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Advertising myths : the strange half-lives of images and commodities / / Anne M. Cronin
| Advertising myths : the strange half-lives of images and commodities / / Anne M. Cronin |
| Autore | Cronin Anne M. <1967, > |
| Pubbl/distr/stampa | London ; ; New York, : , : Routledge, , 2004 |
| Descrizione fisica | 1 online resource (166 p.) |
| Disciplina |
659.1/042
659.1042 |
| Collana | International library of sociology |
| Soggetto topico |
Advertising - Social aspects
Consumer behavior Consumption (Economics) - Social aspects |
| ISBN |
1-135-14149-5
1-283-84290-4 1-135-14141-X 0-203-60368-0 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Advertising Myths: The strange half-lives of images and commodities; Copyright; Contents; Figures; Acknowledgements; Abbreviations; Introduction; 1 Images, commodities and compulsions: Consumption controversies of the nineteenth century; Commodities, consuming pathologies and the useless object; Advertising and the dialectical image; Signs of the times? Gender, commodities and modernity; 2 Advertising as site of contestation: Criticisms, controversy and regulation; Regulating culture; Instituting beliefs: trade associations and non-governmental organizations; Legislating advertising
3 Advertising agencies: Commercial reproduction and the management of beliefAdvertising effects and agencies' self-promotional practices; Regulation, promotional rhetoric and commercial practice; Controversies and regulation; Understanding advertising; 4 Animating images: Advertisements, texts, commodities; Text, commodity, pathology; Antidotes to advertising and the maladies of representation; Commodities, persons and ownership; 5 Advertising reconsidered; Cultures of addiction? Consumption, representation and crisis rhetoric; A politics of synthetics; Advertising and taxonomy; Notes BibliographyIndex |
| Record Nr. | UNINA-9910786321103321 |
Cronin Anne M. <1967, >
|
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| London ; ; New York, : , : Routledge, , 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Advertising myths : the strange half-lives of images and commodities / / Anne M. Cronin
| Advertising myths : the strange half-lives of images and commodities / / Anne M. Cronin |
| Autore | Cronin Anne M. <1967, > |
| Pubbl/distr/stampa | London ; ; New York, : , : Routledge, , 2004 |
| Descrizione fisica | 1 online resource (166 p.) |
| Disciplina |
659.1/042
659.1042 |
| Collana | International library of sociology |
| Soggetto topico |
Advertising - Social aspects
Consumer behavior Consumption (Economics) - Social aspects |
| ISBN |
1-135-14149-5
1-283-84290-4 1-135-14141-X 0-203-60368-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Advertising Myths: The strange half-lives of images and commodities; Copyright; Contents; Figures; Acknowledgements; Abbreviations; Introduction; 1 Images, commodities and compulsions: Consumption controversies of the nineteenth century; Commodities, consuming pathologies and the useless object; Advertising and the dialectical image; Signs of the times? Gender, commodities and modernity; 2 Advertising as site of contestation: Criticisms, controversy and regulation; Regulating culture; Instituting beliefs: trade associations and non-governmental organizations; Legislating advertising
3 Advertising agencies: Commercial reproduction and the management of beliefAdvertising effects and agencies' self-promotional practices; Regulation, promotional rhetoric and commercial practice; Controversies and regulation; Understanding advertising; 4 Animating images: Advertisements, texts, commodities; Text, commodity, pathology; Antidotes to advertising and the maladies of representation; Commodities, persons and ownership; 5 Advertising reconsidered; Cultures of addiction? Consumption, representation and crisis rhetoric; A politics of synthetics; Advertising and taxonomy; Notes BibliographyIndex |
| Record Nr. | UNINA-9910823029703321 |
|
Cronin Anne M. <1967, >
|
||
| London ; ; New York, : , : Routledge, , 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The aging consumer : perspectives from psychology and economics / / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon
| The aging consumer : perspectives from psychology and economics / / edited by Aimee Drolet, Norbert Schwarz, Carolyn Yoon |
| Pubbl/distr/stampa | New York, N.Y. : , : Routledge, , 2010 |
| Descrizione fisica | 1 online resource (324 p.) |
| Disciplina | 658.8/340846 |
| Altri autori (Persone) |
DroletAimee Leigh
SchwarzNorbert, Dr. phil YoonCarolyn <1960-> |
| Collana | Marketing and consumer psychology series |
| Soggetto topico |
Older consumers
Consumer behavior Consumption (Economics) Marketing |
| Soggetto genere / forma | Electronic books. |
| ISBN |
9786613044884
1-283-04488-9 1-136-98018-0 0-203-85294-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Cognitive psychology and neuroscience of aging / Angela H. Gutchess -- Spending patterns in the older population / Michael D. Hurd and Susann Rohwedder -- Socioemotional selectivity theory : implications for consumer research / Aimee Drolet, Loraine Lau-Gesk, Patti Williams and Hyewook Genevieve Jeong -- Aging-related changes in decision making / Ellen Peters -- Do workers prepare rationally for retirement? / Gary Burtless -- New choices, new information : do choice abundance and information complexity hurt aging consumers' medical decision making? / Stacy L. Wood, Judith A. Shinogle and Melayne M. McInnes -- The ageing consumer and intergenerational transmission of cherished possessions / Carolyn Folkman Curasi, Linda L. Price, and Eric J. Arnould -- Comprehension of marketing communications among older consumers / Carolyn M. Bonifield and Catherine A. Cole -- Impact of age on brand choice / Raphaëlle Lambert-Pandraud and Gilles Laurent -- Why do older consumers tell us they are more satisfied? / Carolyn Yoon, Fred Feinberg, and Norbert Schwarz -- Age-branding / Harry R. Moody and Sanjay Sood -- Designing products for older consumers : a human factors perspective / Neil Charness, Michael Champion and Ryan Yordon. |
| Record Nr. | UNINA-9910456904203321 |
| New York, N.Y. : , : Routledge, , 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / / Joseph Turow
| The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / / Joseph Turow |
| Autore | Turow Joseph |
| Pubbl/distr/stampa | New Haven, Connecticut : , : Yale University Press, , [2017] |
| Descrizione fisica | 1 online resource (342 pages) |
| Disciplina | 658.8342 |
| Soggetto topico |
Marketing - Technological innovations
Customer services - Technological innovations Consumer profiling Consumer behavior |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- CONTENTS -- 1. A FROG SLOWLY BOILED -- 2. THE DISCRIMINATING MERCHANT -- 3. TOWARD THE DATAPOWERED AISLE -- 4. HUNTING THE MOBILE SHOPPER -- 5. LOYALTY AS BAIT -- 6. PERSONALIZING THE AISLES -- 7. WHAT NOW? -- ACKNOWLEDGMENTS -- NOTES -- INDEX |
| Record Nr. | UNINA-9910792663903321 |
|
Turow Joseph
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| New Haven, Connecticut : , : Yale University Press, , [2017] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / / Joseph Turow
| The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / / Joseph Turow |
| Autore | Turow Joseph |
| Pubbl/distr/stampa | New Haven, Connecticut : , : Yale University Press, , [2017] |
| Descrizione fisica | 1 online resource (342 pages) |
| Disciplina | 658.8342 |
| Soggetto topico |
Marketing - Technological innovations
Customer services - Technological innovations Consumer profiling Consumer behavior |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- CONTENTS -- 1. A FROG SLOWLY BOILED -- 2. THE DISCRIMINATING MERCHANT -- 3. TOWARD THE DATAPOWERED AISLE -- 4. HUNTING THE MOBILE SHOPPER -- 5. LOYALTY AS BAIT -- 6. PERSONALIZING THE AISLES -- 7. WHAT NOW? -- ACKNOWLEDGMENTS -- NOTES -- INDEX |
| Record Nr. | UNINA-9910812521303321 |
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Turow Joseph
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||
| New Haven, Connecticut : , : Yale University Press, , [2017] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Alters-, Perioden- und Kohorteneffekte bei der Veränderung von Konsumentenverhalten im Zeitverlauf : eine Anwendung der Kohortenanalyse am Beispiel konsumspezifischer Werte / / Bettina Holtz
| Alters-, Perioden- und Kohorteneffekte bei der Veränderung von Konsumentenverhalten im Zeitverlauf : eine Anwendung der Kohortenanalyse am Beispiel konsumspezifischer Werte / / Bettina Holtz |
| Autore | Holtz Bettina |
| Edizione | [1. Auflage.] |
| Pubbl/distr/stampa | Göttingen, [Germany] : , : Cuvillier Verlag, , 2010 |
| Descrizione fisica | 1 online resource (164 pages) : illustrations (some color), tables |
| Disciplina | 658.8342 |
| Soggetto topico |
Consumer behavior
Cohort analysis |
| ISBN | 3-7369-3437-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Record Nr. | UNINA-9910795098503321 |
|
Holtz Bettina
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| Göttingen, [Germany] : , : Cuvillier Verlag, , 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Alters-, Perioden- und Kohorteneffekte bei der Veränderung von Konsumentenverhalten im Zeitverlauf : eine Anwendung der Kohortenanalyse am Beispiel konsumspezifischer Werte / / Bettina Holtz
