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Goliath strikes back : how traditional retailers are winning back customers from ecommerce startups / / Peter S. Cohan
| Goliath strikes back : how traditional retailers are winning back customers from ecommerce startups / / Peter S. Cohan |
| Autore | Cohan Peter S. <1957-> |
| Edizione | [1st ed. 2020.] |
| Pubbl/distr/stampa | New York, New York State : , : APress, , [2020] |
| Descrizione fisica | 1 online resource (XV, 175 p. 13 illus.) |
| Disciplina | 658.8 |
| Soggetto topico |
Marketing
Business planning Strategic planning |
| ISBN | 1-4842-6519-X |
| Formato | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto | Part 1: Exploring Strategic Mindset by Industry -- Chapter 1: Introduction -- Chapter 2: Consumer Electronics -- Chapter 3: Video Entertainment -- Chapter 4: Newspapers -- Chapter 5: Groceries -- Chapter 6: Furniture -- Chapter 7: Logistics -- Part 2: Implications for Leaders -- Chapter 8: Leading Through Strategic Mindset -- Appendix: Notes.-. |
| Record Nr. | UNINA-9910739412303321 |
Cohan Peter S. <1957->
|
||
| New York, New York State : , : APress, , [2020] | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Hungry start-up strategy [[electronic resource] ] : creating new ventures with limited resources and unlimited vision / / Peter S. Cohan
| Hungry start-up strategy [[electronic resource] ] : creating new ventures with limited resources and unlimited vision / / Peter S. Cohan |
| Autore | Cohan Peter S. <1957-> |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | San Francisco, : Berrett-Koehler Publishers, c2012 |
| Descrizione fisica | 1 online resource (262 p.) |
| Disciplina |
658.1/1
658.11 |
| Collana | BK Business |
| Soggetto topico |
New business enterprises
Strategic planning Venture capital Entrepreneurship |
| ISBN |
1-283-70498-6
1-60994-529-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; Preface; Introduction; PART ONE: SIX START-UP CHOICES; 1 Setting Goals: What Makes You Hungry?; 2 Picking Markets: Feed Your Customers and They'll Feed You; 3 Raising Capital: Maintain Your Fighting Weight; 4 Building the Team: Whom Do You Invite to the Table?; 5 Gaining Share: Satisfy Your Customers' Cravings; 6 Adapting to Change: Don't Let Others Eat Your Lunch; PART TWO: IMPLICATIONS FOR STAKEHOLDERS; 7 Straight Talk from Start-Up Capital Providers; 8 Can Big Companies Train Entrepreneurs?; 9 Resources; Notes; Acknowledgments; Index; A; B; C; D; E; F; G; H; I; J; K; L; M
NO; P; Q; R; S; T; U; V; W; X; Y; Z; About the Author |
| Record Nr. | UNINA-9910785722003321 |
|
Cohan Peter S. <1957->
|
||
| San Francisco, : Berrett-Koehler Publishers, c2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||
Hungry start-up strategy [[electronic resource] ] : creating new ventures with limited resources and unlimited vision / / Peter S. Cohan
| Hungry start-up strategy [[electronic resource] ] : creating new ventures with limited resources and unlimited vision / / Peter S. Cohan |
| Autore | Cohan Peter S. <1957-> |
| Edizione | [1st ed.] |
| Pubbl/distr/stampa | San Francisco, : Berrett-Koehler Publishers, c2012 |
| Descrizione fisica | 1 online resource (262 p.) |
| Disciplina |
658.1/1
658.11 |
| Collana | BK Business |
| Soggetto topico |
New business enterprises
Strategic planning Venture capital Entrepreneurship |
| ISBN |
1-283-70498-6
1-60994-529-8 |
| Formato | Materiale a stampa |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione | eng |
| Nota di contenuto |
Cover; Contents; Preface; Introduction; PART ONE: SIX START-UP CHOICES; 1 Setting Goals: What Makes You Hungry?; 2 Picking Markets: Feed Your Customers and They'll Feed You; 3 Raising Capital: Maintain Your Fighting Weight; 4 Building the Team: Whom Do You Invite to the Table?; 5 Gaining Share: Satisfy Your Customers' Cravings; 6 Adapting to Change: Don't Let Others Eat Your Lunch; PART TWO: IMPLICATIONS FOR STAKEHOLDERS; 7 Straight Talk from Start-Up Capital Providers; 8 Can Big Companies Train Entrepreneurs?; 9 Resources; Notes; Acknowledgments; Index; A; B; C; D; E; F; G; H; I; J; K; L; M
NO; P; Q; R; S; T; U; V; W; X; Y; Z; About the Author |
| Record Nr. | UNINA-9910808823403321 |
|
Cohan Peter S. <1957->
|
||
| San Francisco, : Berrett-Koehler Publishers, c2012 | ||
| Materiale a stampa | ||
| Lo trovi qui: Univ. Federico II | ||
| ||