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Converge [[electronic resource] ] : transforming business at the intersection of marketing and technology / / Bob Lord, Ray Velez
| Converge [[electronic resource] ] : transforming business at the intersection of marketing and technology / / Bob Lord, Ray Velez |
| Autore | Lord Bob <1963-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, Inc., 2013 |
| Descrizione fisica | 1 online resource (258 p.) |
| Disciplina | 658.4/062 |
| Altri autori (Persone) | VelezRay <1960-> |
| Soggetto topico |
Business
Marketing Technological innovations |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-118-63222-2
1-299-47581-7 1-118-63224-9 |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | The collision of media, technology, and creativity -- Media -- Technology -- Creativity -- Building the renaissance organization -- How delta got its groove back -- Convergence catalysts -- Media -- How the fickle consumer uses media -- The upfronts -- Just because it?s digital doesn?t mean it?s fast -- Imagining brands as publishers -- Convergence catalysts -- Ubiquitous computing -- What is ubiquitous computing? -- The home, connected -- The self, quantified -- How business can respond -- Convergence catalysts -- The cloud -- Grasping the cloud -- From EC2 to the royal wedding -- Fast, cheap and in control -- A tsunami of data -- Clouding the cloud issue -- Convergence catalysts. |
| Record Nr. | UNINA-9910452582003321 |
Lord Bob <1963->
|
||
| Hoboken, N.J., : John Wiley & Sons, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Converge [[electronic resource] ] : transforming business at the intersection of marketing and technology / / Bob Lord, Ray Velez
| Converge [[electronic resource] ] : transforming business at the intersection of marketing and technology / / Bob Lord, Ray Velez |
| Autore | Lord Bob <1963-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, Inc., 2013 |
| Descrizione fisica | 1 online resource (258 p.) |
| Disciplina | 658.4/062 |
| Altri autori (Persone) | VelezRay <1960-> |
| Soggetto topico |
Business
Marketing Technological innovations |
| ISBN |
1-118-63222-2
1-299-47581-7 1-118-63224-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | The collision of media, technology, and creativity -- Media -- Technology -- Creativity -- Building the renaissance organization -- How delta got its groove back -- Convergence catalysts -- Media -- How the fickle consumer uses media -- The upfronts -- Just because it?s digital doesn?t mean it?s fast -- Imagining brands as publishers -- Convergence catalysts -- Ubiquitous computing -- What is ubiquitous computing? -- The home, connected -- The self, quantified -- How business can respond -- Convergence catalysts -- The cloud -- Grasping the cloud -- From EC2 to the royal wedding -- Fast, cheap and in control -- A tsunami of data -- Clouding the cloud issue -- Convergence catalysts. |
| Record Nr. | UNINA-9910779686203321 |
|
Lord Bob <1963->
|
||
| Hoboken, N.J., : John Wiley & Sons, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Converge [[electronic resource] ] : transforming business at the intersection of marketing and technology / / Bob Lord, Ray Velez
| Converge [[electronic resource] ] : transforming business at the intersection of marketing and technology / / Bob Lord, Ray Velez |
| Autore | Lord Bob <1963-> |
| Edizione | [1st edition] |
| Pubbl/distr/stampa | Hoboken, N.J., : John Wiley & Sons, Inc., 2013 |
| Descrizione fisica | 1 online resource (258 p.) |
| Disciplina | 658.4/062 |
| Altri autori (Persone) | VelezRay <1960-> |
| Soggetto topico |
Business
Marketing Technological innovations |
| ISBN |
1-118-63222-2
1-299-47581-7 1-118-63224-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | The collision of media, technology, and creativity -- Media -- Technology -- Creativity -- Building the renaissance organization -- How delta got its groove back -- Convergence catalysts -- Media -- How the fickle consumer uses media -- The upfronts -- Just because it?s digital doesn?t mean it?s fast -- Imagining brands as publishers -- Convergence catalysts -- Ubiquitous computing -- What is ubiquitous computing? -- The home, connected -- The self, quantified -- How business can respond -- Convergence catalysts -- The cloud -- Grasping the cloud -- From EC2 to the royal wedding -- Fast, cheap and in control -- A tsunami of data -- Clouding the cloud issue -- Convergence catalysts. |
| Record Nr. | UNINA-9910824995603321 |
|
Lord Bob <1963->
|
||
| Hoboken, N.J., : John Wiley & Sons, Inc., 2013 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Globalization and Organization [[electronic resource] ] : World Society and Organizational Change
| Globalization and Organization [[electronic resource] ] : World Society and Organizational Change |
| Autore | Drori Gili S |
| Pubbl/distr/stampa | Oxford, : Oxford University Press, UK, 2006 |
| Descrizione fisica | 1 online resource (339 p.) |
| Disciplina |
302.35
327 658.4/062 |
| Altri autori (Persone) |
MeyerJohn W
HwangHokyu |
| Soggetto topico |
Globalization
