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The impact of the digital consumer's emotional intelligence in relation to the moral values promoted in e-business / / Ioana Bucur-Teodorescu
| The impact of the digital consumer's emotional intelligence in relation to the moral values promoted in e-business / / Ioana Bucur-Teodorescu |
| Autore | Bucur-Teodorescu Ioana |
| Pubbl/distr/stampa | Wiesbaden : , : Springer Gabler, , [2021] |
| Descrizione fisica | 1 online resource |
| Disciplina | 658.8/4 |
| Collana |
Sustainable management, Wertschöpfung und Effizienz
Research |
| Soggetto topico |
Electronic commerce - Moral and ethical aspects
Consumers - Attitudes Emotional intelligence |
| ISBN |
9783658329655
3658329653 3658329645 9783658329648 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | 1. Conceptual Clarifications in the Field of E-Business -- 2. The Role of Moral Values in the Development of E-Business -- 3. Emotional Intelligence in the Context of the Digital Era -- 4. Connections and Correlations on the Digital Consumers Emotional Intelligence in Relation to the Moral Values Promoted by E-Business. |
| Record Nr. | UNINA-9910483642503321 |
Bucur-Teodorescu Ioana
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| Wiesbaden : , : Springer Gabler, , [2021] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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International marketing strategy / / Frank Bradley
| International marketing strategy / / Frank Bradley |
| Autore | Bradley Frank <1942-> |
| Edizione | [Fifth edition.] |
| Pubbl/distr/stampa | Harlow, England : , : Prentice Hall, Financial Times, an imprint of Pearson Education, , 2005 |
| Descrizione fisica | 1 online resource (xxix, 408 páginas) |
| Disciplina | 658.8/4 |
| Soggetto topico | Export marketing - Management |
| ISBN |
1-5129-3941-2
1-280-60154-X 9786610601547 1-4058-7155-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910154651003321 |
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Bradley Frank <1942->
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| Harlow, England : , : Prentice Hall, Financial Times, an imprint of Pearson Education, , 2005 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
International trade and the successful intermediary [[electronic resource] /] / by Davide Giovanni Papa and Lorna Elliott
| International trade and the successful intermediary [[electronic resource] /] / by Davide Giovanni Papa and Lorna Elliott |
| Autore | Papa Davide Giovanni |
| Pubbl/distr/stampa | Burlington, VT, : Ashgate, c2009 |
| Descrizione fisica | 1 online resource (281 p.) |
| Disciplina | 658.8/4 |
| Altri autori (Persone) | ElliottLorna |
| Soggetto topico |
International trade
Businesspeople Entrepreneurship |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-317-11368-3
1-317-11367-5 1-282-34475-7 9786612344756 0-566-09223-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; Preface; Chapter 1 The Intermediary - An Introduction; Chapter 2 The Correct Trading Rules; Chapter 3 PIA: The Primary Intermediary Agent; Chapter 4 Dispelling the Myths: LOI, POP, ASWP and More; Chapter 5 Starting to Trade; Chapter 6 The String Contract; Chapter 7 Securing the Goods; Chapter 8 The Enquiry Letter; Chapter 9 The Undisclosed Principal; Chapter 10 Contacting the End Buyer; Chapter 11 Offers to Buy and Sell; Chapter 12 The Contract of Sale; Chapter 13 Performance Guarantee; Chapter 14 Delivery; Chapter 15 Delivery and Commission Payments
Chapter 16 INCOTERMS 2000 Explained FurtherChapter 17 CIF INCOTERMS 2000; Chapter 18 Endorsed Versus Blank Endorsed Delivery Documents; Chapter 19 Case Study; About the Authors; Index |
| Record Nr. | UNINA-9910454562503321 |
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Papa Davide Giovanni
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| Burlington, VT, : Ashgate, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
International trade and the successful intermediary [[electronic resource] /] / by Davide Giovanni Papa and Lorna Elliott
| International trade and the successful intermediary [[electronic resource] /] / by Davide Giovanni Papa and Lorna Elliott |
| Autore | Papa Davide Giovanni |
| Pubbl/distr/stampa | Burlington, VT, : Ashgate, c2009 |
| Descrizione fisica | 1 online resource (281 p.) |
| Disciplina | 658.8/4 |
| Altri autori (Persone) | ElliottLorna |
| Soggetto topico |
International trade
Businesspeople Entrepreneurship |
| ISBN |
1-315-58955-9
