Moderating focus groups [[electronic resource]. /] / Richard A. Krueger
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| Autore: |
Krueger Richard A
|
| Titolo: |
Moderating focus groups [[electronic resource]. /] / Richard A. Krueger
|
| Pubblicazione: | London, : SAGE, 1997 |
| Descrizione fisica: | 1 online resource (136 p.) |
| Disciplina: | 001.4 |
| 001.4/33 | |
| 001.433 | |
| Soggetto topico: | Focus groups |
| Soggetto genere / forma: | Electronic books. |
| Note generali: | Description based upon print version of record. |
| Nota di bibliografia: | Includes bibliographical references and indexes. |
| Nota di contenuto: | Cover; Contents; Acknowledgments; Introduction to the Focus Group Kit; Chapter 1 - About This Book; Chapter 2 - Guiding Principles of Moderating; Chapter 3 - What You Need to Do: Before the Focus Group; Chapter 4 - What You Need to Do: During the Focus Group; Chapter 5 - Selecting the Moderator; Chapter 6 - Personal Qualities of Moderators; Chapter 7 - Roles of Moderators; Chapter 8 - Problems Encountered by Moderators; Chapter 9 - People Problems; Chapter 10 - Assistant Moderator Responsibilities; Chapter 11 - Taking Notes and Recording the Discussion; Chapter 12 - The Rapid Focus Group |
| Chapter 13 - Rate Yourself: Check Sheets for ModeratingChapter 14 - Improving Your Moderating Skills; Chapter 15 - Teaching Others to Moderate; References; Index to This Volume; Index to the Focus Group Kit; About the Author | |
| Sommario/riassunto: | Volume 4 of this series is indispensable for all wishing to improve their focus group moderating skills. This book provides an overview of critical skills needed by moderators, the skills moderators use, & strategies for handling difficult situations. |
| Titolo autorizzato: | Moderating focus groups |
| ISBN: | 1-4833-2813-9 |
| 1-4522-4999-7 | |
| Formato: | Materiale a stampa  |
| Livello bibliografico | Monografia |
| Lingua di pubblicazione: | Inglese |
| Record Nr.: | 9910480821603321 |
| Lo trovi qui: | Univ. Federico II |
| Opac: | Controlla la disponibilità qui |
Serie:
Focus Group Kit