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Power of scandal : semiotic and pragmatic in mass media / / Johannes Ehrat



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Autore: Ehrat Johannes <1952-> Visualizza persona
Titolo: Power of scandal : semiotic and pragmatic in mass media / / Johannes Ehrat Visualizza cluster
Pubblicazione: Toronto, [Ontario] ; ; Buffalo, [New York] ; ; London, [England] : , : University of Toronto Press, , 2011
©2011
Descrizione fisica: 1 online resource (424 p.)
Disciplina: 302.2/4
Soggetto topico: Mass media - Semiotics
Scandals in mass media
Soggetto genere / forma: Electronic books.
Nota di bibliografia: Includes bibliographical references and index.
Nota di contenuto: Frontmatter -- Contents -- Preface -- Acknowledgments -- 1 A Theoretical Approach to the Nature of Media Scandal -- 2 What Is Publicity, the Public Sphere? -- 3 Semiotic of Publicity -- 4 Publicity in Media Theory -- 5 From Jubilation to Scandal -- 6 Judgment: Bringing into a Scandal- Position -- 7 The Course of the Scandal Pro-Gram -- 8 Effect and Reality of Scandal -- 9 Conclusion -- Notes -- Bibliography -- Index
Sommario/riassunto: Are there events that are inherently scandalous? Power of Scandal finds that the very idea of 'scandal' is derived not from an event, but from public opinion - which, in turn, is construed by media narratives. Scandal is powerful because of its ability to challenge institutions by destabilizing their legitimacy. The media plays an integral role in the creation of scandal because it interprets real events as purposeful actions for the public. Examining the ubiquity of scandals in today's mass media, Johannes Ehrat's conclusions are fresh and surprising.Ehrat applies classic semiotic and pragmatic thought to contemporary media issues, mainly moralist discourse from sex abuse cases to the phenomenon of televangelism. Arguing that sociological and communications studies of scandal have ignored the media's constructed nature, Ehrat focuses on how meaningful public narrative is produced. By examining the parallel worlds of media and public opinion, Power of Scandal uses an alternative heuristic for understanding mass communication that is both rigorous and sophisticated.
Titolo autorizzato: Power of scandal  Visualizza cluster
ISBN: 1-4426-6168-2
1-4426-8675-8
Formato: Materiale a stampa
Livello bibliografico Monografia
Lingua di pubblicazione: Inglese
Record Nr.: 9910457234803321
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Serie: Toronto studies in semiotics and communication.