Info
- Utilizzare la checkbox di selezione a fianco di ciascun documento per attivare le funzionalità di stampa, invio email, download nei formati disponibili del (i) record.
A short course in international economics [[electronic resource] ] : understanding the dynamics of the international marketplace / / Jeffrey Edmund Curry
| A short course in international economics [[electronic resource] ] : understanding the dynamics of the international marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Novato, Calif., : World Trade Press, c2000 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 337 |
| Collana | The short course in international trade series |
| Soggetto topico |
International economic relations
International trade |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910780121803321 |
Curry Jeffrey E. <1953->
|
||
| Novato, Calif., : World Trade Press, c2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international economics : understanding the dynamics of the international marketplace / / Jeffrey Edmund Curry
| A short course in international economics : understanding the dynamics of the international marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Novato, Calif., : World Trade Press, c2000 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 337 |
| Collana | The short course in international trade series |
| Soggetto topico |
International economic relations
International trade |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Intro -- Introduction -- Table of Contents -- CHAPTER 1 -- CHAPTER 2 -- CHAPTER 3 -- CHAPTER 4 -- CHAPTER 5 -- CHAPTER 6 -- CHAPTER 7 -- CHAPTER 8 -- CHAPTER 9 -- CHAPTER 10 -- CHAPTER 11 -- CHAPTER 12 -- CHAPTER 13 -- CHAPTER 14 -- BIOGRAPHY. |
| Record Nr. | UNINA-9910827464703321 |
|
Curry Jeffrey E. <1953->
|
||
| Novato, Calif., : World Trade Press, c2000 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry
| A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Petaluma, CA, : World Trade Press, c2009 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina |
658.8
658.8/48 658.848 |
| Collana | The Short course in international trade series |
| Soggetto topico |
Export marketing
Global business |
| Soggetto genere / forma | Electronic books. |
| ISBN | 1-60780-079-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
International Marketing; Introduction; Table of Contents; Chapter 1: Marketing Basics; Chapter 2: Elements of the Marketplace; Chapter 3: The Dimensions of International Marketing; Chapter 4: International Trade; Chapter 5: The Role of Governments; Chapter 6: The Role of Cultural Forces; Chapter 7: Developing Products for the Foreign Market; Chapter 8: Market Research; Chapter 9: Preparing for Market Entry; Chapter 10: Developing Distribution; Chapter 11: Advertising and Promotions; Chapter 12: Making Contact: Different Products and Promotions; Chapter 13: Staffing the New Market
Chapter 14: Evaluating PerformanceChapter 15: The Marketing Plan; Chapter 16: The Marketing Audit; Chapter 17: Glossary; Chapter 18: Resources |
| Altri titoli varianti |
Approaching and penetrating the global marketplace
International marketing |
| Record Nr. | UNINA-9910455492303321 |
|
Curry Jeffrey E. <1953->
|
||
| Petaluma, CA, : World Trade Press, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry
| A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Petaluma, CA, : World Trade Press, c2009 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina |
658.8
658.8/48 658.848 |
| Collana | The Short course in international trade series |
| Soggetto topico |
Export marketing
Global business |
| ISBN | 1-60780-079-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
International Marketing; Introduction; Table of Contents; Chapter 1: Marketing Basics; Chapter 2: Elements of the Marketplace; Chapter 3: The Dimensions of International Marketing; Chapter 4: International Trade; Chapter 5: The Role of Governments; Chapter 6: The Role of Cultural Forces; Chapter 7: Developing Products for the Foreign Market; Chapter 8: Market Research; Chapter 9: Preparing for Market Entry; Chapter 10: Developing Distribution; Chapter 11: Advertising and Promotions; Chapter 12: Making Contact: Different Products and Promotions; Chapter 13: Staffing the New Market
Chapter 14: Evaluating PerformanceChapter 15: The Marketing Plan; Chapter 16: The Marketing Audit; Chapter 17: Glossary; Chapter 18: Resources |
| Altri titoli varianti |
Approaching and penetrating the global marketplace
International marketing |
| Record Nr. | UNINA-9910777986003321 |
|
Curry Jeffrey E. <1953->
|
||
| Petaluma, CA, : World Trade Press, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international marketing : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry
| A short course in international marketing : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Edizione | [3rd ed.] |
| Pubbl/distr/stampa | Petaluma, CA, : World Trade Press, c2009 |
| Descrizione fisica | 1 online resource (192 p.) |
| Disciplina |
658.8
658.8/48 658.848 |
| Collana | The Short course in international trade series |
| Soggetto topico |
Export marketing
Global business |
| ISBN | 1-60780-079-9 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
International Marketing; Introduction; Table of Contents; Chapter 1: Marketing Basics; Chapter 2: Elements of the Marketplace; Chapter 3: The Dimensions of International Marketing; Chapter 4: International Trade; Chapter 5: The Role of Governments; Chapter 6: The Role of Cultural Forces; Chapter 7: Developing Products for the Foreign Market; Chapter 8: Market Research; Chapter 9: Preparing for Market Entry; Chapter 10: Developing Distribution; Chapter 11: Advertising and Promotions; Chapter 12: Making Contact: Different Products and Promotions; Chapter 13: Staffing the New Market
Chapter 14: Evaluating PerformanceChapter 15: The Marketing Plan; Chapter 16: The Marketing Audit; Chapter 17: Glossary; Chapter 18: Resources |
| Altri titoli varianti |
Approaching and penetrating the global marketplace
International marketing |
| Record Nr. | UNINA-9910827715203321 |
|
Curry Jeffrey E. <1953->
|
||
| Petaluma, CA, : World Trade Press, c2009 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry
| A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Pubbl/distr/stampa | San Rafael, Calif., : World Trade Press, c1999 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 658.8/48 |
| Collana | The Short course in international trade series |
| Soggetto topico | Export marketing |
| Soggetto genere / forma | Electronic books. |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910456351403321 |
|
Curry Jeffrey E. <1953->
|
||
| San Rafael, Calif., : World Trade Press, c1999 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry
| A short course in international marketing [[electronic resource] ] : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Pubbl/distr/stampa | San Rafael, Calif., : World Trade Press, c1999 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 658.8/48 |
| Collana | The Short course in international trade series |
| Soggetto topico | Export marketing |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910780121003321 |
|
Curry Jeffrey E. <1953->
|
||
| San Rafael, Calif., : World Trade Press, c1999 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international marketing : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry
| A short course in international marketing : approaching and penetrating the global marketplace / / Jeffrey Edmund Curry |
| Autore | Curry Jeffrey E. <1953-> |
| Pubbl/distr/stampa | San Rafael, Calif., : World Trade Press, c1999 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 658.8/48 |
| Collana | The Short course in international trade series |
| Soggetto topico | Export marketing |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Intro -- Introduction -- Table of Contents -- CHAPTER 1 -- CHAPTER 2 -- CHAPTER 3 -- CHAPTER 4 -- CHAPTER 5 -- CHAPTER 6 -- CHAPTER 7 -- CHAPTER 8 -- CHAPTER 9 -- CHAPTER 10 -- CHAPTER 11 -- CHAPTER 12 -- CHAPTER 13 -- CHAPTER 14 -- CHAPTER 15 -- CHAPTER 16 -- CHAPTER 17 -- CHAPTER 18. |
| Altri titoli varianti | International marketing |
| Record Nr. | UNINA-9910817624203321 |
|
Curry Jeffrey E. <1953->
|
||
| San Rafael, Calif., : World Trade Press, c1999 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international negotiating [[electronic resource] ] : planning and conducting international commercial negotiations / / Jeffrey Edmund Curry ; with contributing articles by Olaf Greifenhagen, "Jim" Chinh T. Nguyen, Yves A. Speeckaert
| A short course in international negotiating [[electronic resource] ] : planning and conducting international commercial negotiations / / Jeffrey Edmund Curry ; with contributing articles by Olaf Greifenhagen, "Jim" Chinh T. Nguyen, Yves A. Speeckaert |
| Autore | Curry Jeffrey E. <1953-> |
| Pubbl/distr/stampa | San Rafael, Calif., : World Trade Press, c1999 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 658.4 |
| Collana | The short course in international trade series |
| Soggetto topico |
Negotiation in business
International trade |
| Soggetto genere / forma | Electronic books. |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910456349803321 |
|
Curry Jeffrey E. <1953->
|
||
| San Rafael, Calif., : World Trade Press, c1999 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
A short course in international negotiating [[electronic resource] ] : planning and conducting international commercial negotiations / / Jeffrey Edmund Curry ; with contributing articles by Olaf Greifenhagen, "Jim" Chinh T. Nguyen, Yves A. Speeckaert
| A short course in international negotiating [[electronic resource] ] : planning and conducting international commercial negotiations / / Jeffrey Edmund Curry ; with contributing articles by Olaf Greifenhagen, "Jim" Chinh T. Nguyen, Yves A. Speeckaert |
| Autore | Curry Jeffrey E. <1953-> |
| Pubbl/distr/stampa | San Rafael, Calif., : World Trade Press, c1999 |
| Descrizione fisica | viii, 184 p |
| Disciplina | 658.4 |
| Collana | The short course in international trade series |
| Soggetto topico |
Negotiation in business
International trade |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Record Nr. | UNINA-9910780121103321 |
|
Curry Jeffrey E. <1953->
|
||
| San Rafael, Calif., : World Trade Press, c1999 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