| Alters-, Perioden- und Kohorteneffekte bei der Veränderung von Konsumentenverhalten im Zeitverlauf : eine Anwendung der Kohortenanalyse am Beispiel konsumspezifischer Werte / / Bettina Holtz |
| Autore | Holtz Bettina |
| Edizione | [1. Auflage.] |
| Pubbl/distr/stampa | Göttingen, [Germany] : , : Cuvillier Verlag, , 2010 |
| Descrizione fisica | 1 online resource (164 pages) : illustrations (some color), tables |
| Disciplina | 658.8342 |
| Soggetto topico |
Consumer behavior
Cohort analysis |
| ISBN | 3-7369-3437-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | ger |
| Record Nr. | UNINA-9910813320603321 |
|
Holtz Bettina
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| Göttingen, [Germany] : , : Cuvillier Verlag, , 2010 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Audience Development and Cultural Policy / / by Steven Hadley
| Audience Development and Cultural Policy / / by Steven Hadley |
| Autore | Hadley Steven |
| Edizione | [1st ed. 2021.] |
| Pubbl/distr/stampa | Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2021 |
| Descrizione fisica | 1 online resource (252 pages) : illustrations |
| Disciplina | 700.688 |
| Collana | New Directions in Cultural Policy Research |
| Soggetto topico |
Cultural policy
Ethnology - Great Britain Culture Political planning Consumer behavior Cultural Policy and Politics British Culture Public Policy Consumer Behavior |
| ISBN |
9783030629700
3030629708 9783030629694 3030629694 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Chapter One: Introduction -- Chapter Two: Democratic Cultural Policy -- Chapter Three: Audience Development -- Chapter Four: The Development of Practice: Two Dilemmas -- Chapter Five: The Traditions of Audience Development -- Chapter Six: Characteristics of Audience Development -- Chapter Seven: Audience Development and Democracy: Third Dilemma -- Chapter Eight : Conclusion. |
| Record Nr. | UNINA-9910484565403321 |
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Hadley Steven
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| Cham : , : Springer International Publishing : , : Imprint : Palgrave Macmillan, , 2021 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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Authentic™ : The Politics of Ambivalence in a Brand Culture / / Sarah Banet-Weiser
| Authentic™ : The Politics of Ambivalence in a Brand Culture / / Sarah Banet-Weiser |
| Autore | Banet-Weiser Sarah <1966-> |
| Pubbl/distr/stampa | New York, NY : , : New York University Press, , 2012 |
| Descrizione fisica | 1 online resource |
| Disciplina |
658.8/27
658.827 |
| Collana | Critical Cultural Communication |
| Soggetto topico |
Brand name products
Consumer behavior Branding (Marketing) |
| ISBN |
0-8147-3937-7
9780814739372 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- CONTENTS -- ACKNOWLEDGMENTS -- INTRODUCTION -- 1. BRANDING CONSUMER CITIZENS -- 2. BRANDING THE POSTFEMINIST SELF -- 3. BRANDING CREATIVITY -- 4. BRANDING POLITICS -- 5. BRANDING RELIGION -- CONCLUSION: THE POLITICS OF AMBIVALENCE -- NOTES -- INDEX -- ABOUT THE AUTHOR |
| Record Nr. | UNINA-9910785778103321 |
|
Banet-Weiser Sarah <1966->
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| New York, NY : , : New York University Press, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Authentic™ : The Politics of Ambivalence in a Brand Culture / / Sarah Banet-Weiser
| Authentic™ : The Politics of Ambivalence in a Brand Culture / / Sarah Banet-Weiser |
| Autore | Banet-Weiser Sarah <1966-> |
| Pubbl/distr/stampa | New York, NY : , : New York University Press, , 2012 |
| Descrizione fisica | 1 online resource |
| Disciplina |
658.8/27
658.827 |
| Collana | Critical Cultural Communication |
| Soggetto topico |
Brand name products
Consumer behavior Branding (Marketing) |
| ISBN |
0-8147-3937-7
9780814739372 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Front matter -- CONTENTS -- ACKNOWLEDGMENTS -- INTRODUCTION -- 1. BRANDING CONSUMER CITIZENS -- 2. BRANDING THE POSTFEMINIST SELF -- 3. BRANDING CREATIVITY -- 4. BRANDING POLITICS -- 5. BRANDING RELIGION -- CONCLUSION: THE POLITICS OF AMBIVALENCE -- NOTES -- INDEX -- ABOUT THE AUTHOR |
| Record Nr. | UNINA-9910815315203321 |
|
Banet-Weiser Sarah <1966->
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| New York, NY : , : New York University Press, , 2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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