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Managerial decision modeling : business analytics with spreadsheets / / Nagraj (Raju) Balakrishnan [and three others]
Managerial decision modeling : business analytics with spreadsheets / / Nagraj (Raju) Balakrishnan [and three others]
Autore Balakrishnan Nagraj
Edizione [Fourth edition.]
Pubbl/distr/stampa Boston, [Massachusetts] : , : DeG Press, , 2017
Descrizione fisica 1 online resource (828 pages) : illustrations
Disciplina 658.4033
Soggetto topico Management - Mathematical models
Soggetto non controllato Decision modeling
Decision science
Excel modeling
Linear programming
Quantitative analysis
ISBN 1-5015-0631-5
1-5015-0620-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Acknowledgments -- About the Authors -- Contents -- Preface -- Chapter 1: Introduction to Managerial Decision Modeling -- Chapter 2: Linear Programming Models: Graphical and Computer Methods -- Chapter 3: Linear Programming Modeling Applications with Computer Analyses in Excel -- Chapter 4: Linear Programming Sensitivity Analysis -- Chapter 5: Transportation, Assignment, and Network Models -- Chapter 6: Integer, Goal, and Nonlinear Programming Models -- Chapter 7: Project Management -- Chapter 8: Decision Analysis -- Chapter 9: Queuing Models -- Chapter 10: Simulation Modeling -- Chapter 11: Forecasting Models -- Appendix A: Probability Concepts and Applications -- Appendix B: Useful Excel 2016 Commands and Procedures for Installing ExcelModules -- Appendix C: Areas Under The Standard Normal Curve -- Appendix D: Brief Solutions to All Odd-Numbered End-Of-Chapter Problems -- Index
Record Nr. UNINA-9910794990903321
Balakrishnan Nagraj  
Boston, [Massachusetts] : , : DeG Press, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Managerial decision modeling : business analytics with spreadsheets / / Nagraj (Raju) Balakrishnan [and three others]
Managerial decision modeling : business analytics with spreadsheets / / Nagraj (Raju) Balakrishnan [and three others]
Autore Balakrishnan Nagraj
Edizione [Fourth edition.]
Pubbl/distr/stampa Boston, [Massachusetts] : , : DeG Press, , 2017
Descrizione fisica 1 online resource (828 pages) : illustrations
Disciplina 658.4033
Soggetto topico Management - Mathematical models
Soggetto non controllato Decision modeling
Decision science
Excel modeling
Linear programming
Quantitative analysis
ISBN 1-5015-0631-5
1-5015-0620-X
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Frontmatter -- Acknowledgments -- About the Authors -- Contents -- Preface -- Chapter 1: Introduction to Managerial Decision Modeling -- Chapter 2: Linear Programming Models: Graphical and Computer Methods -- Chapter 3: Linear Programming Modeling Applications with Computer Analyses in Excel -- Chapter 4: Linear Programming Sensitivity Analysis -- Chapter 5: Transportation, Assignment, and Network Models -- Chapter 6: Integer, Goal, and Nonlinear Programming Models -- Chapter 7: Project Management -- Chapter 8: Decision Analysis -- Chapter 9: Queuing Models -- Chapter 10: Simulation Modeling -- Chapter 11: Forecasting Models -- Appendix A: Probability Concepts and Applications -- Appendix B: Useful Excel 2016 Commands and Procedures for Installing ExcelModules -- Appendix C: Areas Under The Standard Normal Curve -- Appendix D: Brief Solutions to All Odd-Numbered End-Of-Chapter Problems -- Index
Record Nr. UNINA-9910810906903321
Balakrishnan Nagraj  
Boston, [Massachusetts] : , : DeG Press, , 2017
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Marketing and management models : a guide to understanding and using business models / / Helen Strong
Marketing and management models : a guide to understanding and using business models / / Helen Strong
Autore Strong Helen
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014
Descrizione fisica 1 online resource (256 p.)
Disciplina 658.4033
Collana Marketing strategy collection
Soggetto topico Industrial management - Mathematical models
Marketing - Management - Mathematical models
Soggetto genere / forma Electronic books.
Soggetto non controllato how to apply marketing and management models
strategic marketing and management models
understanding management models
understanding marketing models
using management models
top management and marketing models explained
ISBN 1-60649-963-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Arthur D. Little matrix -- Adopt and drop curve -- Ansoff growth matrix -- Authenticity gap -- Brand equity -- Brand resonance -- Brand resonance ladder -- Brand loyalty programs -- Brand switching -- Engagement gearing -- Communication targeting: business buying unit -- Consumer decision making -- Consumer decision model for a service industry environment -- Consumer angry switching -- Customer growth rate -- Gamification -- Gap analysis -- Cultural integration in marketing -- Force field analysis -- Iceberg theory: identification of the marketing research problem -- Integrated marketing vectors -- Ishikawa diagram (Fishbone) -- Mullin's seven domains, business opportunities -- Perceptual maps -- Porter's five force analysis -- Positioning -- Product life cycle -- Road mapping -- SERVQUAL -- SOSTAC® planning system -- Stakeholder analysis -- Supply chain concept -- Target market identification: segmentation and estimation -- The growth share matrix -- Glossary of terms -- Conclusion -- About the author -- References -- Index.
Record Nr. UNINA-9910464288103321
Strong Helen  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Marketing and management models : a guide to understanding and using business models / / Helen Strong
Marketing and management models : a guide to understanding and using business models / / Helen Strong
Autore Strong Helen
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014
Descrizione fisica 1 online resource (256 p.)
Disciplina 658.4033
Collana Marketing strategy collection
Soggetto topico Industrial management - Mathematical models
Marketing - Management - Mathematical models
Soggetto non controllato how to apply marketing and management models
strategic marketing and management models
understanding management models
understanding marketing models
using management models
top management and marketing models explained
ISBN 1-60649-963-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Arthur D. Little matrix -- Adopt and drop curve -- Ansoff growth matrix -- Authenticity gap -- Brand equity -- Brand resonance -- Brand resonance ladder -- Brand loyalty programs -- Brand switching -- Engagement gearing -- Communication targeting: business buying unit -- Consumer decision making -- Consumer decision model for a service industry environment -- Consumer angry switching -- Customer growth rate -- Gamification -- Gap analysis -- Cultural integration in marketing -- Force field analysis -- Iceberg theory: identification of the marketing research problem -- Integrated marketing vectors -- Ishikawa diagram (Fishbone) -- Mullin's seven domains, business opportunities -- Perceptual maps -- Porter's five force analysis -- Positioning -- Product life cycle -- Road mapping -- SERVQUAL -- SOSTAC® planning system -- Stakeholder analysis -- Supply chain concept -- Target market identification: segmentation and estimation -- The growth share matrix -- Glossary of terms -- Conclusion -- About the author -- References -- Index.
Record Nr. UNINA-9910789306003321
Strong Helen  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Marketing and management models : a guide to understanding and using business models / / Helen Strong
Marketing and management models : a guide to understanding and using business models / / Helen Strong
Autore Strong Helen
Edizione [First edition.]
Pubbl/distr/stampa New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014
Descrizione fisica 1 online resource (256 p.)
Disciplina 658.4033
Collana Marketing strategy collection
Soggetto topico Industrial management - Mathematical models
Marketing - Management - Mathematical models
Soggetto non controllato how to apply marketing and management models
strategic marketing and management models
understanding management models
understanding marketing models
using management models
top management and marketing models explained
ISBN 1-60649-963-7
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Nota di contenuto Arthur D. Little matrix -- Adopt and drop curve -- Ansoff growth matrix -- Authenticity gap -- Brand equity -- Brand resonance -- Brand resonance ladder -- Brand loyalty programs -- Brand switching -- Engagement gearing -- Communication targeting: business buying unit -- Consumer decision making -- Consumer decision model for a service industry environment -- Consumer angry switching -- Customer growth rate -- Gamification -- Gap analysis -- Cultural integration in marketing -- Force field analysis -- Iceberg theory: identification of the marketing research problem -- Integrated marketing vectors -- Ishikawa diagram (Fishbone) -- Mullin's seven domains, business opportunities -- Perceptual maps -- Porter's five force analysis -- Positioning -- Product life cycle -- Road mapping -- SERVQUAL -- SOSTAC® planning system -- Stakeholder analysis -- Supply chain concept -- Target market identification: segmentation and estimation -- The growth share matrix -- Glossary of terms -- Conclusion -- About the author -- References -- Index.
Record Nr. UNINA-9910814945403321
Strong Helen  
New York, New York (222 East 46th Street, New York, NY 10017) : , : Business Expert Press, , 2014
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Mathematics for business decisions / R. G. Coyle
Mathematics for business decisions / R. G. Coyle
Autore COYLE, Robert G.
Pubbl/distr/stampa London : Nelson, 1971
Descrizione fisica VIII, 310 p. ; 23 cm
Disciplina 658.4033
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione eng
Record Nr. UNISA-990002106130203316
COYLE, Robert G.  
London : Nelson, 1971
Materiale a stampa
Lo trovi qui: Univ. di Salerno
Opac: Controlla la disponibilità qui
Les mathématiques de la décision / / Peter C. Fishburn ; traduit de l'anglais par Elliott Cohen
Les mathématiques de la décision / / Peter C. Fishburn ; traduit de l'anglais par Elliott Cohen
Autore Fishburn Peter C.
Edizione [Reprint 2017]
Pubbl/distr/stampa Paris : , : Mouton : , : Gauthier-Villars, , 1973
Descrizione fisica 1 online resource (102 pages) : illustrations
Disciplina 658.4033
Collana Mathématiques et Sciences de l'Homme
Soggetto topico Decision making - Mathematical models
Soggetto genere / forma Electronic books.
ISBN 3-11-154095-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Nota di contenuto Frontmatter -- PRÉFACE -- 1. LES MATHÉMATIQUES DE LA DÉCISION -- 2. ENSEMBLES ET FONCTIONS -- 3. RELATIONS BINAIRES -- 4. FONCTIONS DE CHOIX -- 5. SYSTÈMES LINÉAIRES FINIS -- 6. LE LEMME DE ZORN -- 7. FONCTIONS RÉELLES PRÉSERVANT L'ORDRE -- 8. TOPOLOGIE -- 9. PROBABILITÉ -- 10. ENSEMBLES DE MÉLANGES -- 11. GROUPOIDES ORDONNÉS -- BIBLIOGRAPHIE -- INDEX -- TABLE DES MATIÈRES
Record Nr. UNINA-9910466930603321
Fishburn Peter C.  
Paris : , : Mouton : , : Gauthier-Villars, , 1973
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Les mathématiques de la décision / / Peter C. Fishburn ; traduit de l'anglais par Elliott Cohen
Les mathématiques de la décision / / Peter C. Fishburn ; traduit de l'anglais par Elliott Cohen
Autore Fishburn Peter C.
Edizione [Reprint 2017]
Pubbl/distr/stampa Paris : , : Mouton : , : Gauthier-Villars, , 1973
Descrizione fisica 1 online resource (102 pages) : illustrations
Disciplina 658.4033
Collana Mathématiques et Sciences de l'Homme
Soggetto topico Decision making - Mathematical models
ISBN 3-11-154095-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Nota di contenuto Frontmatter -- PRÉFACE -- 1. LES MATHÉMATIQUES DE LA DÉCISION -- 2. ENSEMBLES ET FONCTIONS -- 3. RELATIONS BINAIRES -- 4. FONCTIONS DE CHOIX -- 5. SYSTÈMES LINÉAIRES FINIS -- 6. LE LEMME DE ZORN -- 7. FONCTIONS RÉELLES PRÉSERVANT L'ORDRE -- 8. TOPOLOGIE -- 9. PROBABILITÉ -- 10. ENSEMBLES DE MÉLANGES -- 11. GROUPOIDES ORDONNÉS -- BIBLIOGRAPHIE -- INDEX -- TABLE DES MATIÈRES
Record Nr. UNINA-9910796340403321
Fishburn Peter C.  
Paris : , : Mouton : , : Gauthier-Villars, , 1973
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Les mathématiques de la décision / / Peter C. Fishburn ; traduit de l'anglais par Elliott Cohen
Les mathématiques de la décision / / Peter C. Fishburn ; traduit de l'anglais par Elliott Cohen
Autore Fishburn Peter C.
Edizione [Reprint 2017]
Pubbl/distr/stampa Paris : , : Mouton : , : Gauthier-Villars, , 1973
Descrizione fisica 1 online resource (102 pages) : illustrations
Disciplina 658.4033
Collana Mathématiques et Sciences de l'Homme
Soggetto topico Decision making - Mathematical models
ISBN 3-11-154095-2
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione fre
Nota di contenuto Frontmatter -- PRÉFACE -- 1. LES MATHÉMATIQUES DE LA DÉCISION -- 2. ENSEMBLES ET FONCTIONS -- 3. RELATIONS BINAIRES -- 4. FONCTIONS DE CHOIX -- 5. SYSTÈMES LINÉAIRES FINIS -- 6. LE LEMME DE ZORN -- 7. FONCTIONS RÉELLES PRÉSERVANT L'ORDRE -- 8. TOPOLOGIE -- 9. PROBABILITÉ -- 10. ENSEMBLES DE MÉLANGES -- 11. GROUPOIDES ORDONNÉS -- BIBLIOGRAPHIE -- INDEX -- TABLE DES MATIÈRES
Record Nr. UNINA-9910819263603321
Fishburn Peter C.  
Paris : , : Mouton : , : Gauthier-Villars, , 1973
Materiale a stampa
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Metodi quantitativi nella gestione aziendale / John E. Ullmann
Metodi quantitativi nella gestione aziendale / John E. Ullmann
Autore Ullmann, John E.
Pubbl/distr/stampa [Milano] : ETAS libri, 1985
Descrizione fisica 357 p. : ill. ; 27 cm
Disciplina 658.4033
Collana Collana Schaum
Soggetto non controllato AziendeGestioneModelli matematici
Formato Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione ita
Titolo uniforme
Record Nr. UNIPARTHENOPE-000022265
Ullmann, John E.  
[Milano] : ETAS libri, 1985
Materiale a stampa
Lo trovi qui: Univ. Parthenope
Opac: Controlla la disponibilità qui