Vai al contenuto principale della pagina

The corporate terminologist / / Kara Warburton ; copy editor Emma Warburton



(Visualizza in formato marc)    (Visualizza in BIBFRAME)

Autore: Warburton Kara Visualizza persona
Titolo: The corporate terminologist / / Kara Warburton ; copy editor Emma Warburton Visualizza cluster
Pubblicazione: Amsterdam ; ; Philadelphia : , : John Benjamins Publishing Company, , [2021]
©2021
Descrizione fisica: 1 online resource (xxiv, 249 pages) : illustrations
Disciplina: 650.014
Soggetto topico: Business
Business communication
Persona (resp. second.): NewbyC. J., Mrs.
Nota di bibliografia: Includes bibliographical references and index.
Sommario/riassunto: "The Corporate Terminologist is the first monograph that addresses the principles and methods for managing terminology in content production environments that are both demanding and multilingual, such as those found in global companies and institutions. It describes the needs of large corporations and how those needs demand a new, pragmatic approach to terminology management. The repurposability of terminology resources is a fundamental criterion that motivates the design, selection, and use of terminology management tools, and has a bearing on the definition of termhood itself. The Corporate Terminologist describes and critiques the theories and methods informing terminology management today, and practical considerations such as preparing an executive proposal, designing a termbase, and extracting terms from corpora are also covered. This book is intended for readers tasked with managing terminology in today's challenging production environments, for those studying translation and business communication, and indeed for anyone interested in terminology as a discipline and practice"--
Titolo autorizzato: The corporate terminologist  Visualizza cluster
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910794406903321
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Serie: Terminology and lexicography research and practice ; ; Volume 21.