Chinese Firms in the Global Market : Understanding the Development of Capabilities of Chinese Multinationals

• Autore: Altamira Maria
• Pubblicazione: Cham : , : Palgrave Macmillan, , 2024; ©2024
• Edizione: 1st ed.
• Descrizione fisica: 1 online resource (250 pages)
• Disciplina: 338.88851
• Nota di contenuto: Intro -- Contents -- Abbreviations -- List of Figures -- List of Tables -- 1 Introduction -- 1.1 Context and Motivation -- 1.2 Structure -- References -- 2 China's Transition to a Market Economy. Past, Present and Future Trends -- 2.1 Introduction -- 2.2 Overview of China -- 2.3 China's Evolution Since 1978. More Than 40 Years of Reforms -- 2.4 China's Present Situation and Main Government Policies -- 2.5 China's Role in the International Business Context. Challenges and Future Trends -- 2.6 Conclusion -- References -- 3 China's Institutional Framework, Capabilities, and Internationalisation Strategies of Chinese Multinationals -- 3.1 Introduction -- 3.2 China's Outward Foreign Direct Investment Trends -- 3.3 Theoretical Framework -- 3.3.1 Institutional Theory -- Institutional Theory and China -- 3.3.2 The Resource-Based View of the Firm -- The Resource-Based View of the Firm and China -- Marketing Capabilities in China -- 3.3.3 Institutions and the Development of Marketing Capabilities in China -- The Political Influence of the Chinese Government -- The Relevance of Informal Relations -- Chinese Culture and Chinese Philosophy -- 3.3.4 The Internationalisation of Chinese Multinationals, the Influence of Domestic Institutions and the Development of Marketing Capabilities. -- Chinese Institutions and the Internationalisation of Chinese Firms -- Firm Capabilities and the Internationalisation of Chinese Firms -- 3.3.5 Streams of Literature and Major Findings -- 3.4 Conclusion -- References -- 4 A Narrative Inquiry Strategy to Analyse Capabilities of Chinese Multinationals -- 4.1 Introduction -- 4.2 Research Philosophy. Social Constructivism -- 4.3 Research Design and Strategy -- 4.3.1 Narrative Inquiry -- 4.3.2 Narrative Genre -- 4.4 Sample Selection -- 4.5 Data Collection -- 4.6 Challenges to be Addressed During the Study -- 4.7 Data Analysis. ; 4.8 Conclusion -- References -- 5 A Narrative Analysis of Chinese Managers' Personal Experiences -- 5.1 Introduction -- 5.2 Analysis of the First Narrative. The Domestic Environment and the Development of Capabilities in China -- 5.2.1 The Domestic Environment -- A Huge, Dynamic, and Fast-Changing Market -- Discriminatory Government Support -- Intensive Use of Personal Relations -- 5.2.2 Marketing Capabilities -- Starting Point -- Definition and Development of Products and Services -- 5.2.3 Summary of the Findings of the First Narrative -- 5.3 Analysis of the Second Narrative. Operating in an International Environment -- 5.3.1 First Stage -- Drivers to Go Abroad -- Companies and Managers' Assumptions in the First Stage in the International Market -- 5.3.2 Second Stage -- Mistakes and Challenges Identified After the First Steps in the EU -- Success Factors -- 5.3.3 Summary of Findings of the Second Narrative -- 5.4 Conclusion -- References -- 6 A Framework to Understand the Development of Capabilities of Chinese Multinationals -- 6.1 Introduction -- 6.2 Summary of the Data Analysis Process -- 6.3 Discussion -- 6.3.1 Discussion of the First Narrative -- The Development of the Adaptive Capability -- The Development of the Resource-Bridging Capability -- Concluding Remarks From the Analysis and Propositions -- 6.3.2 Discussion of the Second Narrative -- First Stage in the EU -- Second Stage in the International Market -- Concluding Remarks From the Analysis and Propositions -- 6.3.3 A Framework to Understand the Development of Marketing Capabilities of Chinese Multinationals -- References -- 7 Contributions of the Study -- 7.1 Introduction -- 7.2 Academic and Theoretical Contributions -- 7.2.1 Institutional Theory -- 7.2.2 The Resource-Based View of the Firm and Capability Building -- 7.3 Conclusions -- References. ; 8 Practical Implications in Today's Business Context and Concluding Remarks -- 8.1 Introduction -- 8.2 Implications of the Study -- 8.3 Limitations and Suggestions for Future Research -- 8.4 Concluding Remarks -- References -- Appendix A: Theoretical Framework of the Methodology -- Introduction -- Research Philosophy and Epistemological Framework -- Research Designs -- Narrative Inquiry -- Soundness of Research Conclusions -- Selecting a Sample -- Data Collection -- Data Analysis -- The Nature of the Research -- Narrative Analysis -- Conclusion -- Bibliography -- Index.
• Titolo autorizzato: Chinese Firms in the Global Market
• ISBN: 9783031592270; 9783031592263
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910865294503321
• Lo trovi qui: Univ. Federico II
• Serie: Palgrave Macmillan Asian Business Series