports after the Lance Armstrong scandal / / Matthew James McNees
| Sport philosophy now : the culture of sports after the Lance Armstrong scandal / / Matthew James McNees |
| Autore | McNees Matthew James <1976-> |
| Pubbl/distr/stampa | Lanham, Maryland ; ; London, [England] : , : Rowman & Littlefield, , 2016 |
| Descrizione fisica | 1 online resource (289 p.) |
| Disciplina | 796.01 |
| Soggetto topico |
Sports - Philosophy
Sports - Social aspects Cycling - Corrupt practices |
| ISBN | 1-4422-6066-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part 1. Chapter 1: Sports Philosophy -- Chapter 2: A Childhood in Sport -- Chapter 3: Play -- Chapter 4: Language -- Chapter 5: Economics -- Part 2. Chapter 6: The Milieu of Sports and Cycling -- Chapter 7: Is Sports Fiction more Real than Sports Fact? -- Chapter 8: Should USA Cycling Remain the Governing Body of the Sport? -- Chapter 9: Is USADA's Reasoned Decision Fair? -- Chapter 10: Did Anyone Win? |
| Record Nr. | UNINA-9910797807303321 |
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McNees Matthew James <1976->
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| Lanham, Maryland ; ; London, [England] : , : Rowman & Littlefield, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Sport philosophy now : the culture of sports after the Lance Armstrong scandal / / Matthew James McNees
| Sport philosophy now : the culture of sports after the Lance Armstrong scandal / / Matthew James McNees |
| Autore | McNees Matthew James <1976-> |
| Pubbl/distr/stampa | Lanham, Maryland ; ; London, [England] : , : Rowman & Littlefield, , 2016 |
| Descrizione fisica | 1 online resource (289 p.) |
| Disciplina | 796.01 |
| Soggetto topico |
Sports - Philosophy
Sports - Social aspects Cycling - Corrupt practices |
| ISBN | 1-4422-6066-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part 1. Chapter 1: Sports Philosophy -- Chapter 2: A Childhood in Sport -- Chapter 3: Play -- Chapter 4: Language -- Chapter 5: Economics -- Part 2. Chapter 6: The Milieu of Sports and Cycling -- Chapter 7: Is Sports Fiction more Real than Sports Fact? -- Chapter 8: Should USA Cycling Remain the Governing Body of the Sport? -- Chapter 9: Is USADA's Reasoned Decision Fair? -- Chapter 10: Did Anyone Win? |
| Record Nr. | UNINA-9910819436403321 |
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McNees Matthew James <1976->
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| Lanham, Maryland ; ; London, [England] : , : Rowman & Littlefield, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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