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Grundlagen des destinationsmanagements / / von Prof. Dr. Bernd Eisenstein ; Lektorat, Thomas Ammon ; Herstellung, Tina Bonertz
Grundlagen des destinationsmanagements / / von Prof. Dr. Bernd Eisenstein ; Lektorat, Thomas Ammon ; Herstellung, Tina Bonertz
Autore Eisenstein Bernd
Edizione [2., überarbeitete Auflage.]
Pubbl/distr/stampa Munich, Germany : , : Oldenbourg Verlag, , 2014
Descrizione fisica 1 online resource (180 p.)
Disciplina 338.4791
Soggetto topico Tourism
Place marketing
Management
ISBN 3-486-77995-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ger
Nota di contenuto Frontmatter -- Vorwort -- Inhaltsverzeichnis -- 1 Das Reiseziel - Stellung im System Tourismus -- 2 Effekte des Tourismus im Zielgebiet -- 3 Lebenszyklus der Destination -- 4 Zur Nachfrage nach Reisezielen -- 5 Leistungsangebot, Produktionsfaktoren und Wettbewerbsfähigkeit -- Literaturverzeichnis -- Stichwortverzeichnis
Record Nr. UNINA-9910810764303321
Eisenstein Bernd  
Munich, Germany : , : Oldenbourg Verlag, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
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Journal of destination marketing & management
Journal of destination marketing & management
Pubbl/distr/stampa [Oxford] : , : Elsevier Ltd., , 2012-
Descrizione fisica 1 online resource
Soggetto topico Place marketing
Tourism - Management
Soggetto genere / forma Periodicals.
Soggetto non controllato Travel & Tourism
ISSN 2212-5752
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Altri titoli varianti Journal of destination marketing and management
JDMM
Record Nr. UNISA-996215971603316
[Oxford] : , : Elsevier Ltd., , 2012-
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Journal of destination marketing & management
Journal of destination marketing & management
Pubbl/distr/stampa [Oxford] : , : Elsevier Ltd., , 2012-
Descrizione fisica 1 online resource
Soggetto topico Place marketing
Tourism - Management
Soggetto genere / forma Periodicals.
Soggetto non controllato Travel & Tourism
ISSN 2212-5752
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Altri titoli varianti Journal of destination marketing and management
JDMM
Record Nr. UNINA-9910333114403321
[Oxford] : , : Elsevier Ltd., , 2012-
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Journal of place management and development [[electronic resource] ] . Volume 1, Number 1 Place management : collecting definitions and perspectives
Journal of place management and development [[electronic resource] ] . Volume 1, Number 1 Place management : collecting definitions and perspectives
Pubbl/distr/stampa [Bradford, England], : Emerald, 2008
Descrizione fisica 1 online resource (126 p.)
Disciplina 658
658.8
Collana Journal of place management and development
Soggetto topico Management
Place marketing
Real estate management
Soggetto genere / forma Electronic books.
ISBN 1-281-38524-7
9786611385248
1-84663-929-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Extended editorial: place - the trinal frontier; Editorials; EAB comments; Professionalizing business district management for the twenty-first century; An exploratory study of the contextual stability of SERVQUAL amongst three retail clusters in far North Queensland; Dubai - a star in the east; Finding one's place in the place management spectrum; Place management as a core role in government; European shopping centre developments: an industry perspective; Reclaiming customers through a retailer-led TCM scheme in Italy; Call for papers
Record Nr. UNINA-9910458625403321
[Bradford, England], : Emerald, 2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Journal of place management and development [[electronic resource] ] . Volume 1, Number 1 Place management : collecting definitions and perspectives
Journal of place management and development [[electronic resource] ] . Volume 1, Number 1 Place management : collecting definitions and perspectives
Pubbl/distr/stampa [Bradford, England], : Emerald, 2008
Descrizione fisica 1 online resource (126 p.)
Disciplina 658
658.8
Collana Journal of place management and development
Soggetto topico Management
Place marketing
Real estate management
ISBN 1-281-38524-7
9786611385248
1-84663-929-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Extended editorial: place - the trinal frontier; Editorials; EAB comments; Professionalizing business district management for the twenty-first century; An exploratory study of the contextual stability of SERVQUAL amongst three retail clusters in far North Queensland; Dubai - a star in the east; Finding one's place in the place management spectrum; Place management as a core role in government; European shopping centre developments: an industry perspective; Reclaiming customers through a retailer-led TCM scheme in Italy; Call for papers
Record Nr. UNINA-9910784897303321
[Bradford, England], : Emerald, 2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Journal of place management and development
Journal of place management and development
Pubbl/distr/stampa [Bingley, U.K.], : Emerald Group Publishing Ltd., 2008-
Descrizione fisica 1 online resource
Soggetto topico Place marketing
Real estate management
Community development - Management
City planning - Management
Publications périodiques
Secteur immobilier
Gestion
Aménagement urbain
Soggetto genere / forma Periodicals.
ISSN 1753-8343
Classificazione 85.05
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Record Nr. UNISA-996398346803316
[Bingley, U.K.], : Emerald Group Publishing Ltd., 2008-
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Journal of place management and development [[electronic resource] ] . Volume 1, Number 1 Place management : collecting definitions and perspectives
Journal of place management and development [[electronic resource] ] . Volume 1, Number 1 Place management : collecting definitions and perspectives
Edizione [1st ed.]
Pubbl/distr/stampa [Bradford, England], : Emerald, 2008
Descrizione fisica 1 online resource (126 p.)
Disciplina 658
658.8
Collana Journal of place management and development
Soggetto topico Management
Place marketing
Real estate management
ISBN 1-281-38524-7
9786611385248
1-84663-929-8
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover; CONTENTS; EDITORIAL ADVISORY BOARD; Extended editorial: place - the trinal frontier; Editorials; EAB comments; Professionalizing business district management for the twenty-first century; An exploratory study of the contextual stability of SERVQUAL amongst three retail clusters in far North Queensland; Dubai - a star in the east; Finding one's place in the place management spectrum; Place management as a core role in government; European shopping centre developments: an industry perspective; Reclaiming customers through a retailer-led TCM scheme in Italy; Call for papers
Record Nr. UNINA-9910828002703321
[Bradford, England], : Emerald, 2008
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Journal of place management and development
Journal of place management and development
Pubbl/distr/stampa [Bingley, U.K.], : Emerald Group Publishing Ltd., 2008-
Descrizione fisica 1 online resource
Soggetto topico Place marketing
Real estate management
Community development - Management
City planning - Management
Publications périodiques
Secteur immobilier
Gestion
Aménagement urbain
Soggetto genere / forma Periodicals.
ISSN 1753-8343
Classificazione 85.05
Formato Materiale a stampa
Livello bibliografico Periodico
Lingua di pubblicazione eng
Record Nr. UNINA-9910869193603321
[Bingley, U.K.], : Emerald Group Publishing Ltd., 2008-
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Making markets making place : geography, topo/graphy and the reproduction of an urban marketplace / / Benjamin Coles
Making markets making place : geography, topo/graphy and the reproduction of an urban marketplace / / Benjamin Coles
Autore Coles Benjamin
Pubbl/distr/stampa Cham, Switzerland : , : Springer, , [2021]
Descrizione fisica 1 online resource (165 pages)
Disciplina 910.688
Soggetto topico Place marketing
ISBN 3-030-72865-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNINA-9910485141803321
Coles Benjamin  
Cham, Switzerland : , : Springer, , [2021]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
National brands and global markets : an historical perspective / / edited by Nikolas Glover, David M. Higgins
National brands and global markets : an historical perspective / / edited by Nikolas Glover, David M. Higgins
Pubbl/distr/stampa London ; ; New York, New York : , : Routledge, , [2023]
Descrizione fisica 1 online resource (265 pages)
Disciplina 658.827
Collana Perspectives in economic and social history
Soggetto topico Place marketing
Brand name products
Nationalism
ISBN 1-00-316618-0
1-003-16618-0
1-000-85037-4
1-000-85033-1
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Cover -- Half Title -- Series Page -- Title Page -- Copyright Page -- Table of Contents -- List of Figures -- List of Tables -- List of Contributors -- Acknowledgements -- 1 Conceptualizing 'Made in' as a Historical Phenomenon -- 2 Marketing Perspectives on Country of Origin -- 3 Making Ireland: The Made in Ireland Trade Mark and the Delineation of National Identity -- 4 A Genealogy of Made in Austria: Economic Nationhood and Imperial Pretension -- 5 The Long Life of 'Swedish Quality': Promoting Exports and Keeping Swedes Competitive, c. 1900-1990s -- 6 Made in Italy: A History of Storytelling -- 7 Made in France and Made in Paris: Luxury Branding in the Longue Durée -- 8 It's Made in the USA, But it Can't Be Branded 'Made in the USA' -- 9 Spanish Fashion Without the Country-of-Origin Effect -- 10 From the 'Yellow Peril' to 'Cool Japan': Country's Image and Global Competitiveness of the Japanese Manufacturing Industry Since the Meiji Period -- 11 Crisis and Continuity: The Promotion of Made in New Zealand in the Export and Domestic Markets -- 12 Made in Australia: Supporting Primary Products and Import Substitution -- 13 'Made in Britain' or Made in Britain? -- Index.
Record Nr. UNINA-9910772091003321
London ; ; New York, New York : , : Routledge, , [2023]
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui