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Online-Marketing für das erfolgreiche Krankenhaus : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer
| Online-Marketing für das erfolgreiche Krankenhaus : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer |
| Autore | Köhler Alexandra |
| Edizione | [2nd ed. 2017.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2017 |
| Descrizione fisica | 1 online resource (XVI, 181 S. 31 Abb.) |
| Disciplina | 610.6 |
| Collana | Erfolgskonzepte Praxis- & Krankenhaus-Management |
| Soggetto topico |
Practice of medicine
Health care management Health services administration Health economics Internal medicine Surgery Practice and Hospital Management Health Care Management Health Economics Internal Medicine |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Marketing-Grundlagen -- Klassisches Marketing mit dem Internet verknüpfen -- Die Krankenhaus-Website -- Suchmaschinenoptimierung (SEO): Bei Google gefunden werden -- Social-Media-Marketing -- Ein Blog für die Klinik -- Zuweiser-Marketing -- Rechtsvorschriften für das Klinik-Marketing -- Glossar -- Literatur -- Stichwortverzeichnis. |
| Record Nr. | UNINA-9910148851303321 |
Köhler Alexandra
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| Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Online-Marketing für die erfolgreiche Arztpraxis : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer
| Online-Marketing für die erfolgreiche Arztpraxis : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer |
| Autore | Köhler Alexandra |
| Edizione | [2nd ed. 2016.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2016 |
| Descrizione fisica | 1 online resource (176 p.) |
| Disciplina | 610 |
| Collana | Erfolgskonzepte Praxis- & Krankenhaus-Management |
| Soggetto topico |
Practice of medicine
Health care management Health services administration Health economics Internal medicine Surgery Practice and Hospital Management Health Care Management Health Economics Internal Medicine |
| ISBN | 3-662-48587-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Marketing-Grundlagen -- Klassisches Marketing und das Internet -- Die Praxis-Website -- Suchmaschinenoptimierung (SEO): Bei Google gefunden werden -- Social Media-Marketing -- Ein Blog für die Arztpraxis -- Werberecht für Ärzte -- IT-Sicherheit in der Arztpraxis -- Glossar -- Weiterführende Literatur. |
| Record Nr. | UNINA-9910484769003321 |
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Köhler Alexandra
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| Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Online-Marketing für die erfolgreiche Zahnarztpraxis [[electronic resource] ] : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer
| Online-Marketing für die erfolgreiche Zahnarztpraxis [[electronic resource] ] : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer |
| Autore | Köhler Alexandra |
| Edizione | [2nd ed. 2016.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2016 |
| Descrizione fisica | 1 online resource (176 p.) |
| Disciplina | 617.6 |
| Collana | Erfolgskonzepte Zahnarztpraxis & Management |
| Soggetto topico |
Dentistry
Practice of medicine Health care management Health services administration Health economics Practice and Hospital Management Health Care Management Health Economics |
| ISBN | 3-662-48573-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Die Praxis-Homepage -- Welche Vorteile hat eine Praxishomepage -- Vorschriften und Pflichtangaben einer Arzt-Homepage -- Pflichtangaben im Impressum -- Datenschutz -- Urheberrechte -- Werbung -- Ein eigener Blog -- Was ist ein Blog -- Wozu einen Blog für die Zahnarztpraxis -- Interviews -- Kosten-Nutzen-Verhältnis -- Linktipps. |
| Record Nr. | UNINA-9910483962403321 |
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Köhler Alexandra
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| Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Online-Marketing für medizinische Gesellschaften und Verbände [[electronic resource] ] : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer
| Online-Marketing für medizinische Gesellschaften und Verbände [[electronic resource] ] : Website, SEO, Social Media, Werberecht / / von Alexandra Köhler, Mirko Gründer |
| Autore | Köhler Alexandra |
| Edizione | [1st ed. 2017.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2017 |
| Descrizione fisica | 1 online resource (XV, 153 S. 14 Abb.) |
| Disciplina | 610.6 |
| Collana | Erfolgskonzepte Praxis- & Krankenhaus-Management |
| Soggetto topico |
Practice of medicine
Health care management Health services administration Health economics Internal medicine Surgery Practice and Hospital Management Health Care Management Health Economics Internal Medicine |
| ISBN | 3-662-53469-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Marketing-Grundlagen -- Klassisches Marketing mit dem Internet verknüpfen -- Die Verbands-Website -- Suchmaschinenoptimierung (SEO): Bei Google gefunden werden -- Social-Media-Marketing -- Ein Blog für den Verband -- Rechtsvorschriften für das Online-Marketing -- Grundlagen der IT-Sicherheit. |
| Record Nr. | UNINA-9910484236903321 |
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Köhler Alexandra
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| Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Organisationen in Bewegung bringen [[electronic resource] ] : Handlungsorientierte Methoden für die Personal-, Team- und Organisationsentwicklung / / von Falko von Ameln, Josef Kramer
| Organisationen in Bewegung bringen [[electronic resource] ] : Handlungsorientierte Methoden für die Personal-, Team- und Organisationsentwicklung / / von Falko von Ameln, Josef Kramer |
| Autore | von Ameln Falko |
| Edizione | [2nd ed. 2016.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2016 |
| Descrizione fisica | 1 online resource (356 p.) |
| Disciplina | 150 |
| Soggetto topico |
Industrial psychology
Personnel management Management Organization Planning Practice of medicine Industrial and Organizational Psychology Human Resource Management Practice and Hospital Management |
| ISBN | 3-662-48197-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | I Grundlagen -- Was sind handlungsorientierte Trainings- und Beratungsmethoden?- Wie wirken handlungsorientierte Methoden?- Vom Auftrag zur Umsetzung: Training und Beratung mit handlungsorientierten Methoden -- II Methoden mit Fokus auf die Gruppenebene -- Rollenspiel und Rollentraining -- Skalierungsfragen und Aktionssoziometrie -- Soziodrama -- Planspiel -- Outdoortraining -- Unternehmenstheater -- III Methoden mit Fokus auf die Ebene des einzelnen Teilnehmers -- Psychodrama -- Systemaufstellungen -- Zeitlinien -- IV Anwendungsbeispiele -- Wie sieht handlungsorientierte Arbeit in der Praxis aus? |
| Altri titoli varianti | Mit Beiträgen zahlreicher Fachwissenschaftler |
| Record Nr. | UNINA-9910484404403321 |
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von Ameln Falko
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| Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The Organizational Context of Nursing Practice : Concepts, Evidence, and Interventions for Improvement / / edited by Peter Van Bogaert, Sean Clarke
| The Organizational Context of Nursing Practice : Concepts, Evidence, and Interventions for Improvement / / edited by Peter Van Bogaert, Sean Clarke |
| Edizione | [1st ed. 2018.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2018 |
| Descrizione fisica | 1 online resource (310 pages) |
| Disciplina | 362.173068 |
| Soggetto topico |
Nursing—Study and teaching
Nursing administration Practice of medicine Medical care Public health Nursing Education Nursing Management Practice and Hospital Management Health Services Research |
| ISBN | 3-319-71042-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910300280603321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Orthopedic Practice Management : Strategies for Growth and Success / / edited by Eric C. Makhni, Melvin C. Makhni, Eric F. Swart, Charles A. Bush-Joseph
| Orthopedic Practice Management : Strategies for Growth and Success / / edited by Eric C. Makhni, Melvin C. Makhni, Eric F. Swart, Charles A. Bush-Joseph |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019 |