1-317-11368-3 1-317-11367-5 1-282-34475-7 9786612344756 0-566-09223-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; Preface; Chapter 1 The Intermediary - An Introduction; Chapter 2 The Correct Trading Rules; Chapter 3 PIA: The Primary Intermediary Agent; Chapter 4 Dispelling the Myths: LOI, POP, ASWP and More; Chapter 5 Starting to Trade; Chapter 6 The String Contract; Chapter 7 Securing the Goods; Chapter 8 The Enquiry Letter; Chapter 9 The Undisclosed Principal; Chapter 10 Contacting the End Buyer; Chapter 11 Offers to Buy and Sell; Chapter 12 The Contract of Sale; Chapter 13 Performance Guarantee; Chapter 14 Delivery; Chapter 15 Delivery and Commission Payments
Chapter 16 INCOTERMS 2000 Explained FurtherChapter 17 CIF INCOTERMS 2000; Chapter 18 Endorsed Versus Blank Endorsed Delivery Documents; Chapter 19 Case Study; About the Authors; Index |
| Record Nr. | UNINA-9910778431703321 |
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Papa Davide Giovanni
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| Burlington, VT, : Ashgate, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
International trade and the successful intermediary [[electronic resource] /] / by Davide Giovanni Papa and Lorna Elliott
| International trade and the successful intermediary [[electronic resource] /] / by Davide Giovanni Papa and Lorna Elliott |
| Autore | Papa Davide Giovanni |
| Pubbl/distr/stampa | Burlington, VT, : Ashgate, c2009 |
| Descrizione fisica | 1 online resource (281 p.) |
| Disciplina | 658.8/4 |
| Altri autori (Persone) | ElliottLorna |
| Soggetto topico |
International trade
Businesspeople Entrepreneurship |
| ISBN |
1-315-58955-9
1-317-11368-3 1-317-11367-5 1-282-34475-7 9786612344756 0-566-09223-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; Preface; Chapter 1 The Intermediary - An Introduction; Chapter 2 The Correct Trading Rules; Chapter 3 PIA: The Primary Intermediary Agent; Chapter 4 Dispelling the Myths: LOI, POP, ASWP and More; Chapter 5 Starting to Trade; Chapter 6 The String Contract; Chapter 7 Securing the Goods; Chapter 8 The Enquiry Letter; Chapter 9 The Undisclosed Principal; Chapter 10 Contacting the End Buyer; Chapter 11 Offers to Buy and Sell; Chapter 12 The Contract of Sale; Chapter 13 Performance Guarantee; Chapter 14 Delivery; Chapter 15 Delivery and Commission Payments
Chapter 16 INCOTERMS 2000 Explained FurtherChapter 17 CIF INCOTERMS 2000; Chapter 18 Endorsed Versus Blank Endorsed Delivery Documents; Chapter 19 Case Study; About the Authors; Index |
| Record Nr. | UNINA-9910828506703321 |
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Papa Davide Giovanni
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| Burlington, VT, : Ashgate, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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m-Profits [[electronic resource] ] : Making Money from 3G Services
| m-Profits [[electronic resource] ] : Making Money from 3G Services |
| Autore | Ahonen Tomi T |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2004 |
| Descrizione fisica | 1 online resource (378 p.) |
| Disciplina |
384.5
658.8/4 |
| Soggetto topico |
Cellular telephone services industry
Economic aspects Electronic commerce Global system for mobile communications Radio Cell phone services industry Transportation Economics Business & Economics |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-25172-7
9786610251728 0-470-29940-1 0-470-85512-6 0-470-85511-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
m-Profits; About the Author; Contents; Foreword; Acknowledgements; 1 Intro to m-Profits: Show me the money; 1.1 Soup du jour is alphabet soup; 1.2 For whom; 1.3 Usage; 1.4 Start me up; 2 Characteristics of Mobile Services: What makes them different; 2.1 Value in mobile services; 2.2 Other attributes of 3G services; 2.3 Service formulae; 2.4 At last on attributes; 3 Mobile Phone the Most Personal Device: Cannot live without it; 3.1 First universal gadget - the wristwatch; 3.2 Science fiction is here today; 3.3 Mobile phone is the most personal device of all time
3.4 Near future evolution of mobile phones3.5 Nobody does it better; 4 Micro-payments: The magical key to content revenues; 4.1 How the Internet evolved to adjust to access devices; 4.2 Fundamental curves; 4.3 Billing on the fixed Internet; 4.4 Mobile Internet billing is exactly the opposite; 4.5 Customers and money will move content; 4.6 Keep charges below the pain threshold; 4.7 Money money money; 5 The 5 M's of 3G Services: Recipe for killer cocktails; 5.1 The 5 M's; 5.2 Movement - escaping the fixed place; 5.3 Moment - expanding the concept of time; 5.4 Me - extending me and my community 5.5 Money - expending financial resources5.6 Machines - empowering devices and gadgets; 5.7 Using the 5 M's to build value to a service; 5.8 The killer app in 3G; 5.9 Finally on the 5 M's; 6 The Profits of Movement Services: Escaping the fixed place; 6.1 Guiding services; 6.2 Adding value to travelling life; 6.3 Translation services; 6.4 Business services around Movement; 6.5 Telehealth services; 6.6 Synchronising gadgets; 6.7 Services for employees; 6.8 My services travel with me - VHE (Virtual Home Environment); 6.9 Real services today on Movement; 6.10 Moving on up 7 The Profits of Mobile Services: Expanding the concept of time7.1 Mobile entertainment; 7.2 Repackaging serial content; 7.3 Mobile information and infotainment; 7.4 Mobile banking; 7.5 Mobile games; 7.6 Real services today on the Moment attribute; 7.7 Last moment on Moment; 8 The Profits of 'Me' Services; 8.1 Rich calls; 8.2 Personalising calls; 8.3 Show Me; 8.4 Video calls; 8.5 CRM - Customer Relationship Management; 8.6 Messaging and love life; 8.7 Communities; 8.8 Mobile chat; 8.9 Adult entertainment; 8.10 Real services today on Me; 8.11 I'm that type of guy 9 The Profits of Money Services: Expending financial resources9.1 m-Commerce; 9.2 Selling digital content; 9.3 Mobile advertising (mAd); 9.4 When ads become content; 9.5 Viral marketing; 9.6 Call to action in mAd; 9.7 User created content; 9.8 Real services today around Money; 9.9 Got your money; 10 The Profits of Machine Services: Empowering gadgets and devices; 10.1 Automobile telematics; 10.2 Remote views; 10.3 Remote control; 10.4 Law enforcement; 10.5 Feedback systems; 10.6 Other machine services; 10.7 Real services today around the Machines attribute; 10.8 Blockbuster 11 Money Patterns in Cellular Networks: The 'hockey stick' curves |
| Record Nr. | UNINA-9910143174003321 |
|
Ahonen Tomi T
|
||
| Hoboken, : Wiley, 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
m-Profits [[electronic resource] ] : Making Money from 3G Services
| m-Profits [[electronic resource] ] : Making Money from 3G Services |
| Autore | Ahonen Tomi T |
| Pubbl/distr/stampa | Hoboken, : Wiley, 2004 |
| Descrizione fisica | 1 online resource (378 p.) |
| Disciplina |
384.5
658.8/4 |
| Soggetto topico |
Cellular telephone services industry
Economic aspects Electronic commerce Global system for mobile communications Radio Cell phone services industry Transportation Economics Business & Economics |
| ISBN |
1-280-25172-7
9786610251728 0-470-29940-1 0-470-85512-6 0-470-85511-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
m-Profits; About the Author; Contents; Foreword; Acknowledgements; 1 Intro to m-Profits: Show me the money; 1.1 Soup du jour is alphabet soup; 1.2 For whom; 1.3 Usage; 1.4 Start me up; 2 Characteristics of Mobile Services: What makes them different; 2.1 Value in mobile services; 2.2 Other attributes of 3G services; 2.3 Service formulae; 2.4 At last on attributes; 3 Mobile Phone the Most Personal Device: Cannot live without it; 3.1 First universal gadget - the wristwatch; 3.2 Science fiction is here today; 3.3 Mobile phone is the most personal device of all time
3.4 Near future evolution of mobile phones3.5 Nobody does it better; 4 Micro-payments: The magical key to content revenues; 4.1 How the Internet evolved to adjust to access devices; 4.2 Fundamental curves; 4.3 Billing on the fixed Internet; 4.4 Mobile Internet billing is exactly the opposite; 4.5 Customers and money will move content; 4.6 Keep charges below the pain threshold; 4.7 Money money money; 5 The 5 M's of 3G Services: Recipe for killer cocktails; 5.1 The 5 M's; 5.2 Movement - escaping the fixed place; 5.3 Moment - expanding the concept of time; 5.4 Me - extending me and my community 5.5 Money - expending financial resources5.6 Machines - empowering devices and gadgets; 5.7 Using the 5 M's to build value to a service; 5.8 The killer app in 3G; 5.9 Finally on the 5 M's; 6 The Profits of Movement Services: Escaping the fixed place; 6.1 Guiding services; 6.2 Adding value to travelling life; 6.3 Translation services; 6.4 Business services around Movement; 6.5 Telehealth services; 6.6 Synchronising gadgets; 6.7 Services for employees; 6.8 My services travel with me - VHE (Virtual Home Environment); 6.9 Real services today on Movement; 6.10 Moving on up 7 The Profits of Mobile Services: Expanding the concept of time7.1 Mobile entertainment; 7.2 Repackaging serial content; 7.3 Mobile information and infotainment; 7.4 Mobile banking; 7.5 Mobile games; 7.6 Real services today on the Moment attribute; 7.7 Last moment on Moment; 8 The Profits of 'Me' Services; 8.1 Rich calls; 8.2 Personalising calls; 8.3 Show Me; 8.4 Video calls; 8.5 CRM - Customer Relationship Management; 8.6 Messaging and love life; 8.7 Communities; 8.8 Mobile chat; 8.9 Adult entertainment; 8.10 Real services today on Me; 8.11 I'm that type of guy 9 The Profits of Money Services: Expending financial resources9.1 m-Commerce; 9.2 Selling digital content; 9.3 Mobile advertising (mAd); 9.4 When ads become content; 9.5 Viral marketing; 9.6 Call to action in mAd; 9.7 User created content; 9.8 Real services today around Money; 9.9 Got your money; 10 The Profits of Machine Services: Empowering gadgets and devices; 10.1 Automobile telematics; 10.2 Remote views; 10.3 Remote control; 10.4 Law enforcement; 10.5 Feedback systems; 10.6 Other machine services; 10.7 Real services today around the Machines attribute; 10.8 Blockbuster 11 Money Patterns in Cellular Networks: The 'hockey stick' curves |
| Record Nr. | UNINA-9910830949503321 |
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Ahonen Tomi T
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| Hoboken, : Wiley, 2004 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Managing channels of distribution : the marketing executive's complete guide / / Kenneth Rolnicki [[electronic resource]]
| Managing channels of distribution : the marketing executive's complete guide / / Kenneth Rolnicki [[electronic resource]] |
| Autore | Rolnicki Kenneth |
| Pubbl/distr/stampa | New York, : AMACOM, c1998 |
| Descrizione fisica | 1 online resource (xxi, 266 p. ) : ill. ; |
| Disciplina | 658.8/4 |
| Soggetto topico |
Marketing channels - Management
Marketing & Sales Commerce Business & Economics |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Pivotal marketing channel concepts -- Channel design sequence -- Marketing channel macroinfluences and internal variables -- Competitive analysis and strategy -- Discovering customer satisfaction requirements -- Channel selection criteria -- Eagles don't flock : locating channel member candidates -- Channel candidate enticements and inducements : business policies that bond your channel to you -- Channel management and communication -- Channel conflict and power -- Channel of distribution motivational concepts and processes -- Legalities -- New and different channel forms and trends. |
| Record Nr. | UNINA-9910679398503321 |
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Rolnicki Kenneth
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| New York, : AMACOM, c1998 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Managing global customers [[electronic resource] ] : an integrated approach / / George S. Yip, Audrey J. M. Bink
| Managing global customers [[electronic resource] ] : an integrated approach / / George S. Yip, Audrey J. M. Bink |
| Autore | Yip George S |
| Pubbl/distr/stampa | Oxford ; ; New York, : Oxford University Press, 2007 |
| Descrizione fisica | 1 online resource (287 p.) |
| Disciplina | 658.8/4 |
| Altri autori (Persone) | BinkAudrey J. M |
| Soggetto topico |
Customer relations - Management
International business enterprises - Management |
| Soggetto genere / forma | Electronic books. |
| ISBN |
9786611145446
0-19-152804-8 1-4356-1772-X 1-281-14544-0 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; List of Figures; Table; Preface; Part I. Foundation; 1 Managing Globally; 2 Exploiting Globalization Drivers and Potential; 3 Integrating GCM with Global Strategy and Organization; 4 Structuring the Global Customer Management Programme; Part II. Key Choices; 5 Selecting and Managing Global Accounts; 6 Empowering Global Account Managers; 7 Building the Global Account Team; Part III. Supporting Tools; 8 Managing Knowledge; 9 Rewarding and Motivating the Team; Part IV. Process; 10 Developing for Ongoing Effectiveness; 11 Winning with Critical Success Factors; Appendix: Case Studies
BibliographyIndex; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W; X; Y; Z |
| Record Nr. | UNINA-9910465742303321 |
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Yip George S
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| Oxford ; ; New York, : Oxford University Press, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Managing global customers [[electronic resource] ] : an integrated approach / / George S. Yip, Audrey J. M. Bink
| Managing global customers [[electronic resource] ] : an integrated approach / / George S. Yip, Audrey J. M. Bink |
| Autore | Yip George S |
| Pubbl/distr/stampa | Oxford ; ; New York, : Oxford University Press, 2007 |
| Descrizione fisica | xiii, 272 p |
| Disciplina | 658.8/4 |
| Altri autori (Persone) | BinkAudrey J. M |
| Soggetto topico |
Customer relations - Management
International business enterprises - Management |
| ISBN |
9780191528040
0191528048 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910795754303321 |
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Yip George S
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| Oxford ; ; New York, : Oxford University Press, 2007 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
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