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Radio : Essays in Bad Reception / / John Mowitt
Radio : Essays in Bad Reception / / John Mowitt
Autore Mowitt John
Pubbl/distr/stampa Berkeley, CA : , : University of California Press, , [2011]
Descrizione fisica 1 online resource (245 p.)
Disciplina 384.54
Soggetto topico Radio broadcasting - Philosophy
Radio broadcasting -- Philosophy
Radio broadcasting
Journalism & Communications
Radio & TV Broadcasting
Soggetto genere / forma Electronic books.
ISBN 1-280-09971-2
9786613520524
0-520-95007-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Acknowledgments -- Introduction: The Object of Radio Studies -- Chapter 1. Facing the Radio -- Chapter 2. On the Air -- Chapter 3. Stations of Exception -- Chapter 4. Phoning In Analysis -- Chapter 5. Birmingham Calling -- Chapter 6. "We Are the Word"? -- Notes -- Works Cited -- Index
Record Nr. UNINA-9910457549003321
Mowitt John  
Berkeley, CA : , : University of California Press, , [2011]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : Essays in Bad Reception / / John Mowitt
Radio : Essays in Bad Reception / / John Mowitt
Autore Mowitt John
Pubbl/distr/stampa Berkeley, CA : , : University of California Press, , [2011]
Descrizione fisica 1 online resource (245 p.)
Disciplina 384.54
Soggetto topico Radio broadcasting - Philosophy
Radio broadcasting -- Philosophy
Radio broadcasting
Journalism & Communications
Radio & TV Broadcasting
ISBN 1-280-09971-2
9786613520524
0-520-95007-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Acknowledgments -- Introduction: The Object of Radio Studies -- Chapter 1. Facing the Radio -- Chapter 2. On the Air -- Chapter 3. Stations of Exception -- Chapter 4. Phoning In Analysis -- Chapter 5. Birmingham Calling -- Chapter 6. "We Are the Word"? -- Notes -- Works Cited -- Index
Record Nr. UNINA-9910778811903321
Mowitt John  
Berkeley, CA : , : University of California Press, , [2011]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : Essays in Bad Reception / / John Mowitt
Radio : Essays in Bad Reception / / John Mowitt
Autore Mowitt John
Edizione [1st ed.]
Pubbl/distr/stampa Berkeley, CA : , : University of California Press, , [2011]
Descrizione fisica 1 online resource (245 p.)
Disciplina 384.54
Soggetto topico Radio broadcasting - Philosophy
Radio broadcasting -- Philosophy
Radio broadcasting
Journalism & Communications
Radio & TV Broadcasting
ISBN 1-280-09971-2
9786613520524
0-520-95007-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Contents -- Acknowledgments -- Introduction: The Object of Radio Studies -- Chapter 1. Facing the Radio -- Chapter 2. On the Air -- Chapter 3. Stations of Exception -- Chapter 4. Phoning In Analysis -- Chapter 5. Birmingham Calling -- Chapter 6. "We Are the Word"? -- Notes -- Works Cited -- Index
Record Nr. UNINA-9910813874303321
Mowitt John  
Berkeley, CA : , : University of California Press, , [2011]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : the book : [for creative, professional programming] / / Steve Warren
Radio : the book : [for creative, professional programming] / / Steve Warren
Autore Warren Steve <1945-, >
Edizione [4th ed.]
Pubbl/distr/stampa Amsterdam ; ; Boston : , : Focal Press, , 2005
Descrizione fisica 1 online resource (241 p.)
Disciplina 384.54
Soggetto topico Radio broadcasting
Soggetto genere / forma Electronic books.
ISBN 1-136-03513-3
1-136-03514-1
1-281-01275-0
9786611012755
0-08-049796-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; RADIO: The Book; Copyright; CONTENTS; PREFACE; ABOUT THE AUTHOR; 1 THE LISTENERS; IN TOUCH WITH THEM; LISTENERS AS A RESOURCE; SO HERE'S WHAT I'M GETTING AT; 2 BASIC RADIO REALITIES; GETTING STARTED; SALES; TECHNOLOGY; RADIO IS A SECONDARY MEDIUM; A FEW RULES AND REGULATIONS; 3 RADIO AS A CAREER; CAN RADIO REALLY BE A CAREER?; Be Flexible; Have a Passion for Radio; Drop-Ins; Career Part-Timers; Radio Schools; College; SO YOU WANT A JOB IN RADIO? SHOW ME WHAT YOU'VE GOT; THE AIR CHECK; Always Have a Current Air Check; The Air Check Should Be a Composite; Don't Overedit
10 to 15 Seconds of Each SongMake Music Segues Smooth; Short Breaks First; Ideal Length: 7 to 10 Minutes; Commercials/Production on Another Track; THE RÉSUMÉ; One Page; Keep It Current; Neatness Counts; Alternate Contact; Group Similar Items; Avoid Nonindustry References; School and Study; Guarantee Delivery; No Form Letter; Follow-Up; A Secret; A Word to Management and Owners; NEGOTIATING; Nonpersonality Stations; Personality Stations; Personal Interview; Versatility vs Specialization; Know the Difference; GETTING OUT OF A JOB: NEGOTIATING; BEING AN ON-THE-AIR PROGRAM DIRECTOR
THE ANNOUNCER: MESSENGER OR MESSIAH4 THE MUSIC AND THE TALK; FORMATS; Music Formats; Nonmusic Formats; FINDING A FORMAT NICHE; CHANGING FORMAT; MUSIC ROTATIONS; Pyramid; Rectangle; ROTATION CYCLES; Segment of Time Cycles; MUSIC TEMPO; THE GREAT MUSIC SHIFT; DAYPARTS AND DAYPARTING; VIRTUAL PROGRAMMING; ABOUT COMMERCIALS; PUBLIC SERVICE ANNOUNCEMENTS; 5 RESEARCH; MARKET AND MUSIC RESEARCH; Read This; Now, Read It Again; RESEARCH CAN GIVE YOU RESULTS ONLY FOR MATERIAL YOU DECIDE TO TEST; HOW TO USE RESEARCH; WHAT ROLE SHOULD RESEARCH PLAY?; WHAT OTHER INTERESTS DO RESEARCH COMPANIES HAVE?
ALL ABOUT THE RADIO RATINGSCume; Average Quarter Hours (AQH); Time Spent Listening (STL); The Arbitron Portable People Meter (PPM); Other Ratings Data; Summary; Other Ratings History; RATINGS SECRETS AND STRATEGY; HEY LISTENERS! ALL ABOARD!; WHEN THE RATINGS BOOK ARRIVES; Cume; Share; Rating; OTHER THINGS TO WATCH FOR; ABOUT ROLLING AVERAGES; DIARY KEEPING; WORKING WITH A CONSULTANT; 6 BRANDING AND MARKETING; THE STATION IDENTITY; The Fun Radio Station; News and Information Identity; Contest Image; Public Service Image; Negative Identity; Other Identities; STATION RESOURCES
ADVERTISING: PRINTADVERTISING: TELEVISION; The TV SPOT; The TV Schedule; ADVERTISING: OUTDOOR; ADVERTISING: DIRECT MAIL; ADVERTISING: GUERRILLA; 7 PROMOTIONS; PROMOTIONS DESIGNED AROUND THE LISTENERS; HOW TO PROMOTE A RADIO STATION WITH SOMEONE ELSE'S MONEY; TIME TARGETS; WHAT PAYS THE BILLS?; LINER CARDS; HOW TO PROMOTE A RADIO STATION (WITHOUT MONEY)!; MY FAVORITE PROMOTIONS; 8 THE STATION'S PERSONNEL; MEETINGS; STUDIO MANNERS; TITLES; STATION RESOURCES; TAKE A BREAK; VACATION POLICIES; HEALTH TIPS; 9 OTHER RADIO MEDIA; SYNDICATED PROGRAMMING; SATELLITE RADIO
THE INTERNET AND INTERNET RADIO
Record Nr. UNINA-9910457501903321
Warren Steve <1945-, >  
Amsterdam ; ; Boston : , : Focal Press, , 2005
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : the book : [for creative, professional programming] / / Steve Warren
Radio : the book : [for creative, professional programming] / / Steve Warren
Autore Warren Steve <1945-, >
Edizione [4th ed.]
Pubbl/distr/stampa Amsterdam ; ; Boston : , : Focal Press, , 2005
Descrizione fisica 1 online resource (241 p.)
