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A functional analysis of political television advertisements / / William L. Benoit
| A functional analysis of political television advertisements / / William L. Benoit |
| Autore | Benoit William L. |
| Pubbl/distr/stampa | Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Advertising, Political - United States
Television in politics - United States Political campaigns - United States Presidents - United States - Election |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-4985-2535-0
0-7391-8899-2 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; PART I. PRELIMINARIES; Chapter 1. Introduction: Political Television Spots; Chapter 2. Method: The Functional Approach to Political Advertising; PART II. PRESIDENTIAL CAMPAIGNS; Chapter 3. In the Beginning: 1952, 1956; The Democrats Ascend: 1960, 1964; Chapter 4. Nixon's Return: 1968, 1972; After Watergate: 1976, 1980; Chapter 5. Republicans in Control: 1984, 1988; The End of the Millennium: 1992, 1996; Chapter 6. George W. Bush in the Oval Office: 2000, 2004; Barack Obama, African-American President: 2008, 2012; Chapter 7. Primary Campaigns: Who Shall Lead Us?
Chapter 8. Political Television Spots from Third-Party Candidates: Another ChoicePART III. OTHER CAMPAIGNS; Chapter 9. Other Theories and Political Television Spots; Chapter 10. Nonpresidential and Non-U.S. Television Spots; PART IV. COMPARISONS; Chapter 11. Trends and Contrasts of Political Television Spots; Chapter 12. Development of Political Television Spots; Chapter 13. Conclusion; Bibliography; Index of Topics; Index of Authors; About the Author |
| Record Nr. | UNINA-9910453813803321 |
Benoit William L.
|
||
| Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A functional analysis of political television advertisements / / William L. Benoit
| A functional analysis of political television advertisements / / William L. Benoit |
| Autore | Benoit William L. |
| Pubbl/distr/stampa | Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Advertising, Political - United States
Television in politics - United States Political campaigns - United States Presidents - United States - Election |
| ISBN |
1-4985-2535-0
0-7391-8899-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; PART I. PRELIMINARIES; Chapter 1. Introduction: Political Television Spots; Chapter 2. Method: The Functional Approach to Political Advertising; PART II. PRESIDENTIAL CAMPAIGNS; Chapter 3. In the Beginning: 1952, 1956; The Democrats Ascend: 1960, 1964; Chapter 4. Nixon's Return: 1968, 1972; After Watergate: 1976, 1980; Chapter 5. Republicans in Control: 1984, 1988; The End of the Millennium: 1992, 1996; Chapter 6. George W. Bush in the Oval Office: 2000, 2004; Barack Obama, African-American President: 2008, 2012; Chapter 7. Primary Campaigns: Who Shall Lead Us?
Chapter 8. Political Television Spots from Third-Party Candidates: Another ChoicePART III. OTHER CAMPAIGNS; Chapter 9. Other Theories and Political Television Spots; Chapter 10. Nonpresidential and Non-U.S. Television Spots; PART IV. COMPARISONS; Chapter 11. Trends and Contrasts of Political Television Spots; Chapter 12. Development of Political Television Spots; Chapter 13. Conclusion; Bibliography; Index of Topics; Index of Authors; About the Author |
| Record Nr. | UNINA-9910790942803321 |
|
Benoit William L.
|
||
| Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A functional analysis of political television advertisements / / William L. Benoit
| A functional analysis of political television advertisements / / William L. Benoit |
| Autore | Benoit William L. |
| Pubbl/distr/stampa | Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 |
| Descrizione fisica | 1 online resource (249 p.) |
| Disciplina | 324.7/30973 |
| Soggetto topico |
Advertising, Political - United States
Television in politics - United States Political campaigns - United States Presidents - United States - Election |
| ISBN |
1-4985-2535-0
0-7391-8899-2 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Preface; PART I. PRELIMINARIES; Chapter 1. Introduction: Political Television Spots; Chapter 2. Method: The Functional Approach to Political Advertising; PART II. PRESIDENTIAL CAMPAIGNS; Chapter 3. In the Beginning: 1952, 1956; The Democrats Ascend: 1960, 1964; Chapter 4. Nixon's Return: 1968, 1972; After Watergate: 1976, 1980; Chapter 5. Republicans in Control: 1984, 1988; The End of the Millennium: 1992, 1996; Chapter 6. George W. Bush in the Oval Office: 2000, 2004; Barack Obama, African-American President: 2008, 2012; Chapter 7. Primary Campaigns: Who Shall Lead Us?
Chapter 8. Political Television Spots from Third-Party Candidates: Another ChoicePART III. OTHER CAMPAIGNS; Chapter 9. Other Theories and Political Television Spots; Chapter 10. Nonpresidential and Non-U.S. Television Spots; PART IV. COMPARISONS; Chapter 11. Trends and Contrasts of Political Television Spots; Chapter 12. Development of Political Television Spots; Chapter 13. Conclusion; Bibliography; Index of Topics; Index of Authors; About the Author |
| Record Nr. | UNINA-9910827348203321 |
|
Benoit William L.
|
||
| Lanham, Maryland ; ; Plymouth, England : , : Lexington Books, , 2014 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Globetrotting [[electronic resource] ] : African American athletes and Cold War politics / / Damion L. Thomas
| Globetrotting [[electronic resource] ] : African American athletes and Cold War politics / / Damion L. Thomas |
| Autore | Thomas Damion L |
| Pubbl/distr/stampa | Urbana, : University of Illinois Press, c2012 |
| Descrizione fisica | 1 online resource (234 p.) |
| Disciplina | 796.08996073 |
| Collana | Sport and society |
| Soggetto topico |
African American athletes - History
Sports - United States - History African American athletes - Social conditions Racism in sports - United States Discrimination in sports - United States Cold War - Influence |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-283-71437-X
0-252-09429-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | ""Cover""; ""Title Page""; ""Copyright""; ""Contents""; ""Acknowledgments""; ""Introduction""; ""1. The Showcase African American: Paul Robeson, Jackie Robinson, and the Politics of Cold War""; ""2. “Spreading the Gospel of Basketball�: The Harlem Globetrotters, the State Department, and the""; ""3. Playing Politics: The Formation of the U.S. Cold War�Era Athletic Foreign Policy""; ""4. “The Good Negroes�: Propaganda and the Racial Crisis""; ""5. Black Power: International Politics and the Revolt of the Black Athlete""; ""Epilogue""; ""Notes""; ""Bibliography""; ""Index"" |
| Record Nr. | UNINA-9910462212803321 |
|
Thomas Damion L
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||
| Urbana, : University of Illinois Press, c2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Globetrotting [[electronic resource] ] : African American athletes and Cold War politics / / Damion L. Thomas
| Globetrotting [[electronic resource] ] : African American athletes and Cold War politics / / Damion L. Thomas |
| Autore | Thomas Damion L |
| Pubbl/distr/stampa | Urbana, : University of Illinois Press, c2012 |
| Descrizione fisica | 1 online resource (234 p.) |
| Disciplina | 796.08996073 |
| Collana | Sport and society |
| Soggetto topico |
African American athletes - History
Sports - United States - History African American athletes - Social conditions Racism in sports - United States Discrimination in sports - United States Cold War - Influence |
| ISBN |
1-283-71437-X
0-252-09429-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | ""Cover""; ""Title Page""; ""Copyright""; ""Contents""; ""Acknowledgments""; ""Introduction""; ""1. The Showcase African American: Paul Robeson, Jackie Robinson, and the Politics of Cold War""; ""2. “Spreading the Gospel of Basketball�: The Harlem Globetrotters, the State Department, and the""; ""3. Playing Politics: The Formation of the U.S. Cold War�Era Athletic Foreign Policy""; ""4. “The Good Negroes�: Propaganda and the Racial Crisis""; ""5. Black Power: International Politics and the Revolt of the Black Athlete""; ""Epilogue""; ""Notes""; ""Bibliography""; ""Index"" |
| Record Nr. | UNINA-9910786355403321 |
|
Thomas Damion L