Management Organizational change Business & Economics Management Styles & Communication |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-280-87003-6
0-19-151584-1 1-4294-7100-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Tables, Figures, and Appendices; Abbreviations; Introduction; PART I: GLOBALIZATION AND EXPANDED MODELS OF THE ORGANIZED ACTOR; 1. World Society and the Proliferation of Formal Organization; 2. Global Scientization: An Environment for Expanded Organization; 3. Planning Development: Globalization and the Shifting Locus of Planning; 4. Governed by Governance: The New Prism for Organizational Change; PART II: DIMENSIONS OF ORGANIZATIONAL RATIONALIZATION; 5. The Worldwide Diffusion of Business Education, 1881-1999: Historical Trajectory and Mechanisms of Expansion
6. The Making and Expansion of International Management Standards: The Global Diffusion of ISO 9000 Quality Management Certificates7. Transparent Accounting as a World Societal Rule; 8. Dynamics of Corporate Responsibility; 9. The Spread of a 'Human Resources' Culture: Institutional Individualism and the Rise of Personal Development Training; 10. Turning the University into an Organizational Actor; Conclusion; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W |
| Record Nr. | UNINA-9910458655603321 |
|
Drori Gili S
|
||
| Oxford, : Oxford University Press, UK, 2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Globalization and Organization [[electronic resource] ] : World Society and Organizational Change
| Globalization and Organization [[electronic resource] ] : World Society and Organizational Change |
| Autore | Drori Gili S |
| Pubbl/distr/stampa | Oxford, : Oxford University Press, UK, 2006 |
| Descrizione fisica | 1 online resource (339 pages) |
| Disciplina |
302.35
327 658.4/062 |
| Altri autori (Persone) |
MeyerJohn W
HwangHokyu |
| Soggetto topico |
Globalization
Management Organizational change |
| ISBN |
1-383-04301-9
1-280-87003-6 0-19-151584-1 1-4294-7100-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Tables, Figures, and Appendices; Abbreviations; Introduction; PART I: GLOBALIZATION AND EXPANDED MODELS OF THE ORGANIZED ACTOR; 1. World Society and the Proliferation of Formal Organization; 2. Global Scientization: An Environment for Expanded Organization; 3. Planning Development: Globalization and the Shifting Locus of Planning; 4. Governed by Governance: The New Prism for Organizational Change; PART II: DIMENSIONS OF ORGANIZATIONAL RATIONALIZATION; 5. The Worldwide Diffusion of Business Education, 1881-1999: Historical Trajectory and Mechanisms of Expansion
6. The Making and Expansion of International Management Standards: The Global Diffusion of ISO 9000 Quality Management Certificates7. Transparent Accounting as a World Societal Rule; 8. Dynamics of Corporate Responsibility; 9. The Spread of a 'Human Resources' Culture: Institutional Individualism and the Rise of Personal Development Training; 10. Turning the University into an Organizational Actor; Conclusion; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W |
| Record Nr. | UNINA-9910784892003321 |
|
Drori Gili S
|
||
| Oxford, : Oxford University Press, UK, 2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Globalization and Organization [[electronic resource] ] : World Society and Organizational Change
| Globalization and Organization [[electronic resource] ] : World Society and Organizational Change |
| Autore | Drori Gili S |
| Pubbl/distr/stampa | Oxford, : Oxford University Press, UK, 2006 |
| Descrizione fisica | 1 online resource (339 pages) |
| Disciplina |
302.35
327 658.4/062 |
| Altri autori (Persone) |
MeyerJohn W
HwangHokyu |
| Soggetto topico |
Globalization
Management Organizational change |
| ISBN |
1-383-04301-9
1-280-87003-6 0-19-151584-1 1-4294-7100-X |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Contents; Tables, Figures, and Appendices; Abbreviations; Introduction; PART I: GLOBALIZATION AND EXPANDED MODELS OF THE ORGANIZED ACTOR; 1. World Society and the Proliferation of Formal Organization; 2. Global Scientization: An Environment for Expanded Organization; 3. Planning Development: Globalization and the Shifting Locus of Planning; 4. Governed by Governance: The New Prism for Organizational Change; PART II: DIMENSIONS OF ORGANIZATIONAL RATIONALIZATION; 5. The Worldwide Diffusion of Business Education, 1881-1999: Historical Trajectory and Mechanisms of Expansion
6. The Making and Expansion of International Management Standards: The Global Diffusion of ISO 9000 Quality Management Certificates7. Transparent Accounting as a World Societal Rule; 8. Dynamics of Corporate Responsibility; 9. The Spread of a 'Human Resources' Culture: Institutional Individualism and the Rise of Personal Development Training; 10. Turning the University into an Organizational Actor; Conclusion; Bibliography; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; V; W |
| Record Nr. | UNINA-9910806962403321 |
|
Drori Gili S
|
||
| Oxford, : Oxford University Press, UK, 2006 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Grabbing lightning [[electronic resource] ] : building a capability for breakthrough innovation / / Gina C. O'Connor ... [et al.]
| Grabbing lightning [[electronic resource] ] : building a capability for breakthrough innovation / / Gina C. O'Connor ... [et al.] |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | San Francisco, CA, : Jossey-Bass, c2008 |
| Descrizione fisica | 1 online resource (364 p.) |
| Disciplina | 658.4/062 |
| Altri autori (Persone) | O'ConnorGina Colarelli |
| Soggetto topico |
Technological innovations - Management
New products |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-281-20410-2
9786611204105 0-470-23316-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Management systems for innovation -- Assessing your organization's capacity for breakthrough innovation -- The discovery competency -- Incubation: the long and winding road -- Acceleration: gathering steam and building critical mass -- The DNA innovation system -- Incorporating the DNA: the role of the orchestrator -- Getting started: initiating and maturing an innovation management system -- The innovation function. |
| Record Nr. | UNINA-9910458123403321 |
| San Francisco, CA, : Jossey-Bass, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Grabbing lightning [[electronic resource] ] : building a capability for breakthrough innovation / / Gina C. O'Connor ... [et al.]
| Grabbing lightning [[electronic resource] ] : building a capability for breakthrough innovation / / Gina C. O'Connor ... [et al.] |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | San Francisco, CA, : Jossey-Bass, c2008 |
| Descrizione fisica | 1 online resource (364 p.) |
| Disciplina | 658.4/062 |
| Altri autori (Persone) | O'ConnorGina Colarelli |
| Soggetto topico |
Technological innovations - Management
New products |
| ISBN |
1-281-20410-2
9786611204105 0-470-23316-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Management systems for innovation -- Assessing your organization's capacity for breakthrough innovation -- The discovery competency -- Incubation: the long and winding road -- Acceleration: gathering steam and building critical mass -- The DNA innovation system -- Incorporating the DNA: the role of the orchestrator -- Getting started: initiating and maturing an innovation management system -- The innovation function. |
| Record Nr. | UNINA-9910784510203321 |
| San Francisco, CA, : Jossey-Bass, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Grabbing lightning [[electronic resource] ] : building a capability for breakthrough innovation / / Gina C. O'Connor ... [et al.]
| Grabbing lightning [[electronic resource] ] : building a capability for breakthrough innovation / / Gina C. O'Connor ... [et al.] |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | San Francisco, CA, : Jossey-Bass, c2008 |
| Descrizione fisica | 1 online resource (364 p.) |
| Disciplina | 658.4/062 |
| Altri autori (Persone) | O'ConnorGina Colarelli |
| Soggetto topico |
Technological innovations - Management
New products |
| ISBN |
1-281-20410-2
9786611204105 0-470-23316-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Management systems for innovation -- Assessing your organization's capacity for breakthrough innovation -- The discovery competency -- Incubation: the long and winding road -- Acceleration: gathering steam and building critical mass -- The DNA innovation system -- Incorporating the DNA: the role of the orchestrator -- Getting started: initiating and maturing an innovation management system -- The innovation function. |
| Record Nr. | UNINA-9910825259403321 |
| San Francisco, CA, : Jossey-Bass, c2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
The Management of Technological Innovation [[electronic resource] ] : Strategy and Practice
| The Management of Technological Innovation [[electronic resource] ] : Strategy and Practice |
| Autore | Dodgson Mark <1957-> |
| Edizione | [2nd ed.] |
| Pubbl/distr/stampa | Oxford, : Oxford University Press, UK, 2008 |
| Descrizione fisica | 1 online resource (402 p.) |
| Disciplina |
658.4/062
658.4063 |
| Altri autori (Persone) |
GannDavid
SalterAmmon J |
| Soggetto topico | Technological innovations |
| Soggetto genere / forma | Electronic books. |
| ISBN |
1-62198-473-7
1-281-34147-9 9786611341473 1-4356-5317-3 0-19-152604-5 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | CONTENTS; LIST OF FIGURES; LIST OF TABLES; LIST OF BOXES; ABBREVIATIONS; 1 What is the Management of Technological Innovation and Why is it Important?; 2 The Business Context for the Management of Technological Innovation; 3 Technological Innovation; 4 Innovation Strategy; 5 Networks and Communities; 6 The Management of Research and Development; 7 The Management of Product and Service Innovation; 8 Innovation in Operations and Processes; 9 Delivering Value from Innovation; 10 Five Future Challenges; BIBLIOGRAPHY; INDEX |
| Record Nr. | UNINA-9910454370203321 |
|
Dodgson Mark <1957->
|
||
| Oxford, : Oxford University Press, UK, 2008 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
