Digital economy. emerging technologies and business innovation : 5th international conference on digital economy, icdec 2020, bucharest, romania, june 11-13, 2020, proceedings / / edited by Mohamed Anis Bach Tobji, 5 others

• Pubblicazione: Cham, Switzerland : , : Springer, , [2020]; ©2020
• Edizione: 1st ed. 2020.
• Descrizione fisica: 1 online resource (XXVI, 177 p. 44 illus., 37 illus. in color.)
• Disciplina: 658.872
• Soggetto topico: Data mining; Electronic commerce; Information technology
• Persona (resp. second.): Bach TobjiMohamed Anis
• Note generali: Includes index.
• Nota di contenuto: Digital Transformation -- Data Analytics -- Digital Marketing -- Digital Business Models.
• Sommario/riassunto: This book constitutes the refereed proceedings of the 5th International Conference, ICDEc 2020, held in Bucharest, Romania, in June 2020. Due to the COVID-19 pandemic the conference took place virtually. The 13 full papers presented in this volume together with 3 abstracts of keynotes and 1 introductory paper by the steering committee were carefully reviewed and selected from a total of 41 submissions. The core theme of this year’s conference was “Emerging Technologies & Business Innovation”. The papers were organized in four topical sections named: digital transformation, data analytics, digital marketing, and digital business models.
• Titolo autorizzato: Digital economy. emerging technologies and business innovation
• ISBN: 3-030-64642-4
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 996465448003316
• Lo trovi qui: Univ. di Salerno
• Serie: Lecture Notes in Business Information Processing, . 1865-1348 ; ; 395