Disciplina 384.54
Soggetto topico Radio broadcasting
ISBN 1-136-03513-3
1-136-03514-1
1-281-01275-0
9786611012755
0-08-049796-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; RADIO: The Book; Copyright; CONTENTS; PREFACE; ABOUT THE AUTHOR; 1 THE LISTENERS; IN TOUCH WITH THEM; LISTENERS AS A RESOURCE; SO HERE'S WHAT I'M GETTING AT; 2 BASIC RADIO REALITIES; GETTING STARTED; SALES; TECHNOLOGY; RADIO IS A SECONDARY MEDIUM; A FEW RULES AND REGULATIONS; 3 RADIO AS A CAREER; CAN RADIO REALLY BE A CAREER?; Be Flexible; Have a Passion for Radio; Drop-Ins; Career Part-Timers; Radio Schools; College; SO YOU WANT A JOB IN RADIO? SHOW ME WHAT YOU'VE GOT; THE AIR CHECK; Always Have a Current Air Check; The Air Check Should Be a Composite; Don't Overedit
10 to 15 Seconds of Each SongMake Music Segues Smooth; Short Breaks First; Ideal Length: 7 to 10 Minutes; Commercials/Production on Another Track; THE RÉSUMÉ; One Page; Keep It Current; Neatness Counts; Alternate Contact; Group Similar Items; Avoid Nonindustry References; School and Study; Guarantee Delivery; No Form Letter; Follow-Up; A Secret; A Word to Management and Owners; NEGOTIATING; Nonpersonality Stations; Personality Stations; Personal Interview; Versatility vs Specialization; Know the Difference; GETTING OUT OF A JOB: NEGOTIATING; BEING AN ON-THE-AIR PROGRAM DIRECTOR
THE ANNOUNCER: MESSENGER OR MESSIAH4 THE MUSIC AND THE TALK; FORMATS; Music Formats; Nonmusic Formats; FINDING A FORMAT NICHE; CHANGING FORMAT; MUSIC ROTATIONS; Pyramid; Rectangle; ROTATION CYCLES; Segment of Time Cycles; MUSIC TEMPO; THE GREAT MUSIC SHIFT; DAYPARTS AND DAYPARTING; VIRTUAL PROGRAMMING; ABOUT COMMERCIALS; PUBLIC SERVICE ANNOUNCEMENTS; 5 RESEARCH; MARKET AND MUSIC RESEARCH; Read This; Now, Read It Again; RESEARCH CAN GIVE YOU RESULTS ONLY FOR MATERIAL YOU DECIDE TO TEST; HOW TO USE RESEARCH; WHAT ROLE SHOULD RESEARCH PLAY?; WHAT OTHER INTERESTS DO RESEARCH COMPANIES HAVE?
ALL ABOUT THE RADIO RATINGSCume; Average Quarter Hours (AQH); Time Spent Listening (STL); The Arbitron Portable People Meter (PPM); Other Ratings Data; Summary; Other Ratings History; RATINGS SECRETS AND STRATEGY; HEY LISTENERS! ALL ABOARD!; WHEN THE RATINGS BOOK ARRIVES; Cume; Share; Rating; OTHER THINGS TO WATCH FOR; ABOUT ROLLING AVERAGES; DIARY KEEPING; WORKING WITH A CONSULTANT; 6 BRANDING AND MARKETING; THE STATION IDENTITY; The Fun Radio Station; News and Information Identity; Contest Image; Public Service Image; Negative Identity; Other Identities; STATION RESOURCES
ADVERTISING: PRINTADVERTISING: TELEVISION; The TV SPOT; The TV Schedule; ADVERTISING: OUTDOOR; ADVERTISING: DIRECT MAIL; ADVERTISING: GUERRILLA; 7 PROMOTIONS; PROMOTIONS DESIGNED AROUND THE LISTENERS; HOW TO PROMOTE A RADIO STATION WITH SOMEONE ELSE'S MONEY; TIME TARGETS; WHAT PAYS THE BILLS?; LINER CARDS; HOW TO PROMOTE A RADIO STATION (WITHOUT MONEY)!; MY FAVORITE PROMOTIONS; 8 THE STATION'S PERSONNEL; MEETINGS; STUDIO MANNERS; TITLES; STATION RESOURCES; TAKE A BREAK; VACATION POLICIES; HEALTH TIPS; 9 OTHER RADIO MEDIA; SYNDICATED PROGRAMMING; SATELLITE RADIO
THE INTERNET AND INTERNET RADIO
Record Nr. UNINA-9910784572503321
Warren Steve <1945-, >  
Amsterdam ; ; Boston : , : Focal Press, , 2005
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : the book : [for creative, professional programming] / / Steve Warren
Radio : the book : [for creative, professional programming] / / Steve Warren
Autore Warren Steve <1945-, >
Edizione [4th ed.]
Pubbl/distr/stampa Amsterdam ; ; Boston : , : Focal Press, , 2005
Descrizione fisica 1 online resource (241 p.)
Disciplina 384.54
Soggetto topico Radio broadcasting
ISBN 1-136-03513-3
1-136-03514-1
1-281-01275-0
9786611012755
0-08-049796-9
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; RADIO: The Book; Copyright; CONTENTS; PREFACE; ABOUT THE AUTHOR; 1 THE LISTENERS; IN TOUCH WITH THEM; LISTENERS AS A RESOURCE; SO HERE'S WHAT I'M GETTING AT; 2 BASIC RADIO REALITIES; GETTING STARTED; SALES; TECHNOLOGY; RADIO IS A SECONDARY MEDIUM; A FEW RULES AND REGULATIONS; 3 RADIO AS A CAREER; CAN RADIO REALLY BE A CAREER?; Be Flexible; Have a Passion for Radio; Drop-Ins; Career Part-Timers; Radio Schools; College; SO YOU WANT A JOB IN RADIO? SHOW ME WHAT YOU'VE GOT; THE AIR CHECK; Always Have a Current Air Check; The Air Check Should Be a Composite; Don't Overedit
10 to 15 Seconds of Each SongMake Music Segues Smooth; Short Breaks First; Ideal Length: 7 to 10 Minutes; Commercials/Production on Another Track; THE RÉSUMÉ; One Page; Keep It Current; Neatness Counts; Alternate Contact; Group Similar Items; Avoid Nonindustry References; School and Study; Guarantee Delivery; No Form Letter; Follow-Up; A Secret; A Word to Management and Owners; NEGOTIATING; Nonpersonality Stations; Personality Stations; Personal Interview; Versatility vs Specialization; Know the Difference; GETTING OUT OF A JOB: NEGOTIATING; BEING AN ON-THE-AIR PROGRAM DIRECTOR
THE ANNOUNCER: MESSENGER OR MESSIAH4 THE MUSIC AND THE TALK; FORMATS; Music Formats; Nonmusic Formats; FINDING A FORMAT NICHE; CHANGING FORMAT; MUSIC ROTATIONS; Pyramid; Rectangle; ROTATION CYCLES; Segment of Time Cycles; MUSIC TEMPO; THE GREAT MUSIC SHIFT; DAYPARTS AND DAYPARTING; VIRTUAL PROGRAMMING; ABOUT COMMERCIALS; PUBLIC SERVICE ANNOUNCEMENTS; 5 RESEARCH; MARKET AND MUSIC RESEARCH; Read This; Now, Read It Again; RESEARCH CAN GIVE YOU RESULTS ONLY FOR MATERIAL YOU DECIDE TO TEST; HOW TO USE RESEARCH; WHAT ROLE SHOULD RESEARCH PLAY?; WHAT OTHER INTERESTS DO RESEARCH COMPANIES HAVE?
ALL ABOUT THE RADIO RATINGSCume; Average Quarter Hours (AQH); Time Spent Listening (STL); The Arbitron Portable People Meter (PPM); Other Ratings Data; Summary; Other Ratings History; RATINGS SECRETS AND STRATEGY; HEY LISTENERS! ALL ABOARD!; WHEN THE RATINGS BOOK ARRIVES; Cume; Share; Rating; OTHER THINGS TO WATCH FOR; ABOUT ROLLING AVERAGES; DIARY KEEPING; WORKING WITH A CONSULTANT; 6 BRANDING AND MARKETING; THE STATION IDENTITY; The Fun Radio Station; News and Information Identity; Contest Image; Public Service Image; Negative Identity; Other Identities; STATION RESOURCES
ADVERTISING: PRINTADVERTISING: TELEVISION; The TV SPOT; The TV Schedule; ADVERTISING: OUTDOOR; ADVERTISING: DIRECT MAIL; ADVERTISING: GUERRILLA; 7 PROMOTIONS; PROMOTIONS DESIGNED AROUND THE LISTENERS; HOW TO PROMOTE A RADIO STATION WITH SOMEONE ELSE'S MONEY; TIME TARGETS; WHAT PAYS THE BILLS?; LINER CARDS; HOW TO PROMOTE A RADIO STATION (WITHOUT MONEY)!; MY FAVORITE PROMOTIONS; 8 THE STATION'S PERSONNEL; MEETINGS; STUDIO MANNERS; TITLES; STATION RESOURCES; TAKE A BREAK; VACATION POLICIES; HEALTH TIPS; 9 OTHER RADIO MEDIA; SYNDICATED PROGRAMMING; SATELLITE RADIO
THE INTERNET AND INTERNET RADIO
Record Nr. UNINA-9910829193603321
Warren Steve <1945-, >  
Amsterdam ; ; Boston : , : Focal Press, , 2005
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : the radio technology leader
Radio : the radio technology leader
Pubbl/distr/stampa Overland Park, KS, : Primedia Business Magazines & Media, Inc., 2002-
Disciplina 621
Soggetto topico Radio broadcasting - United States
Radio broadcasting
Soggetto genere / forma Periodicals.
ISSN 2163-6311
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Record Nr. UNINA-9910339054503321
Overland Park, KS, : Primedia Business Magazines & Media, Inc., 2002-
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio : the radio technology leader
Radio : the radio technology leader
Pubbl/distr/stampa Overland Park, KS, : Primedia Business Magazines & Media, Inc., 2002-
Disciplina 621
Soggetto topico Radio broadcasting - United States
Radio broadcasting
Soggetto genere / forma Periodicals.
ISSN 2163-6311
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Record Nr. UNISA-996212642403316
Overland Park, KS, : Primedia Business Magazines & Media, Inc., 2002-
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
La radio à l'ère de la convergence / / Robert Rabinovitch, [and many others]
La radio à l'ère de la convergence / / Robert Rabinovitch, [and many others]
Autore Rabinovitch Robert
Pubbl/distr/stampa Montréal, Quebec, Canada : , : Presses de l'Université de Montréal, , 2001
Descrizione fisica 1 online resource (205 pages)
Disciplina 302.23
Soggetto topico Mass media
Radio broadcasting
Internet
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Nota di contenuto "Table des mati�res"; "MOT DU PR�SIDENT"; "ALLOCUTION D'OUVERTURE"; "PREMI�RE TH�MATIQUE"; "CONF�RENCE"; "P�RIODE DE QUESTIONS"; "TABLE RONDE"; "D�BAT"; "Portrait de l'industrie radiophonique canadienne"; "DEUXI�ME TH�MATIQUE"; "CONF�RENCE"; "P�RIODE DE QUESTIONS"; "TABLE RONDE"; "D�BAT"; "L'Internet ... et avant?"; "Pour une intégrité écologique de la radio publique".
Record Nr. UNINA-9910724338103321
Rabinovitch Robert  
Montréal, Quebec, Canada : , : Presses de l'Université de Montréal, , 2001
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Radio broadcasting from 1920 to 1990 : an annotated bibliography / / Diane Foxhill Carothers
Radio broadcasting from 1920 to 1990 : an annotated bibliography / / Diane Foxhill Carothers
Autore Carothers Diane Foxhill <1927-, >
Pubbl/distr/stampa Abingdon, Oxon ; ; New York : , : Routledge, , 2017
Descrizione fisica 1 online resource (581 pages)
Disciplina 016.38454/0904
Collana Routledge Revivals
Soggetto topico Radio broadcasting
Soggetto genere / forma Electronic books.
ISBN 1-315-27104-4
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto ch. 1. Background of radio broadcasting -- chapter 2. Economic aspects -- chapter 3. Production aspects -- chapter 4. Programming -- chapter 5. International broadcasting -- chapter 6. Public broadcasting -- chapter 7. Regulation and legal aspects -- chapter 8. Amateur/ham radio -- chapter 9. Women and minorities -- chapter 10. Careers in broadcasting -- chapter 11. Reference sources.
Record Nr. UNINA-9910150339003321
Carothers Diane Foxhill <1927-, >  
Abingdon, Oxon ; ; New York : , : Routledge, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui