Making tough decisions well and badly [[electronic resource] ] : framing, deciding, implementing, assessing / / edited by Arch G. Woodside |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, England : , : Emerald, , 2016 |
Descrizione fisica | 1 online resource (127 pages) : illustrations, tables |
Disciplina | 658.403 |
Altri autori (Persone) | WoodsideArch G |
Collana | Advances in business marketing & purchasing |
Soggetto topico |
Business & Economics - Marketing - General
Sales & marketing Business - Decision making Business forecasting |
ISBN | 1-78635-119-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Case-based causal mapping of bad and good decisions / Arch G. Woodside -- Best and worst practices in management performance audits: constructing and testing an algorithmic model / Arch G. Woodside, Xin Xia, John C. Crotts, Jeremy C. Clement -- System dynamics research of bad and good decision processes and outcomes / Arch G. Woodside -- Decisions about decisions: leveraging the internet to distribute influence in organisational buying centers / Roger Marshall, Leonard Ling Ping Chih, Peh Yam Khim, Goh Whee Cheng -- Making decisions well and badly: how stakeholders' discussions influence individual executives' decision confidence and competence / Rouxelle de Villiers, Robin Hankin, Arch G. Woodside. |
Record Nr. | UNINA-9910798990603321 |
Bingley, England : , : Emerald, , 2016 | ||
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Lo trovi qui: Univ. Federico II | ||
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Making tough decisions well and badly : framing, deciding, implementing, assessing / / edited by Arch G. Woodside |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, England : , : Emerald, , 2016 |
Descrizione fisica | 1 online resource (127 pages) : illustrations, tables |
Disciplina | 658.403 |
Altri autori (Persone) | WoodsideArch G |
Collana | Advances in business marketing & purchasing |
Soggetto topico |
Business & Economics - Marketing - General
Sales & marketing Business - Decision making Business forecasting |
ISBN | 1-78635-119-6 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Case-based causal mapping of bad and good decisions / Arch G. Woodside -- Best and worst practices in management performance audits: constructing and testing an algorithmic model / Arch G. Woodside, Xin Xia, John C. Crotts, Jeremy C. Clement -- System dynamics research of bad and good decision processes and outcomes / Arch G. Woodside -- Decisions about decisions: leveraging the internet to distribute influence in organisational buying centers / Roger Marshall, Leonard Ling Ping Chih, Peh Yam Khim, Goh Whee Cheng -- Making decisions well and badly: how stakeholders' discussions influence individual executives' decision confidence and competence / Rouxelle de Villiers, Robin Hankin, Arch G. Woodside. |
Record Nr. | UNINA-9910814315203321 |
Bingley, England : , : Emerald, , 2016 | ||
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Lo trovi qui: Univ. Federico II | ||
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Marketing in a digital world / / edited by Aric Rindfleisch and Alan J. Malter |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley : , : Emerald Publishing Limited, , [2019] |
Descrizione fisica | 1 online resource (242 pages) |
Disciplina | 658.872 |
Collana | Review of marketing research |
Soggetto topico |
Marketing
Digital media Business & Economics - Marketing - General Sales & marketing |
ISBN |
1-78756-341-3
1-78756-339-1 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910793996603321 |
Bingley : , : Emerald Publishing Limited, , [2019] | ||
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Lo trovi qui: Univ. Federico II | ||
|
Marketing in a digital world / / edited by Aric Rindfleisch and Alan J. Malter |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley : , : Emerald Publishing Limited, , [2019] |
Descrizione fisica | 1 online resource (242 pages) |
Disciplina | 658.872 |
Collana | Review of marketing research |
Soggetto topico |
Marketing
Digital media Business & Economics - Marketing - General Sales & marketing |
ISBN |
1-78756-341-3
1-78756-339-1 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910822459403321 |
Bingley : , : Emerald Publishing Limited, , [2019] | ||
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Lo trovi qui: Univ. Federico II | ||
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Marketing in and for a sustainable society [[electronic resource] /] / edited by Naresh K. Malhotra |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, England : , : Emerald, , 2016 |
Descrizione fisica | 1 online resource (246 p.) |
Disciplina | 658.8 |
Altri autori (Persone) | MalhotraNaresh K |
Collana | Review of marketing research |
Soggetto topico |
Business & Economics - Marketing - General
Sales & marketing Marketing Sustainability |
ISBN | 1-78635-281-8 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Front Cover; Marketing in and for a Sustainable Society; Copyright Page; Contents; List of Contributors; Editorial Advisory Board; Ad hoc Reviewers; Introduction; Overview; Publication Mission; Articles in This Volume; Sustainability and Marketing: Concurrent Pursuit of a Smaller Environmental Footprint and a Larger Market Footprint; Introduction; Sustainability and Marketing: A Literature Overview; Organizational Responsiveness to the Sustainability Imperative: A Conceptual Framework; Internal Organizational Forces; External Forces; Sustainability Oriented Behaviors; Discussion
Toward Sustainability: Corporate Sustainability Responsibility, Consumer Sustainability Responsibility, and Government Sust...Toward Sustainability: Consumption Elimination, Consumption Reduction, and Consumption Redirection; Toward Sustainability: Fostering Facilitating Forces and Mitigating Impeding Forces; References; Marketing's Quest for Environmental Sustainability: Persistent Challenges and New Perspectives; Possible Explanations for Lack of Meaningful Progress in Environmental Sustainability; Insufficiency of Existing Theoretical Lenses; Insignificance: Tweaking at the Margins Incompatibility between the Logic of Marketing and the Logic of SustainabilityIncommensurability in Scale; New Theoretical Lenses Integrating Sustainability and the Natural Environment; Assemblage Theory as a Lens for Sustainability; Socio-Ecological Systems Theory; Biomimicry: A Framework for Integrating Marketing and Nature; Concluding Thoughts and Future Directions; Acknowledgments; References; A Stakeholder Marketing Approach to Sustainable Business; Introduction; Theoretical Perspectives; Resource-Based View; Stakeholder Theory; Hypothesis Development Stakeholder Orientation and Stakeholder ResponsivenessStakeholder Responsiveness and Marketing Outcomes; Stakeholder Responsiveness and Performance: Marketing Outcomes as Mediators; Data Collection; Measures; Stakeholder Orientation; Stakeholder Responsiveness; Marketing Outcomes; Firm Performance; Control Variables; Results; Discussion and Implications; Stakeholder Orientations and Stakeholder Responsiveness; Stakeholder Responsiveness and Marketing Outcomes; Effects on Firm Performance; Conclusions; Acknowledgments; References Turning to Sustainable Business Practices: A Macromarketing PerspectiveEarly Accomplishments for Sustainable Business Practices; Challenges for Businesses Adopting Sustainable Business Practices; Consumer Product Adoption Challenges; Sustainable Communication Challenges; Sustainable Message Framing; Sustainable Intentions and Behaviors; The Changing Consumer; Consumers' Attitudes Change toward Sustainability; Consumers Notice Changes in Business Operations; Consumers Turn toward Green; The Changing Firm; Factors Influencing Businesses to Adopt Sustainable Business Practices Using Nature's Principles |
Record Nr. | UNINA-9910798572503321 |
Bingley, England : , : Emerald, , 2016 | ||
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Lo trovi qui: Univ. Federico II | ||
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Marketing in and for a sustainable society / / edited by Naresh K. Malhotra |
Edizione | [First edition.] |
Pubbl/distr/stampa | Bingley, England : , : Emerald, , 2016 |
Descrizione fisica | 1 online resource (246 p.) |
Disciplina | 658.8 |
Altri autori (Persone) | MalhotraNaresh K |
Collana | Review of marketing research |
Soggetto topico |
Business & Economics - Marketing - General
Sales & marketing Marketing Sustainability |
ISBN | 1-78635-281-8 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto |
Front Cover; Marketing in and for a Sustainable Society; Copyright Page; Contents; List of Contributors; Editorial Advisory Board; Ad hoc Reviewers; Introduction; Overview; Publication Mission; Articles in This Volume; Sustainability and Marketing: Concurrent Pursuit of a Smaller Environmental Footprint and a Larger Market Footprint; Introduction; Sustainability and Marketing: A Literature Overview; Organizational Responsiveness to the Sustainability Imperative: A Conceptual Framework; Internal Organizational Forces; External Forces; Sustainability Oriented Behaviors; Discussion
Toward Sustainability: Corporate Sustainability Responsibility, Consumer Sustainability Responsibility, and Government Sust...Toward Sustainability: Consumption Elimination, Consumption Reduction, and Consumption Redirection; Toward Sustainability: Fostering Facilitating Forces and Mitigating Impeding Forces; References; Marketing's Quest for Environmental Sustainability: Persistent Challenges and New Perspectives; Possible Explanations for Lack of Meaningful Progress in Environmental Sustainability; Insufficiency of Existing Theoretical Lenses; Insignificance: Tweaking at the Margins Incompatibility between the Logic of Marketing and the Logic of SustainabilityIncommensurability in Scale; New Theoretical Lenses Integrating Sustainability and the Natural Environment; Assemblage Theory as a Lens for Sustainability; Socio-Ecological Systems Theory; Biomimicry: A Framework for Integrating Marketing and Nature; Concluding Thoughts and Future Directions; Acknowledgments; References; A Stakeholder Marketing Approach to Sustainable Business; Introduction; Theoretical Perspectives; Resource-Based View; Stakeholder Theory; Hypothesis Development Stakeholder Orientation and Stakeholder ResponsivenessStakeholder Responsiveness and Marketing Outcomes; Stakeholder Responsiveness and Performance: Marketing Outcomes as Mediators; Data Collection; Measures; Stakeholder Orientation; Stakeholder Responsiveness; Marketing Outcomes; Firm Performance; Control Variables; Results; Discussion and Implications; Stakeholder Orientations and Stakeholder Responsiveness; Stakeholder Responsiveness and Marketing Outcomes; Effects on Firm Performance; Conclusions; Acknowledgments; References Turning to Sustainable Business Practices: A Macromarketing PerspectiveEarly Accomplishments for Sustainable Business Practices; Challenges for Businesses Adopting Sustainable Business Practices; Consumer Product Adoption Challenges; Sustainable Communication Challenges; Sustainable Message Framing; Sustainable Intentions and Behaviors; The Changing Consumer; Consumers' Attitudes Change toward Sustainability; Consumers Notice Changes in Business Operations; Consumers Turn toward Green; The Changing Firm; Factors Influencing Businesses to Adopt Sustainable Business Practices Using Nature's Principles |
Record Nr. | UNINA-9910822145603321 |
Bingley, England : , : Emerald, , 2016 | ||
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Lo trovi qui: Univ. Federico II | ||
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Marketing management in Turkey / / Selcen Ozturkcan, Elif YolbulanOkan |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing, , 2018 |
Descrizione fisica | 1 online resource (477 pages) |
Disciplina | 658.8 |
Collana | Marketing in emerging markets |
Soggetto topico |
Marketing - Turkey - Management
Economic development - Turkey Business & Economics - Marketing - General Sales & marketing |
ISBN |
1-78743-927-5
1-78714-557-3 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910795188703321 |
Bingley, UK : , : Emerald Publishing, , 2018 | ||
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Lo trovi qui: Univ. Federico II | ||
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Marketing management in Turkey / / Selcen Ozturkcan, Elif YolbulanOkan |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing, , 2018 |
Descrizione fisica | 1 online resource (477 pages) |
Disciplina | 658.8 |
Collana | Marketing in emerging markets |
Soggetto topico |
Marketing - Turkey - Management
Economic development - Turkey Business & Economics - Marketing - General Sales & marketing |
ISBN |
1-78743-927-5
1-78714-557-3 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNINA-9910809296003321 |
Bingley, UK : , : Emerald Publishing, , 2018 | ||
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Lo trovi qui: Univ. Federico II | ||
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New insights on trust in business-to-business relationships : a multi-perspective approach / / edited by Houcine Akrout, Karine Raies, and Arch G. Woodside |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing Limited, , [2019] |
Descrizione fisica | 1 online resource (179 pages) |
Disciplina | 158.7 |
Collana | Advances in business marketing and purchasing |
Soggetto topico |
Industrial marketing
Business & Economics - Marketing - General Sales & marketing |
ISBN |
1-83867-064-5
1-83867-062-9 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Prelims -- Trust in buyer-supplier relationships: evidence from advanced, emerging, and developing markets -- A global examination of cognitive trust in business-to-business relationships -- A model to enhance the perceived trustworthiness of small and medium enterprises selling natural essential oils through e-marketplaces -- Enhancing electronic markets for industrial services by trust features -- Interpersonal and inter-organizational trust in high-involvement customer-supplier relationships: Antecedents, consequences, and moderators -- Trust in relationships with agri-food distribution -- Window to new research approaches: how using simon's scissors cuts perplexity in strategy theory, research, and practice -- Index. |
Record Nr. | UNINA-9910793758103321 |
Bingley, UK : , : Emerald Publishing Limited, , [2019] | ||
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Lo trovi qui: Univ. Federico II | ||
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New insights on trust in business-to-business relationships : a multi-perspective approach / / edited by Houcine Akrout, Karine Raies, and Arch G. Woodside |
Pubbl/distr/stampa | Bingley, UK : , : Emerald Publishing Limited, , [2019] |
Descrizione fisica | 1 online resource (179 pages) |
Disciplina | 158.7 |
Collana | Advances in business marketing and purchasing |
Soggetto topico |
Industrial marketing
Business & Economics - Marketing - General Sales & marketing |
ISBN |
1-83867-064-5
1-83867-062-9 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Prelims -- Trust in buyer-supplier relationships: evidence from advanced, emerging, and developing markets -- A global examination of cognitive trust in business-to-business relationships -- A model to enhance the perceived trustworthiness of small and medium enterprises selling natural essential oils through e-marketplaces -- Enhancing electronic markets for industrial services by trust features -- Interpersonal and inter-organizational trust in high-involvement customer-supplier relationships: Antecedents, consequences, and moderators -- Trust in relationships with agri-food distribution -- Window to new research approaches: how using simon's scissors cuts perplexity in strategy theory, research, and practice -- Index. |
Record Nr. | UNINA-9910811673203321 |
Bingley, UK : , : Emerald Publishing Limited, , [2019] | ||
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Lo trovi qui: Univ. Federico II | ||
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