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Business Statistics for Competitive Advantage with Excel 2016 : Basics, Model Building, Simulation and Cases / / by Cynthia Fraser
| Business Statistics for Competitive Advantage with Excel 2016 : Basics, Model Building, Simulation and Cases / / by Cynthia Fraser |
| Autore | Fraser Cynthia |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2016 |
| Descrizione fisica | 1 online resource (XIV, 475 p. 375 illus., 370 illus. in color.) |
| Disciplina | 005.369 |
| Soggetto topico |
Statistics
Management Market research Statistics for Business, Management, Economics, Finance, Insurance Market Research/Competitive Intelligence |
| ISBN | 3-319-32185-4 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Statistics for Decision Making and Competitive Advantage -- Describing your Data -- Hypothesis Tests, Confidence Intervals to Infer Population Characteristics and Differences -- Simulation to Infer Future Performance Levels Given Assumptions -- Simple Regression for Long Range Forecasts -- Consolidating Multiple Naïve Forecasts with Monte Carlo -- Presenting Statistical Analysis Results to Management -- Finance Application: Portfolio Analysis with a Market Index as a Leading Indicator in Simple Linear Regression -- Association between Two Categorical Variables: Contingency Analysis with Chi Square -- Building Multiple Regression Models -- Indicator Variables -- Model Building and Forecasting with Multicollinear Time Series -- Nonlinear Multiple Regression Models -- Nonlinear Explanatory Multiple Regression Models. |
| Record Nr. | UNINA-9910254093203321 |
Fraser Cynthia
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| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Business Statistics for Competitive Advantage with Excel 2019 and JMP : Basics, Model Building, Simulation and Cases / / by Cynthia Fraser
| Business Statistics for Competitive Advantage with Excel 2019 and JMP : Basics, Model Building, Simulation and Cases / / by Cynthia Fraser |
| Autore | Fraser Cynthia |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019 |
| Descrizione fisica | 1 online resource (XII, 417 p. 345 illus., 341 illus. in color.) |
| Disciplina | 519.5 |
| Soggetto topico |
Statistics
Management Market research Statistics for Business, Management, Economics, Finance, Insurance Market Research/Competitive Intelligence |
| ISBN | 3-030-20374-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Statistics for Decision Making and Competitive Advantage -- 2. Describing your Data -- 3 Hypothesis Tests and Confidence Intervals to Infer Population Characteristics and Differences -- 4. Simulation to Infer Future Performance Levels Given Assumptions -- 5. Simple Regression for Long Range Forecasts -- 6. Finance Application: Portfolio Analysis with a Market Index as a Leading Indicator in Simple Linear Regression -- 7. Indicator Variables -- 8. Presenting Statistical analysis Results to Management -- 9. Nonlinear Regression Models -- 10. Logit Regression for Bounded Dependent Variables -- 11. Building Multiple Regression Models -- 12. Model Building and Forecasting with Multicollinear Time Series.-13. Association between Two Categorical Varaibles: Contingency Analysis with Chi Square -- 14. Conjoint Analysis and Experimental Data. |
| Record Nr. | UNINA-9910349322803321 |
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Fraser Cynthia
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| Cham : , : Springer International Publishing : , : Imprint : Springer, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Business Strategies and Competitiveness in Times of Crisis [[electronic resource] ] : A Survey on Italian SMEs / / by Laura Gavinelli
| Business Strategies and Competitiveness in Times of Crisis [[electronic resource] ] : A Survey on Italian SMEs / / by Laura Gavinelli |
| Autore | Gavinelli Laura |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016 |
| Descrizione fisica | 1 online resource (XXVIII, 290 p. 34 illus.) |
| Disciplina | 658.022 |
| Soggetto topico |
Small business
Leadership Market research Organization Planning Small Business Business Strategy/Leadership Market Research/Competitive Intelligence |
| ISBN | 1-137-57810-6 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter 1 Firms Strategies and Competitiveness: an overview -- Chapter 2 The Sources of Competitive Advantage -- Chapter 3 The Competitiveness of Italian Small and Medium-Sized Enterprises (SMEs) -- Chapter 4 A Survey on Monza and Brianza SMEs, Italy -- Chapter 5 Boosting Italian SMEs' Development: first consideration -- Bibliography. |
| Record Nr. | UNINA-9910254953203321 |
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Gavinelli Laura
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| London : , : Palgrave Macmillan UK : , : Imprint : Palgrave Macmillan, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Carsharing und die Gesellschaft von Morgen : Ein umweltbewusster Umgang mit Automobilität? / / von Sarah Witzke
| Carsharing und die Gesellschaft von Morgen : Ein umweltbewusster Umgang mit Automobilität? / / von Sarah Witzke |
| Autore | Witzke Sarah |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2016 |
| Descrizione fisica | 1 online resource (197 p.) |
| Disciplina | 330 |
| Collana | Springer Gabler Research |
| Soggetto topico |
Behavioral economics
Market research Behavioral/Experimental Economics Market Research/Competitive Intelligence |
| ISBN | 3-658-11841-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto |
Intro; Geleitwort; Vorwort; Inhaltsverzeichnis; Abbildungsverzeichnis; Tabellenverzeichnis; Abkürzungsverzeichnis; 1. Einleitung; 2. Mobilität, Verkehr und Nachhaltigkeit; 3. Carsharing - ein klassisches Beispiel des gemeinschaftlichen Konsums ; 4. Jugendliche und junge Erwachsene - eine Begriffsdefinition ; 5. Jugendmobilität - ein Blick auf die bestehende Forschungslandschaft ; 6. Theoretische Erklärungsmodelle zur Verkehrsmittelwahl; 7. Ergebnisse einer qualitativen Untersuchung - Kostenaspekte und Soziodemografie als weitere Einflussfaktoren
8. Carsharing als zukünftige Mobilitätsalternative?9. Operationalisierung der theoretischen Konstrukte; 10. Quantitative Hauptstudie: Carsharing als Alternative zum eigenen Pkw? ; 11. Limitationen der Forschungsarbeit; 12. Die Gesellschaft von Morgen - ein (umwelt-) bewusster Umgang mit Automobilität? ; 13. Literaturverzeichnis; 14. Anhang; 1.1 Problemaufriss: Nachhaltigere Mobilität als Herausforderung der Zukunft; 1.2 Aufbau der Arbeit; 3.1 Die Sharing Economy; 3.2 Was ist Carsharing?; 3.3 Positive Umweltwirkungen von Carsharing; 3.4 Nutzungsmotive und Hemmnisse von Carsharing 3.5 Charakteristika typischer Carsharing-Nutzer5.1 Die Jugend und das Konzept Carsharing; 5.2 Führerscheinbesitz und Autofahren; 5.3 Statussymbol Auto oder reine Funktionalität?; 5.4 Einfluss soziodemografischer Aspekt auf das Mobilitätsverhalten; 5.5 Einfluss Dritter auf das Mobilitätsverhalten; 5.6 Umweltwissen, Umweltbewusstsein und Umwelthandeln; 6.1 Erklärungsansätze zum Mobilitätsverhalten; 6.2 Die Theorie des geplanten Verhaltens; 6.3 Ergänzung 1: Persönliche Norm; 6.4 Ergänzung 2: Weitere mobilitätsbezogene Einstellungen; 7.1 Allgemeine Erkenntnisse aus den Gruppendiskussionen 7.2 Kosteneinsparungen als Einflussfaktor7.3 Soziodemografie als Einflussfaktor; 8.1 Ein Erklärungsmodell; 8.2 Ableitung der Forschungshypothesen; 9.1 Exkurs: Der Einsatz von Ratingskalen; 9.2 Konstrukte der Theorie des geplanten Verhaltens; 9.3 Persönliche Norm; 9.4 Autonomie und Status; 9.5 Kosteneinsparung; 9.6 Kontrollvariablen; 9.7 Weitere mobilitätsspezifische Variablen für deskriptive Betrachtungen ; 10.1 Vorbereitungen und Teilnehmerakquise zur quantitativen Datenerhebung; 10.2 Erhebung der Datengrundlage; 10.3 Datenaufbereitung und Datendiagnostik 10.4 Deskriptive Betrachtung der Datengrundlage10.5 Exkurs: Einschätzungen zur Wahrscheinlichkeit einiger Carsharing- Aspekte ; 10.6 Mittelwertsvergleiche zentraler Erklärungskonstrukte; 10.7 Empirische Überprüfung der Forschungshypothesen; 12.1 Carsharing oder eigenes Automobil?; 12.2 Zukünftige Herausforderungen; Anhang 1: Diskussionsleitfaden der qualitativen Vorstudie; Anhang 2: Fragebogen; Anhang 3: Missing-Value-Analyse ; Anhang 4: Deskriptive Statistik der Fragebogen-Items ; Anhang 5: Grafische Darstellung der Häufigkeitsverteilung der zentralen Konstrukte Anhang 6: Regressionsergebnisse auf Basis einer OLS-Regression vor der An-nahmenprüfung |
| Record Nr. | UNINA-9910483381203321 |
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Witzke Sarah
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| Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Gabler, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Case-based Evidence – Grundlagen und Anwendung [[electronic resource] ] : Prognose und Verbesserung der Akzeptanz von Produkten und Projekten / / von Meike Schumacher, Georg Rainer Hofmann
| Case-based Evidence – Grundlagen und Anwendung [[electronic resource] ] : Prognose und Verbesserung der Akzeptanz von Produkten und Projekten / / von Meike Schumacher, Georg Rainer Hofmann |
| Autore | Schumacher Meike |
| Edizione | [1st ed. 2016.] |
| Pubbl/distr/stampa | Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Vieweg, , 2016 |
| Descrizione fisica | 1 online resource (128 p.) |
| Disciplina | 004 |
| Soggetto topico |
Computers
E-commerce Market research Information Systems and Communication Service e-Commerce/e-business Market Research/Competitive Intelligence |
| ISBN | 3-658-10613-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Nota di contenuto | Zur Motivation der Case-based Evidence -- Wichtige Begriffe und Strukturen der Methode -- Anwendungsbereiche der Case-based Evidence -- Vorgehen bei der Anwendung der Case-based Evidence -- Fallbeispiele aus Projekten am Information Management Institut (IMI). |
| Record Nr. | UNINA-9910483668003321 |
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Schumacher Meike
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| Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer Vieweg, , 2016 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Chinese Consumers [[electronic resource] ] : Exploring the World's Largest Demographic / / by Ashok Sethi
| Chinese Consumers [[electronic resource] ] : Exploring the World's Largest Demographic / / by Ashok Sethi |
| Autore | Sethi Ashok |
| Edizione | [1st ed. 2019.] |
| Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2019 |
| Descrizione fisica | 1 online resource (XIII, 230 p. 6 illus.) |
| Disciplina | 339.470951 |
| Soggetto topico |
Motivation research (Marketing)
Asia—Economic conditions Market research Consumer Behavior Asian Economics Market Research/Competitive Intelligence |
| ISBN | 981-10-8992-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Introduction: The Yin and the Yang of the Chinese Consumers -- 2. The Mega Forces -- 3. Digital China -- 4. Key Segments of Chinese consumers -- 5. Key Industries for Future Growth -- 6. Luxury with Chinese Characteristics -- 7. Looking into the Chinese Consumer Mind -- 8. Branding in China -- 9. The Changing Marketing Game -- 10. Looking Ahead. 11. Illustrative Consumer Portraits. |
| Record Nr. | UNINA-9910337812603321 |
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Sethi Ashok
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| Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2019 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Chinese Consumers and the Fashion Market [[electronic resource] /] / edited by Yingjiao Xu, Ting Chi, Jin Su
| Chinese Consumers and the Fashion Market [[electronic resource] /] / edited by Yingjiao Xu, Ting Chi, Jin Su |
| Edizione | [1st ed. 2018.] |
| Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Springer, , 2018 |
| Descrizione fisica | 1 online resource (211 pages) |
| Disciplina | 339.470951 |
| Collana | Springer Series in Fashion Business |
| Soggetto topico |
Market research
Textile industry Globalization Markets Market Research/Competitive Intelligence Textile Engineering Emerging Markets/Globalization |
| ISBN | 981-10-8429-7 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part 1: Introduction of the Chinese Fashion Market -- Part 1.1: overview of the Chinese Fashion Market -- Part 1.2: Re-evaluating the Market Potential: a perspective of domestic fashion brands -- Part 1.3: Too big to lose: a perspective of global fashion brands in the Chinese market -- Part 2: Consumers in the Chinese Fashion Market -- Part 2.1: The rising middle class and luxury fashion consumption Part 2. 2: self-identity and aspirational consumption: a perspective of young consumers -- Part 2.3: fashion consumption vs. sustainability -- Part 3: Modern Vs. Traditional Chinese Consumers -- Part 3. 1: Brand consciousness and fashion consumption -- Part 3. 2: social media engagement and fashion consumption Part 3.3: mobile shopping and fashion consciousness -- Part 4: Challenges and opportunities in the Chinese Fashion Market -- Part 4.1: Are Chinese loyal consumers? –exploration of Chinese multi-brand loyalty -- Part 4. 2: Global vs. Domestic fashion brands: where do Chinese consumers stand? -- Part 4.3: Fashion Counterfeits: are consumers the only one to blame?. . |
| Record Nr. | UNINA-9910298192603321 |
| Singapore : , : Springer Singapore : , : Imprint : Springer, , 2018 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Collaboration in the Australian and Chinese Mobile Telecommunication Markets / / by Yu (Aimee) Zhang
| Collaboration in the Australian and Chinese Mobile Telecommunication Markets / / by Yu (Aimee) Zhang |
| Autore | Zhang Yu (Aimee) |
| Edizione | [1st ed. 2014.] |
| Pubbl/distr/stampa | Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2014 |
| Descrizione fisica | 1 online resource (277 p.) |
| Disciplina |
306
330 650 658.83 |
| Soggetto topico |
International business enterprises
Market research Cultural studies International Business Market Research/Competitive Intelligence Cultural Studies |
| ISBN | 3-642-40151-1 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Introduction -- Definitions and theories of collaboration -- Literature review -- Methodology -- Telecommunications and inter-firm collaborations -- A case study on collaboration in the Chinese mobile telecommunication market -- A case study on collaboration in the Australian mobile telecommunication market -- A quantitative study of collaboration -- Conclusions and recommendations. |
| Record Nr. | UNINA-9910298535003321 |
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Zhang Yu (Aimee)
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| Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Collaborative research design : working with business for meaningful findings / / Per Vagn Freytag, Louise Young, editors
| Collaborative research design : working with business for meaningful findings / / Per Vagn Freytag, Louise Young, editors |
| Edizione | [1st ed. 2018.] |
| Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Springer, , [2018] |
| Descrizione fisica | 1 online resource (viii, 428 pages) ; : illustrations |
| Disciplina | 658.83 |
| Soggetto topico |
Market research
Social sciences Market Research/Competitive Intelligence Methodology of the Social Sciences |
| ISBN | 981-10-5008-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Preface -- Introduction -- Part 1 - Frameworks for Conceptualizing and Designing Research -- Chapter 1 - An Abductive Non-Linear Framework for Undertaking Conceptual and Empirical Research within a Critical Realist Perspective -- Chapter 2 - Abduction: Theory and Practice -- Chapter 3 - Understanding the Process of Empirical Business Studies: The Influence of Methodological Approaches -- Chapter 4 - The Palette of Different Literature Reviews -- Part 2 - Methods for Research Design and Information Capture -- Chapter 5 - Using Workshops in Business Research: A Framework to Diagnose, Plan, Facilitate and Analyse Workshops -- Chapter 6 - Looking at Talking Pictures of Business Relationships: Images of Methodology -- Chapter 7 - Multiple Multi-Method Systematic Observation: Theory and Practice -- Chapter 8 - Interviewing Like a Researcher: The Powers of Paradigms -- Chapter 9 - The Use of Experiments in Business Studies -- Part 3 - Transformation, Analysis and Interpretation of Information -- Chapter 10 - Assessing Quality of Qualitative and Case Study Research -- Chapter 11 - Tangible Models of Business -- Chapter 12 - Technological Advances in Communicating Research, Data Analysis and Displays -- Chapter 13 - Automated Semantic Analysis of Qualitative Marketing Data -- Part 4 - The Way Forward - Methods for Future Development of Research -- Chapter 14 - A Critical-Theoretical Approach to Studying Power Relations Through Vignettes -- Chapter 15 - Improvising in Research - Drawing on Theater Practices -- Chapter 16 - Agent-Based Simulation Models as a Research Method. |
| Record Nr. | UNINA-9910298182103321 |
| Singapore : , : Springer Singapore : , : Imprint : Springer, , [2018] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Communications network design and costing model : programmer's manual
| Communications network design and costing model : programmer's manual |
| Pubbl/distr/stampa | Cleveland, Ohio : , : National Aeronautics and Space Administration, NASA Lewis Research Center, , September 1983 |
| Descrizione fisica | 1 online resource (various pagings) : illustrations |
| Collana | NASA/CR |
| Soggetto topico |
Network analysis
Communication networks User manuals (computer programs) Algorithms Market research |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Altri titoli varianti | Communications network design and costing model |
| Record Nr. | UNINA-9910709864803321 |
| Cleveland, Ohio : , : National Aeronautics and Space Administration, NASA Lewis Research Center, , September 1983 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Soggetto topico
-
Market research
(209)
- Market Research/Competitive Intelligence (137)
- Business Strategy/Leadership (32)
- Leadership (32)
- Marketing (32)