| Descrizione fisica | 1 online resource (244 pages) |
| Disciplina | 610.68 |
| Soggetto topico |
Orthopedics
Practice of medicine Practice and Hospital Management |
| ISBN | 3-319-96938-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part I: Starting and Building a Practice -- What to Look For In a New Job Opportunity: Strategic, Personal and Legal Considerations -- Partnership, Ancillaries, and Other Considerations -- Setting up Your Clinical Practice: Keys for Growth and Success -- Recruiting and Incorporating Mid-Level Providers -- Social Media Use in the Field of Orthopedic Surgery -- Part II: Leadership and Management -- Building and Managing a Successful Private Practice -- Leading a Privademic Medical Center: Experience Running the Rothman Institute -- Recruitment and Department Expansion -- Implementing Outcomes Collection in Clinical Practice -- Pursuing a Dual Degree -- Healthcare Policy -- Part III: Additional Topics -- Surgical Training and Education -- Independent Medical Examinations and Legal Depositions -- Board Certification and Maintenance in Orthopedic Surgery -- Principles of Clinical Research -- Innovation for Surgeon Inventors. |
| Record Nr. | UNINA-9910337495403321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Pathology Practice Management : A Case-Based Guide / / edited by Lewis A. Hassell, Michael L. Talbert, Jane Pine Wood
| Pathology Practice Management : A Case-Based Guide / / edited by Lewis A. Hassell, Michael L. Talbert, Jane Pine Wood |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2016 |
| Descrizione fisica | 1 online resource (302 p.) |
| Disciplina | 610 |
| Soggetto topico |
Pathology
Practice of medicine Practice and Hospital Management |
| ISBN | 3-319-22954-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Section 1: Money and the Practice of Pathology -- Healthcare Finance and the Pathology Practice -- The Trend Outcomes, Accountable Care and Value-Based Purchasing -- Coding and Billing -- Revenue Cycle Management -- Applying the Knowledge -- Current Major Trends and Considerations for the Future -- Section 2: Financial Management of a Practice -- The Income Statement -- More Complex Arrangements -- Practice Sales and Mergers -- Section 3: Contracting -- Payor Contracts -- Hospital Contracts -- Pathologist Employment Contracts -- Section 4: Human Resources -- Human Resources (HR) Management -- Section 5: Pathology Group Issues -- Group Dynamics -- Section 6: Better Practice Management -- Skills and Tools for Better Practice Management -- Section 7: Managing Ricks and Opportunities -- Professional Liability Risk -- Corporate and General Liability -- Disaster Risks and Preparedness Planning -- Market and Valuation Risks -- Technologic and Regulatory Risks -- Opportunities and Entrepreneurism -- Identifying and Capitalizing on Opportunities -- Section 8: Looking Ahead -- The High Performing Practice into the Future -- Bringing It All Together -- Appendix A: Cases for Discussion -- Appendix B: You and Your Environment: Cases for Group Discussion. |
| Record Nr. | UNINA-9910254519703321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Patient Safety [[electronic resource] ] : A Case-based Innovative Playbook for Safer Care / / edited by Abha Agrawal, Jay Bhatt
| Patient Safety [[electronic resource] ] : A Case-based Innovative Playbook for Safer Care / / edited by Abha Agrawal, Jay Bhatt |
| Edizione | [2nd ed. 2023.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2023 |
| Descrizione fisica | 1 online resource (405 pages) |
| Disciplina | 610.289 |
| Soggetto topico |
Practice of medicine
Hospitals - Administration Family medicine Primary care (Medicine) Medical informatics Practice and Hospital Management General Practice and Family Medicine Primary Care Medicine Health Informatics |
