Creating the customer-driven academic library [[electronic resource] /] / Jeannette Woodward
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| Autore: |
Woodward Jeannette A
|
| Titolo: |
Creating the customer-driven academic library [[electronic resource] /] / Jeannette Woodward
|
| Pubblicazione: | Chicago, : American Library Association, 2009 |
| Descrizione fisica: | 1 online resource (209 p.) |
| Disciplina: | 020 |
| 027.70973 | |
| 20 | |
| Soggetto topico: | Academic libraries - United States |
| Public services (Libraries) | |
| Academic libraries - Space utilization - Social aspects | |
| Academic libraries - Marketing | |
| Academic libraries - Public relations | |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and index. |
| Nota di contenuto: | Reinventing the academic library -- Making it happen : leadership and the professional staff -- Public service staffing : past, present, and future -- A great place to be : creating a livable library -- Transforming spaces on tight budgets -- Making the transition to a twenty-first-century library -- Innovation at the forefront : the information commons, embedded librarians, and the library of the future -- Sharing our vision : marketing the academic library -- Customer service : making it all come together -- Evaluating our progress. |
| Sommario/riassunto: | Librarians are now faced with marketing to a generation of students who log on rather than walk in and this cutting-edge book supplies the tools needed to keep customers coming through the door. |
| Titolo autorizzato: | Creating the customer-driven academic library |
| ISBN: | 0-8389-9045-2 |
| 1-283-14800-5 | |
| 9786613148001 | |
| 0-8389-9044-4 | |
| 1-4416-1913-5 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910777917903321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |