Practical Handbook Business in Africa

• Autore: Schmidt Thomas
• Pubblicazione: Wiesbaden : , : Springer Vieweg. in Springer Fachmedien Wiesbaden GmbH, , 2023; ©2023
• Edizione: 1st ed.
• Descrizione fisica: 1 online resource (293 pages)
• Disciplina: 382.096
• Altri autori: PfaffenbergerKay LiebingStefan
• Nota di contenuto: Intro -- Foreword to the Expanded and Updated Second Edition -- Contents -- About the Editors -- 1 Economy in Africa-An Introduction -- Abstract -- 1.1 Why This Book About Economy in Africa? -- 1.2 How Is This Book Structured? -- References -- Part I Africa Has Potential! -- Abstract -- 2 Africa Is Different From What You Think -- Abstract -- 2.1 Continent of Emerging Entrepreneurs -- 2.2 Fintech, Digitization, and IT -- 2.3 Successful Role Models -- 2.4 Mo Ibrahim -- 2.5 Aliko Dangote -- 2.6 Peter Munga -- 2.7 Unexpected Hurdles -- References -- 3 Entrepreneurship and Start-Ups in Africa -- Abstract -- 3.1 Introduction -- 3.2 Entrepreneurship in Scientific Discourse -- 3.3 Availability and Skills of Founder Personalities -- 3.4 Ecosystem for Entrepreneurship -- 3.4.1 Politics and Institutional Framework Conditions -- 3.4.2 Financing -- 3.4.3 Digitalization as a Basis for Founding -- 3.4.4 International Partners -- 3.5 Entrepreneurship and Start-Ups: Situation in Sub-Saharan Africa -- 3.5.1 Start-Up Scene in Sub-Saharan Africa -- 3.6 Importance of Entrepreneurship for Market Entry into Sub-Saharan Africa -- References -- 4 Is Africa's Economic Development Sustainable? -- Abstract -- 4.1 Africa in the Shadow of the Covid-19 Crisis -- 4.2 Economic Development Since the Global Economic and Financial Crisis -- 4.3 "Institutions Matter!"-On Africa's Institutional Catch-up Process -- 4.4 Infrastructure as a Bottleneck in Africa -- 4.5 Conclusion: African Companies Underrepresented in Global Value Chains, but Not Without Opportunities -- References -- 5 The Demographic and Social Development in Africa -- Abstract -- 5.1 The New Middle Class -- 5.2 Poverty in Africa -- 5.3 Population Development -- 5.4 Youth Surplus or Demographic Dividend? -- 5.5 Structural Change and Employment -- References. ; 6 How the Federal Government Supports Private Economic Engagement in Africa -- Abstract -- 6.1 Development Policy Background -- 6.2 Improving Framework Conditions, Strengthening Economies -- 6.3 Advisory, Funding, and Financing Offers for Companies -- 6.3.1 Advisory Services for Companies at Home and Abroad -- 6.3.2 Corporate Networks and Project Development -- 6.3.3 Development Partnerships and Project Funding -- 6.3.4 Financing and Risk Reduction -- 6.4 COVID-19: Businesses as Partners in Crisis -- 6.5 Outlook -- References -- Part II Africa Is Not Just Africa! -- Abstract -- 7 The Importance of Regional Peculiarities for Business Life -- Abstract -- 7.1 A First Glance at Africa -- 7.2 The Unknown Continent-Some Facts -- 7.2.1 Climate -- 7.2.2 Languages -- 7.2.3 Religions -- 7.2.4 States -- 7.3 Economic Policy Aspects as a Basis for Trade-How is Africa Positioning Itself? -- 7.3.1 Overview -- 7.3.2 The West African Economic Community ECOWAS as an Example -- 7.3.3 The African Continental Free Trade Zone -- 7.4 Some Basic Conclusions for Investors and Trade from the Diversity of Africa -- References -- 8 Cultural Imprints in Africa and their Impact on Business Life -- Abstract -- 8.1 Africa for Managers-Questionable "How to" Approaches for Intercultural Communication -- 8.2 Demographic Influences on Culture in Business -- 8.3 Cultural Imprint as Zeitgeist: Helpful for Cross-Cultural Contacts -- References -- 9 The First Step: Defining a Country Strategy -- Abstract -- 9.1 Defining Target Countries -- 9.1.1 Rough Selection -- 9.1.2 Political Stability -- 9.1.3 Safety -- 9.1.4 Resources -- 9.1.5 Detailed Selection -- 9.1.6 Economic Preconditions -- 9.1.7 Country Ratings -- 9.1.8 Double Taxation Agreements -- 9.1.9 Export Credit Guarantees -- 9.1.10 Infrastructure -- 9.1.11 Regulatory Framework -- 9.1.12 Corruption -- 9.1.13 Sociocultural Factors. ; 9.1.14 Information Gathering -- 9.1.15 Evaluation -- 9.2 Establishing a Country Strategy -- References -- Part III Investing in Africa, but Correctly! -- Abstract -- 10 The Market Analysis as the Basis for Successful Business Activity in Africa -- Abstract -- 10.1 Introduction -- 10.2 Dimensions of Market Analysis -- 10.2.1 The SWOT Analysis of a Country-Looking at Opportunities and Risks -- 10.2.2 The PESTEL Analysis-From Economy to Ecology -- 10.2.3 Looking at the Market -- 10.2.4 Politics and Society -- 10.2.5 How can the market be developed? -- 10.3 The Brokers of Knowledge and Contacts -- 10.3.1 Government and Public Institutions -- 10.3.2 Associations -- 10.4 Dare More Africa -- 11 Characteristics of B2B Sales in Africa -- Abstract -- 11.1 The Development up to the Selection of Target Market Segments -- 11.2 The Market Entry in Africa -- 11.3 What German Companies Need to Consider -- 11.4 How B2B Sales Work in Africa -- 12 Sales in Africa: Dos & -- Don'ts from Practice -- Abstract -- 12.1 Selecting Target Markets -- 12.2 Own Branch or Local Partner? -- 12.2.1 Local Partner -- 12.2.2 Entry on Own Initiative -- 12.3 Legal and Tax Framework for Various Distribution Forms -- 12.3.1 Framework Conditions with a Local Partner -- 12.3.2 Framework Conditions for Pure Sales or Project Activity -- 12.4 The Product Determines the Form of Distribution -- 12.5 The Conclusion: Analyze Carefully, Plan Long-Term -- 13 Impact of Covid-19 on Logistics -- Abstract -- 13.1 Overview -- 13.2 Maritime Traffic -- 13.3 Road Freight -- 13.4 Rail Infrastructure -- 13.5 Air Traffic -- 13.6 Influence of Information Technology on Logistics Structures in Namibia -- 13.7 Summary of Impacts and Developments -- References -- 14 African Governments as Customers and Contractors -- Abstract -- 14.1 Introduction -- 14.2 Business Models for Infrastructure Projects in Africa. ; 14.3 Financing of Projects -- 14.4 Success Factors -- 14.5 Practical Experience Tips -- 14.6 Excursion: China as a New Player: Competitor or Potential Partner? -- 14.7 Support and Backing From Official Side -- 14.8 Concluding Remarks -- 14.9 Personal Conclusion -- 15 Success Factors for Startups in Africa -- Abstract -- 15.1 Record Growth with Immense Potential for Increase -- 15.1.1 African Technology Centers Develop African Solutions -- 15.1.2 Returnees and International Sponsors as Catalysts for Entrepreneurship -- 15.1.3 Some African Countries Take a Leading Role -- 15.1.4 Operational Support Increases Success Rate -- 15.2 Leveraging Partners to Seize Opportunities and Manage Risks -- 15.2.1 Current Developments Drive the Economy -- 15.2.2 New Technologies Enable Efficient Solutions for Daily Needs -- 15.2.3 Know and Control Risks -- 15.3 Diversity Characterizes Africa -- 15.4 Case Studies: Successful Business Models and Cooperations are Crisis-Proof -- 15.5 An Ideal Time for Investors and Business Partners -- 16 Service and Maintenance in Africa -- Abstract -- 16.1 Introductory Consideration -- 16.2 After Sales Service -- 16.2.1 Strategic Positioning of After Sales Services -- 16.2.2 Market Knowledge and Regional Differences -- 16.2.3 Customer Structure -- 16.2.4 Competitiveness and Pricing -- 16.3 Business Concepts in After Sales Service -- 16.3.1 General Approaches for Business Processes -- 16.3.2 Performance in Service and Maintenance -- 16.3.3 Support Level and Execution Location for After Sales Service -- 16.3.4 Spare Parts Procurement/Inventory Management -- 16.3.5 After Sales Service as a Customer Retention Tool -- 16.4 Resource Concepts in After Sales Service -- 16.4.1 After Sales Service from Germany or from the Country of Origin -- 16.4.2 After Sales Service via Local Sales/Contract Partners. ; 16.4.3 After Sales Service through Own Branches -- 16.4.4 Resource Deployment According to Complexity as an Option for Action -- 16.5 Final Considerations -- Further Reading -- 17 Characteristics of Procurement in Africa -- Abstract -- 17.1 Introduction -- 17.2 Context for Procurement -- 17.3 Criteria for Selecting Suppliers -- 17.3.1 Quality of Products and Ability to Innovate -- 17.3.2 Costs and Reliability -- 17.3.3 Sustainability -- 17.3.4 Management of Relationships and Minimizing Risks -- 17.3.5 Application of New Technologies -- 17.3.6 Political and Ethical Aspects -- References -- 18 How German Politics can Support Investors -- Abstract -- 18.1 Public Institutions -- 18.1.1 Federal Government and Bundestag -- 18.1.2 Foreign Office and German Foreign Representations -- 18.1.3 Federal Ministry for Economic Affairs and Climate Action Energy -- 18.1.4 Federal Ministry for Economic Cooperation and Development -- 18.1.5 German Chambers of Commerce Abroad -- 18.1.6 Germany Trade and Invest -- 18.1.7 KfW Development Bank and Deutsche Investitions und Entwicklungsgesellschaft (DEG) -- 18.1.8 Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) -- 18.1.9 Limits of Support by Public Institutions -- 18.2 Private Institutions -- 18.2.1 Regional Associations -- 18.2.2 Political Foundations -- 18.3 Importance and Value -- References -- 19 Financing of Investments -- Abstract -- 19.1 Missed Opportunities -- 19.2 Special Challenges -- 19.3 Success Factor Financing -- 19.4 Financing Partners -- 19.5 From Idea to Optimal Financing -- 19.5.1 First Steps -- 19.5.2 Exports as a Door Opener to New Markets -- 19.5.3 AfricaConnect: Lean Financing in Challenging Markets -- 19.5.4 Sustainable Investments-Long-term Financing -- 19.6 Sustainability and Development Policy Impact -- 19.7 Outlook -- References. ; 20 Properly Insured: The Federal Export Credit Guarantees.
• Titolo autorizzato: Practical Handbook Business in Africa
• ISBN: 3-658-42518-0
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Lingua di pubblicazione: Inglese
• Record Nr.: 9910765488303321
• Lo trovi qui: Univ. Federico II