| ISBN | 3-031-35933-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | High Reliability in Healthcare -- Health Equity: A key aspect of patient safety -- The culture of safety -- Human factors in patient safety -- COVID-19 and patient safety -- Patient identification -- Teamwork and communication -- Handoff and care transitions -- EHR and patient safety -- Clinical ethics and patient safety -- Medication error -- Wrong-site surgery -- Hospital-acquired infections -- Hospital falls -- Diagnostic error -- Opioid safety -- Patient safety in pediatrics -- Patient safety in radiology -- Patient safety in anesthesia -- Patient safety in behavioral health -- Patient safety in outpatient care -- Patient safety in long-term care and nursing homes -- Patient safety in emergency department -- International safety considerations -- Communication and resolution -- Second victim. |
| Record Nr. | UNINA-9910751383003321 |
| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2023 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Patient Safety [[electronic resource] ] : A Case-Based Comprehensive Guide / / edited by Abha Agrawal
| Patient Safety [[electronic resource] ] : A Case-Based Comprehensive Guide / / edited by Abha Agrawal |
| Edizione | [1st ed. 2014.] |
| Pubbl/distr/stampa | New York, NY : , : Springer New York : , : Imprint : Springer, , 2014 |
| Descrizione fisica | 1 online resource (412 p.) |
| Disciplina |
502.85
610 610.289 610.6 |
| Soggetto topico |
Practice of medicine
Family medicine Primary care (Medicine) Health informatics Practice and Hospital Management General Practice / Family Medicine Primary Care Medicine Health Informatics |
| ISBN | 1-4614-7419-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
""Preface""; ""Error in Medicine""; ""Why This Book?""; ""Principles of Patient Safety""; ""“The Soil, Not the Seed�""; ""From “I� to “We�""; ""“Just Culture�""; ""What�s in the Book?""; ""Book Chapters""; ""Who Is This Book for?""; ""References""; ""Acknowledgements""; ""Contents""; ""Contributors""; ""Part I Concepts ""; ""Chapter 1: Patient Identification""; ""Introduction""; "" Case Studies: Clinical Summary""; ""Case 1: Wrong Patient Brought to Dermatology Clinic""; "" Case 2: Blood Drawn from Wrong Patient""; "" Case Study Analyses""
""Case 1: Respiratory Arrest Due to Inadvertent Administration of Paralytic Agent"""" Case 2: Pulmonary Embolism Due to Delay in Heparin Ordering and Administration""; "" Discussion""; ""Crew Resource Management""; "" The Team STEPPS approach""; "" SBAR""; "" Critical Language""; "" Conclusion and Key Lessons Learned""; ""References""; ""Chapter 3: Handoff and Care Transitions""; ""Introduction""; "" Case Studies""; ""Case 1: Poor Management of Postpartum Hemorrhage""; ""Clinical Summary""; "" Case 2: Opioid-Induced Respiratory Depression in a Head Injury Patient""; ""Clinical Summary"" "" Root Cause Analysis""""Case 1""; ""What Happened?""; "" Why Did It Happen?""; ""Communication Failure""; ""Inadequate Training""; ""Poor Staff Allocation""; "" How Can It Be Prevented?""; "" Case 2""; ""What Happened?""; "" Why Did It Happen?""; "" Poor Staffing Level and Inadequate Supervision""; ""Communication Failures""; ""Lack of Guidelines""; ""How Can It Be Prevented?""; "" Discussion""; ""Transition of Care: A Point of Vulnerability""; "" Barriers to Effective Handoff Communication""; ""The Diversity of Teams""; ""Time and Resource Constraints"" "" Delegating Care: The Importance of Supervision"""" Improvement Strategies""; ""Standardization""; ""The Role of Information Technology""; ""The Role of Supervision During Handoff""; "" Conclusion and Key Lessons Learned""; ""References""; ""Chapter 4: Graduate Medical Education and Patient Safety""; ""Introduction""; "" Case Studies""; ""Case 1: Poor Outcome Due to Suboptimal Supervision and Failure to Call for Help""; ""Clinical Summary""; "" Analysis and Discussion""; "" Clinical Supervision""; "" Measuring Clinical Supervision""; "" Best Practices in Clinical Supervision"" "" SUPERB/SAFETY Model"" |
| Record Nr. | UNINA-9910300085103321 |
| New York, NY : , : Springer New York : , : Imprint : Springer, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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