top

  Info

  • Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.

  Info

  • Utilizzare questo link per rimuovere la selezione effettuata.
Teoria y metodos para marcas de territorio / / Jordi de San Eugenio ; prologo de Jose Antonio Donaire Benito
Teoria y metodos para marcas de territorio / / Jordi de San Eugenio ; prologo de Jose Antonio Donaire Benito
Autore San Eugenio Vela Jordi de
Pubbl/distr/stampa Barcelona : , : Editorial UOC, , [2012]
Descrizione fisica 1 online resource (286 pages)
Disciplina 910.688
Soggetto topico Place marketing
Emergency communication systems
Branding (Marketing)
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione spa
Record Nr. UNINA-9910796322303321
San Eugenio Vela Jordi de  
Barcelona : , : Editorial UOC, , [2012]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Teoria y metodos para marcas de territorio / / Jordi de San Eugenio ; prologo de Jose Antonio Donaire Benito
Teoria y metodos para marcas de territorio / / Jordi de San Eugenio ; prologo de Jose Antonio Donaire Benito
Autore San Eugenio Vela Jordi de
Pubbl/distr/stampa Barcelona : , : Editorial UOC, , [2012]
Descrizione fisica 1 online resource (286 pages)
Disciplina 910.688
Soggetto topico Place marketing
Emergency communication systems
Branding (Marketing)
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione spa
Record Nr. UNINA-9910808263803321
San Eugenio Vela Jordi de  
Barcelona : , : Editorial UOC, , [2012]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Tourist clusters, destinations and competitiveness : theoretical issues and empirical evidences / / edited by Francesco Capone
Tourist clusters, destinations and competitiveness : theoretical issues and empirical evidences / / edited by Francesco Capone
Pubbl/distr/stampa New York : , : Routledge, , 2016
Descrizione fisica 1 online resource (203 p.)
Disciplina 338.4/791
Altri autori (Persone) CaponeFrancesco
Collana Routledge Advances in Regional Economics, Science and Policy
Soggetto topico Tourism - Marketing
Tourism - Management
Place marketing
Hospitality industry
ISBN 1-315-70953-8
1-317-48623-4
1-317-48622-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title; Copyright; Dedication; Contents; List of figures; List of tables; List of contributors; Tourist destinations, clusters and competitiveness: an introduction; PART I Tourist destinations, destination management, clusters and competitiveness; 1 A bibliometric analysis on tourist destinations research: focus on destination management and tourist cluster; 2 Destination management and competitiveness: literature review and a destination competitiveness analysis; 3 The impact of related variety on tourist destinations: an analysis of tourist firms clustering
4 Defining tourist clusters in Europe: a micro-level data approachPART II Tourist clusters and performance, creative and experience economy; 5 Do tourist clusters boost hotels' performance?: resilience in a crisis period in Italy; 6 How does concentration affect hotels' performance?: an empirical study of USA panel data; 7 Tourism, creativity and entrepreneurship: new firm formation in Tuscany; 8 The experience-related economy in the UK; Index
Record Nr. UNINA-9910798090803321
New York : , : Routledge, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Tourist clusters, destinations and competitiveness : theoretical issues and empirical evidences / / edited by Francesco Capone
Tourist clusters, destinations and competitiveness : theoretical issues and empirical evidences / / edited by Francesco Capone
Pubbl/distr/stampa New York : , : Routledge, , 2016
Descrizione fisica 1 online resource (203 p.)
Disciplina 338.4/791
Altri autori (Persone) CaponeFrancesco
Collana Routledge Advances in Regional Economics, Science and Policy
Soggetto topico Tourism - Marketing
Tourism - Management
Place marketing
Hospitality industry
ISBN 1-315-70953-8
1-317-48623-4
1-317-48622-6
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; Title; Copyright; Dedication; Contents; List of figures; List of tables; List of contributors; Tourist destinations, clusters and competitiveness: an introduction; PART I Tourist destinations, destination management, clusters and competitiveness; 1 A bibliometric analysis on tourist destinations research: focus on destination management and tourist cluster; 2 Destination management and competitiveness: literature review and a destination competitiveness analysis; 3 The impact of related variety on tourist destinations: an analysis of tourist firms clustering
4 Defining tourist clusters in Europe: a micro-level data approachPART II Tourist clusters and performance, creative and experience economy; 5 Do tourist clusters boost hotels' performance?: resilience in a crisis period in Italy; 6 How does concentration affect hotels' performance?: an empirical study of USA panel data; 7 Tourism, creativity and entrepreneurship: new firm formation in Tuscany; 8 The experience-related economy in the UK; Index
Record Nr. UNINA-9910814889803321
New York : , : Routledge, , 2016
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Tourist destinations : structure and synthesis / / Douglas Pearce
Tourist destinations : structure and synthesis / / Douglas Pearce
Autore Pearce Douglas G. <1949->
Pubbl/distr/stampa Wallingford, Oxfordshire, England : , : CAB International, , [2021]
Descrizione fisica 1 online resource (346 pages)
Disciplina 338.4791
Soggetto topico Tourism - Planning
Tourism - Marketing
Place marketing
ISBN 1-78924-584-2
1-78924-585-0
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Introduction: The spatial and organizational structure of destinations -- Perspectives on destinations -- Frameworks for tourist destinations -- Analysing the structure of destinations -- Structure of national destinations -- Structure of regional destinations -- Structure of urban destinations -- Structure of coastal resorts -- Structure of ski resorts and rural and natural area destinations -- Spatial and organizational structure of destinations : a synthesis references.
Record Nr. UNINA-9910760499403321
Pearce Douglas G. <1949->  
Wallingford, Oxfordshire, England : , : CAB International, , [2021]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui