Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak |
Autore | Kozak M (Metin), <1968-> |
Pubbl/distr/stampa | Cambridge, MA, : CABI Pub., c2004 |
Descrizione fisica | 1 online resource (234 p.) |
Disciplina | 910/.68/4 |
Soggetto topico |
Tourism - Management
Benchmarking (Management) |
Soggetto genere / forma | Electronic books. |
ISBN |
1-280-86627-6
9786610866274 0-85199-875-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index |
Record Nr. | UNINA-9910455797403321 |
Kozak M (Metin), <1968->
![]() |
||
Cambridge, MA, : CABI Pub., c2004 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak |
Autore | Kozak M (Metin), <1968-> |
Pubbl/distr/stampa | Cambridge, MA, : CABI Pub., c2004 |
Descrizione fisica | 1 online resource (234 p.) |
Disciplina | 910/.68/4 |
Soggetto topico |
Tourism - Management
Benchmarking (Management) |
ISBN |
1-280-86627-6
9786610866274 0-85199-875-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index |
Record Nr. | UNINA-9910780322403321 |
Kozak M (Metin), <1968->
![]() |
||
Cambridge, MA, : CABI Pub., c2004 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|
Destination benchmarking [[electronic resource] ] : concepts, practices, and operations / / Metin Kozak |
Autore | Kozak M (Metin), <1968-> |
Edizione | [1st ed.] |
Pubbl/distr/stampa | Cambridge, MA, : CABI Pub., c2004 |
Descrizione fisica | 1 online resource (234 p.) |
Disciplina | 910/.68/4 |
Soggetto topico |
Tourism - Management
Benchmarking (Management) |
ISBN |
1-280-86627-6
9786610866274 0-85199-875-5 |
Formato | Materiale a stampa ![]() |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Preface; Acknowledgements; 1 Overview of Benchmarking Theory; 2 Evaluating Benchmarking Studies in Tourism; 3 Towards Destination Benchmarking; 4 Measures of Destination Benchmarking; 5 Internal Destination Benchmarking; 6 External Destination Benchmarking; 7 Generic Destination Benchmarking; 8 Data Collection and Analysis; 9 Destination Benchmarking: Characteristics and Limitations; 10 Conclusion; References; Index |
Record Nr. | UNINA-9910817108503321 |
Kozak M (Metin), <1968->
![]() |
||
Cambridge, MA, : CABI Pub., c2004 | ||
![]() | ||
Lo trovi qui: Univ. Federico II | ||
|