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Education for sale / / Eric Midwinter



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Autore: Midwinter Eric C. Visualizza persona
Titolo: Education for sale / / Eric Midwinter Visualizza cluster
Pubblicazione: London : , : Routledge, , 2012
Descrizione fisica: 1 online resource (105 p.)
Disciplina: 371.1/03
371.103
Soggetto topico: Home and school
Parent-teacher relationships
Note generali: First published in 1977.
Nota di bibliografia: Includes bibliographical references.
Nota di contenuto: EDUCATION FOR SALE; Copyright; EDUCATION FOR SALE; Copyright; Preface; Contents; Prologue: A Cautionary Tale; PART ONE: Why? It Pays Educationally to Advertise; PART TWO: How?; CHAPTER 1 We don't want those dirty, bloody, smelly mothers in here with us'; CHAPTER 2 'And I s'pose when we've finished this, the telly will come again'; CHAPTER 3 'A dazzling array of communication'; CHAPTER 4 'We're on our home ground'; CHAPTER 5 Home-School Harry et alia; CHAPTER 6 'It'll end up with the children waiting for us to come out of school!'; CHAPTER 7 Parents' committees ... and parents' rooms
CHAPTER 8 The ultimate in home and school relationsCHAPTER 9 Tried mechanics; PART THREE: Where Now? A Forward Role; Epilogue: Albert and His Schooling; Bibliography
Sommario/riassunto: Teachers, schools and education authorities invariably hide their considerable lights and their public relations techniques are often inadequate for broadcasting the invaluable work accomplished in schools. This book offers clear-cut and highly -practical advice for every teacher from pre-school to sixth form on how to get the educational message across to parents. Over the past decades it has become an acute professional concern for teachers to involve parents as closely as possible in the educational process. The book acknowledges that educational salesmanship must be adapted to the cultu
Titolo autorizzato: Education for sale  Visualizza cluster
ISBN: 1-136-66954-X
1-280-67290-0
9786613649836
0-203-80857-6
1-136-66955-8
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910790227103321
Lo trovi qui: Univ. Federico II
Opac: Controlla la disponibilità qui
Serie: Routledge library editions. . -Education.