|
||
| Urbana, : University of Illinois Press, c2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Globetrotting [[electronic resource] ] : African American athletes and Cold War politics / / Damion L. Thomas
| Globetrotting [[electronic resource] ] : African American athletes and Cold War politics / / Damion L. Thomas |
| Autore | Thomas Damion L |
| Pubbl/distr/stampa | Urbana, : University of Illinois Press, c2012 |
| Descrizione fisica | 1 online resource (234 p.) |
| Disciplina | 796.08996073 |
| Collana | Sport and society |
| Soggetto topico |
African American athletes - History
Sports - United States - History African American athletes - Social conditions Racism in sports - United States Discrimination in sports - United States Cold War - Influence |
| ISBN |
1-283-71437-X
0-252-09429-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | ""Cover""; ""Title Page""; ""Copyright""; ""Contents""; ""Acknowledgments""; ""Introduction""; ""1. The Showcase African American: Paul Robeson, Jackie Robinson, and the Politics of Cold War""; ""2. “Spreading the Gospel of Basketball�: The Harlem Globetrotters, the State Department, and the""; ""3. Playing Politics: The Formation of the U.S. Cold War�Era Athletic Foreign Policy""; ""4. “The Good Negroes�: Propaganda and the Racial Crisis""; ""5. Black Power: International Politics and the Revolt of the Black Athlete""; ""Epilogue""; ""Notes""; ""Bibliography""; ""Index"" |
| Record Nr. | UNINA-9910828338603321 |
|
Thomas Damion L
|
||
| Urbana, : University of Illinois Press, c2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Goddess of the market : Ayn Rand and the American Right / / Jennifer Burns
| Goddess of the market : Ayn Rand and the American Right / / Jennifer Burns |
| Autore | Burns Jennifer <1975-> |
| Pubbl/distr/stampa | Oxford, [England] ; ; New York, New York : , : Oxford University Press, , 2009 |
| Descrizione fisica | 1 online resource (620 p.) |
| Disciplina | 813/.52 |
| Soggetto topico |
Novelists, American - 20th century
Women novelists, American Philosophers - United States Political culture - United States - History - 20th century Right and left (Political science) - History - 20th century |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-282-33557-X
9786612335570 0-19-971722-2 0-19-974089-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover Page; Title Page; Copyright Page; Dedication; Contents; Introduction; PART I: THE EDUCATION OF AYN RAND, 1905 - 1943; 1. From Russia to Roosevelt; 2. Individualists of the World, Unite!; 3. A New Credo of Freedom; PART II: FROM NOVELIST TO PHILOSOPHER, 1944 - 1957; 4. The Real Root of Evil; 5. A Round Universe; PART III: WHO IS JOHN GALT? 1957 - 1968; 6. Big Sister Is Watching You; 7. Radicals for Capitalism; 8. Love Is Exception Making; PART IV: LEGACIES; 9. It Usually Begins with Ayn Rand; Epilogue: Ayn Rand in American Memory; Acknowledgments; Essay on Sources; Notes; Bibliography
Index |
| Record Nr. | UNINA-9910455094203321 |
|
Burns Jennifer <1975->
|
||
| Oxford, [England] ; ; New York, New York : , : Oxford University Press, , 2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Goddess of the market : Ayn Rand and the American Right / / Jennifer Burns
| Goddess of the market : Ayn Rand and the American Right / / Jennifer Burns |
| Autore | Burns Jennifer <1975-> |
| Pubbl/distr/stampa | Oxford, [England] ; ; New York, New York : , : Oxford University Press, , 2009 |
| Descrizione fisica | 1 online resource (620 p.) |
| Disciplina | 813/.52 |
| Soggetto topico |
Novelists, American - 20th century
Women novelists, American Philosophers - United States Political culture - United States - History - 20th century Right and left (Political science) - History - 20th century |
| ISBN |
0-19-771350-5
1-282-33557-X 9786612335570 0-19-971722-2 0-19-974089-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover Page; Title Page; Copyright Page; Dedication; Contents; Introduction; PART I: THE EDUCATION OF AYN RAND, 1905 - 1943; 1. From Russia to Roosevelt; 2. Individualists of the World, Unite!; 3. A New Credo of Freedom; PART II: FROM NOVELIST TO PHILOSOPHER, 1944 - 1957; 4. The Real Root of Evil; 5. A Round Universe; PART III: WHO IS JOHN GALT? 1957 - 1968; 6. Big Sister Is Watching You; 7. Radicals for Capitalism; 8. Love Is Exception Making; PART IV: LEGACIES; 9. It Usually Begins with Ayn Rand; Epilogue: Ayn Rand in American Memory; Acknowledgments; Essay on Sources; Notes; Bibliography
Index |
| Record Nr. | UNINA-9910778412803321 |
|
Burns Jennifer <1975->
|
||
| Oxford, [England] ; ; New York, New York : , : Oxford University Press, , 2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Goddess of the market : Ayn Rand and the American Right / / Jennifer Burns
| Goddess of the market : Ayn Rand and the American Right / / Jennifer Burns |
| Autore | Burns Jennifer <1975-> |
| Pubbl/distr/stampa | Oxford, [England] ; ; New York, New York : , : Oxford University Press, , 2009 |
| Descrizione fisica | 1 online resource (620 p.) |
| Disciplina | 813/.52 |
| Soggetto topico |
Novelists, American - 20th century
Women novelists, American Philosophers - United States Political culture - United States - History - 20th century Right and left (Political science) - History - 20th century |
| ISBN |
0-19-771350-5
1-282-33557-X 9786612335570 0-19-971722-2 0-19-974089-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover Page; Title Page; Copyright Page; Dedication; Contents; Introduction; PART I: THE EDUCATION OF AYN RAND, 1905 - 1943; 1. From Russia to Roosevelt; 2. Individualists of the World, Unite!; 3. A New Credo of Freedom; PART II: FROM NOVELIST TO PHILOSOPHER, 1944 - 1957; 4. The Real Root of Evil; 5. A Round Universe; PART III: WHO IS JOHN GALT? 1957 - 1968; 6. Big Sister Is Watching You; 7. Radicals for Capitalism; 8. Love Is Exception Making; PART IV: LEGACIES; 9. It Usually Begins with Ayn Rand; Epilogue: Ayn Rand in American Memory; Acknowledgments; Essay on Sources; Notes; Bibliography
Index |
| Record Nr. | UNINA-9910815055203321 |
|
Burns Jennifer <1975->
|
||
| Oxford, [England] ; ; New York, New York : , : Oxford University Press, , 2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
La Guerre du Vietnam et l’opinion publique américaine (1961-1973) / / Jean Cazemajou, Jean-Michel Lacroix
| La Guerre du Vietnam et l’opinion publique américaine (1961-1973) / / Jean Cazemajou, Jean-Michel Lacroix |
| Autore | Andrieu-Pafundi Hélène |
| Pubbl/distr/stampa | Paris, : Presses Sorbonne Nouvelle, 2017 |
| Descrizione fisica | 1 online resource (200 p.) |
| Disciplina | 959.704/3 |
| Altri autori (Persone) |
Body-GendrotSophie
CazemajouJean CesariLaurent FernandezDanielle JulienClaude LacroixJean-Michel MarxRoland RoyotDaniel UllmoSylvia WangNora |
| Soggetto topico |
Vietnam War, 1961-1975 - Public opinion
Public opinion - United States |
| Soggetto non controllato |
Guerre du Vietnam
opinion publique États-Unis |
| ISBN | 2-87854-883-3 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | fre |
| Record Nr. | UNINA-9910256648003321 |
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Andrieu-Pafundi Hélène
|
||
| Paris, : Presses Sorbonne Nouvelle, 2017 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
